• The Korean Journal of Food And Nutrition
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• v.31 no.4
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• pp.520-531
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• 2018

Aim of this study is to investigate the perception and purchasing status of functional beverages for adults in the Chungnam area. In this case, the reasons to buy the functional beverages for men were 'recovery of fatigue (43.1%)', 'quenching thirst (21.6%)', 'health promotion (19.6%)', 'supply of nutrition (15%)', and 'a loss in weight (7%)'. Otherwise the reasons to buy the functional beverage for women showed to be 'recovery of fatigue (28.6%)', 'health promotion (26.4%)', 'quenching thirst (22.1%)', 'supply of nutrition (12.9%)', and 'a loss in weight (10%)', which were significant different between the men and women subjects. The place to buy functional beverages was for singles (46.5%) a store and for married person a supermarket. The purchase of functional beverages was affected by as follows; manufactured date > original granule > nutrition sign > country > price > taste > brand > scent > color and the women are affected more than men. For functional beverages, the men preferred to buy an energy drink and vitamin drink more than the women. After the intake of functional beverages, the men and women recognized the effect on 'recovery of fatigue' and 'a loss of weight/release of a feeling of hunger/improvement of constipation', respectively. Considering the results of the study, it is necessary to clarify the function of functional beverages so that consumers can choose and take the correct functional beverage by themselves. In addition, the nutritional education should be conducted for the intake allowance for the compositions and excessive or inadequate intake of functional beverages.

• Journal of Digital Convergence
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• v.16 no.10
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• pp.465-477
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• 2018

The purpose of this study is how it affect them what the effect of skin recognition on the purchasing behavior and propensity to buy facial cleanser in 311 women in their 20s and 50s. This study analyzed by importance, interest, and satisfaction of skin recognition, and type of impulse buying, type of depending on brand, type of planning buying. The group with high interest in skin recognition had a long time to clean. As they got a purchasing information the group with low knowledge had the information from nearby, and the group with high knowledge got information from internet. At the view of purchasing propensity the women who are highly interested in the skin have a tendency of type of impulse buying and type of planning buying, and the women with high skin importance are less inclined to type of impulse buying. In conclusion, Skin recognition uses purchasing behavior and propensity to buy facial cleanser.

• Korean System Dynamics Review
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• v.13 no.1
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• pp.159-182
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• 2012

Strategic decision on the execution of national security improvement project is greatly important for the present and future national security. Though, the importance of strategic decision, decision making process has been executed under one-way thinking framework. This research provides a decision-making tool with make-or-buy approach for the national security improvement policy execution methods: foreign purchase and military R&D project, and, via simulation, confirms dynamic change of military capability index respect to change in ratio of foreign purchase and military R&D. A result shows that current ratio of foreign purchases and military R&D is insufficient for national security improvement policy goal. Applying the model from this research provides an appropriate ratio for short term and long term defense strategy and policy goal, and consequent result of increase in national security capability. Thus, this research model can be effectively utilized for national security improvement project.

• Ocean and Polar Research
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• v.38 no.3
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• pp.235-245
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• 2016

The purpose of this study is to estimate the Willingness To Payment (WTP) of sea-anglers regarding the increase in the abundance of fish resources resulting from the Korean vessel buy-back program using the contingent valuation method. Data was collected through sample surveys of 352 sea-anglers across the nation in 2015. If a 20% increase in the abundance of fish resources resulted from the vessel buy-back program, WTP estimates of sea-anglers per recreational fishing trip were 9,570 won on truncated mean, 16,528 won on mean, and 35,830 won on median, respectively. Additionally, when the number of annual total recreational fishing trips in Korea were estimated as 22,700 thousand trips, the annual increase in national welfare through recreational fishing was estimated to be 217.2 billion won on the truncated mean, 375.2 billion won on the mean, and 813.3 billion won on the median, respectively.

• Journal of Distribution Science
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• v.15 no.4
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• pp.15-23
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• 2017

Purpose - This research aims to determine whether the consumer affinity and ethnocentrism as well as the image of a foreign country (Japanese product as the most popular product in Indonesia) are able to influence behavior related to the perceived risk and willingness to buy foreign products from the affinity country. Research design, data, and methodology - Using survey techniques with 164 respondents, the study uses structural equation model with confirmatory factor analysis (CFA). To ensure the research objective and appropriate respondent, then we select an individual who have interest on Japanese culture & language. The primary and secondary data used in this study. Primary data refers to information collected directly from respondent by questionnaires dissemination while secondary data is provided from well-established literatures. Results - The results show us that the ethnocentrism has dominant affection role compared to affinity in order to influence consumer behavior meanwhile, the product country image has cognition role to evoke consumer desire to consume foreign products. Conclusions - From a theoretical perspective, the study contributes to international marketing literature by refining the conceptualization of the consumer affinity construct and highlighting its multidimensional nature. The consumer affinity research need to enrich in term of the context and the different culture and situation.

• Proceedings of the CALSEC Conference
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• 2005.11a
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• pp.147-153
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• 2005

When a customer wants to buy an item at the Internet shopping mall, one of the difficulties is to decide when to buy the item because its price changes over time. If the shopping mall can be able to recommend appropriate buying points, it will be greatly helpful for the customer. Therefore, in this presentation, we propose a method to recommend buying points based on the time series analysis using a database that contains past prices data of items. The procedure to provide buying points for an item is as follows. First, we search past time series patterns from the database using normalized similarity, which are similar to the current time series pattern of the item. Second, we analyze the retrieved past patterns and predict the future price pattern of the item. Third, using the future price pattern, we recommend when to buy the item.

• The Research Journal of the Costume Culture
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• v.3 no.1
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• pp.109-124
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• 1995

This study is purposed to analyze the degree of content and wearing style of fur cloths in order for women to buy them effectively and to wear them contentedly. So scrutinized buying style and wearing condition of fur clothes. To show whether women's buying fur clothes are suitable for their body or not, this study was examined characteristics, sorts, method of fabrication and manufacture, buying pattern and trends of fur clothes. The conclusion from this study examining the degree of possession, decision making of buying and recognition of fur clothes are as followings: 1. When women wears fur clothes, style of fur clothes have nothing to do with their body and height, and women who are 150∼160cm tall content to fur clothes commonly. 2. Condition of buying fur clothes, many 40's women whose only husband earns family's bread belong to fur clothes, and buy them, talking with a husband. Also, according to income a month, and to the ind of a job, in case of a couple's earning family's bread together, women whose whose income is 800,000 to 1,000,000￦ level. 3. Condition of wearing fur clothes, the cause that women feel like wearing fur clothes is as following: economic stability their own pride, and contentment to wear them. Women want to wear those different from fur clothes that they possess, and half coat, because of working conveniently. As the above mention, purchasers recognite the conception of fur clothes for themselves, and buy economically them, and must wear those of which design and style are suitable for body.

• Journal of the Korean Home Economics Association
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• v.42 no.9
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• pp.85-97
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• 2004

The effect of consumers' environmental conservation behavior on the purchase of pro-environmental and used products. This study utilized a representative, large data sample to determine consumers' environmental conservation behavior, and purchase of pro-environmental and used products. Differences in these behavioral traits were investigated by socio-demographic variables. In addition, this study investigated the effect of consumers' environmental conservation behavior on the purchase of pro-environmental and used product. The major result were as follows. First, the level of consumers' environmental conservation behavior was low, and consumers did not buy pro-environmental and used products frequently. Second, unemployed married women, consumers with very low or high level of education and high income, consumers older than 40's, and consumers living in apartments showed lower levels of environmental conservation behavior. Third, consumers who were married, dissatisfied with their environmental living conditions, or irrational were more likely to buy pro-environmental products. Men, young, and rational consumers were more likely to buy used products. On the other hand, the level of environmental behavior did not influence the purchase of pro-environmental and used products. The high level of behavior for environmental conservation did not result the purchase of pro-environmental and used products.

• Journal of Information Technology Services
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• v.1 no.1
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• pp.67-80
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• 2002

This study aims to explore the ways of reinforcing the competitive edge and substance of company through e-business in furniture industry by presenting the e-business model of furniture industry which faces the opportunity of challenge in the course of industrial restructuring. e-business model can take various types depending on the environment, feature and competitive edge that each company faces. For example, it is general in the fields of manufacturing company to study the model by dividing into Sell Side for sales to the customers, and Buy Side for purchase of raw materials, Integrating both sides. In furniture industry, Sell Side has the feature of giving a priority in the quality and price rather than brand image in the purchase type of consumer. Especially, it shall not be overlooked that majority of furniture is delivered to the consumer indirectly through the construction company. As such, e-business should be promoted in a way to expand the point of contact for consumers, rather than to construct its own point of contact for consumers. The percentage of importation of raw lumber is high and the standardization was insufficient in Buy Side.

• Journal of the Korean Society of Systems Engineering
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• v.15 no.1
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• pp.25-33
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• 2019

In the plant industry, the share of equipment accounts for 45 ~ 75%, which is very high. It is a traditional plant centered on processes and reactions like petroleum and chemical plants. Renewable energy generation plants such as wind power generation and solar power generation are equipment-centric plants. Equipment-centric plants are very important not only in the EPC phase but also in the operation and management phase. The procurement of equipment for plant operation and management can be divided into make and buy. Make is a method of producing equipment itself, and buy is a method of procuring equipment from the outside. The procurement method of the equipment directly affects the plant operation and management cost. In this study, the decision making of equipment procurement method for plant operation and management is defined as 4 phase. Each phase is selection of procurement decision-making objects, technology strategy perspective, finance perspective, and production perspective. In detail, we defined selection process of procurement decision-making objects and technology strategy perspective process. We will contribute to the enhancement of the competitiveness of the plant operation and management area by carrying out researches on the process and application examples of financial and production perspectives in the future.