• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.7
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• pp.690-702
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• 2012

This study examined the fashion lifestyle of Chinese women in their 20s and analyzed the purchasing behavior of clothing and attitudes toward the Korean image, Korean Wave, Korean fashion, and preference for Korean fashion brands according to a fashion lifestyle. The major results were as follows: 1) Fashion lifestyle was comprised of factors for the pursuit of personality, pursuit of aesthetic, pursuit of brand, and pursuit of economy. The cluster analysis classified them into groups of: Economy/Personality Oriented, Aesthetic/Brand Oriented, and Fashion-Indifferent. 2) Information source and store patronage were different among the three consumer groups. 3) Attitude toward the Korean image, Korean Wave, Korean fashion, and preference for Korean fashion brands were different among the three consumer groups. These results can be used as the basic data or information for fashion companies that are developing marketing strategies for Chinese women in their 20s.

• Journal of the Korean Society of Clothing and Textiles
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• v.6 no.2
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• pp.57-67
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• 1982

The purpose of this study was to improve the clothing life of the children between the nine to twelve by making a scientific and rational basic bodice pattern. The comparison of the eight pattern drafting currently used in Korea was referred in order to make new basic pattern. Three hundred fifty-two subjects from 9 to 12 years old in Seoul area were measured on 19 items. The measurements (24 items including 19 measured items and 5 drafted items that were difficult to measure) were analyzed by mean values and correlation coefficients between each item. This new pattern attempted to set the ease for clothing from experiments of the changes of body surface in motion. On the basis of the above results, a new bodice basic pattern was developed and tested with wearing three times. Through the experiments in measuring the changes of the body surface in motion, it was concluded that it desirable to set a standard of 12cm clothing ease on the bust circumference and 4cm on the waist circumference. The correlation coefficient of the tack width to across back was relatively high (r= .677), therefore, the latter measuring items were eliminated. A grading method was adopted to determine the width and depth of neckline and shoulder slope.

• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.11
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• pp.1137-1147
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• 2012

Self-congruency plays an important role in the context of mothers' shopping for children's clothing because purchasers are inconsistent with users. This study incorporates three dimensions of self-congruencies (congruency between children's image perceived by their mothers and brand image, congruency between mothers' actual self-image and brand image, and congruency between mothers' ideal self-image and brand image) due to purchaser-user inconsistency in children's clothing consumption. A total of 574 mothers with children aged 6 to 10 participated in a web-based survey. Descriptive statistical analysis, factor analysis, reliability analysis and multiple regression analysis were conducted. Self-brand image congruency variables have a different influence on brand attitudes when mothers purchase children's clothing. Brand attitude is influenced positively only when the perceived children's image coincides with brand image and when mothers' ideal self-image corresponds to brand image. In contrast, mothers' actual self-image and brand image congruence negatively influence brand attitude. Further investigation indicates that there are different effects of dimensions of self-congruency on brand attitude according to the characteristics of mothers and their children. This study suggests that when there is purchaser-user inconsistency, different types of image congruence has to be implemented to assess the impact on brand attitudes.

• Journal of the Korean Society of Clothing and Textiles
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• v.46 no.5
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• pp.836-847
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• 2022

This study establishes basic data for the development of a new Chemical, Biological, and Radioactive (CBR) protective clothing by selecting the ventilation position to optimize thermal comfort on the basis of the opening and closing of each part. Participants were eight men in their 20s who had previously worn CBR protective clothing. After vigorous exercise and perspiration, the microclimate of the clothing and skin temperature was measured. Results revealed that when the ventilation zipper was opened after exercising, the skin and clothing microclimate temperatures, which had increased during the exercise, decreased in the chest and shoulder blade regions. The clothing microclimate humidity decreased in the chest area. The change was greatest in the chest region; the skin temperature decreased by 0.2℃, the clothing microclimate temperature by 2.7℃, and the clothing microclimate humidity by 3.2%RH through ventilation. Thus, the opening that allows the exchange of accumulated heat and moisture while wearing the CBR protective clothing is efficient.

• Korean Journal of Human Ecology
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• v.18 no.1
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• pp.145-155
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• 2009

The purpose of this study is to examine the university students' awareness and attitudes on functional clothing materials, and to explore the effects of subjects' characteristics on the relationship between their attitudes to and images of the functional clothing materials. A total of 500 questionnaires were distributed to university students and 409 of which were used in data analysis. The data were statistically analyzed by frequency, factor analysis, reliability analysis, correlation analysis, t-test, ANOVA. The results were as follows: students thought that the first and foremost 'function' of functional clothing materials is their light-weight. The functions that consumers practically demanded are water-repellency and high absorbency & quick drying. It showed that students have an image that functional clothing materials have special, good and satisfactory qualities. Goretex and Coolmax were the most selected as brands of functional clothing materials which students knew. Attitudes to functional clothing materials revealed positively in the cognitive, behavioral and affectional attitudes. The attitudes had no significant differences according to sex and their major, but they had significant differences by subjects' amount of allowance, frequency of sports participation and sports ability. In other words, the more amount of allowance they get, the more frequently students do exercise, and the higher sports ability they have, the more positive attitude they have. The study says, in conclusion, that their conception of functional clothing materials has positive relations with their attitudes toward them.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.8 s.145
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• pp.1114-1124
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• 2005

The purpose of the paper is to find the elements of jacket pattern far the obese women who went to slenderize their shape by optical illusion. Representative four subjects participated in wear tests. Subjective evaluation of the visual appearance we collected and, at the same time, 3D clothing air volume was observed for the four types of experimental jackets. As results it was found that narrower shoulder width, back upper width, and front waist width resulted in slender look, however, back abdomen width and front shoulder length induced more slender appearance in waist area. The result of the distance between clothing and skin measured by 3D scanner clearly demonstrated the distribution of ease due to the elements of pattern, which is useful to find the pattern variables responsible for the slender appearance of the obese women.

• Fashion & Textile Research Journal
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• v.8 no.6
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• pp.727-732
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• 2006

The purpose of this study was to investigate the effects of flame-proof clothing on physiological responses and subjective sensation. We measured rectal temperatures, local skin temperature, clothing microclimate, blood pressure, heart rate, body weight loss and subjective sensation during 90 minutes (30 min of rest, 45 min of exercise and 15 min of recovery periods). Seven male subjects wore flame-proof clothing or reformed flame-proof clothing under the environmental condition of $35{\pm}1^{\circ}C$, $45{\pm}5%$ RH and $25{\pm}1^{\circ}C$, $50{\pm}5%$ RH. The results of this study were as follows; Rectal temperature, mean skin temperature, clothing microclimate and blood pressure were significantly lower levels in reformed flame-proof clothing. Heart rate and body weight loss were also showed lower levels. Subjects replied less hot, less uncomfortable and less wet in wearing a reformed flame-proof clothing. Our present results suggest that the ventilation through of gusset in underarm seam and zipper in sideseam of slacks are qualitatively useful for physiological needs.

• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.9
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• pp.991-999
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• 2012

The Korean wintertime Onmapsi Campaign recommends wearing underwear, layered clothing, or thermal accessories in an indoor environment of a lower than room-heating condition. We surveyed 132 government officers, about Onmapsi wearing conditions and campaign satisfaction. The term was found to be unfamiliar to them, even if they wore underwear or thermal accessories as participants in the campaign for the wintertime office of low temperature 18-$20^{\circ}C$. They wore thick shirt/pants or cardigans/sweaters; however, underwear or thermal vests was worn relatively less. They wear 2.9 layers on top and 1.7 layers in bottom in average. They have their own methods to keep the body warm, which are using 1) functional thermal clothing, such as turtleneck shirts of heat technology new material, 2) functional thermal accessories, such as warmer and muffler, 3) functional office goods, such as a thermal computer mouse and blanket on the desk. The campaign requires more advertisement, a revision on the details of the proper wintertime indoor environment, and develops the varieties of Onmapsi apparel.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.7
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• pp.713-720
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• 2011

This study investigated the effect of cold acclimatization training on body composition including weight, fat mass, and muscle mass with 10 subjects (5 males and 5 females). During the 3-week acclimatization training program, they visited an artificial climate chamber ($15^{\circ}C$) 15 times and were exposed to cold environment with light clothing for 2 hours. Body composition was measured before and after cold training using bioelectric impedance analysis that was later compared by a paired t-test. In the process of thermoregulation, muscle contraction was accompanied by increased substrate metabolism for rising heat production. After cold training, the muscle mass increased and fat mass decreased significantly (p<.1, p<.05), subsequently the body composition changed. It was found that cold acclimatization training could be used as a treatment for obesity. It was suggested that further investigation on the long term effects of mild cold exposure using clothing and its potential applicability as an obesity treatment.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.9
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• pp.1418-1426
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• 2008

This study aims to develop the functional pants for the hospitalized bed-ridden patient. The procedure of this study consisted of three parts. First, the interview survey of nursing care givers was conducted to inquire into the conditions of bed-ridden patients' clothing. Second, the bed-ridden patients' pants design and sample making were accompanied. Then, the wearing tests and design development were completed. The results are as follows; The conditions of bed-ridden patients' clothing were the convenience of clothing change, the partial opening for diaper change and medical treatment and the ventilation for bedsore prevention. The design development of the bed ridden patients' pants was accomplished which had the side seams with two way opening zippers, the wraparound pattern of abdomen and the opening under crotch applied the advantage of korean traditional underwear sokkot. The samples' wearing tests were performed three times and those subjects were the hospitalized bed-ridden patients. Consequently, we suggested the appropriate hospitalized patients' pants for bed-ridden patient.