• Title/Summary/Keyword: Cognitive Fit

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Empirical Analysis of Decision Maker's Schema and Cognitive Fit on Decision Performance

  • Chung, Nam-Ho;Lee, Kun-Chang
    • Asia pacific journal of information systems
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    • v.21 no.2
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    • pp.19-42
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    • 2011
  • This paper proposes a new framework to predict decision performance by investigating the cognitive fit of decision makers. We assume that every decision maker has two kinds of schema: emotional and rational. Cognitive fit is believed to have a close relationship with the two schemata and decision performance. In the literature on decision performance there is few studies investigating the relationship between the two schemata and cognitive fit. Therefore, our research purposes are twofold: (1) to provide a theoretical basis for the proposed framework describing the causal relationships among the two schemata, cognitive fit. and decision performance, and (2) to empirically prove its validity in the application to an Internet shopping environment. Based on the questionnaires from 104 respondents, we used a second order, confirmatory factor analysis (CFA) model to extract valid constructs, and a structural equation model (SEM) to calculate path coefficients and prove the statistical validity of our proposed research model. The experimental results supported our research model.

The Intention Perspective Taking and Cognitive Cuing of Korea Infants (유아의 의도조망과 인지적 단서활용)

  • Jung Hyun Sim;Yi Soon Hyung
    • Journal of the Korean Home Economics Association
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    • v.43 no.1 s.203
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    • pp.69-84
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    • 2005
  • The purposes of this study were to investigate (1) intention perspective taking, (2) cognitive cuing according to infant age, cue type, and emotional-situation fit, and (3) the relationship between a child's intention perspective taking and cognitive cuing. The subjects were 2 groups of 41 infants each aged 3- and S-years-old from two different day-care centers in Seoul and Kyonggi province. Each child was individually interviewed with pictorial tasks. There were significant differences in the children's intention perspective taking according to their age, type of intention, and intention-outcome fit. There were also significant differences in the children's cognitive cuing according to their age, cue type, and emotional-situation fit. A relationship between the intention perspective taking and cognitive cuing was also revealed that is, the thinking and application responses of cognitive cuing were positively related to the children's intention perspective taking.

The Effect of Metacognitive Difficulty on Consumer Judgments: The Moderating Role of Cognitive Resources

  • Park, Se-Bum
    • Asia Marketing Journal
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    • v.14 no.2
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    • pp.23-37
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    • 2012
  • Individuals often make their judgments on the basis of the ease or difficulty with which information comes to mind (for reviews, see Greifeneder, Bless, and Pham 2010; Schwarz 1998, 2004). Recent research, however, has documented that variables known to determine the degree of cognitive resources invested in information processing such as personal relevance (Grayson and Schwarz 1999; Rothman and Schwarz 1998), accuracy motivation (Aarts and Dijksterhuis 1999), and processing capacity (Menon and Raghubir 2003) can affect the extent to which individuals draw on metacognitive difficulty in making their judgments. The primary aim of this research is thus to investigate whether individuals with substantial cognitive resources or those with lack of cognitive resources are more likely to draw on metacognitive difficulty when making their product evaluations. The findings from two laboratory experiments indicate that individuals who perceive a greater level of fit between their self-regulatory orientation and temporal construal (Experiment 1), and between their self-construal and the type of product benefit appeal (Experiment 2) are more likely than those who perceive the lack of such fit to evaluate a target product less positively after thinking of many rather than a few positive reasons. The findings provide supporting evidence for the two-stage backward inference process involved with the effect of metacognitive difficulty on consumer judgments in that consumer judgments based on metacognitive difficulty may require greater cognitive resources than those based on the content of information generated. Also, the current research documents further empirical evidence for the relationship between self-regulatory orientation-construal level fit and cognitive resources such that perceived regulatory-construal level fit can increase consumer willingness to invest cognitive resources into their judgment tasks. Last, the findings can help marketers differentiate purchase situations where asking consumers to think of many positive benefits from purchase situations where asking consumers to think of a few key benefits is relatively more beneficial.

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The Cognitive Cuing of 3- and 5-year-old Children in Emotional Inference Task - According to Cue Type, and Situation-emotion Fit - (정서추론 과제에서 3세 및 5세 유아의 인지적 단서활용 - 단서의 종류 및 상황-정서 일치 여부를 중심으로 -)

  • Jung, Hyun Sim;Yi, Soon Hyung
    • Korean Journal of Child Studies
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    • v.25 no.5
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    • pp.179-191
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    • 2004
  • An emotion inference task was used to investigate children's cognitive cuing by age, cue type, and situation-emotion fit. Subjects were 41 of 3-, and 5-year-old children from two different day-care centers in Seoul and Kyonggi province. Each child was individually interviewed with pictorial tasks. 5-year-old children demonstrated more cuing, thinking, and application responses than 3-year-old children. Particularly, they showed more situation and thinking responses in situation-emotion match than in situation-emotion mismatch. 3-year-old children showed more past-oriented responses than 5-year-old children. In the interpersonal cue story, there were more situation, past-oriented and thinking responses than in the interobjective ones. The interpersonal cue story produced more situation responses in situation-emotion match than in situation-emotion mismatch.

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Perceived Fit and Brand Value Transfer in Luxury Fashion Brand Extension (럭셔리 패션브랜드 확장시 지각된 적합성과 브랜드 가치전이)

  • Kim, Eun-Young;Park, Eun-Joo
    • Korean Journal of Human Ecology
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    • v.21 no.1
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    • pp.151-163
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    • 2012
  • The purpose of this study was to examine the effects of perceived fit and brand transfer on extension evaluation in luxury fashion brands. The instrument for this research was a self-administered questionnaire based on a previously developed scale. The variables addressed in this scale included perceived fit, brand value for both parent brand (clothing) and extension brand (home line), extension brand association, and purchase intention of the product in extension brands. The participants in this research comprised of 215 female consumers between the ages of 19 and 51 demographically distributed nationwide. Data were analyzed by descriptive statistics, paired t-test, factor analysis, and regression analysis via SPSS 12.0. Findings showed that brand value consisted of two factors: cognitive and hedonic value in luxury fashion brands. Parent brand value was significantly related to perceived fit with a positive effect on brand association and hedonic value in extension brands. With respect to brand transfer, cognitive value of the parent brand increased the extension brand's cognitive value, while hedonic value of the parent brand increased the extension brand's hedonic value. In addition, purchase intention of the product in the extension brands was determined by the perceived fit and hedonic value of extension brands. This study also discusses the managerial implications for marketers in developing effective luxury brand extensions into new product categories, which leads to a synergy effect in building brand equity in the luxury fashion market.

A Structural Model for Chemotherapy Related Cognitive Impairment and Quality of Life in Breast Cancer Patients (유방암 환자의 항암화학요법 관련 인지기능 변화와 삶의 질의 구조모형)

  • Lee, Jung Ran;Oh, Pok Ja
    • Journal of Korean Academy of Nursing
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    • v.49 no.4
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    • pp.375-385
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    • 2019
  • Purpose: This study aimed to develop and test a structural model for chemotherapy-related cognitive impairment of breast cancer patients based on a literature review and Hess and Insel's chemotherapy-related cognitive change model. Methods: The Participants consisted of 250 patients who were ${\geq}19$ years of age. The assessment tools included the Menopause Rating Scale, Symptom Experience Scale, Hospital Anxiety and Depression Scale, Everyday Cognition, and Functional Assessment of Cancer Therapy-Breast Cancer. Data were analyzed using the SPSS 21.0 and AMOS 21.0 programs. Results: The modified model was a good fit for the data. The model fit indices were ${\chi}^2=423.18$ (p<.001), ${\chi}^2/df=3.38$, CFI=.91, NFI=.91, TLI=.89, SRMR=.05, RMSEA=.09, and AIC=515.18. Chemotherapy-related cognitive impairment was directly influenced by menopausal symptoms (${\beta}=.38$, p=.002), depression and anxiety (${\beta}=.25$, p=.002), and symptom experiences (${\beta}=.19$, p=.012). These predictors explained 47.7% of the variance in chemotherapy-related cognitive impairment. Depression and anxiety mediated the relations among menopausal symptoms, symptom experiences, and with chemotherapy related cognitive impairment. Depression and anxiety (${\beta}=-.51$, p=.001), symptom experiences (${\beta}=-.27$, p=.001), menopausal symptoms (${\beta}=-.22$, p=.008), and chemotherapy-related cognitive impairment (${\beta}=-.15$, p=.024) had direct effects on the quality of life and these variables explained 91.3%. Conclusion: These results suggest that chemotherapy-related toxicity is highly associated with cognitive decline and quality of life in women with breast cancer. Depression and anxiety increased vulnerability to cognitive impairment after chemotherapy. Nursing intervention is needed to relieve chemotherapy-related toxicity and psychological factor as well as cognitive decline for quality of life in patients undergoing chemotherapy.

A Study on the Science Process Skills according to Mental Capacity and Cognitive Style of Elementary Students (초등학생의 정신용량과 인지양식에 따른 과학탐구능력)

  • Lim, Cheong-Hwan;Nam, Jin-Soo
    • Journal of The Korean Association For Science Education
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    • v.19 no.3
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    • pp.441-447
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    • 1999
  • The purpose of this study was to explore the relationship among science process skills. mental capacity and cognitive styles of elementary students. For the study 264 fifth-grade students were sampled. The Test of Science Process Skills(TSPS) was used as a measure of science process skills. Figural Intersection Test(FIT) was used as a measure of mental capacity. Group Embedded Figure Test(GEFT) was also used as a measure of cognitive styles. The results of this study showed that the science processskills increases progressively as the mental capacity increases. The field independent students showed significantly higher(p<.05) science process skills than the field dependent ones. There was no significant interaction between mental capacity and cognitive styles on science process skills. The findings indicated that there may be evidence to argue that mental capacity and cognitive styles play a important role in development of science process skills. The present study provided a possibility of Neo-Piagetian approach in science education research, and also showed an importance of cognitive development in the performance of science inquiry task.

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The Influence of Adolescents' Cognitive Stress on Their Suicidal Intention: Focusing on Mediating Effect of Physical Activity, Problem Drinking, Cognitive Depression (청소년의 스트레스인지가 자살의도에 미치는 영향: 신체활동, 문제음주, 우울인지를 매개로)

  • Kim, Hyung Tae;Yun, Mi Eun;Chun, Sung Soo
    • Korean Journal of Health Education and Promotion
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    • v.31 no.3
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    • pp.73-81
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    • 2014
  • Objectives: This study examined how adolescents' cognitive stress relates to suicidal thought, thereby offering basic data about social and institutional ways to reduce adolescent suicide. Methods: In this study, data from an online survey on adolescents' health conducted by Korea Center for Disease Control(2013, 9th) was used after altering it to fit the purpose of the study. The data was analysed using the complex sampling method and structural equation model(SEM). Results: Whilst adolescents' cognitive stress had positive effects on suicidal thought, problem drinking and cognitive depression, it had a negative effect on physical activity. The structural equation model from cognitive stress, problem drinking, cognitive depression, physical activity influenced suicidal thought. Problem drinking on the other hand had an influence on cognitive depression. Conclusion: These findings suggest that future intervention programs for prevention of adolescents' suicidal thought should also address problem drinking, cognitive depression, and cognitive stress.

A Test of Goodness of Fit Between Temperament and Context(II) : Goodness of Fit and Children's Perceived Competence (기질과 환경 간의 조화로운 합치모델 검증연구(II) - 조화로운 합치와 아동의 자기능력지각 -)

  • Choi, Young Hee
    • Korean Journal of Child Studies
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    • v.15 no.1
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    • pp.145-157
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    • 1994
  • This research focused on the examination of a "Goodness of Fit" model with reference to the interaction effects of temperament and context. Two hundred forty 5th graders from urban and rural areas were administered the EAS (Emotionality, Activity, Sociability) and the Perceived Competence scales. The degree of satisfaction of mothers with their children's temperament was assessed for the context measure. Results of hierarchical multiple regression analyses showed that the interaction of children's emotion and mothers' satisfaction with children's emotion explained perceived social competence and general self-worth. This result supported the goodness of fit model. However, interaction effects were not found in children's perception of cognitive and physical competence. Also, children's activity and sociability showed strong main effects on perceived competence. It implies that activity and sociability should be applied to the personological model. The implication of the findings for following studies of goodness of fit model were discussed.

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A Structural Relational Analysis of the Determinants of Functional Status in Korean Rural Elderly People (한국 일부 농촌지역 노인의 생활기능상태 결정요인의 구조적 관계 연구)

  • 공은숙
    • Journal of Korean Academy of Nursing
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    • v.28 no.2
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    • pp.380-391
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    • 1998
  • This study was conducted to develop a theoretical model for the determinants of activities of daily living in Korean rural elderly people. The theoretical model was derived from Lawton's Ecological Model to explain human behavior. The model includes determinant variables for functional status such as age, sex, physical status, cognitive status, physical environment, social environment, and depression. Data for this study was collected from 189 elderly people in a rural district near Chonju City. The data was analyzed with SPSS PC/sup +/4.1 and LISREL 8. The analysis of the data showed that the first proposed theoretical model did not fit the collected data well. In order to increase the fit of the model to the data, the model was modified by deleting the exogenous variables of sex, physical environment, and social environment. The fit of the modified model to the data was increased and was move suitable. The results of this study show that the determinants of the activities of Korean rural elderly people were age, perceived physical condition, cognitive status, and depressional status. Age has a significant direct and indirect effect on the activities of daily living of rural elderly people. Perceived physical condition has a significant indirect effect through depression on activities of daily living. Cognitive status also has a significant indirect effect through depression on functional status. Depression has a significant direct effect on the functional status. Physical environment and social environment showed reversal relationships to functional status. In conclusion, the results of this study show that personal characteristic factors are more important than environmental characteristic factors for functional status of elderly people. However, the importance of depression to functional status in Korean rural elderly people and the reverse relationship between social environment and functional status, reflect Korean specificity. Korean nursing needs to focus more on this Korean specificity in order to develop nursing knowledge and practice appropriate to Korean people.

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