• Title/Summary/Keyword: Channel Distribution

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Analysing the effects of multi-channel strategy for CRM (고객관계관리에 있어서 다채널 전략의 효과 분석)

  • 전종근;주영혁;양석준
    • Journal of Distribution Research
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    • v.9 no.2
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    • pp.29-43
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    • 2004
  • This research analyzed multi-channel strategy from the viewpoint of the customer relationship management. We hypothesized that the purchase frequency, monetary, purchase quantity of the existing customers should have increased after they used multiple channels of a company for shopping, All the hypothesis were supported in an empirical test using the customer database of a Korean TV home-shopping company, The result showed that the multi-channel strategy can be used to increase the life-time value of existing customers. Still there were a lot of customers who insists using traditional channel, which calls for a new strategy inducing them to use multi- channel for shopping.

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Design of sinusoidal shape channel PCHEs for supercritical LNG based on CFD simulation (CFD 시뮬레이션 기반 초임계 LNG용 사인함수 PCHE 설계)

  • Fan, Jinxing;Yeom, Eunseop
    • Journal of the Korean Society of Visualization
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    • v.19 no.3
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    • pp.69-76
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    • 2021
  • Printed circuit heat exchanger (PCHE) is a compact heat exchanger with good heat transfer performance, high structure integrity, and reliability over a wide range of temperatures and pressures. Instead of the traditional zigzag and straight shape channel, the sinusoidal shape channel was adopted in this study to investigate the relation of thermal-hydraulic performance and waviness factors (period and amplitude). The local flow characteristics and the heat flux distribution were compared to verify the effects of period and amplitude on heat transfer performance. As the period of channel becomes shorter, the rapid change of the flow direction can produce high flow separation around the corner leading to the disturbance of the boundary layer opposite wall. The nonuniform distribution of flow velocity appeared around the corner positions can promote fluid mixing and lead to higher thermal performance. An evaluation index was used to compare the comprehensive performance of PCHE considering the Nusselt number and Fanning factor. Based on the simulation results, the optimal design parameters of PCHE channel shape were found that the channel with an equivalent bending angle of 15° offers the highest heat flux capacity.

A Study on the Influence of Omni Channel's Shopping Value on Users' Innovative Tendency and Service Attitudes

  • MIN, So-Ra;LEE, Sun-Mi
    • Journal of Distribution Science
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    • v.21 no.1
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    • pp.119-128
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    • 2023
  • Purpose: Due to COVID-19, the rapidly changing untact culture from offline to online has spread rapidly, increasing the utilization of omni-channel. However, among the studies on consumers in the online market, there are not many studies that analyze Shopping Values and attitudes toward omnichannel Acceptance. Research design, data, and methodology: This study investigated through empirical analysis how Shopping Values and innovation propensity of consumers using omni channels affect omni channel Acceptance attitudes. The analysis results based on a total of 268 questionnaires using SPSS v.23 and AMOS v.23 statistical programs are as follows. Results: First, it was found that the perceived Value of omnichannel use had a positive effect on the innovation tendency, and the pleasure Value had a greater effect than the actual Value. Second, it was found that the practical and hedonic Value of the omnichannel had a positive effect on the attitude of service Acceptance. Third, it was found that Omni Channel's consumer innovation tendency had a positive effect on service Acceptance attitude. Conclusion: This study proved that Shopping Value perception and individual innovation propensity for omnichannel services have a positive effect on Acceptance attitude, and it is of academic significance in that it expanded understanding of what factors are needed to increase Acceptance attitude of Omni Channel services.

An Exploratory Study on Specialty Stores for Organic Foods

  • Lee, Young-Chul;Park, Chul-Ju;Lim, Su-Ji
    • Journal of Distribution Science
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    • v.9 no.3
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    • pp.47-54
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    • 2011
  • This paper presents exploratory research on consumer awareness and attitudesabout organic food, for which consumer demand continues to increase the paper also assesses consumers' organic food distribution channel preferences. By conducting a literature review, a case study has been carried out in order to glean customer behavior, market condition and typesof distribution channels, and development of specialty stores for organic foods. The early research indicates that consumer awareness and customer attitudes toward organic food are mostly positive however, organic food's high price, as well as a lack of organic food stores, cause a negative effect on consumers' purchase intention. Secondly, the U.S. organic food retail channel consists of such mainstream supermarket/grocery stores and leading natural and organic food supermarket chains as Whole Foods, Trader Joe's, and Sunflower Farmers Market. For the current retail distribution of organic food in Korea, off-line stores are composed of direct management stores and franchise chains. Most of the organic food retail distribution operates through the Internet shopping mall, and are commonly located at retail distribution centers as multi-channel, shop-in-shop stores. Moreover, unlike in the U.S., association and consumers' cooperatives (Co-Ops), and such other member-direct retail stores as Hansallim, iCOOP, Nature Dream,and online shopping malls, are all active in Korea. Thirdly, as a result of an analysis of the present state of the organic food retail channel, as well as building a case for organic food specialty stores, the distinctive featuresand rapid growth of such unique organic food stores as Whole Foods Market, or Trader Joe's successful downsizing strategies, as well as Sunflower Farmers Market low-price approach, show steady industry growth. Moreover, as a result of a case studyof such domestic representative organic food specialty stores as "Olga" and "Chorokmaeul," a similar management style to the United States' "Whole Foods Market" and "Trader Joe's," respectively, can be seen. Similar to the U.S. market, Korean organic food markets should also implement active retail distribution opportunities, allowing consumers to select from various diverse and differentiated choices. In order to accomplish this goal, it is necessary to prepare such measures as sustaining reasonable prices, securing various suppliers for unique products,and improving consumer trust through advertisement strategies that are suitable for each company's branding processes.

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Study on Lateral Flow Distribution and Momentum Analysis at Flood season and Neap tide of the Seokmo Channel in the Han River estuary (소조기 홍수시 한강하구 석모수로에서의 횡 방향 2차 흐름 및 운동량 분석)

  • Choi, Nak Yong;Woo, Seung-Buhm
    • Journal of Korean Society of Coastal and Ocean Engineers
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    • v.24 no.6
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    • pp.390-399
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    • 2012
  • This research observed the cross section current of 7 survey lines in Seokmo Channel of Gyeonggi bay with a lot of freshwater inflow and S-shaped for 13 hours during flood season and neap tide. We indicated the distribution of the current velocity by comprehending the speed and direction of the current velocity of each line during maximum flood, ebb tide and observed the distribution of salinity. Moreover, in order to understand what lateral momentum causes the lateral flow in each survey line, we practiced the momentum analysis through the observation data. As a result, the lateral baroclinic pressure gradient force and vertical friction of the Seokmo channel during neap tide were the strongest, and this is why the flow by the distribution of salinity and stratification most often occurs. In north of the Seokmo channel, where have wide intertidal and a lot of freshwater inflow, the secondary circulation is caused by balance of lateral baroclinic pressure gradient force and other forces, and the vertical friction was strong in the lines with small depth. On the other hand, in the southern part of the Seokmo channel where the water is deep and the waterway is curved, the advective acceleration and centrifugal force become stronger by the geographical causes during ebb and the influence of fresh water. Therefore, the lateral flow in the Seokmo channel was caused by the distribution of the momentum that differs by location, depth, curve, etc.

Strategic Analysis of the Multilateral Bargaining among the Manufacturer, the Online and the Offline Distribution Channels (제조업체, 온라인 유통채널 및 오프라인 유통채널 간의 다자간 협상전략에 관한 연구)

  • Cho, Hyung-Rae;Rhee, Minho;Lim, Sang-Gyu
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.37 no.4
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    • pp.145-153
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    • 2014
  • In this paper, we study the bargaining strategy of a manufacturer who sells a product through the online and offline distribution channels. To do this, we derive and analyze the equilibrium solutions for both simultaneous and sequential bargaining games. The result shows that the optimal bargaining strategy heavily depends on the size of the online distribution channel's loyal customers and the difference between the retail prices of the online and the offline distribution channels. It is also shown that, in some cases, the online distribution channel has incentive to downsize its loyal customers and its retail price for a better bargaining outcome.

Character for Spatial Distribution of Velocity Using Simple Hydraulic Data (기본적인 수리학적 자료에 의한 유속의 공간적 분포 특성)

  • Koh, Deuk-Koo;Choo, Tai-Ho
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.8 no.6
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    • pp.1560-1565
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    • 2007
  • In this study, Chiu's velocity distribution equation recently developed from the probability and entropy concepts is used to establish a linkage between the mean velocity obtained from the Manning's equation and the corresponding velocity distribution in a channel cross section. The linkage to be established enables computing the velocity distribution along with the mean velocity, from simple hydraulic data such as Manning's n, hydraulic radius and channel slope irrespective of including sediment or not.

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The Relationship between Interdependence on Relational Satisfaction in Cosmetics Distribution Channels: Moderating Effect of Communication and Mediating Effect of Non-coercive Power

  • Sun, Il-Suck;Yang, Hoe-Chang
    • The Journal of Economics, Marketing and Management
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    • v.4 no.1
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    • pp.9-22
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    • 2016
  • This study tried to examine how interdependence, communication, and the exercise of power in cosmetics distribution channel would affect satisfaction. In this study we investigated the effects of their communication and the exercise of noncoercive power of department store (or mart). We conducted with managers of the shops which were entered to department store (or mart). 131 copies were collected and 119 copies were used for analysis after the exclusion of 12 copies. Brand image and sales policy influenced satisfaction, but customers were not statistically significant. In addition, communication in distribution path had the moderating effect on the relationship between interdependence and satisfaction, and on the relationship between interdependence and noncoercive power. Sales policy and brand image in the relationship between department store(or mart) and the shops opened inside are critical factors for satisfaction, but customers are highly likely to become a factor with different meaning.

Analysis on Forward/Backward Current Distribution and Off-current for Doping Concentration of Double Gate MOSFET (DGMOSFET의 도핑분포에 따른 상 · 하단 전류분포 및 차단전류 분석)

  • Jung, Hakkee
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.17 no.10
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    • pp.2403-2408
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    • 2013
  • This paper has analyzed the change of forward and backward current for channel doping concentration to analyze off-current of double gate(DG) MOSFET. The Gaussian function as channel doping distribution has been used to compare with experimental ones, and the two dimensional analytical potential distribution model derived from Poisson's equation has been used to analyze the off-current. The off-current has been analyzed for the change of projected range and standard projected range of Gaussian function with device parameters such as channel length, channel thickness, gate oxide thickness and channel doping concentration. As a result, this research shows the off-current has greatly influenced on forward and backward current for device parameters, especially for the shape of Gaussian function for channel doping concentration.

Performance analysis of packet transmission for a Signal Flow Graph based time-varying channel over a Wireless Network (무선 네트워크 시변(time-varying) 채널에서 SFG (Signal Flow Graph)를 이용한 패킷 전송 성능 분석)

  • Kim Sang Yong;Park Hong Seong;Oh Hoon;LI Vitaly
    • Journal of the Institute of Electronics Engineers of Korea TC
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    • v.42 no.2 s.332
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    • pp.23-38
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    • 2005
  • The state of channel between two or more wireless terminals is changed frequently due to noise or multiple environmental conditions in wireless network. In this paper, we analyze packet transmission time and queue length in a time-varying channel of packet based Wireless Networks. To reflect the feature of the time-varying channel, we model the channel as two-state Markov model and three-state Markov model Which are transformed to SFG(Signal Flow Graph) model, and then the distribution of the packet transmission can be modeled as Gaussian distribution. If the packet is arrived with Poisson distribution, then the packet transmission system is modeled as M/G/1. The average transmission time and the average queue length are analyzed in the time-varying channel, and are verified with some simulations.