• Journal of Korea Society of Digital Industry and Information Management
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• v.10 no.2
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• pp.203-211
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• 2014

In recent highly competitive business environment, collaboration has become one of the important business strategies for companies to survive and/or prosper. There are many different types of collaboration strategies, and it is crucial for companies to select the right ones according to the types of collaboration they require. To select the right type of collaboration options for business, in the past research, there have been two important criteria to classify collaboration types, namely governance (who makes key decisions - one kingpin participant or all players?) and membership (can anyone participate, or just select players?). In this research, we add a new classification criterion, recognition of collaboration purpose, which means whether collaborators know or do not know the purpose of collaboration in advance. Recently, we see many cases in which social media data are used in many unknown purposes a priori. In this research, we add such cases to develop new classification model.

• Journal of Fashion Business
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• v.10 no.6
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• pp.110-121
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• 2006

The purpose of this study is to analyze the various types and areas of recent collaborations in fashion industry and to find the utility value of collaboration. Seventy seven cases of fashion collaboration marketing strategies were selected from officially announced literature survey and enterprises information around the world. Among the seventy seven cases of fashion collaboration surveyed in this study, collaboration with other fields made up 59.7 percent, collaboration between the same fashion categories made up 40.3 percent. Among the areas of other fields, collaboration with IT(Information Technology) or Motor enterprises were included and made up 36.4 percent. Collaborations with Culture and art world that fashion brands collaborate with world-renowned industrial designer or artist and star entertainers were also included and made up 23.3 percent. Among the areas of the same categories, collaboration of fashion designer and sports or casual brand made up 22.1 percent. Collaborations of home shopping mall and fashion designer made up 18.2 percent. Collaboration cases surveyed in this study were classified according to three types; co-product development, co-branding, and co-marketing. Collaboration for co-product development made up 72.7 percent. Collaboration for co-branding made up 27.3 percent. Collaboration for co-marketing made up 37.7 percent. These collaboration marketing strategies are very efficient to upgrade brand image and cut the marketing cost by creating new target, product, brand, and promotion through successful partnerships. Therefore, much more various types and areas of fashion collaborations should be developed to create something new for future consumers.

• Korea Trade Review
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• v.47 no.6
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• pp.135-171
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• 2022

This study is to find out how psychological characteristics and management capabilities of small manufacturers influence business performance through parameters including self-efficiency, network, and collaboration strategies. The survey was implemented between December 26, 2017 and January 15, 2018. The final 439 valid questionnaires were collected and used for analysis. The results were followed. First, the relationship between psychological characteristics and self-efficiency, and the path coefficient for psychological characteristics and network were significant. Second, management capabilities was related to self-efficiency, and the path factor for managing capability and network relationships was significant. Lastly, the path coefficients for self-efficiency and collaboration strategies were not significant, and the path coefficients for network and collaboration strategies were significant.

• Journal of Global Scholars of Marketing Science
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• v.20 no.1
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• pp.4-14
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• 2010

Collaboration strategies entail information sharing and other varied forms of cooperation that are mutually beneficial to the company and stakeholder groups. This study addresses the specific types of collaboration used in the fashion industry while also examining strategies that have been most successful for fashion companies and perceived benefits of collaboration from the customer perspective. In the present study we define fashion companies and brands as collaborators and their partners or stakeholders as collaboratees. We define collaboration as a cooperative relationship where more than two companies, brands or individuals provide customers with beneficial outcomes utilizing their own competitive advantages on an equal basis. Collaboration strategies entail information sharing and other varied forms of cooperation that are mutually beneficial to the company and stakeholder groups. Through collaboration, fashion companies have pursued both tangible differentiation, such as design and technology applications, and intangible differentiation such as emotional and psychological benefits to customers. As a result, collaboration within the fashion industry has become an important, value creating concept. This qualitative study utilized case studies and in-depth interview methodologies to examine customers' attitudes concerning collaboration in the fashion industry. A total of 173 collaboration cases were identified in Korean and international markets from 1998 through December 2008, focusing on fashion companies. Cases were collected from documented data including websites and industry data bases and top ranked portal search sites such as: Rankey.com; Naver, Daum, and Nate; and representative fashion information websites, Samsungdesignnet and Firstviewkorea. Cases were collected between November 2008 and February 2009. Cases were selected for the analysis where one or more partners were associated with the production of fashion products (excluding textile production), retail fashion products, or designer services. Additional collaboration case information was obtained from news articles, periodicals, internet portal sites and fashion information sites as conducted in prior studies (Jeong and Kim 2008; Park and Park 2004; Yoon 2005). In total, 173 cases were selected for analysis that clearly exhibited the benefits and outcomes of collaboration efforts and strategies between fashion companies and stakeholders. Findings show that the overall results show that for both partners (collaborator and collaboratee) participating in collaboration, that the major benefits are reduction of costs and risks by sharing resource such as design power, image, costs, technology and targets, and creation of synergy. Regarding types of collaboration outcomes, product/design was most important (55%), followed by promotion (21%), price (20%), and place (4%). This result shows that collaboration plays an important role in giving life to products and designs, particularly in the fashion industry which seeks for creative and newness. To be successful in collaboration efforts, results of the depth interviews in this study confirm that fashion companies should have a clear objective on why they are doing the collaboration. After setting the objective, they should select collaboratees that match their brand image and target market, make quality co-products that have definite concepts and differentiating factors, and also pay attention to increasing brand awareness. Based on depth interviews with customers, customer benefits were categorized into six factors: pursuit for individual character; pursuit for brand; pursuit for scarcity; pursuit for fashion; pursuit for economic efficiency; and pursuit for sociality. Customers also placed more importance on image, reputation, and trust of brands regarding the cases shown in the interviews. They also commented that strong branding should come first before other marketing strategies. However, success factors recognized by experts and customers in this study showed different results by subcategories. Thus, target customers and target market should be studied from various dimensions to develop appropriate strategies for successful collaboration.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.4 no.6
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• pp.1169-1193
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• 2010

In this paper, we present and compare two different multiple camera collaboration strategies to reduce false association in finding the correspondence of objects. Collaboration matrices are defined with the required minimum separation for an effective collaboration because homographic lines for objects association are ineffective with the insufficient separation. The first strategy uses the collaboration matrices to select the best pair out of many cameras having the maximum separation to efficiently collaborate on the object association. The association information in selected cameras is propagated to unselected cameras by the global information constructed from the associated targets. While the first strategy requires the long operation time to achieve the high association rate due to the limited view by the best pair, it reduces the computational cost using homographic lines. The second strategy initiates the collaboration process of objects association for all the pairing cases of cameras regardless of the separation. In each collaboration process, only crossed targets by a transformed homographic line from the other collaborating camera generate homographic lines. While the repetitive association processes improve the association performance, the transformation processes of homographic lines increase exponentially. The proposed methods are evaluated with real video sequences and compared in terms of the computational cost and the association performance. The simulation results demonstrate that the proposed methods effectively reduce the false association rate as compared with basic pair-wise collaboration.

• Journal of The Korean Association For Science Education
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• v.43 no.2
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• pp.151-166
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• 2023

This study identified the perceptions of science and technology researchers about interdisciplinary collaboration and the difficulties experienced in the collaboration process and the types of strategies they set up to overcome them. For this study, a questionnaire was developed with five-point Likert-scale questions that confirm attitudes toward interdisciplinary collaboration and qualitative questions that describe difficulties and strategies to overcome difficulties experienced in the collaboration experience. A total of 79 domestic science and technology researchers responded to the survey, and the collected data were analyzed quantitatively and qualitatively. As a result of the study, it was confirmed that the recognition of the efficacy of collaboration had an important influence on the intention of collaboration, but the level of the recognition of the efficacy of collaboration was relatively low. In addition, there were four types of difficulties in the interdisciplinary collaboration process, and seven types of strategies were identified to overcome these. Based on these findings, it was suggested that convergence education should reflect the pluralistic nature of modern science and the features of various collaborations that occur within it.

• Journal of the Korean Society of Costume
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• v.59 no.7
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• pp.50-64
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• 2009

In current society, products and services are positioned to match customers' lifestyles and emotions. One example of such can be collaboration strategies. Various types of collaboration can be found and should be applied to academic research in terms of fashion designing as well as in marketing. As a result, this research focuses on defining collaboration and identifying its different forms. Case studies are provided for each form of collaboration. A set of emotional factors required for collaboration and a domestic fashion brand is selected in order to carry out analysis and design production. As a result of this study, the following conclusions were reached. First, collaboration can be defined as two or more companies, brands or even individuals working together for an agreed period of time by sharing core competencies and advantages in order to pursuit profit and value creation. Second, collaboration types can be specified into two categories which are collaboration between companies within the fashion industry and collaborations with companies outside the fashion industry. In addition, companies may collaborate with the purpose of enhancing value, broadening its areas of business and to execute an event. Third, according to the case studies examined, effects of collaboration can be upgrade of brand images, variety of promotional benefits and increase in sales. Fourth, the selections of collaboration targets were made. MOGG and Sex&the City were chosen in order to apply collaboration strategies in line with promoting the domestic womens' wear market. Fifth, by considering and applying all the findings from the research, the limited edition line was produced under the design concept of 'Sex and the City with MOGG'.

• Perspectives in Nursing Science
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• v.4 no.1
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• pp.27-33
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• 2007

The aims of this project are to discuss the importance of interuniversity collaboration (IUC) in both national and international level. The benefits and barriers of IUC, as well as the managing strategies for the difficulties in developing IUC are indepth discussed.

• Korean Journal of Health Education and Promotion
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• v.30 no.4
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• pp.17-24
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• 2013

Objectives: This paper aims to give a review on the concept, the type, and the purpose of intersectoral collaboration, to provide a framework of intersectoral collaboration, and to review the effectiveness of intersectoral collaboration. Methods: Peer-reviewed journals were searched in Pubmed using the terms of 'intersectoral collaboration,' 'multi-sector policy,' 'intersectoral partnership,' and 'cross-sector collaboration.' In total, 240 papers were identified. After reviewing the abstracts of these papers, 59 papers were chosen to be reviewed in full-text. Contents were extracted from these papers that were pertinent to the research questions. Results: Intersectoral collaboration has been advocated since Alma Ata Declaration. However, it has been largely ignored in practice. Various factors including context, support, task, team, interactional process, individual, and overarching factors can affect the success and the failure of intersectoral collaboration. Conclusions: Some strategies to facilitate intersectoral collaboration activities and future research agenda were suggested.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.33 no.2
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• pp.127-132
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• 2010

Recently, the importance of quality control on the online collaboration system is increasing, since it is realized that many participants do not guarantee the quality of online collaboration's output anymore. Hence in this paper, we propose the framework of quality control in order to assure the quality of output from online collaboration system. The proposed framework provides the solution strategies to overcome the challenges of current collaboration systems. To do that, first of all we define the basic process (create, initiate, discuss, complete) of the online collaboration system based on wiki-based system or open source project, and then we find the challenges in each online collaboration process, and propose the effective strategy to overcome these challenges with reference cases including Wikipedia, OSS project, etc.