• Title/Summary/Keyword: Cognitive acceptability

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Factors Influencing the Price Acceptability and Cognitive Dissonance for the Purchaser of Digital Knowledge Goods (디지털 지식상품의 가격수용도와 구매인지부조화 영향요인에 관한 연구)

  • Jeong, Dae-Yul
    • The Journal of Information Systems
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    • v.22 no.4
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    • pp.85-115
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    • 2013
  • Digital knowledge and information goods as experience goods have some unique characteristics such as close to zero reproduction and distribution cost, high price volatility, and low price acceptability. For the reasons, the pricing policies of digital knowledge goods are very difficult and complicate. Also, most consumers of digital goods have experienced cognitive dissonance after buying decision. The purpose of this paper is to investigate what factors affect the price acceptability level and cognitive dissonance of digital knowledge goods buyers. This paper suggest a structural model that was established by the cognitive dissonance theory and S-O-R(Stimulus-Organization-Response) model. The model is consisted of four exogenous variables and three endogenous variables. The empirical test and statistical analysis suggest following results and practical implications. The variables such as product involvement and perception of price fairness that have positive roles to price acceptability have strong influence on the all the three endogenous variables. But the variables such as sale proneness and price mavenism that have negative roles to price acceptability have little influence on the all the three endogenous variables. In the model, the payment intention was very important mediating variable between exogenous variables and two dependent variables, ie. price acceptability and cognitive dissonance. These results imply that the digital knowledge portals must have some differentiated pricing policies to the customers who have price consciousness and price mavenism. Also, they need some special promotions to whom have positive attitude to the value of digital goods.

Differences in the Multicultural Perceptions of Elementary School Students and the Relationships between the Related Variables (초등학생의 다문화인식의 차이와 관련 변인들간의 관계)

  • Lee, Soo-Jae;Chae, Jin-Young
    • Korean Journal of Child Studies
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    • v.36 no.6
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    • pp.23-38
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    • 2015
  • The purpose of this study was to investigate and compare the multicultural perceptions (multicultural acceptability, multicultural sensitivity and judging multicultural children) of elementary school students. The subjects comprised 1,252 students (583 third graders and 669 sixth graders), promoted from 20 elementary school in J province. The findings are as follows. First, the independent t-test showed that the lower graders had higher scores in cultural openness and national identity of multicultural acceptability, as well as the cognitive element of multicultural sensitivity than upper graders. In addition, the upper graders had higher scores in unilateral expectations for assimilation of multicultural acceptability, as well as the cognitive element of judging multicultural children. Second, all subscales were found to be interrelated, except for unilateral expectations for assimilation and two subscales (cognitive and righteous) in judging multicultural children. These results imply that in order to help have more positive perceptions of multiculturalism, it is necessary to develop more diverse multicultural education programs for elementary school students which take into consideration their grade levels.

Design of Compression Pants for Wireless sEMG Monitoring using e-textile (E-textile을 이용한 무선 sEMG 모니터링 컴프레션 바지 설계)

  • Heejae Jin;Hyojeong Lee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.48 no.1
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    • pp.94-107
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    • 2024
  • This study developed compression pants with excellent wearability and signal quality by approaching the design of wireless sEMG monitoring pants from the perspective of technical design, including the evaluation of wearability and the stable wireless transmission of signals through electrode and circuit design, and using e-textiles. An electrode, sewn with silver thread and a circuit stitched in a zigzag pattern using stainless steel wire, were applied. Additionally, polyurethane sealing tape was used to enhance adherence to the skin and reduce electrical resistance. Conductive snaps completed the design, allowing attachment and detachment to the bio-signal acquisition mainboard. Through the subjects' evaluation, it was determined that the final pants were applied with a pattern reduction rate of 25% to provide superior comfort according to different body parts while also minimizing skin irritation around the thigh circuit. The final pants for wireless sEMG monitoring, which demonstrated stable transmission of wireless measurements, was positively evaluated in terms of cognitive acceptability. This study is significant in that it achieved an optimal design by considering both technical aspects and the electrical characteristics of bio-signal monitoring garments, as well as the wearer's perception when designing smart wear.

The Acquisition of National Identity: A Comparison of In-country and Overseas(Chinese, Russia and Japan Residents) Korean Adolescents (청소년의 민족정체감 조사 비교 - 한국, 중국, 소련, 일본 거주 청소년을 중심으로 -)

  • Yi, Soon Hyung
    • Korean Journal of Child Studies
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    • v.15 no.1
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    • pp.55-69
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    • 1994
  • The purpose of this study was to investigate methodological and theoretical problems in measuring the acquisition of national identity of in-country and over-seas Korean adolescents. The subjects consisted of 574 incountry and overseas (Chinese, Russia and Japan) Korean adolescents (total 509), 15 to 25 years of age. Data were collected with the use of a questionaire, the Scale of National Identity. The results were that (1) the concept of national identity was organized on two dimensions (cognitive vs. sociocultural). The former consisted of 6 cognitive characteristics (uniqueness, sameness, continuity, acceptability, respectability and royalty). The sociocultural dimension consisted of the cognition of 7 sociocultural characteristics (history, norm, fraternity, symbol, consanguinity, Korean language and nationality). Except for consanguinity, there was a close relationship within each and between the 6 cognitive characteristics. Also there was a close relationship within each and between the 7 sociocultural characteristics of national identity. (2) Some demographic variables, such as age of respondents, place of birth and level of understanding of Korean language contributed to acquisition of national identity. (3) Among several demographic variables, nationality was the most explainable.

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'Artificial Intelligence' Acceptability in Online Dispute Resolution: A Comparison Study of Korean Age Groups

  • Chung, Yongkyun
    • Journal of Arbitration Studies
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    • v.30 no.3
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    • pp.95-113
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    • 2020
  • The worldwide diffusion of COVID-19 contributes to electronic commerce all over the world. The proliferation of high volume and small value electronic commerce naturally has combined artificial intelligence with online dispute resolution (ODR). This paper investigates the age effect on Artificial Intelligence acceptability in online dispute resolution and its empirical findings are as follows. First, seven measures out of the nine employed in this case study shows a coherent dynamic pattern over the age spectrum. In other words, the total samples are a heterogenous group rather than a homogeneous one. Second, medium answer occupies a non-negligible portion across answers from nine research questions. It seems to indicate that a considerable portion of Korean respondents are hesitant to make a choice on artificial intelligence at this juncture. Third, all of the respondents agree that the introduction of AI to the dispute resolution could contribute to the hastening of the dispute resolution process. Fourth, most of the respondents agree that artificial intelligence might have the cognitive ability but not the sympathetic or affective ability to handle the electronic commerce disputes.

The effect of Multicultural Acceptability of Multicultural Family Support Center Workers on Multicultural Attitude (다문화가족지원센터 종사자의 다문화수용성이 다문화태도에 미치는 영향)

  • Kim, Young-Kyo
    • Journal of the Korea Society of Computer and Information
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    • v.19 no.9
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    • pp.117-124
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    • 2014
  • This study aimed to analyze a relationship between a cognitive level of multicultural acceptability and multicultural attitude of Multicultural Family Support Center workers. As a result of the research with regard to this study purpose, there was a difference between variables after analyzing whether it is different between multicultural acceptability depending on social statistics characteristic of Multicultural Family Support Center workers, and multicultural attitude. In addition, it was shown that there was a significant relationship between variables in the result of analyzing the effect of Multicultural Family Support Center workers' multicultural perception, ability to form multicultural relationship, and factors of multicultural sympathy on openness, receptiveness, and flexibility of multicultural attitude. From the result, this research has significance that it suggests a politic alternative to improve the level of multicultural attitude of Multicultural Family Support Center workers.

Validation of a Cognitive Task Simulation and Rehearsal Tool for Open Carpal Tunnel Release

  • Paro, John A.M.;Luan, Anna;Lee, Gordon K.
    • Archives of Plastic Surgery
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    • v.44 no.3
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    • pp.223-227
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    • 2017
  • Background Carpal tunnel release is one of the most common surgical procedures performed by hand surgeons. The authors created a surgical simulation of open carpal tunnel release utilizing a mobile and rehearsal platform app. This study was performed in order to validate the simulator as an effective training platform for carpal tunnel release. Methods The simulator was evaluated using a number of metrics: construct validity (the ability to identify variability in skill levels), face validity (the perceived ability of the simulator to teach the intended material), content validity (that the simulator was an accurate representation of the intended operation), and acceptability validity (willingness of the desired user group to adopt this method of training). Novices and experts were recruited. Each group was tested, and all participants were assigned an objective score, which served as construct validation. A Likert-scale questionnaire was administered to gauge face, content, and acceptability validity. Results Twenty novices and 10 experts were recruited for this study. The objective performance scores from the expert group were significantly higher than those of the novice group, with surgeons scoring a median of 74% and medical students scoring a median of 45%. The questionnaire responses indicated face, content, and acceptability validation. Conclusions This mobile-based surgical simulation platform provides step-by-step instruction for a variety of surgical procedures. The findings of this study help to demonstrate its utility as a learning tool, as we confirmed construct, face, content, and acceptability validity for carpal tunnel release. This easy-to-use educational tool may help bring surgical education to a new- and highly mobile-level.

Acceptance of Vegetable Menus of a School Lunch Program by High School Students in Seoul and its Association with Health and Dietary Behavioral Factors (서울시내 일부 고등학생의 채소 급식 메뉴에 대한 기호도 및 관련 인자의 영향)

  • Hong, Jae-Hee;Cho, Mi-Sook
    • Korean Journal of Food Science and Technology
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    • v.44 no.1
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    • pp.121-134
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    • 2012
  • This study was conducted to investigate the acceptance of vegetable menus by high school students and the factors that influence the acceptability. Second-grade high school students (n=389) in Seoul were asked to assess their acceptability of vegetable menus and plate waste, and answered survey questions concerning their demographic characteristics, health-related attitudes, dietary attitudes, dietary habits, and nutritional knowledge. Overall, the menus containing items that were sweet or familiar to the subjects were preferred. Acceptability was significantly associated with the amount of consumption. The acceptability was correlated with dietary habits, dietary attitudes, nutritional knowledge, and several health-related variables. The vegetable-liking groups showed significantly higher scores concerning dietary habits, dietary attitudes, and nutritional knowledge, but did not exhibit a specific pattern of association with the health-related variables. This result implies that intervention strategies focusing on changes in cognitive and/or hedonic factors, such as nutritional education or flavor-flavor learning, would be beneficial for increasing students' acceptance of vegetable menus.

Ontological Knowledge of 5-Year-Old Children and Adults (아동과 성인의 존재론적 기본 범주)

  • 김혜리
    • Korean Journal of Cognitive Science
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    • v.3 no.2
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    • pp.177-223
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    • 1992
  • Three studies examined the Keil's(1983)arguments that ontological categories form a hierarchy and they could be strong constraints on induction.In experiment 1,the jungments of sentence acceptability of 5-year-olds and adults showed that they have the hierarchically structured ontological knowledge.In experiment 2,it has been demonstrated that the both age group of subjects use their ontological knowledge to make inferences about the properties of the unknown things described in terms of a predicate.In the last experiment it has been demonstrated that subject can use the ontological knowledge in order to infer what other things could have the unknown organs.

Influence of Multicultural contact Experience and Ethnocultural Empathy on Multicultural acceptance among Nursing Students. (간호대학생의 다문화접촉경험과 문화적 공감이 다문화수용성에 미치는 영향)

  • Noh, Yoon Goo;Lee, Oi Sun
    • Journal of Digital Convergence
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    • v.16 no.11
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    • pp.373-381
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    • 2018
  • The purpose of this study is to investigate the effect of multicultural contact experience and ethnocultural empathy on multicultural acceptance in nursing students. Participants were nursing students in 3 universities in C city and data were collected from November 15 to December 20, 2017. Data were analyzed by t-test, one-way ANOVA, Pearson's correlation, multiple regression analysis using SPSS Win 23.0. It was found that: (a) multicultural acceptability had a positive correlation with emotional empathy(r=.56, <.001), cognitive empathy(r=.40, <.001), and experience of multicultural contact(r=.16, p=.040; (b) factors influencing multicultural acceptance were emotional empathy and cognitive empathy with 37.3% explanatory power. This study shows that emotional and cognitive empathy have positive effect on multicultural acceptance. This result may be useful in developing new strategies for enhancing multicultural acceptance.