• Journal of the Korea Furniture Society
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• v.20 no.2
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• pp.122-135
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• 2009

The objective of this work was to research click profile of laminate flooring by comparison of click and bonding laminate floorings, especially base on the click profile shape, bonding strength and international patents. Non-glue locking system has been used since laminate flooring was developed. For the reason of environment and saving installation time, the manufacturer in Europe and USA has developed click profile for laminate flooring. Each manufacturer has patent on each click profile. Although each click profile has good lock strength as shape, Berryand Unilin company's click profile systems showed higher locking strength than others. Korean laminate flooring company pay the fee of patent for using European and American manufacturer's click profile. From this work, we grope Korean style laminate flooring and click profile through research on the click profile shape, bonding strength and patents of European and American manufacturers.

• International Journal of Knowledge Content Development & Technology
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• v.1 no.1
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• pp.7-24
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• 2011

This study aims to measure the impact of these two variables on consumers' 'click-through' rates (the number of users that click on the ad compared to the number of times the ad is delivered). The result is as follows. First, search ads play a critical role in drawing consumers to advertisers' websites. Once search ads are placed, the number of visitors increased tenfold. Secondly, when search ads are keyed to highly-involved words such as 'IDC', 'hosting' and 'co-location', click-through rates significantly fluctuate according to the type of advertising message. In this case, consumers respond much more positively to ads highlighting credibility and product quality than to ads with emphasis on sales and events. Thirdly, the placement of search ads also matters. The ad placed first in the search list overpowers ads in the third or fifth place in terms of click-through rates. However, there was no significant difference of click-through rates between ads in the third place and ads in fifth. Lastly, when estimating which variable plays the bigger role in bringing traffic to advertisers' websites, consumers are more receptive to the substance of the advertising message than to its placement, under the circumstances of high involvement.

• Proceedings of the Korea Society of Design Studies Conference
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• 2001.10a
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• pp.34.1-34
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• 2001

• Journal of Digital Contents Society
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• v.19 no.2
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• pp.301-307
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• 2018

Generally, search engine summarizes the main contents of the search results so that user can click the site providing the information of the contents to search first. In this study, we demonstrated whether the user clicks on the search results based on the summary content provided by the search engine or on the order of the search result placement through empirical studies through the presentation of search results. By using the API provided by the search engine company, a search site that presents the search results in a regular and inverse order is created, and the click action of each user's search result is displayed in the order of actual click order, click position, and the user's search type such as the route of movement. As a result of the analysis, most users account for more than 60% of users who click on the first and second exposed search results regardless of the search results. It is confirmed that the search priority of users is determined according to the order of search results regardless of the summary of search results.

• The Journal of Asian Finance, Economics and Business
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• v.6 no.1
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• pp.195-203
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• 2019

The study aims to identify Service Quality factors that affect purchase decision on Click and Collect service through the mediating variable of customer emotions at Mobile World stores in Ho Chi Minh City. This study employs a mixed methods research design. Data were collected through online self-completion questionnaire distributed to 316 customers who used to experience Click and Collect service at the Mobile World stores in Ho Chi Minh City, Vietnam. The theoretical model was tested through two-stage regression analysis (PATH model). The findings show that factors of service quality such as Reliability, Responsiveness, Assurance, Empathy, Tangibility, and Emotions affect the decision to purchase online and receive products directly at Mobile World stores in Ho Chi Minh City. Responsiveness and Assurance have a significant positive impact on the customer's emotions. Consequently, these factors should be considered and addressed when conducting multi-channel services. Obviously, employees must first be trained to be able to deliver the promise of the retailer to their customers. Based on the results of the study, the authors provide managerial implications for retailers in Vietnam in the multi-channel retail environment to develop Click and Collect at retail stores across the country and the world.

• The Journal of Korean Physical Therapy
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• v.24 no.2
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• pp.57-65
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• 2012

Purpose: This study was to investigate the effect of biomechanical intervention, based on the custom seating system on the activities of a mouse click for children with cerebral palsy. Methods: Thirteen children with cerebral palsy participated in this study. We compared reaction time and frequency for proper mouse click in the subject's typical position, in addition to an intervention position. The intervention position conformed to the principle and practice of research on promoting the upper-extremity movement and postural control. The intervention position was achieved through an external postural support, which was based on the custom seating system. Results: Reaction time and frequency for proper mouse click were moderately improved in the intervention position, compared with that of the typical position. There was a statistically significant difference between the typical position and that of the intervention position (p<0.05). Conclusion: Results provide evidence of the positive effects of functional seating on the activities of a mouse click for children with cerebral palsy.

• The Journal of Industrial Distribution & Business
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• v.8 no.6
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• pp.7-16
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• 2017

Purpose - Today's world revolves around search engines which are the driving force behind any marketer. The thirst for marketing has led to the evolution of online 'Pay per click' over last few years and is the most widely used instrument. Research design, data, and methodology - Exploratory research design highlights many marketing variables getting affected by pay per click marketing. To analyze the said phenomenon, the data was gathered through questionnaire from the sample of 338 respondents which were selected by simple random sampling method mostly from the National Capital Region (NCR) of Delhi in India. The data collected from the respondents was loaded on SAS base for exploratory factor analysis and multiple regression analysis. Results - Pay per click as a marketing tool has significant impact on the consumers. The most prominent factors of pay per click marketing identified in the research are Ad quality, Competition, Targeting, Trend and Budget. Conclusions - Organic as well as inorganic ads, keeping in mind the end goal to gage the exchange of these two postings in the marked look territory. Additionally, here we dissected supported pursuit promotions in all. It would be beneficial to break down the impact of promotion position on the pay per click marketing.

• Bulletin of the Korean Chemical Society
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• v.35 no.12
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• pp.3645-3646
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• 2014

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2007.11a
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• pp.425-434
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• 2007

The sponsored search has become significant channel of online advertising, and the large sized advertisers have appeared, so the sponsored search strategy is becoming more important. Since CPC(Cost-per-Click) advertising has different price according to keyword, it is difficult to manage the a lot of keywords at one time. So, the purpose of this study is to investigate the factors which influence on the cost-per-click of sponsored search advertising. That is, there are four factors: impression, CTR(Click through Rate), conversion rate, and keyword's length. for the regression analysis, we use the actual data which is gotten from an ad agency. The result of that, the impression and keyword's length influence cost-per-click positively. However, CTR & conversion rate have no influence on it unexpectedly.

• Journal of Information Technology Services
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• v.11 no.3
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• pp.257-267
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• 2012

Many advertisers utilize sponsored search in search engines since customers want to find relevant information on their purchases from the search engines. Many factors have influences on price per click of the sponsored search. These influences are different based on the types of keywords such as search/experience or prominent/specific. However, differences of the influences have not been studied well. Thus, this study wants to identify the differences of the influences according the type of keywords. One month data of keyword advertising were collected from Naver. The influences of search number, click through rate, and competition on price per click were different according to the keyword types.