• 대한한방내과학회지
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• 제41권1호
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• pp.14-28
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• 2020

Objectives: The aim of this study was to analyze consumer experience with Digestive Enzymes, a digestive enzyme product that includes medicinal herbs (Multi-Zyme^®). The goal was to provide basic data on improvements and marketability of future digestive enzyme products containing medicinal herbs. Methods: Qualitative research was conducted to explore the current participants' experience. In-depth interviews with a semi-structured interview guide were conducted to investigate the experience and perception of the participants. The participants were recruited using snowball sampling and purposive sampling, and a qualitative content analysis method was adopted. Credibility was ensured by adopting a member check, triangulation, and peer debriefing method. Results: In-depth interviews were completed with a total of 8 participants. The collected data were classified into 16 codes and then further divided into the following seven categories: direct buying, indirect buying, effects, questions, recommendations, positive perception, and negative perception. The categories were grouped into three themes: 'Experience of purchasing existing health foods', 'Experience of taking Multi-Zyme', and 'Opinions on selling Multi-Zyme at Korean medicine clinics'. Conclusion: The participants experienced effect of the Multi-Zyme^® and were willing to recommend it around. However, the Korean medicine doctors need to inform consumers about the dose and duration when taking Multi-Zyme^® to prevent abuse. Some consumers may trust Multi-Zyme^® sales from Korean medicine clinics, but some held opinions that those sales were not trustworthy, so promotion and improvement are needed.

• 한국지역사회생활과학회지
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• 제20권3호
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• pp.397-411
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• 2009

The use of local product foods and fresh-cut products, the dietitian's recognition, the required items and the quality for school foodservice was investigated to increase the consumption of high-quality agricultural products. Data from 578 elementary schools, 228 middle schools and 116 high schools were collected by school foodservice personnels in each regional Education Administration in Gyeong-gi province. The first criteria of buying food materials was reliability/safety for all school foodservice. The second criteria were the origin of the product and freshness/ripeness for elementary and middle schools and high school, respectively. The most important consideration for selecting a supplier was the quality of the material. The appearance/status of the food was the first factor for buying food materials. The origin and the seasonality were very important for buying farm products. Dietitians in Gyeong-gi province recognized the local products, and used them weekly. The advantages of using local products were the quick supply, freshness and safety. On the other hand, the disadvantages were the lack of information and the uncertainty of supply. Sixty eight percent of the subjects had experienced the high-quality agricultural products in school meals, but the frequency was low. The main reasons for not servicing high-quality agricultural products were the high cost and the lack of trust on the quality. Among fresh-cut products, seasonings and root vegetables were purchased most frequently, but leaf vegetables was 5.7% only. The purchase of fresh-cut products was not frequent, but usually satisfied. The advantages of fresh-cut products were the reduced workload and waste, but the reason for not using them were poor hygiene and the high price. The diverse supply system and the promotion of the local product foods would be necessary since the most food materials were purchased through suppliers. In addition, the problems related to the high cost and distrust should be resolved to expand the consumption of the high-quality agricultural products and the fresh-cut vegetables. The institutions for certifying the quality should be needed to increase the confidence of these products.

• 한국패션뷰티학회지
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• 제2권2호
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• pp.34-47
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• 2004

The objective of this study is to investigate the perception of males about make-up and the make-up process, analyze principal factors affecting their decision when purchasing cosmetics and, ultimately, to provide basic data for further survey and research into features of cosmetics and their satisfaction. The subjects of the study a.e male adults living in Jeonju, Iksan and Gunsan cities of Jeonbuk province. Surveyors made direct interviews with the subjects from October 21 to 30, 2003 and collected 174 questionnaires from them, which were subsequently put to the final analysis. The demographic characters of the surveyed showed that 60.9% of them were in the age ranging 30 to 39, 75.3% married, 69.5% undergraduates or graduates, 39.1% self-employed, 25.9% earning more than 3.01 million Won monthly and 43.7% spending less than 10,000 Won a month for cosmetics. Their make-up and purchasing pattern of cosmetics featured that 54.0% of the surveyed use cosmetics for skin care, 54.0% for cleanness and health, 84.5% for foundation(lotion or skin lotion) only, and 60.9% once a day. Out of the surveyed males, 79.3% haven't experienced any adverse side effects after make-up. Of those who experienced, 80.5% named disagreement of cosmetics with skin for the reason. As for kind or symptom of the side effects, 38.8% set forth itching. Among those who had aftermath or intoxication from make-up, 52.8% said they could recover naturally. According to the survey, 57.5% felt somewhat awkward after make-up, but not quite bad though. Thirty-seven point nine percent of the males surveyed replied they cared little about the purpose of male-oriented cosmetics. Quality was raised by 31.0% as the foremost issue to improve. Television turned out to be the main source for 56.9% of the surveyed to get information about cosmetics. For 56.35%, general discount shops are preferred to buy cosmetics and 24.7% of them take ones recommended by salespeople. When buying cosmetics, 47.1% considered color and fragrance most seriously.

• 한국의류학회지
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• 제29권1호
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• pp.79-90
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• 2005

The purpose of this study is to find out the wearing conditions and cause of discomfort with shoes for male college students which will provide useful information fur the shoes manufacturer. The questionnaire survey was conducted on 346 male college students on purchasing practices, wearing conditions, and overall satisfaction with shoes. The results were as follows: Male college students have a tendency to have longer buying cycles and buy more expensive shoes compare to high school students. The order of criteria considered fer purchasing was shape, price, style coordination with clothing. The order of criteria considered for purchasing differed according to their major, economic status and purchasing place. Most of them have two pairs of white or black sports shoes and one pair of either black or brown dress shoes. The most popular material was man made leather but college students have more leather shoes than high school students. There were differences between high school students and college students in wearing conditions, how many they have, material and color. The varieties of shoes differed by season. They were satisfied with their shoes' design and color but unsatisfied with qualify or the material and durability of the shoes. Due to the pressure of the shoes, they experienced discomfort such as numbness, blisters on the feet and red skin. They experienced discomfort on the soles of the feet. The causes of discomfort were shape, width, hight of the heel, material and length in order. Dress shoes cause more discomfort than sport shoes due to the hardness of material, and flexibility of the sole. Since the material differed by the price, the degree of discomfort significantly differed by price too.

• 사회복지연구
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• 제43권2호
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• pp.31-60
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• 2012

빈곤가구의 식품 미보장은 상대적으로 풍요로운 사회에서 경험되는 불평등과 사회적 박탈을 보여주는 중요한 현상이므로, 이 연구에서는 아동이 있는 수급 가구들의 '식품 미보장 경험'을 탐색하였다. 연구에 참여한 부모들은 제한된 소득 내에서 식품 구입을 위해 사용할 수 있는 자원의 부족으로 인해 적절한 혹은 충분한 양의 식재료 구입에 어려움을 겪고 있을 뿐 아니라, 질 낮은 식재료의 선택 및 사용, 상대적으로 보다 값싼 재료로의 대체, 이용가능한 식재료 종류(특히 육류와 과일)의 제한, 단조롭고 제한된 식사 구성과 같은 경험을 일상적으로 하고 있었다. 때로는 이로 인해 아이들이 식사를 거르기도 하였다. 즉 '식품 미보장'개념을 구성하는 내용들이 아동이 있는 빈곤 가구들에서 실제로 경험되고 있는 것으로 확인되었다. 하지만 식품 미보장 척도상에서 보고가능한 내용과 질적 면접을 통해 보고되는 내용에 어느 정도 차이가 있으므로 이러한 점이 향후 식품 미보장 척도를 활용함에 있어 충분히 고려되어야 할 것이라고 생각된다. 또 대부분의 가정에서 현재 이루어지고 있는 다양한 사회복지서비스들이 부분적으로 가구내 식품 미보장 상황을 보완해 주고 있는 점 등도 척도 활용시 고려되어야 할 점이라고 생각된다.

• 한국패션뷰티학회지
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• 제3권2호
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• pp.55-64
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• 2005

The purpose of this study is to investigate consumers' knowledge and preference towards functional cosmetics. Through the beauty advisors' surveys, their own selling styles and consumer behaviors recognized by beauty advisors were analyzed. It was intended to help extend and strengthen the functional cosmetic market which has continued to grow rapidly since the approved goods under cosmetic law in 2001. For this study, the data was collected through questionnaires the professional consumer counselors confirmed from Korean women over the age. of twenty old living in the Seoul and Kyoungki areas. After pre-research was implemented on 45 women, 328 samples were analyzed as final samples. In addition,46 samples, which were collected through the questionnaires from beauty advisors were analyzed. Samples were analyzed by frequency, percentage, T-test, ANOVA using the SPSS program. The results of study were as follows: First consumers recognized whether functional cosmetics or not. According to the beauty advisor's surveys, consumers regard the functional cosmetic boundary as being wider than real functional cosmetic boundary according to cosmetic law. So, there is a gap between consumers' opinions and real law. Second, regarding the purchasing channels, the largest channel is the cosmetic store. As far as consumers are concerned the most important factor when buying cosmetics, is the suitability of their own skin types. The second factor is product quality and the third factor is price. Functional cosmetics non-experienced group are more concerned with price compared to experienced group. Related to purchasing products, functional cosmetics experienced group buy set products compared to non-experienced group buy one product. Third, the ultraviolet filter cosmetics portion is the largest in the functional cosmetics market the second largest portion is bleaching cosmetics and the third largest portion is the anti-senility cosmetics. However, Most preferred by consumers is the anti-senility cosmetics. Moreover, preference for ultraviolet filter cosmetics is the least. Finally, the level of satisfaction for functional cosmetics is high and dissatisfaction is low. Consumers feel that beauty advisors are simply pushing high priced products without recognizing the consumers' real needs. In conclusion, to develop the functional cosmetic market continually in the future, it needs to extend various products and advertise them until consumers are more aware.

• 복식문화연구
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• 제22권1호
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• pp.143-157
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• 2014

The aims of this study were to identify the dimensions of both store and PB apparel product attributes at large discount stores, and to empirically examine the effects of each dimension of store and PB apparel product attributes on satisfaction with PB apparel products and on repurchase intension. Questionnaires were given to 264 large discount store customers, who have experienced buying PB apparel products at large discount stores. The results were as follows. First, purchased PB items and image, improvement of PB apparel products showed differences by gender. Second, the dimensions for store attributes were categorized as convenient of shopping environment, product quality, customer service, advertising reach, convenient location, and reasonable prices. The PB apparel product attributes were categorized as material handling management, quality, fashion ability, and brand power. Third, generally, both store and PB apparel product attributes at large discount stores are significantly related to PB apparel satisfaction and repurchase intention. PB satisfaction and repurchase intention of males were partly affected by store attributes and PB apparel product attributes. PB satisfaction and repurchasing intention of females, however, were partly affected by only PB apparel product attributes, not store attributes.

• Journal of Multimedia Information System
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• 제4권4호
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• pp.271-278
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• 2017

There has been an influx of traders and researchers eager to gain a better understanding of the market due to the rapid growth of the FOREX market. Traders with varying degree of experience are also often inundated with information, analysis methods as well as trading rules when making a trading decision on buying/selling a currency exchange pair. Thus, this paper reviews the current computational tools and analysis methods used within the FOREX trading community and proposes the development of a web-based trading platform with e-learning features to support beginners. Novice traders could also benefit from the use of the proposed e-learning trading platform as it helps them gain valuable knowledge and navigate the FOREX market in real-time. Even experienced traders would find it useful as the platform could be used for actual trading and acts as a reference point to understand the reasoning behind the certain technical analysis implementation that are still unclear to them.

• 한국정보시스템학회지:정보시스템연구
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• 제22권4호
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• pp.85-115
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• 2013

Digital knowledge and information goods as experience goods have some unique characteristics such as close to zero reproduction and distribution cost, high price volatility, and low price acceptability. For the reasons, the pricing policies of digital knowledge goods are very difficult and complicate. Also, most consumers of digital goods have experienced cognitive dissonance after buying decision. The purpose of this paper is to investigate what factors affect the price acceptability level and cognitive dissonance of digital knowledge goods buyers. This paper suggest a structural model that was established by the cognitive dissonance theory and S-O-R(Stimulus-Organization-Response) model. The model is consisted of four exogenous variables and three endogenous variables. The empirical test and statistical analysis suggest following results and practical implications. The variables such as product involvement and perception of price fairness that have positive roles to price acceptability have strong influence on the all the three endogenous variables. But the variables such as sale proneness and price mavenism that have negative roles to price acceptability have little influence on the all the three endogenous variables. In the model, the payment intention was very important mediating variable between exogenous variables and two dependent variables, ie. price acceptability and cognitive dissonance. These results imply that the digital knowledge portals must have some differentiated pricing policies to the customers who have price consciousness and price mavenism. Also, they need some special promotions to whom have positive attitude to the value of digital goods.

• 한국주거학회:학술대회논문집
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• 한국주거학회 1991년도 학술발표대회논문집
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• pp.19-28
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• 1991

The present state of possesion of durable consumer's goods in on family in Korean is could be similar with that of about 25 years ago in Japan. Korea meet a period of high rate of economic growth, Japan had already experienced this 25 years ago. It would be important to predict and plan the storage space in the planning house since purchase of durable consummers' goods increase greatly as the rapid economic growth. In order to grasp the dweller's way of thinking and an attitude of living in small size house in Japan, questionaire owe prepared focusing on the "small space", possession of excess living goods and dweller's state of living. From the analysis of the answers for questionaire, the result is as follows. (1) Most of dweller's conclude that the reason of the disorder in their house is that their house in too small, so that they think the part of thier living goods must be disposed. This concept is also available even when they buy new living goods. (2) Disposal of living goods not in use, restraint of buying those are considered inevitable. In addition, changing of place of furnitures is also introduced. (3) The dweller living under 50m2 area dosen's not consider the disorder the house by the living goods. they have interest in how the tradition could be kept their home.