• Title/Summary/Keyword: CENTRALITY

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Social Network Comparison of Netflix, Disney+, and OCN on Twitter Using NodeXL

  • Lee, Soochang;Song, Keuntae;Bae, Woojin;Choi, Joohyung
    • International Journal of Advanced Culture Technology
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    • v.10 no.1
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    • pp.47-54
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    • 2022
  • We analyze and compare the structure of the networks of Netflix, Disney+, and OCN, which are forerunners in OTT market, on Twitter. This study employs NodeXL pro as a visualization software package for social network analysis. As a result of the comparison with values of Vertices, Connected Components, Average Geodesic Distance, Average Betweenness Centrality, and Average Closeness Centrality. Netflix has comparative advantages at Vertices, Connected Components, and Average Closeness Centrality, OCN at Average Geodesic Distance, and Disney+ at Average Betweenness Centrality. Netflix has a more appropriate social network for influencer marketing than Disney+ and OCN. Based on the analysis results, the purpose of this study is to explain the structural differences in the social networks of Netflix, Disney+, and OCN in terms of influencer marketing.

Network Structure and Centrality Analysis of Global Value Chains in Electrical and Electronic Industries (전기·전자산업의 중간재 글로벌가치사슬 네트워크 구조와 중심성 분석)

  • Seog-Min Kim
    • Korea Trade Review
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    • v.46 no.1
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    • pp.113-134
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    • 2021
  • This study analyzed the centrality of the GVCs network and the value-added-based production structure of the electrical and electronic industries using ADB-MIRO and social network analysis methods. According to the analysis, the centrality and power of the GVSc intermediate goods network were differentiated into China, the United States, and the EU due to the advancement of industrial structure in Asia. In the 2000 network, the United States and Japan had a very strong influence in all aspects, including connectivity and strength. However, in 2017, China's power index rose to number one among 62 countries in the network. Furthermore, this study presented strategic implications of the Korean electrical and electronic industries to respond to the reorganization of GVSs based on the analysis results.

Research Trend on AI Security Using Keyword Frequency and Centrality Analysis : Focusing on the United States, United Kingdom, South Korea (키워드 빈도와 중심성 분석을 이용한 인공지능 보안 연구 동향 : 미국·영국·한국을 중심으로)

  • Lee Taekkyeun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.19 no.4
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    • pp.13-27
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    • 2023
  • In this study, we tried to identify research trends on artificial intelligence security focusing on the United States, United Kingdom, and South Korea. In Elsevier's Scopus We collected 4,983 papers related to artificial intelligence security published from 2018 to 2022 and by using the abstracts of the collected papers, Keyword frequency and centrality analysis were conducted. By calculating keyword frequency, keywords with high frequency of appearance were identified and through the centrality analysis, central research keywords were identified by country. Through the analysis results, research related to artificial intelligence, machine learning, Internet of Things, and cybersecurity in each country was conducted as the most central and highly mediating research. The implication for Korea is that research related to cybersecurity, privacy, and anomaly detection has lower centralities compared to the United States and research related to big data has lower centralities compared to United Kingdom. Therefore, various researches that intensively apply artificial intelligence technology to these fields are needed.

Global Research Trends on Geospatial Information by Keyword Network Analysis (키워드 네트워크 분석을 이용한 지리공간정보의 글로벌 연구 동향 분석)

  • Kim, Byeongsun;Jeong, Minwoo;Jeon, Sangeum;Shin, Dongbin
    • Spatial Information Research
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    • v.23 no.1
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    • pp.69-77
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    • 2015
  • The aim of this study is to examine the research trends of global scientific production of Geospatial Information (GI) papers from 1998 to 2013 by using keyword network analysis. This study constructed keyword network model through papers and keywords related to GI research retrieved from the Web of Science DB and performed keyword network analysis such as Degree Centrality, Betweenness Centrality, and Closeness Centrality. The results show that GI has been steadily applied to various fields, and also the research trends of GI techniques could be quantitatively characterized through keyword network analysis. This study result can be applied to establish the policies and the national R&D planning of geospatial information.

A Preliminary Study on the Semantic Network Analysis of Book Report Text (독후감 텍스트의 언어 네트워크 분석에 관한 기초연구)

  • Lee, Soo-Sang
    • Journal of Korean Library and Information Science Society
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    • v.47 no.3
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    • pp.95-114
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    • 2016
  • The purpose of this preliminary study is to collect specific examples of book reports and understand semantic characteristics of them through semantic network. The analysis was conducted with 23 book reports which classified by three groups. The keywords were selected from the of book reports. Five types of keyword network were composed based on co-occurrence relations with keywords. The result of this study is following these. First, each keyword network of book reports of groups and individuals is shown to have different structural characteristics. Second, each network has different high centrality keywords according to the result analysis of 3 types of centrality(degree centrality, closeness centrality, betweenness centrality). These characteristic means that keyword network analysis is useful in recognizing the characteristics of not only groups' and but also individual's book reports.

A Network Approach to Derive Product Relations and Analyze Topological Characteristics (백화점 거래 데이터를 이용한 상품 네트워크 연구)

  • Kim, Hyea-Kyeong;Kim, Jae-Kyeong;Chen, Qiu-Yi
    • Journal of Intelligence and Information Systems
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    • v.15 no.4
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    • pp.159-182
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    • 2009
  • We construct product networks from the retail transaction dataset of an off-line department store. In the product networks, nodes are products, and an edge connecting two products represents the existence of co-purchases by a customer. We measure the quantities frequently used for characterizing network structures, such as the degree centrality, the closeness centrality, the betweenness centrality and the centralization. Using the quantities, gender, age, seasonal, and regional differences of the product networks were analyzed and network characteristics of each product category containing each product node were derived. Lastly, we analyze the correlations among the three centrality quantities and draw a marketing strategy for the cross-selling.

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Generation of Collaboration Network and Analysis of Researcher's Role in National Cancer Center (협업네트워크 구축과 연구자 역할 분석 -국립암센터 사례 중심으로-)

  • Jang, Hae-Lan
    • The Journal of the Korea Contents Association
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    • v.15 no.10
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    • pp.387-399
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    • 2015
  • Recently collaboration network is generated to find out experts in their field as potential collaborators in health care sector. In this paper, the co-author network of a National Cancer Center researcher was generated for identifying each researcher's role and collaborative research pattern. The co-author network of 2,437 authors was extracted from 1,194 SCI(E) publications from 2000 to 2010 and author's role was analyzed by author's centrality value. Centrality reflecting only the number of papers and centrality weighted by the paper number, impact factor, and authorship contribution was evaluated. On the comparison with simple degree centrality value and the weighted degree centrality, difference of value was statistically significant(t=11.66, p=0.00). Co-author network considering various variables of the paper provides more objective figure of researcher's role. This suggests that co-author network could be more effective in identifying potential collaborators.

The Impacts of Dental Technicians Work Ethic Level on the Organizational Effectiveness in Daegu Area (치과기공사의 직업윤리의식 수준이 조직유효성에 미치는 영향 - 대구 지역을 중심으로 -)

  • Cha, Sang-hwan;Kim, Han-Gon
    • Journal of Technologic Dentistry
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    • v.37 no.2
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    • pp.79-94
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    • 2015
  • Purpose: The main purposes of this study are to describe the organization effectiveness and to investigate the effects of dental technicians' work ethic on job satisfaction, organization citizen's action, and organizational commitment. Methods: A total of 300 dental technicians working at dental laboratories in the Daegu area were randomly selected and surveyed, 298 of them were used for the statistical analysis. Results: The work ethic sub-items, such as industry, work centrality, morality, time save, independence, and relation with co-worker are independent variables. The organization effectiveness subi-items, such as job satisfaction, organization citizen's action, and organizational commitment are dependent variables. Sociodemographic variables are used for control variables. Findings are as follows: First, in terms of dental technicians' work ethic, the level of relation with coworker was the highest, and work centrality was the lowest. Second, in terms of dental technicians' organization effectiveness, the level of citizen's organizational action was the highest followed by organizational commitment and job satisfaction in order. Third, the effects of industry, work centrality, time save, relation with coworker, and morality showed statistically significant relationships with organizational effectiveness. Fourth, the effects of industry, work centrality, time save, relation with co-worker, and morality statistically significant relationships with job satisfaction. Fifth, in terms of organization citizen's action, the effects of industry, work centrality, and time save were statistically significant. Sixth, work centrality, time save, relation with coworker, and independence were statistically significant with organizational commitment. Conclusion: Some policy implications for the improvement of organizational effectiveness are introduced and discussed. Dental technicians are required to have vocation and work ethic for themselves and the organization, and by doing so, they may contribute to the improvement of national oral health. Policies and educational programs, which can support them may be necessary.

Co-author network for convergent research pattern analysis in stem cell sector (줄기세포분야 융합연구형태 분석을 위한 공저자 네트워크)

  • Jang, Hae-Lan
    • Journal of the Korea Convergence Society
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    • v.8 no.9
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    • pp.199-209
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    • 2017
  • This study was carried out to confirm a convergent research pattern and researchers' role in stem cell sector by social network analysis. Articles were extracted from 1996 to 2012 in PubMed, 515 authors of 270 embryonic stem cell and induced pluripotent stem cell articles and 1,515 authors of 580 adult stem cell and mesenchymal stem cell articles. Degree(D) and betweenness(B) centrality was measured and co-author network was generated for researcher's role. As a result, Core researcher and Intermediary researcher was identified in co-author network. Core researcher had high D. centrality, otherwise high B. centrality or not. Intermediary researcher for convergent research had high B. centrality and low D. centrality. Conclusively, co-author network will be used as objective data not only to find core researchers in subject area for improving achievement but also to select experts for research project evaluation.

The Effects of Port Decentralization on Port Management and Port Development : The Mediating Effect of Port Site Centrality (항만 분권이 항만경영 및 항만개발에 미치는 영향 : 항만 현장 중심성의 매개효과)

  • Yang, Hang-Jin;Jung, Doo-Sig
    • Journal of Digital Convergence
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    • v.17 no.9
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    • pp.61-70
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    • 2019
  • This study was intended to analyze the effect of port decentralization on port management and port development, analyze whether port site centrality has mediated effect in relation between port decentralization and port management and port development. This study surveyed public officials and researchers who plan and execute port policies, and analyzed the influence relationship of variables and the mediating effect using multiple regression analysis. Results are as follows, First, it was analyzed that the port authority decentralization and regional-centered port policy have a positive influence on the port site centrality, and the port authority decentralization has a positive influence on port management and port development. Second, the port site centrality was confirmed to have a positive influence on port management and port development. Third, port site centrality was shown to mediate the relationship between port decentralization and port management and port development. This study suggested the positive effect of port decentralization to local government on efficient port management and port development, and the need to draw up port site-oriented policies.