• Journal of the Korean Society of Clothing and Textiles
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• v.37 no.2
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• pp.202-212
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• 2013

Outstanding service quality is a crucial factor to increase customer revisits, to increase customer revisits, to create new customers through positive word-of-mouth marketing and increase profits; in conjunction, the physical environment of department stores have a firsthand impact on customer purchasing behavior. This study examines the physical environment dimensions of department stores in China and the causal relationship with the physical environment, service environment, internal responses and store loyalty. The subjects in this study were male and female adults who finished the shopping the Lotte and Wangfujing Department Store located in Beijing. All participants were over the age of 20 and a one-on-one survey was conducted to gather data from October to November 2011. Data from 424 respondents were analyzed: in addition, AMOS factor analysis and path analysis were used. The results were as follows. First, physical environment factors consist of exterior aesthetic attraction, convenience, cleanliness and an interior aesthetic attraction. Second, exterior aesthetic attraction, convenience and cleanliness affect the overall service environment perception. Third, the service environment exercised an influence on internal responses, and internal responses impacted store loyalty. Fourth, a comparative analysis was made over Korean and Chinese department stores in China to check the research model. In Wangfujing Department Store, exterior aesthetic attraction, cleanliness and convenience had a statistically significant impact on service environment perceptions. In Lotte Department Store, the perception of service environment was under the statistically significant influence of all physical factors (exterior aesthetic attraction, interior aesthetic attraction, convenience and cleanliness). The findings of this study are helpful for Korean Department stores that plan to make inroads into China to formulate efficient service environment strategies tailored to local consumer characteristics.

• Journal of the Korean Home Economics Association
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• v.42 no.12 s.202
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• pp.253-264
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• 2004

The purpose of this study was to conduct research on consumers who seek to portray an image through their living atmosphere and clothing, and to survey the home fashion design preference of Korean women, aged in their 20s to 40s. We distributed questionnaires to 600 women. The reliable questionnaires were used for a statistical analysis. Data analyses were conducted with SPSS program on ANOVA and Pearson correlations. We obtained the following results: 1. Women who are living in larger housing sought 'elegant', 'sophisticated', and 'gorgeous' images. There was a high correlation between the image sought through the surrounding environment and the image sought with clothing. Those who wanted an image of Korean traditional and classic living environment, also sought the same image in their clothing. 2. There was a significant difference in the preference of home fashion products among women seeking specific images in their living environment. In the preference of children's bed sheets and comforters, there was a significant difference in Korean traditional image. In addition, there was a significant difference in the preferred types of curtains in elegant, sophisticated, gorgeous and classic seeking images of environment. These results may be useful for the home fashion stylist or home fashion marketer.

• Journal of the Korean Society of Costume
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• v.46
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• pp.143-158
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• 1999

The purpose of this study was to investigate the influence of home environment school life adjustment and demographic variables on the adolescents' clothing attitudes The subjects were 682 middle and high school boys and girls(boys. 342, girls:340) in Seoul Korea. Modesty of boys was influenced by parent's education(-) academic record achievement tendency of home and allowance(-) $(R^2$=8.6%) and girls influenced by affection of home(-) allowance(-) age and academic record$(R^2$=11.2%). Clothing satisfaction of boys was influenced by parents' education self-control tendency of home and school life adjustment$(R^2$=19.4%). girls influenced by allowance affection of home parents' education school life adustment and self-control of home$(R^2$=20.3%) Age was most important in predicting the wearing of regulative clothes of boys. followed by allowance and academic record(-)$(R^2$=26.7%) allowance was most important in girls followed by academic record(-), and achievement tendency of home $(R^2$=19.0%). The present findings mean that the more allowance adolescents received and the lower the academic record the lower the modesty and the their the wearing of regrlative clothes. The school life adjustment and home environment such as achievement affection and self-control tendency were meaningful variables That affect clothing attitude of adolescent.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.11
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• pp.1520-1529
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• 2007

Workers on construction sites are exposed to multiple and varied threats. Of those, climatic factors such as high/low air temperatures and high/low humidity have a bad mental and physical health effect on workers. Especially, work in hot environment has a tendency to cause fatigue, reduce productivity and increase the incidence of accident. So, the purpose of this research was to understand working clothes and working environment of workers at a construction site in summer. The depth interview was performed by 45 workers of 4 different construction sites and the results were as follows. Workers wore average 4 items as clothing(upper, lower) and average 5 items as personal protective equipments(PPEs). They answered "head" is the hottest body area and must be protected during working. This means the necessity of development in safety hat. In addition, it should be developed working clothes and gaiters for alleviating heat stress and safety shoes for diminishing weight. It is expected that this research plays basic and important rolls to develop PPEs for reducing the heat stress of construction workers.

• Proceedings of the Korean Fiber Society Conference
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• 2003.10a
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• pp.51-52
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• 2003

In order to understand the buffering behavior of hygroscopic fabric under subzero conditions, microclimates of the wool and PET clothing system were measured and compared. Vertical type Man-Clothing-Environment simulator was used to measure the microclimate at the environmental temperature of -10$^{\circ}C$. Buffering capacity was quantified by calculating from the depth and width of the hyperbolic curve of the graph. Hydrophilic wool fabrics showed better buffering capacity at the transient state than hydrophobic PET fabrics; which is attributed to the heat of sorption.

• The Research Journal of the Costume Culture
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• v.26 no.6
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• pp.982-993
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• 2018

Consumers' interests in the environment have been growing; hence, their consciousness about the environment has changed and affected their clothing shopping behavior. Prior study indicated attitude-behavior inconsistency in eco-friendly consumer behavior. It was because consumers' consciousness or attitude was often measured at an abstract level, not at a product specific level. This study investigated eco-friendly clothing knowledge, eco-friendly clothing consciousness, and ecological clothing consumption behavior. The effects of consumers' level of clothing involvement and subjective norms in this process were also investigated. For the empirical research, a questionnaire was developed, and responses from 480 women in their 20s to 50s were statistically analyzed. Results indicated that interest and fashion consciousness dimensions of clothing involvement had a significant influence on eco-friendly clothing knowledge, which thereby significantly influenced the three factors of eco-friendly clothing consciousness: social responsibility, health orientation, and clothing resource-saving consciousness. Such factors had different roles in the clothing consumption process. Social responsibility had a significant influence on the entire process of clothing consumption: shopping, purchasing, using, and disposing behaviors. Health orientation consciousness had a significant influence on shopping and purchasing behaviors, whereas resource-saving consciousness had a significant impact only on shopping behavior. Subjective norms were significantly correlated with all aspects of the clothing consumption process. Influence on disposing behavior was relatively weaker than other aspects of clothing consumption behavior.

• Journal of the Korean Home Economics Association
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• v.39 no.7
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• pp.115-124
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• 2001

The purpose of this study was to analyse on the clothing practice of automaker's uniform and to investigate the relationship between wearing sense of worker's uniform and overall comfort according to working environment and working types. The data were collected from 184 automakers using questionnaire and interview of a officer for uniform management. Working environment was relatively comfortable, but the worker in special working area needed to control the working environment and adopted the protective equipment. The dissatisfaction of clothing practice of uniform was shown high in design and material. The order of preference in the color was blue, navy, blue, gray, green. In case of taking care of uniform, sewing durability and shape stability were poor in comparison with washing easiness. The correlation between overall comfort and wearing sense of uniform as sense of wearing and taking off, texture and movement function, was relatively high, but it appeared the low correlation in physiological comfort.

• International Journal of Costume and Fashion
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• v.9 no.1
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• pp.34-43
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• 2009

This study compared the thermal comfort of indoor clothing from Tencel material that is getting higher in demand due to being eco-friendly with superior wettability, with that from Polyester material that despite being most widely used for indoor clothing, rapidly discharges body sweat due to low wettability. The experiments were performed in the two manners, objective evaluation under the conditions of an artificial climate chamber and subjective evaluation of wearing the given clothes at home followed by filling in the questionnaire. Subjects were 8 healthy elderly women in their 60's who spend majority of their time at home rather than in social activities, and comparison was made on skin temperature and humidity inside clothing at exercise and relaxation states under early summer environment. Based on these results, wearing Tencel material clothing maintained cooler temperatures under warm environment rather than when wearing Polyester material clothing, thus enabling activities under more comfortable state. Regarding humidity inside clothing, parts with twofold clothing did not show difference between Tencel and Polyester, but the onefold arm showed lower when wearing Tencel. With this results, Tencel is regarded as more comfortable and nicer than Polyester.

• Fashion & Textile Research Journal
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• v.11 no.5
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• pp.732-740
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• 2009

The purpose of this study was to classify consumers by orientation of clothing shopping and to analyze the type of preference store and recognized environmental elements of clothing shop. This survey was carried out through questionnaires of 312 females(Busan region) in their twenties and the data were analyzed by using Factor analysis, Cluster analysis, one-way ANOVA, Duncan test as a post identification and ${\chi}^2$-test. The results of this research can be summarizedas follows: First, orientations of clothing shopping consisted of pleasure shopping orientation, planned shopping orientation, brand shopping orientation, and information of store orientation. The respondents were classified into four groups by these characteristics: high interested shopping group, brand-oriented shopping group, low interested shopping group, and unplanned shopping group. These groups had different type of preference store and there were significantly different preferences among department store, brand agency and regular discount store. The recognized environmental elements of clothing shop were service policy, store atmosphere, store layout, trend of products, product variety, freedom of shopping, and reception service. The groups by characteristics of clothing shopping had different attitude regarding those factors. Especially, they are susceptible to store atmosphere, trend of products and reception service. There was the correlation between type of preference store and environmental elements of store and mainly recognized environmental elements of clothing shop had differences according to type of store.

• Fashion & Textile Research Journal
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• v.3 no.3
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• pp.271-276
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• 2001

In this study, We endeavored to revaluate the effects of different types of clothing and colors on clothing microclimate in the subjects wearing sports wear at sunlight environment. This study was conducted 4 different kinds (cotton 100%) of clothing ensembles, that was W-1(long trousers and shirt of white color), B-1 (long trousers and shirt of black color), W-s (short trousers and shirt white color), B-s (short trousers and shirt black color) and were done in a climate chamber under sunlight ambient temperature ($33.67{\pm}1.8^{\circ}C$, $46.0{\pm}8.5%RH$) by three males subject who are in good healthy. Start a 20-min rest period, 20-min bouts of exercise and final 20-min recovery period were performed. The kinetic load was given for 20 minutes under the condition of 6.0 km/hr walking speed on the treadmill. The results is as followed In case of same type of garment, temperature within clothing which is based on difference of color the white ensemble keeps higher temperature than black one. According to distribution chart of temperature within clothing in case of chest, white one shows higher temperature than black one, in case of back, black one shows higher temperature than white one. Difference of heart rate was so clear and sequence is W-1>B-1>W-s>B-s, so we could find same tendency with temperature within clothing.