• Title/Summary/Keyword: Causal Effect

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The Effect of SNS Prosumer Activity Characteristics and Relationship Quality on User Satisfaction and Loyalty Intention (SNS 프로슈머활동 특성과 관계품질이 이용자만족과 충성의도에 미치는 영향)

  • Kwon, Do-Hee;Cho, Chul-Ho
    • Journal of Korean Society for Quality Management
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    • v.47 no.1
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    • pp.125-138
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    • 2019
  • Purpose: The present research was designed to explore a causal relationship among SNS prosumer characteristics, relationship quality, user satisfaction, and loyalty intention, and we intended to explore mediating role of relationship quality in the causal relationship. Methods: As survey tool, questionnaire that had obtained validity and reliability through literature survey and pretest survey, and sample 214 was analyzed using SEM analysis method. Results: All theoretical relationships, except the relationship between information provision and relational quality, proved to be significant. The relationship quality plays an important intermediary role in the research model. Conclusion: The characteristics of SNS prosumer activity can be summarized by interaction and informational provision. To increase user satisfaction and loyalty, it is necessary to support these characteristics and strengthen relationships with customers.

The Role of Corporate Image and Brand Personality in Global Consumer Choice: An Empirical Exploration

  • Lee, Bong-Soo
    • Journal of Korea Trade
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    • v.25 no.2
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    • pp.178-195
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    • 2021
  • Purpose - This study aims to analyze consumer in the multidimensional aspect of a combination of corporate image and brand personality in order to identify the structural causal relationship between consumer choice and corporate image and brand personality. Design/methodology - This study combined theoretical literature studies with empirical field studies using questionnaire survey methods. To achieve this objective, a hypothetical causal model consisting of three potential variables and nine measurement variables was created based on prior research, and a structural equation model was used to identify the suitability of the model. Findings - The hypothetical model established by this study was judged to be generally appropriate. In particular, corporate image was shown to have significant static direct effects on consumer choice and brand personality. It was also shown that brand personality had a direct static effect on consumer choice, and that corporate image has an indirect significant impact on consumer choice by moderating brand personality. Originality/value - Previous papers have mainly focused on one-dimensional studies of various images, such as companies and brands. However, this paper used a model that analyzed consumer choice through multi-clue information rather than corporate images as the only clue to consumer choice.

Measuring the Factors Influencing Customers' Value Perceptions of Foodservice in Namhaean Tourist Area's Restaurant (남해안 관광지 식당의 음식서비스에 대한 내국인 관광객들의 가치 지각에 영향을 주는 요인 분석)

  • Kang, Jong-Heon;Ko, Beom-Seok
    • Journal of the Korean Society of Food Culture
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    • v.23 no.1
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    • pp.48-54
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    • 2008
  • The purpose of this study was to measure the factors influencing customers’ value perception of foodservice in tourist area’s restaurant. A total of 273 questionnaires were completed. Structural equation model was used to measure the causal effects. Results of the study demonstrated that the confirmatory factor analysis model also indicated excellent model fit. The proposed model yielded a significantly better fit to the data than the parsimonious model and extended model. In proposed model, the effects of perceived sacrifice, overall service quality and customer satisfaction on perceived value were statistically significant. The effects of perceived value on loyalty intention were statistically significant. As expected, the overall service quality had a significant effect on customer satisfaction. Moreover, the customer satisfaction played a mediating role in the relationship between overall service quality and loyalty intention.

A Study on the Effects of the Port Service Quality on Customer Satisfaction and Performance in Incheon Port (인천항의 서비스품질이 고객만족과 경영성과에 미치는 영향)

  • Kim, SooMan;Choi, HaeSup;Kim, Youn Sung;Yoo, Hong Sung;Yoo, Seuck-Cheun;Kim, Seo-Young
    • Journal of Korean Society for Quality Management
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    • v.40 no.4
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    • pp.543-558
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    • 2012
  • Purpose: The purpose of this study was to propose useful suggestions by analyzing causal effect relationship between port service quality, and customer satisfaction and performance in port industry. Methods: The collected data through the survey were analyzed using multi-regression analysis. The measurement tools used for this study were divided into three dimensions such as internal quality, interaction quality and environmental quality. Results: The results of this study are as follows; regarding the influence of pot service quality dimension on customer satisfaction, it was found that the effects of interaction quality and internal quality were significant and those of environmental quality was not significant on customer satisfaction. It was found that customer satisfaction made statistically significant influence on performance from the investigation of the causal effect relationship between customer satisfaction and performance. Conclusion: Incheon Port needs to act actively paying attention to port facilities, efficient operation, network, cargo recruitment activities, smooth communication and fast handling.

An Exploratory Study on Development of Information Security Manpower (정보보안 인력양성을 위한 탐색적 연구: 정부, 기업, 학계, 인력 관점 기반)

  • Seo, Kyung-Jin;Choi, Jee-Eun;Kim, Hee-Woong
    • The Journal of Information Systems
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    • v.24 no.2
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    • pp.73-96
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    • 2015
  • Purpose Information security industry is rapidly growing, but has been confronted with many challenges in a business environment. One of them is the imbalance between supply and demand of information security manpower, which has caused an insecure market situation. Therefore, this study has derived factors of promoting and hindering information security manpower from governance, academics, corporations, and workforce perspectives, and has analyzed a sequence of cause and effect of each factor. Design/methodology/approach This study is an exploratory research based on the interviews. The causal loop diagram (CLD) was developed to deduce key issues and propose alternatives. Findings The result of this study is expected to help the development of information security manpower in Korea, by minimizing the potential negative effects as well as maximizing the positive effects. This study found out the dynamic causes and effects of the security manpower system in each stakeholder's perspective. The cause-and-effect relationships between the stakeholders will be able to contribute to solve the imbalance of supply and demand in security manpower system.

The Effect of Weather Information System'Quality Factor on User Satisfaction and Business Performance (기상정보시스템 품질요인이 이용자 만족과 사업성과에 미치는 영향)

  • Song, Gwangsuk;Kim, Gyuwhan;Yoo, Hanjoo
    • Journal of Korean Society for Quality Management
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    • v.45 no.1
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    • pp.93-116
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    • 2017
  • Purpose: The purpose of this study is to suggest a key quality factor affecting user satisfaction based on quality attribute of weather information system and additionally, a managerial implication for activating weather information service market by analyzing causal relevance between weather information system and business performance. Methods: As its method, a causal relevance of quality factor of weather information system affecting satisfaction and business performance was analyzed by using structural equation model. An enterprise utilized in analysis sample performed a survey by targeting 186 distribution/logistics and general manufacturing company. Results: It was revealed that information, service quality of weather information system exerted a significant influence on user satisfaction and it did not take a significant influence on business performance in terms of quality of information, system and service. A significant relevance between user satisfaction and business performance was strong supported. Finally, it was revealed that utilization level of weather information system had a moderating effect on business performance. Conclusion: Domestic weather information system mainly focused on information utilization based weather information system and additional service level utilizing weather information is very low in practical terms. Therefore, in order to expand domestic weather related service market, systematic market expansion strategy of providing corporate customized service and case enlargement would be required.

Is there a causal effect between agricultural production and carbon dioxide emissions in Ghana?

  • Owusu, Phebe Asantewaa;Asumadu-Sarkodie, Samuel
    • Environmental Engineering Research
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    • v.22 no.1
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    • pp.40-54
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    • 2017
  • According to FAO, "agricultural sectors are particularly exposed to the effects of climate change and increases climate variability". As a result, the study makes an attempt to answer the question: Is there a causal effect between agricultural production and carbon dioxide emissions in Ghana? By employing a time series data spanning from 1960 to 2015 using the Autoregressive Distributed Lag method. There was evidence of a long-run equilibrium relationship running from copra production, corn production, green coffee production, milled rice production, millet production, palm kernel production and sorghum production to carbon dioxide emissions. The short-run equilibrium relationship shows that, a 1% increase in copra and green coffee production will increase carbon dioxide emissions by 0.22% and 0.03%, a 1% increase in millet and sorghum production will decrease carbon dioxide emissions by 0.13% and 0.11% in the short-run while a 31% of future fluctuations in carbon dioxide emissions are due to shocks in corn production. There was bidirectional causality between milled rice production and carbon dioxide emissions, millet production and carbon dioxide emissions and, sorghum production and carbon dioxide emissions; and a unidirectional causality running from corn production to carbon dioxide emissions and carbon dioxide emissions to palm kernel production.

The Effect of Prior Financial Performance on Organizational Reputation and Earnings Management

  • HUYNH, Quang Linh;NGUYEN, Nguyen Van
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.4
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    • pp.75-81
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    • 2019
  • The paper aims to investigate the linkage among prior financial performance, organizational reputation and earnings quality. Firstly, it examines the influence of prior financial performance on organizational reputation and on earnings quality. Secondly, this research explores the moderating role that prior financial performance plays in the causal relationship from organizational reputation to earnings quality. Thirdly, the mediating role of organizational reputation in the effect of prior financial performance on earnings quality is analyzed. The empirical findings show that, prior financial performance positively affects both earnings quality and organizational reputation that in turn partly mediates the causal connection from prior financial performance to earnings quality; whereas prior financial performance imposes a positive moderation in the influence of organizational reputation on earnings quality. This research is expected to provide scholars and practitioners with a thorough understanding of the complex link among prior financial performance, organizational reputation and earnings quality. That helps them to deliver good decisions on the investment of suitable resources in maintaining and enhancing their organizational reputation, which assures a higher quality of reported earnings that in turn improves involved stakeholders' confidence in their firm. This likely leads the firms to gain better performance in the future.

A Study on the Estimation of Casualty Prevention Effectiveness through the Installation of Coastal Vessel Traffic Services (연안 선박교통관리제도의 도입에 따른 사고예방효과 추정에 관한 연구)

  • Jong, Jae-Yong;Lee, Hyong-Ki;Park, Jin-Soo
    • Journal of the Korean Institute of Navigation
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    • v.25 no.2
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    • pp.97-106
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    • 2001
  • The purpose of this paper is to determine the expected percentage of the 'VTS addressable' casualties that could be prevented with the installation of fourth level(Automatic Dependent Surveillance) of coastal VTS. In this study, it determines the VTS benefit by multiplying casualty rate reduction factors by the effect level of causal factors. The development of casualty rate reduction factors was based on the questionnaire survey, and the evaluation of effect levels was based on the causal analysis using functional block diagram. The results of this paper are compared With the results of worldwide literature related to the VTS effectiveness. One or more of the key variable inputs of this study, casualty rate reduction factors, may be somewhat uncertain and therefore subject to sensitivity analysis.

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Structural Relationship among Consumer Attitude, Usage Motive, Health-consciousness, Satisfaction, and Revisit Intent Pursuant to Foodservice Nutrition Information Labeling System (외식업체 영양정보표시에 따른 소비자태도, 이용동기, 건강관심도, 만족도, 재방문의도와의 구조적 관계)

  • Lee, Jong-Ho
    • Culinary science and hospitality research
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    • v.23 no.5
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    • pp.129-139
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    • 2017
  • The necessity of selecting food based on correct information through nutrition ingredients included in the food is being emphasized due to the recent increase in interest of restaurant users in healthy and safe food. This study verified the structural causal relationship among consumer attitude, use reason and health-consciousness regarding nutrition information labeling and their satisfaction and revisit intent. A total of 266 surveys conducted over restaurant users residing in the Busan area was used for the final analysis of the study to attain this study's objective. The suitability of the Structural Equation Modeling and organic causation relationship was verified through the statistics programs SPSS (V 23.0) and AMOS (V 21.0) in order to attain this study's objective, and the control effect of age has been verified. The results showed that a meaningful causal relationship was confirmed in all elements excluding consumer attitude. A control effect was also confirmed in the influential relationship between use reason and satisfaction level. The results of the study suggested that the nutrition information labeling system of restaurants provides practical implications and marketing strategies for restaurant managers and government policy makers.