• Korean Journal of Applied Biomechanics
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• v.21 no.5
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• pp.653-660
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• 2011

The purpose of this study was to compare selected kinematic variables between male medalists and a Korean male javelin thrower at the IAAF World Championships, Daegu 2011. The three medalists and one Korean javelin thrower that participated in the Championships were videotaped using three high-speed cameras (300 frames/s, EX-F1 Exilim, Casio, Japan). The results showed that the release and attitude angles of the Korean male javelin thrower (KMJT) were greater than that of the medalists, whereas the attack angle of the KMJT was smaller than that of the medalists. This study also found that the KMJT clearly had a lower release height than the medalists. As a possible adaptation of his physique to the skill, the KMJT used a small trunk inclination angle and produced greater inclination angles at his upper extremities. These results may be linked to an increase in the release angle of the KMJT. There were some difference between the KMJT and the medalists in terms of the length and duration of the delivery phase. In harmony with the shorter length of the delivery phase, its duration was shorter for the KMJT in comparison to the medalists. Because the delivery stride is considered to be a primary generator of endpoint speed, this decrease in the delivery phase time would decrease the javelin velocity at release. The amount of time taken in the delivery phase may be a critical factor to enhance a javelin thrower's performance. Thus, rhythmic movement training specifically designed for the KMJT will help him attain an optimal throwing position.

• Journal of Digital Convergence
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• v.16 no.6
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• pp.163-173
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• 2018

The purpose of this study is to find the role of intellectual property belief between brand concepts (Symbolic vs. Functional) and brand extension. For this purpose, three parent brands (Rolex vs. Casio, Prada vs. Coach, Benz vs. Toyota) and three extension products (bracelets, shoes, vehicles) were selected as stimulants through focus group interviews and pre-tests. 296 sample data across the country were collected and the final analysis was conducted with 290 respondents except for the inappropriate respondents by SPSS 21.0. The results of this study confirm that the trademark meditates the relationship between belief brand concepts and brand extension and thinking style of consumers meditated-moderates between belief brand concepts and brand extension. The results of this study are based on implication that intellectual property belief induce consumers positive reactions on brand extension and that the acquisition and utilization of IPRs bring corporate's continuous growth and enhance the corporate brand value.