• Journal of the Korean Home Economics Association
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• v.49 no.4
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• pp.25-35
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• 2011

This study was intended to suggest overseas expansion strategy of Korean fashion character through sensitive space creation. This study reviewed literature, and did internet searching and observation. For the research methods were the analysis of the main retail spaces utilizing character and case study for the classification of collaboration types between retail space and character. As a results, 8 collaboration types between space and character were extracted: collaboration between retail distribution space and character, collaboration between product space and character, collaboration between service space and character, collaboration between experience space and character, collaboration between moving space and character, collaboration between publicity & advertising space and character, and collaboration between exhibition space and character. This study suggested the necessity of consistent identity strategy between character and retail space for a new character brand and the effectiveness of collaboration strategy for enhancement of character brand awareness.

• Cross-Cultural Studies
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• v.33
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• pp.359-384
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• 2013

There is linguistic phenomenon that Korean syllable, morpheme and word are substituted with Chinese Character. These phenomenon is called Chinese Character Borrowing, the Chinese character used here is called Borrowed Chinese Character. Whereas borrowing Chinese character in Chinese is used for borrowing only sound for different word, borrowing Chinese character in Korean is used for assigning new meaning. Hence, by borrowing Chinese character in Korean, a syllable which had no meaning originally get new meaning, morpheme and word meaning has changed. At advertisement and campaign, Chinese Character Borrowing has lots of linguistical advantage such as visual immediacy, effectiveness of meaning expression. However, there are number of cases found that violate grammar rule and word constitution practice by Chinese Character Borrowing. For this reason, Chinese Character Borrowing has the problem polluting Korean along with another foreign words. Thus, this paper focus on study Chinese Character Borrowing phenomenon in Korean, and analysis its effectiveness and impact in Korean. In addition, analysis the problem of Borrowed chinese Character, and suggestion several alternative for right use of Korean is followed.

• Asia Marketing Journal
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• v.9 no.2
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• pp.131-163
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• 2007

Recently, the importance of 'character' is widely acknowledged by practitioners and academic arena. Character is the archetype of design product. Unfortunately, however, there have been limited character design studies. The purpose of this study is to identify the components of character design and then to verify the causal relationships among them. The research model of the current study is developed based upon the past studies on the consumer response model related to the product design. The result of the study shows that the dimensions of character design are converged into upper dimensions, including such as character appearance, character image, and character attachment with each lower dimensions, respectively. An analysis of relationship among these variables indicates that while the character appearance tends to trigger character image, the character image leads to character attachment. In addition, both the character image and the character attachment have a positive influence on the loyalty of the character. Understanding of the paths among consumers' responses will be able to be a good guideline for establishing character design strategy. And, finally, the authors discuss some theoretical contributions and managerial implications.

• International Journal of Advanced Culture Technology
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• v.7 no.3
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• pp.52-57
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• 2019

This study is about the creation of a character art using the free association. Character in proposed artwork induces the viewer's unconscious experience associated with it and creates new meanings to invigorate the character. When a character that performs both a linguistic function and a visual image function goes through a free association process, the viewer can induce interest and convey the meaning of the character more effectively. We proposed two ways to express the dynamic movement of the character more actively. One is drawing using various colors and free lines, and the other is the movement of the character synchronized with the gesture of the viewer. As a result of implementing dynamic character art, we can see that the viewer was actively involved in the free association process and immersed in the artwork. The viewers participated in the creation of the artwork, changing the shape of the character according to their various gestures.

• The Journal of Industrial Distribution & Business
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• v.8 no.7
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• pp.51-61
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• 2017

Purpose - Present study investigates character identification and emotional response to character that may affect consumers' intention to purchase the character-attached products. And this study explores whether symbolic relevance and object relevance affect the character identification, and whether character attractiveness and character salience affect the emotional response to characters. Research design, data, and methodology - SNS characters, animated characters, game characters, and traditional characters were used as experimental characters. And stationery as experimental product was used. 250 college students participated in the empirical study, and structural equation model was used to verify hypotheses. Results - First, the character identification and emotional response to characters affected the intention to purchase the products positively, and the emotional response to characters also positively affected character identification; second, symbolic relevance had no positive impact upon character identification, while object relevance had positive influence on character identification; and third, character attractiveness and salience had a positive effect on the emotional response. Conclusions - Present study contributes to the progress of character theories. Marketers should find ways to increase consumers' object relevance to characters and the level of characters' attractiveness and salience in order to promote the intent to purchase the products.

• Journal of the Korean Institute of Landscape Architecture
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• v.32 no.5
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• pp.43-51
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• 2004

Recently, the importance of choosing correct pavement materials has been increasing in urban spaces and streets. Much research regarding the pavement theory and construction method have been conducted, but analysis in terms of human psychological character has not yet been performed. The purpose of this study is to investigate the psychological characters to 12 pavement materials, that are commonly used in our urban spaces and streets. The results of the psychological character for each pavement material can be summarized as follows: 1. The psychological characters to each pavement material were as follows: ① Clay embodies a natural, traditional, soft and intimate psychological character; ② Pebble stone has a natural, hard, cool and intimate psychological character; ③ Turf grass incorporates an intimate and soft psychological character; ④ Ceramic brick has an artificial and hard psychological character; ⑤ Tile pavement has a modern, artificial, hard and cool psychological character; ⑥ Water permeable concrete has a modern and artificial psychological character; ⑦ Flag stone has a natural psychological character; ⑧ Granite has a modern and artificial psychological character; ⑨ Portland concrete has an artificial and hard psychological character; ⑩ Small compacted brick has an artificial, dynamic and modern psychological character; ⑪ Wood block pavement has a natural and traditional psychological character; ⑫ Asphalt concrete pavement has a modern, hard and artificial character. 2. On the results of the cluster analysis regarding psychological indexes for 12 pavement materials, pavement materials were categorized in 3 clusters. Among them, one cluster was mainly used as the most popular pavement material in our urban spaces and streets. From this point of view, psychological character for pavement material in our urban spaces and streets was not as various as we expected. 3. In conclusion, the proper selection of pavement materials was very important and the factors affecting the human psychological character should be considered in the design of urban spaces and streets.

• The Journal of the Korea Contents Association
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• v.10 no.9
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• pp.190-200
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• 2010

We wanted to search for the way to communicate smoothly among director, writer and character designer in process of digital character casting. First of all, we were concerned about what character factor tended to be expressed on character design when a character designer drew its sketch after analyzing the character. So we adopted HEXACO character model in order to sort out traits of a character, acquired related data from semi-quantitative method and found out how each respondent had completed the character design sketch through in-depth interview.

• Fashion & Textile Research Journal
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• v.1 no.4
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• pp.326-334
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• 1999

The purpose of this study was known the animation history, function of the animation character, the development process of the animation industry, and the industry process of the animation character in the center of the animation character of America and Japan occupying the internal character market largely. Also, it was examined how the animation character was used in the fashion industry and was recognized the importance of the character industry, and it was seen the design development of the fashion character in the future and the proceeding method of the fashion marketing strategy. The following this study was examined by using the various newspaper and magazine, the internal and external reference. In the result of this study, the animation character created in the TV and the screen is extended the related industry and is developed the various cultural products, and it is recognized as the product of the highly added value. The internal animation characters are mostly the characters of America and Japan, but now the internal animation productions is recognized the importance of the animation industry and is producted the animation to attack the internal and external market. The potential of the animation character was really excessive. The excellent animation product was important but the animation character and the activity of the accompaniment industry related to it was important. Also the animation character mostly had influence on the fashion industry.

• 제어로봇시스템학회:학술대회논문집
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• 1994.10a
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• pp.302-306
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• 1994

This paper describes how to recognize hand written Hangeul character using the stroke order of the elementary segment. The recognition system is constructed of parts : character input part, segment disassembling part, character element extraction part and character recognition part. The character input part reads the character and performs thinning algorithm. In the segment disassembling part, the input character is disassembled into elementary segments using the direction codes and the feature parameters. In the character element extraction part, we extract the character element using the stroke order and the knowledge rule. Finally, we able to recognize the hand written Hangeul characters by assembling the character elements, in the character recognition part.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.482-487
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• 2008

Animated Character는 컴퓨터와 인간 간의 상호작용을 증진시킬 수 있는 방편으로 널리 연구가 이루어지고 있다. 본 연구에서는 Animated Character의 감시가 과제 난이도에 따른 수행과 정서에 미치는 영향을 알아보고자 하였다. 본 실험에서 실험 참가자들은 통제 집단과 감시 Animated Character 조건에 무선으로 배정되어 난이도 세 수준의 글자계산 과제를 수행하였다. 또한 정서에 미치는 영향을 알아보기 위해 상태 특성 자기평가 불안척도(State-Trait Anxiety Inventory; STAI)를 사용하였다. 실험참가자들의 수행은 과제의 정답률과 반응시간을 측정을 통해 평가되었다. 실험결과 감시 Animated Character 조건은 통제 조건 보다 유의미하게 높은 불안(Anxiety)의 증가가 있었다. 또한 감시 Animated Character 조건은 높은 난이도의 글자 계산 과제에서 통제 조건 보다 유의미하게 높은 수행을 보였다. 본 연구는 Animated Character의 감시가 과제 난이도에 따라 다른 영향을 가진다는 것을 밝힘으로써 향후 감시 시스템 등에 Animated Character를 적용함에 있어 구체적인 가이드라인을 제공한다.