• Title/Summary/Keyword: CRM Quality

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A Study on the Strategic Implementation of e-Supply Chain Management System in the Manufacturing Industry (e-supply chain management system 구축 전략의 실행방안에 관한 연구 : 제조업을 중심으로)

  • 김계수
    • Journal of Korean Society for Quality Management
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    • v.31 no.2
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    • pp.98-116
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    • 2003
  • The objective in this paper is to develope the e-Supply Chain Management System and applied for the Manufacturing. A Manufacturing that is consider to be world class recognize that its ability to complete in the marketplace depends on developing e-SCM System that is properly align with its mission of serving the customer. This paper investigated the relationship between e-SCM and performance in manufacturing. A stratified random sample was collected from the Federation of Korea Industries. Conclusively, e-SCM is important factor between source factors (environmental dynamic, Leadership) and manufacturing performance. e-SCM is significantly related to Quality, Flexibility, Delivery, and Cost.

Determination of Mercury in Fly Ash by Using Flow Injection Cold Vapor Isotope Dilution Inductively Coupled Plasma Mass Spectrometry

  • Suh, Jung-Ki;Min, Hyung-Sik;Kamruzzaman, Mohammad;Lee, Sang-Hak
    • Mass Spectrometry Letters
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    • v.3 no.2
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    • pp.58-61
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    • 2012
  • A method based on flow injection-isotope dilution-cold vapor-inductively coupled plasma mass spectrometry (FI-IDCV-ICP/MS) has been applied to determine trace level of mercury in fly ash. $^{200}Hg$ isotopic spike was added to 0.25 g of BCR176R fly ash and then decomposed by microwave digestion procedure with acid mixture A (8 mL $HNO_3$ + 2 mL HCl + 2 mL HF) and acid mixture B (8 mL $HNO_3$ + 2 mL $HClO_4$ + 2 mL HF) for applying IDMS. Mercury cold vapor was generated by using reductant solution of 0.2% (w/w) $NaBH_4$ and 0.05% (w/w) NaOH. The measurements of n($^{200}Hg$)/n($^{202}Hg$) isotope ratio was made using a quadrupole ICP/MS system. The accuracy in this method was verified by the analysis of certified reference material (CRM) of fly ash (BCR 176R). The indicative value of Hg in BCR 176R fly ash was $1.60{\pm}0.23$ mg/kg (k = 2). The determined values of Hg in BCR 176R fly ash by the method of FI-CV-ID-ICP/MS described in this paper were $1.60{\pm}0.24$ mg/kg (k = 3.18) and the analysis results were in well agreement with the indicative value within the range of uncertainty.

The Effects of Relationship Benefit on Relationship Quality and Store Loyalty - NPS Analysis and Moderating Effects - (관계혜택이 관계의 질과 점포충성도에 미치는 영향 - NPS분석 및 조절효과 -)

  • Kim, Sam-Won;Kim, Yoon-Hwan;Jang, Jae-Hun
    • Journal of Korea Society of Industrial Information Systems
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    • v.16 no.2
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    • pp.139-154
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    • 2011
  • The golden rule of CRM should be core customers. They show such passionate partnership with the company that they actively put forth their opinion to improve products and service through voluntary pro-company activities and participate in the development of new products through open innovation. Therefore, the top priority of a company should be given to defining its core customers and accurately understanding and managing them, which would contribute to the growth of the company. It has become more important nowadays how to manage a long-term customer relationship, for it can assure the company of increased income in spite of steep competition with rival companies. Therefore strong customer relationship is an important means of proving the company with competitive edge and maximizing company income.

An Automatic Setting Method of Data Constraints for Cleansing Data Errors between Business Services (비즈니스 서비스간의 오류 정제를 위한 데이터 제약조건 자동 설정 기법)

  • Lee, Jung-Won
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.3
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    • pp.161-171
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    • 2009
  • In this paper, we propose an automatic method for setting data constraints of a data cleansing service, which is for managing the quality of data exchanged between composite services based on SOA(Service-Oriented Architecture) and enables to minimize human intervention during the process. Because it is impossible to deal with all kinds of real-world data, we focus on business data (i.e. costumer order, order processing) which are frequently used in services such as CRM(Customer Relationship Management) and ERP(Enterprise Resource Planning). We first generate an extended-element vector by extending semantics of data exchanged between composite services and then build a rule-based system for setting data constraints automatically using the decision tree learning algorithm. We applied this rule-based system into the data cleansing service and showed the automation rate over 41% by learning data from multiple registered services in the field of business.

Results of round robin test for specific surface area (비표면적 순회평가 결과)

  • Choi, Byung-Il;Kim, Jong-Chul;Woo, Sang-Bong
    • Analytical Science and Technology
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    • v.24 no.6
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    • pp.503-509
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    • 2011
  • Specific surface area is becoming a very important factor when newly developed advanced nano-materials are evaluated. But there have been many differences in results when measuring specific surface areas, depending on the measuring equipments and analysis method. To verify the reliability of the specific surface area measurement device supplied within the country, Round Robin Test (RRT) has been done at 21 affiliated research institutes. As a result, it was found that several institute had problems in measuring of gas adsorption amount in measuring equipment, and this proved the need for certified reference material (CRM). Furthermore, it was also found that the results from BET analysis is easily swayed by the analyst's subjectivism, and the calculated results may differ up to 16% in case of CRM I depending on the selection range of BET analysis. So this showed that a standard guideline for BET constant C value and fitting correlation coefficient R is needed, to properly select range in BET analysis. The experience in RRT, distribution of CRM, and standardized procedure would result in improved reliability in industrial processes, and thus, would contribute to the quality management, the productivity improvement, the safety evaluation, and the new material development.

Roll Shop Automation of Newly Completed No.4 CRM of Kwangyang Works, POSCO (POSCO 광양 4냉연공장의 ROLL SHOP 자동화 운영기술)

  • 이훈휘;최병조;조뇌하;김익준;조병용
    • Proceedings of the Korean Society for Technology of Plasticity Conference
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    • 1999.08a
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    • pp.208-216
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    • 1999
  • Nowadays coustomer's needs for high surface quality steel sheet has greatly increased, so it is necessary to pay more attention to the roll grinding, texturing and handling. POSCO can acquire high surface quality roll and high productivity through World-first fully automated Roll Shop system which had been constructed '94.10.1∼'97.8.28 at Kwangyang Works. Roll Shop Automation System consists of Level-I, II, III control system and 23 automated machines. After the completion of the construction, the system started smoothy and keeps its operation with high productivity as expected. The installation of this system gave an epoch-making man power saving. This paper introduce its main facilities and operation.

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A Study on Relationship Quality Influencing Customer Value, Customer Satisfaction and Relationship Retention Intention in the B2B Transaction : Focused on Clients of PCB Manufacturing Corporation (B2B 거래관계에서 고객가치, 고객만족, 관계지속의도에 영향을 미치는 관계품질에 관한 연구 : PCB 제조기업의 고객사를 중심으로)

  • Kim, Min Jeong;Lee, Jae Kwang;Jeong, Jong Kwan
    • Journal of Information Technology Services
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    • v.13 no.4
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    • pp.139-153
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    • 2014
  • The purpose of this study is to examine the impact of relationship quality on customer value, customer satisfaction and relationship retention intention in the B2B transaction relationship. For the empirical study, we conducted a survey of the PCB corporation's client companies and used 110 surveys of them for analysis. The results of this study are summarized as follows : First, trust, relationship satisfaction, unity and performance as factors of relationship quality had significantly positive effect on relationship retention intention by the medium of customer satisfaction. Second, utilitarian value which is a parameter did not have significantly effect on customer satisfaction and relationship retention intention. Whereas, hedonic value which is influenced by relationship satisfaction, unity and performance had significantly positive effect on customer satisfaction and relationship retention intention. These results are not treated weightily in the preceding studies and managing the hedonic value in B2B transaction relationship is considered important to improve the customer satisfaction and relationship retention intention.

A Study on Measurement and Improvement of Service Quality using QFD in the Law Firm Industry (QFD를 이용한 기업 법무 서비스 품질 측정 및 개선에 관한 연구)

  • Pyo, In Soo;Lee, Jae Kwang
    • Knowledge Management Research
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    • v.17 no.2
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    • pp.1-26
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    • 2016
  • As entry barriers at the legal service market in Korea have been recently lifted, the legal service market has dramatically changed from a seller's market to a buyer's market. Externally, the Korean legal service market has been open to foreign law firms and internally, lawyers graduating from law schools have been increasing. In addition, as even the general public can easily access, through the official sites of government organizations, to the basic legal information such as laws and judicial precedents, the degree of information asymmetry has also decreased. These phenomena require the legal service industry to be a more client-oriented and more quality-oriented one. Having said that, legal service providers also need to continue to make strenuous efforts to measure and improve the service quality from the customers' perspective. Under these circumstances, this study introduced a certain type of model which may be of help of measuring and improving the quality of legal service of law firms, in particular, with a focus on those firms providing corporate legal service. This study used a Quality Function Deployment (QFD) in order to measure and thereby improve the quality of corporate legal service in the law firm industry. Above all, this study showed, by using SERVQUAL, each and every service attributes of quality measurement of the corporate legal service and also calculated the degree of importance of service quality at each process of providing corporate legal service. Next, this study introduced all supporting factors necessary for the provision of corporate legal service and calculated the degree of importance of each and every supporting factors in the service process. This study may be of help to provide the substantial and systematic approaches to the corporate legal service providers who would like to set up a certain methods of measuring and further improving the quality of corporate legal service from the customers' perspective.

Effects of Service Quality on Relationship Quality and Customer Retention in Internet Shopping Mall -Aimed at Chinese Customer- (인터넷쇼핑몰의 서비스품질이 관계품질 및 고객유지에 미치는 영향 -중국 소비자를 대상으로-)

  • Li, Xin-Tian;Peng, Peng
    • The Journal of the Korea Contents Association
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    • v.13 no.11
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    • pp.856-865
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    • 2013
  • The customer retention of internet shopping mall become important nowadays as internet shopping mall is expanding quickly. In this situation, the present study aims to analyze the components of internet shopping mall service quality and it's relationship with satisfaction, and retention. The CRM is a very important point for company marketing, it is also necessary to construct trust and commitment. Especially it has been recognized that when we deal with online shopping, the correlation with customers is very important. At this point one purpose of this study is to find out those effects on satisfaction of the service quality. Another purpose is to find the factors which effect retention. Structural equation modeling is used to test the model building in this paper based on the data from survey of 223 online shopping mall customers. The results in the study provide our supports to the model and indicate that: first, service quality has a positive effect on satisfaction. Second, satisfaction, trust and commitment have strong relations and they affect customer retention in the internet shopping mall service.

The Effect of Customer Value on Online Shopping Mall: The Moderating Role of Trust (온라인 쇼핑몰환경에서 고객가치가 로열티에 미치는 영향: 신뢰의 매개영향을 중심으로)

  • Lee, Ju-Min;Kim, Hyung-Su
    • CRM연구
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    • v.2 no.1
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    • pp.15-32
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    • 2009
  • Companies consider customers as an equity, which is expected to increase customer loyalty. However, customer loyalty does not linearly increase in real world by the customer equity always. This research investigates a mediating variable which influence the relationship between customer equity drivers and customer loyalty. We focus on customer value as a customer equity driver which is the most basic factor among customer equity drivers. We examine that online trust as a mediator between the customer value and customer loyalty in on online shopping mall context. Customer value consists of perceived convenience, quality, and price. Findings indicate that online trust mediates the relationship between customer value and customer loyalty. Especially, online trust perfectly mediates the perceived convenience and the perceived quality. The perceived convenience influences online trust most significantly and perceived quality and perceived price are following in the order of strength. Our results implicate that online trust is an important mediator of the relationship between customer equity and customer loyalty in online shopping mall context and need to be managed as a customer relationship management index to increase customer loyalty. In addition, perceived convenience is the most important factor to increase online trust in matured online market.

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