• 디지털융복합연구
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• 제19권9호
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• pp.145-156
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• 2021

기존 경영학 문헌에서 기업집단은 개발도상국, 재무시장이 발달하지 못한 국가에서 일시적으로 존재하는 기업의 형태라고 여겨졌다. 그러나 기업집단의 한국적 형태인 재벌은, 대한민국이 선진국으로 거듭나고 국내 재무시장이 발달하였음에도 불구하고, 여전히 주요한 기업의 형태로 존속하고 있다. 본 이론 연구에서는 이러한 기존 이론과 현상의 불일치를 규명하기 위해, 재벌가 출신 창업가에 대한 이론적 연구 모형을 제시한다. 첫째, 본 연구에서는 사회적, 기업지배 구조적, 재벌가 구성원 본인들의 심리적 요인들은 재벌가 구성원들이 창업가로 거듭나는 긍정적 동기로 작용함을 제안한다. 둘째, 이들이 운영하는 기업은 더 나은 기회 포착, 재무적 지원, 원활한 채용, 활발한 마케팅 및 기업간 협력 관계 구축을 통해 여타의 창업가들보다 더 빠른 성장을 달성할 것임을 주장한다. 본 이론 논문은 대한민국 재벌가 출신의 창업을 통한 재벌 집단의 새로운 확장 가능성을 제시함으로써 기업집단 및 창업 연구의 발전에 기여하고자 한다.

• 산업진흥연구
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• 제6권4호
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• pp.11-21
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• 2021

본 연구는 콘텐츠 산업 대표 기업인 CJ E&M를 대상으로 기업 성장성 요인을 분석하고자 하였다. 먼저 CJ E&M 성장 동력을 분석하고자 마이클 포터의 다이아몬드 모델을 활용하여 핵심요인을 검토하였으며, 이후 4P 모델을 기준하여 향후 기업 성장을 도모할 수 있는 방향을 제시하고자 하였다. 연구결과, 기업 성장요인으로는 생산조건 측면에 다양한 장르에 기준한 미디어 콘텐츠와 스타급 인재 영입을 제시할 수 있으며, 수요조건 측면에서는 중국시장 수요조건을 충족 시켜왔다. 또한 관련 산업 측면에 K-Culture를 겨냥한 한류 산업을 뽑을 수 있으며 경영 여건 즉 전략, 구조, 경쟁 측면에 '투 트랙 전략인 글로벌·글로컬 전략, 미디어 커머스 전략이 유효하였다. 향후 발전 방향을 제시해 보면, 계열사 협업체계에 기초한 다양한 제품, 가격 측면에서 넷플릭스를 벤치마킹한 티빙을 제시하고자 하며, 유통경로 측면에서는 OTT 플랫폼의 글로벌 확장과 촉진 측면에서는 틱톡 플랫폼을 활용한 챌린지 마케팅을 활성화 시켜나갈 필요성이 있다.

• 한국프랜차이즈경영연구
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• 제10권3호
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• pp.7-12
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• 2019

Purpose - This study examines the status of franchises and qualifications for franchising business, examines the franchising qualifications focusing on overseas cases, and suggests policy directions for strengthening the qualifications of franchising business. In order to achieve these purposes, the study reviewed the cases of USA, China, Australia, and United Kingdom franchising business law. Literature Review - According to the Fair Trade Commission, franchise is defined as a transactional relationship in which a franchiser provides certain support and education to franchisees in order to sell their goods and services more effectively. In addition, a franchise is a legally and financially independent business of franchisers and franchisees, and according to the concept of affiliates, it is necessary to define a franchise as a product and service marketing based on close and continuous collaboration. A franchiser can be defined as a company with the ability to develop a franchise system, create sustainable value based on it, and replicate "KNOW-HOW" to sellers. Case Study - This study examined the requirements for establishing a franchiser in the United States, China, Australia, and United Kingdom. In most countries, the requirements of franchisers must be operated for at least one year, which means that education, manual production, and continuity of stores should be checked. Suggestion - Based on Korea's population density and consumption sales index, we propose a screening system that registers through 2 + 1 systems, which require two stores to be operated for more than a year, by dividing Korea's commercial rights into two and a screening system instead of simple registration. In the case of a small franchisors, at least one franchsing retail store must be operated for at least one year, which should be applied to only one brand.

• 패션비즈니스
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• 제27권1호
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• pp.110-125
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• 2023

Virtual idol groups are a product of changes in cultural content and development of digital technology. The purpose of this study is to derive the characteristics of technical expression and fashion of virtual idol groups of Korean entertainment companies, and the significance of this study is to provide basic data for creating a new content business model for virtual idol groups. The research method of this study consisted of literature research and case analysis. Korean virtual idol groups 'K/DA', 'Aespa', and 'Eternity', which show the evolved business model of the entertainment industry through rapid advances in digital technology, were selected as the subject of case analysis for this study, and newspaper articles were searched by keywords and analyzed. As a result of the study, the technical expressions shown in Korean virtual idol groups were 'implementation of realistic content through interaction technology', 'delicate motion expression through motion capture technology', and 'convergence of information between the real world and virtual world through AR technology', 'provision of experience similar to reality by VR technology' and 'formation of cultural contents by Deep Real technology' were deriven. In addition, the characteristics of the Korean virtual guide idol group's fashion are 'marketing strategy through collaboration with fashion items', 'giving recognition as a digital fashion icon of real existence', 'creating a sensuous image as a fashion brand ambassador' and 'fashion style expression of the Z generation's sensibility'.

• 복식문화연구
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• 제31권2호
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• pp.173-192
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• 2023

This study conducted in-depth interviews with experts to implement Hanbok shows on metaverse, which can contribute to the succession and development of Hanbok design and to establish a platform that fits the reality of the Hanbok industry and consumers. In-depth interviews were conducted to collect opinions from experts, and the derived contents were divided and analyzed using an affinity diagram. Experts were positive about the use of the metaverse platform of the Hanbok show in terms of impact, accessibility, exposure, virtual fitting, issuance of NFTs, and promotion of Hanbok brands. As a result of verifying the validity of the four components of metaverse, experts highly evaluated the possibility of using Hanbok shows in the order of virtual reality, augmented reality, mirror world, and lifelogging. Visuality, influence, marketing efficiency in virtual reality, immersion in augmented reality, fantasy and artistic elements, expression, diversity, and abundant experiences were expected. The platform's requirements emphasized realistic implementation equipment and technology, collaboration between Hanbok designers and producers, in addition to government support. Results of this study showed that appropriate target was analyzed to be in the 10-30s, and the appropriate price range was found to be able to sell at a discount of 40-80% compared to offline. This study provides useful implications for the service development of metaverse content, which will also be actively used in the Hanbok field, and can be used as basic data for reviving the Korean Hanbok industry and strengthening international competitiveness.

• Journal of Smart Tourism
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• 제2권1호
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• pp.5-19
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• 2022

Smart tourism is seen as a revolution in the tourism industry, involving innovative and transformative theoretical-practical approaches for the sector. As a result of its application in the tourist context, benefits can be seen such as more sustainable practices, greater mobility and better accessibility in destinations, evolution of processes and experiences of tourists. Much of this is achieved through the support of technological solutions. However, despite the immense expectations, and the many researches carried out on it, a literature summary regarding the dimensions that can be observed in each application of this smart tourism has not yet been proposed. Therefore, supported by the PRISMA recommendation, this research proposed to carry out an integrative review of the literature on smart tourism (in its different levels of application, such as the city, the destination and the smart tourism region), with the objective of mapping the dimensions that underlie it. Thus, from an initial scope of 833 intellectual productions obtained, inputs were found for the dimensions in 363 of them after a thorough analysis. The compilation of data obtained from these productions supported the proposition of 14 operational dimensions of smart tourism, namely: collaboration, technology, sustainability, experience, accessibility, knowledge management, innovation management, human capital, marketing, customized services, transparency, safety, governance and mobility. With this set of dimensions, it is envisaged that the implementation of smart tourism projects can present more comprehensive and assertive results. In addition, shortcomings and opportunities for new research that support the evolution of the theory and practice of smart tourism are highlighted.

• 산업클러스터
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• 제1권1호
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• pp.67-86
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• 2007

원주의료기기 산업은 업력, 매출, 인력 등의 열악한 초기조건에도 불구하고 단기간에 괄목할만한 성과를 나타냈다. 2007년 말 기준 기업 수 79개로 전국대비 4.6%가 원주에 입주하고 있으며, 매출액은 국내 총생산의 10%, 국내 총수출의 15%를 차지하고 지난 3년간 평균성장률 66.7%로 국내 의료기기산업 활성화에 기여하고 있다. 또한 우리나라 의료기기산업의 각 분야별 대표업체가 이미 원주로 이전하였거나, 이전계획을 가지고 있어 앞으로 원주의료기기 클러스터 형성이 가속화될 것이다. 현재 원주의료기기 클러스터는 초기 창업단계를 벗어나 성장단계로 진입하고 있다. 특히, 중앙정부의 클러스터 사업유치로 공통부품개발, 기업 ${\infty}{\pounds}$ 협력모델 구축, 공동마케팅 추진 등 네트워크 기능이 활성화되고 있으며 이를 통해 빠르게 성장하고 있다. 비록 선진국의 의료산업 관련 클러스터와 비교할 때 투자금액이나 인프라 측면에서 크게 미약하지만 지금까지 국내 의료기기 업체들의 독자적 성장모델 추구로 인해 국제경쟁력 확보에 실패하였다는 과거의 문화를 바꾸고 있다는 측면에서는 긍정적 성과를 이루었다고 판단된다. 원주의료기기 산업이 단기간에 급속히 발전했지만 국제적인 경쟁력을 갖춘 선진 산업클러스터와 비교하면 산업규모나 기업지원 인프라가 아직은 대단히 취약하다. 요약하면, 적은 R&D투자와 그에 따른 기술력 취약, 의료기기 연구개발 인력확보의 어려움, 국내외 마케팅 역량취약, 금융 인프라와 제도적 지원정책의 부족, 혁신주체들 간 네트워킹의 미성숙으로 요약될 수 있다. 이러한 문제점을 해결하고 원주의료기기 산업을 세계적 경쟁력이 있는 의료기기산업 클러스터로 육성하기 위해서는 부족한 관련 인프라를 보완하고 기술혁신과 공동마케팅, 기업지원 네트워크 확대가 더욱 필요하다. 지금까지 원주에서 추진해 온 경험을 바탕으로 판단하면 결론적으로 지역에 따라 차별화되고 산업구조 및 성숙도에 적$\ll$朗(낭)-유연한 형태의 우리만의 클러스터 모델발굴과 체계적인 산업육성전략 수립에 필요한 지자체 및 중앙정부의 구체적인 역할모색이 있어야만 원주의료기기 산업이 세계적인 클러스터로 발전할 수 있을 것으로 생각된다.

• 정보처리학회논문지A
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• 제18A권3호
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• pp.81-92
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• 2011

제품수명주기(Product life cycle) 중 설계단계에서 생성되는 3차원 CAD 데이터를 다양한 단계에서 활용하고자하는 노력이 관련 산업 분야에서 이루어져 왔다. 그러나 3차원 CAD 데이터는 데이터 처리를 위한 많은 컴퓨팅 자원을 요구하고 설계지식이 유출될 수 있는 위험이 있으며, 라이선스 비용이 따르기 때문에 원격지 협업 검토나 마케팅, 전자 기술 매뉴얼과 같은 서비스단계에서 활용하기에 적합하지 않다. 이러한 문제점들을 해결하기 위해 경량화된 가시화 파일형식과 이를 적용한 응용시스템에 대한 다양한 연구가 수행되었으나, 제안된 경량화 파일형식들은 대부분 기업 혹은 기관의 독자적인 형식으로 서로 간에 공유될 수 없으며, 제품의 형상 정보와 함께 제품구조 정보를 표현하는데 한계점을 보이고 있다. 본 연구에서는 이를 해결하기 위하여 웹 기반 3차원 그래픽 표준인 X3D를 활용하여 제품의 형상 정보뿐만 아니라 구조 정보의 표현이 가능한 X3D 기반 데이터 집합인 prod-X3D(Enhanced X3D Dataset for Web-based Visualization of 3D CAD Product Model)를 정의하고, 3차원 CAD 데이터로부터의 변환 기법을 제안한다.

• 수산경영론집
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• 제18권1호
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• pp.59-97
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• 1987

Tuna and tuna fishing extend over most of the tropical waters of the world oceans, especially, this study of the Indian Ocean and the fish and the fishing vessels are highly mobile. No country can deal in isolation with the problems of its tuna fishery and of any tuna fishery in its waters, without collaborating with other countries. This cooperation is often best established through some formal international mechanism. The essential requirements are for information-on the resources, the fishery, the trade-and to identify where management actions are needed to consore the resources or to maintain the economic or social function of the fishery. These will also usually require some form of international mechanism. With the changes in the Law of the Sea, the siuuation in respect of management of tuna-considered among the highly migratory species, requirng special treatment-has also changed. At present there are both uncertainty regarding tuna management and political arguments as to how such management can be best implemented. Bearing this in mind, together with the fact that only few tuna stocks have shown clear evidence of serious depletion through over-exploitation, present emphasis will be placed on information requirements. This study included compiling the data necessary to review the state of stoks in the Indian Ocean tuna fishing grounds. Information on the resources-where the fish are, their quantity, their movements, etc. is important, whether in planning development of new fisheries, or considering the need for collaboration with other countries (in ascertaining to what extent their catches may affect catches of the natoinal fleet) or for conservation measures. A major source of information is the statistics of for conservation measures. A major source of information is the statistics of catch and fishing effort from existing commercial vessels. These need to be assembled for all fisheries on the same stock on an oceanwide basis. The statistical data also need to be analysed and intepreted, and combined with biological data(e.g., on growth, mortality and migration rates) to provide information that is intelligible and useful for administrators and other decision-makers. This must also be undertaken on a resource-wide or ocean-wide basis. Finally, because of the world-wide similarities in the methods of datching, processing and marketing fish, there is a particular tut not exclusive need in those countries just beginning to develop their tuna fisheries-to have ready access to a syntheis of information on tuna, tuna biology and tuna fisheries and tuna fisheries economics and management on the Indian Ocean.

• 한국임상보건과학회지
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• 제2권1호
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• pp.59-71
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• 2014

Purpose. Medical tourism is recently becoming a new industry with great growth potential. The South Korean government is shifting medical tourism from simple cultural tourism to a high value-added industry with a new paradigm. Methods. The government has been providing positive support and marketing policies since the introduction of the article concerning foreign patient attraction to the medical law in 2009, and various types of medical institutions around the country has participated actively in medical tourism by themselves or in cooperation of government bodies and made increasingly greater performance. Results. This study obtained the following results. The medical institutions in Korea have been making efforts to see more development and profitability in diverse ways, including medical tourism for foreign patients and the advance of the Korean medical institutions into foreign markets. However, many local governing bodies and medical institutions participating in medical tourism around the country have primarily focused on examination and treatment on the basis of foreign patients' visit to South Korea and rarely built a medical network with other countries directly for medical tourism. This study presents a case of building a local medical network and a network for international medical tourism successfully on the basis of the local medical association, CMP, which has been formed naturally in Busan. The success factors for CMP included 1) enthusiasm of the official in charge; 2) the medical level, the service level, and open-mindedness of participant medical institutions; 3) cost efficiency due to executive office management with no costs, no conflicts, and constant partnership; 4) security of non-competitive expertise for participants; 5) local factors of CMP; 6) participation of good agencies; 7) reinforcement of participation networks; and 8) post facto management and local doctor management. Conclusions. Its positive effects included patient introduction and greater profitability on an internal basis as well as construction of the collaboration system with the institutions related to medical tourism and confidence. However, there are some limitations: it is still difficult to predict performance due to the short period of their activities, and it is necessary to continue to observe their constant activities since a single medical association was involved.