• Archives of design research
• /
• v.20 no.1 s.69
• /
• pp.79-88
• /
• 2007

A company's plan to reform its products' image cannot obtain expected results unless a color plan is included in the reformation plan. A color plan is essential since color conveys to customers much information on function, shape, and material quality of the product. In other words, color is the essential dimension or criteria that customers use when evaluating the quality of goods. Despite the importance of a color plan, companies in Korea are still behind in researching and receiving 'color information' compared to those in more advanced countries. Recognizing the importance of products color, many international companies constantly make their efforts to predict trendy colors and preferred styles of customers before they develop products. It is suggested that domestic companies invest more in color infrastructure to be more successful in making products which can catch the customers' eyes and emotion. Different life styles by age, income level, and gender would be only a few of many factors to be investigated to build color plans for a product. In this study, it is attempted to see the color tendency of young generation by gender, and also to analyze empirically the influence of product's color on its image and customers' behavior. The results are analyzed with frequency analysis, cross tabulation analysis, T-test, one-way ANOVA using SPSS Win 12. The results of this study show that color preference, product image and product attitude are influenced by product's color, and color is an important factor for forming additional emotional value together with the product's original functional value. Judging from the findings, it is recommended that a company undertake careful research before developing a product to find out how customers respond differently to products in different colors especially when the product belongs to the product category where color is considered to be a determinant factor in terms of choosing a brand.

• Horticultural Science & Technology
• /
• v.30 no.6
• /
• pp.635-641
• /
• 2012

In Korea, slurry composted and biofiltered (SCB) liquid fertilizer is produced through the composting and biofiltering of animal waste. An appropriate guidelines involving proper treatment of SCB liquid fertilizer on turfgrass should be considered. An experiment was conducted to determine the optimum application amount, timing, and frequency of SCB liquid fertilizer for Zoysia japonica 'Millock'. The SCB liquid fertilizer was applied in low, medium, and high amount (N at 15, 25, and 40 $g{\cdot}m^{-2}$ per year in 2010, and 10, 20, and 40 $g{\cdot}m^{-2}$ per year in 2011, respectively) and treated during the growing season or dormancy period. During the growing season, SCB liquid fertilizer was applied twice or four times. The greatest improvement in turf quality for both years was in SCB plots applied four times with N at 40 $g{\cdot}m^{-2}$ per year during the growing season (SH4). This treatment exhibited turf color retention in the fall, and enhanced clipping yield during the growing and fall seasons. SCB plots with four times during the growing season (SL4, SM4, and SH4) exhibited higher shoot density relative to the same amount of other SCB treatments. Plots treated during the dormancy period also showed a high turf color index during the next growing season in 2011. The results indicate that SCB with high amount up to N at 40 $g{\cdot}m^{-2}$ per year applied four times during the growing season and dormant application produced high turf quality and growth, and could be recommended as an optimum application guide.

• Weed & Turfgrass Science
• /
• v.7 no.2
• /
• pp.130-139
• /
• 2018

The colors of packaging of herbicides and non-selective herbicides on the market in Korea are defined as brown and red, respectively, according to the notification of RDA. The present study aimed to understand consumer's electroencephalographic (EEG) response when looking at brown and red colors of herbicide and non-selective herbicide packaging papers. The EEG cap was placed on the scalp of each participant (men and women, 10 to 20 years old) and white (control) - brown - white - red colors were sequentially displayed for 5 seconds using the computer monitor. The EEG was measured and statistical analysis was performed using SPSS. For the brown color of the herbicide, men showed a decrease in concentration and a distracting response due to a decrease in the ratio of mid beta to theta (RMT) and the spectral edge of frequency (SEF90). In women, an increase in the ratio of SMR to theta (RSMT) and the spectral edge frequency 50% of the alpha (ASEF) was observed in different brain regions and these EEG changes may enhance the relaxation, stabilization and awakening states of the brain. For the red color of the non-selective herbicide, ASEF increased psychological stability in men. In women, a decrease in absolute high beta (AHB) may associate with a decrease in attention state of the brain. Overall data of the present study clearly revealed that the colors of two herbicides showed significantly different EEG response and gender difference.

• The Journal of the Institute of Internet, Broadcasting and Communication
• /
• v.18 no.6
• /
• pp.91-97
• /
• 2018

This paper presents implementation possibilities of digital IoT doorlock systems via VLC(Visible Light Communication)'s color grid. The color grid-based VLC modulation scheme which are discussed in this paper utilize the straightness of light and abundant frequency resources which are the properties of the light. Performance results in this paper are compared to that of conventional modulations with Bit Error Rate (BER) and Signal to Noise Ratio (SNR) simulations. With respect to a channel model, the proposed modulation schemes select the nearest Line Of Sight (LOS) except Non Line Of Sight (NLOS). Experiments in this paper show error rates of received symbols by changing power dB at a distance of 3m between Tx and Rx in an indoor environment. Through performance results and experiments, this paper demonstrates superiority of the proposed color grid-based modulation schemes.

• The Research Journal of the Costume Culture
• /
• v.16 no.3
• /
• pp.518-532
• /
• 2008

The purposes of this study were to investigate the relationships between women's self-image and the preference and the wearing frequency of knit-wears, and to examine the characteristics of the design elements that influence the preferred knit-wear images. The subjects were 277 female college students and working women living in metropolitan area of Seoul. The data were analyzed by using descriptive analysis, factor analysis, Cronbach's $\alpha$-reliability coefficient, Pearson's correlation coefficient, and multiple regression analysis. Four dimensions of women's self-images were derived by factor analysis; elegance, conservativeness, individuality, and maturity. Women with conservative self-image preferred simple knit-wears and women with high rate for individuality preferred splendid and sporty knit-wears. Women with elegant self-image disliked sporty knit-wears. Women with conservative self-image preferred white, and those who rated their self-image to be individuality preferred various colors including yellow, blue, green, purple, pink, and sky-blue. Women with mature self-image preferred black and beige. Women with individuality as their self-image preferred jacquard pattern and abstract pattern. There was a higher wearing frequency for all four seasons for women with conservative self-image, and there was higher wearing frequency in the winter for those with elegant self-images. Women who preferred simple knit-wears showed preference for single color with no prints and low chroma color, and those who preferred sporty knit-wears showed preference for elastic materials. Women who preferred neat and elegant knit-wears showed preference for argyle check pattern.

• Journal of the Korean Society of Costume
• /
• v.62 no.2
• /
• pp.103-121
• /
• 2012

The purpose of this study is to provide basic information to improve competitiveness of Korean fashion brands in the Chinese fashion market by taking photos of street styles in Seoul that is the hub of Korean fashion and in Dalian, the northeastern district where Korean fashion brands are launched as a test market China to compare and analyze the clothing colors preferred mostly by young women in their twenties and thirties who have the highest purchasing power. The study methods used literature review and empirical study simultaneously. Dalian and Seoul are two fashion cities in northeast of China and Korea where street fashion was photographed. Clothing colors that were mainly worn by young women in their twenties and thirties were qualitatively analyzed using the photos taken. Color analysis was based on the Munsell Color Order System to grasp general preferences of colors on the basis of previous researches, and color tones were based on the ISCC-NBS System. In order to grasp the basic materials on Seoul, the Korean fashion city and Dalian, the northeastern fashion city in China, street fashion styles of 2010/11 F/W season were compared and analyzed. As a result, black and deep tone PB color appeared most frequently. The vivid and strong tone of R, YR, Y color showed high frequency of clothing colors. For the top wear, women in both areas preferred similar tones in the YR color category and Dalian women preferred vivider and brighter S tones in the R color category. For the bottom wear, women in both areas highly preferred achromatic colors and colors in the PB color category. For bags, women in both areas preferred black and colors in the YR color category. Finally, for the shoes, while women in both areas preferred black in the achromatic color category, they showed different color preferences in the chromatic color category. R color categories were preferred by the women in Seoul and the YR color categories were preferred by the women in Dalian. Conclusively, women in both cities highly preferred achromatic colors especially black for the top and bottom wear, bags, and shoes. It may reflect their desire to look refined and slender through colors. Moreover, continuous and steady research on fashion trends in Seoul and Dalian may have positive effects on Korean fashion businesses that plan to be launched in China, the area of competition for global brands.

• The Journal of Internal Korean Medicine
• /
• v.36 no.3
• /
• pp.348-360
• /
• 2015

Objectives From observing the tongue of a patient, one can assess the health status; this method has been frequently used in traditional Korean Medicine (KM) clinics. In particular, KM posits that the color of the tongue is highly related to digestive functions. In this study, the color of tongue and heart rate variability (HRV) were compared between chronic dyspepsia (CD) patients and healthy subjects. Methods Healthy subjects and CD patients with functional dyspepsia (FD), gastroesophageal reflux disease (GERD), or chronic gastritis (CG) were enrolled for the study. Profile view images of the tongue were acquired by using a computerized tongue image acquisition system (CTIS). The color of the tongue body was extracted from the non-coated region on the tongue images. Results Color differences in CIE L*a*b* color space between the three sub-types of CD patients and healthy subjects were analyzed by using multiple linear regression analysis with age and sex as the factors. The variable b* was significantly lower in GERD patients than in the controls (p=0.017). Variable a* was significantly lower in CG than in the controls (p=0.03). No significant difference was seen between FD and controls. In GERD, the tongue body seems to be intense red in color; in CG, pale red. Frequency domain analysis showed that HF was significantly lower in GERD patients than in the controls (p=0.041). Conclusions The color of the tongue body and HF of HRV can be used for diagnosing digestive functions in health care.

• The Journal of Korean Academy of Prosthodontics
• /
• v.42 no.2
• /
• pp.133-141
• /
• 2004

Statement of problem : Porcelain restorations are widely used in restorative dentistry with a high degree of general success. However, porcelain is brittle and may fracture intraorally. Sometimes a repair may be attempted using composite resin and bonding system available. Color stability of porcelain repair resins affects esthetics and prognosis of prosthesis, so that provides important criteria for the choice of porcelain repair resins. Purpose : The purpose of this study was to investigate the color stability of composite resins used widely as porcelain repair system. Materials and method : Composite resins used for this study were Carisma(Kulzer, Germany), Tetric ceram(Ivoclar, Liechtenstein), Filtek Z250(3M, USA), and Arabesk Top(VOCO, Germany). Thirty disc-shaped specimens($10{\times}2mm$) were fabricated from each composite resin. Color changes of specimens after treatment using thermocycling system(KD-TCS30, Kwang-duk F.A. Korea) and after immersion in methylene blue(0.05% by Wt) were measured with colorimeter(Model Tc-6Fx, Tokyo Denshoku Co.) and obtained data were analyzed. Results and Conclusion: The results obtained from this study were as fo11ows. 1. The color change of Filtek Z250 was lesser than those of Tetric ceram and Arabesk Top after thermocycling (12000 times). 2. All of the composite resins in this study showed increase of color change according to increase of thermocycling frequency. 3. After treatment with methylene blue, the color change of Arabesk Top was greater than those of Carisma and Tetric ceram, and Tetric ceram was more stable than others.

• The Journal of Korean Institute of Communications and Information Sciences
• /
• v.29 no.9C
• /
• pp.1258-1268
• /
• 2004

We propose a new fast, algorithm which is used for detecting frontal face in the frequency domain based on human skin-color using OCT coefficient of dynamic image compression and skin color information. The region where each pixel has a value of skin-color were extracted from U and V value based on DCT coefficient obtained in the process of Image compression using skin-color map in the Y, U, V color space A morphological filter and labeling method are used to eliminate noise in the resulting image We propose the algorithm to detect fastly human face that estimate the directional feature and variance of luminance block of human skin-color Then Extraction of face was completed adaptively on both background have the object analogous to skin-color and background is simple in the proposed algorithm The performance of face detection algorithm is illustrated by some simulation results earned out on various races We confined that a success rate of 94 % was achieved from the experimental results.

• Journal of Korean Ophthalmic Optics Society
• /
• v.19 no.4
• /
• pp.435-443
• /
• 2014

Purpose: The purpose of this study was to analyze the design identity visual elements of optical shop brand$\underline{s}$ in order to provide objective data necessary for optical shop brands' design development. Methods: This study examined the design identity concept of the optical shop brands and analyzed visual elements of brand design identity with a focus on the symbols of domestic franchise optical shops, type of a symbol mark, representation style of logo type, color usage, use or non-use of character, etc. Results: Many symbols were directly associated with the eyeglasses, such as eyeglasses and eyes, face and iris. Along with that, letters or figures were also observed. For the type of symbol, most types were found to have the designs that took spherical and word mark shapes. Particularly, the word mark type had English words more often than Korean words. For logo types, the gothic format was dominant. In relation to the thickness of letter, thick boldface type was commonly used. The combination of 2 degrees was the color frequency used most often in the optical shop brand design. For the frequency of color usage, black and red colors were used most often. Particularly, the orange color, as well as the black color, was also often used for the main color of symbols or logo types. Meanwhile, the characters were used only in some optical shop. Most characters were animals and expressed in the cartoon and graphical forms. Conclusions: Typifier, symbol mark, logo type, color, and character are the elements forming the basic development system for brand design identity. Systematic design is needed which clearly ensures the function and role along with the mutual consistency as a important visual component of the optical shop brand.