• The Journal of Industrial Distribution & Business
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• v.12 no.6
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• pp.7-21
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• 2021

Purpose: Modern globalization and Western markets saturation has catalyzed the growth of culinary globalization into developing countries. The question was whether fast food consumers in frontier markets of Sub-Saharan Africa (Zimbabwe), either upholds national gastronomic tendencies in terms of consumer ethnocentrism and buy local or they adopt global fast food brands. Demographic consumer profiles were also analyzed as antecedents of consumer ethnocentrism. Research design, data and methodology: A sample size of 400 fast food-adult consumers was surveyed in the City of Harare. Data was captured on SPSS and Analysis of Moment Structure (AMOS). Hypothesis testing was done using sample t test (H₁), logistic regression (H₂) and multiple regression (H₃, ₄, ₅) analysis. Results: Consumer ethnocentrism in Zimbabwe was marginally above average and no statistically significant relationship between the levels of consumer ethnocentrism and adoption of foreign fast food brands was noted. Age had an inverse relationship; income had a positive association whilst gender had no statistical significance with consumer ethnocentrism. Conclusions: Despite the Zimbabwean consumers being marginally ethnocentric, international restaurateurs should invest in the Zimbabwean fast food market since their nature of being foreign has got an exotic appeal to the Zimbabwean consumers thereby enhancing their likelihood of success.

• Journal of Korea Trade
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• v.24 no.3
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• pp.55-72
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• 2020

Purpose - In this paper, we provide recommendations for Korea's long-term direction and strategic measures to attract inward foreign direct investment (FDI) in response to Japan's export regulations. In doing so, we analyze the current situation and characteristics of trade between Korea and Japan, focusing on the parts and materials industry, which is particularly affected by Japan's trade regulations. Design/methodology - Based on the analysis of five successful inward FDI cases (e.g. Toray, IGK, Delkor, GlobalWafers, DuPont) and statistic trend review in the parts and materials industry, we consider various factors pertaining to successful inward FDI in Korea and propose valuable investment attraction strategies. Findings - For a successful investment attraction strategy, we studied some statistical trends in the internal and external environments of the parts and materials industry and successful investment attraction cases in Korea. We have found that in order to increase the probability of success in attracting investment, we need a mid-to long-term strategy considering multiple factors such as "Production-oriented, Demand-linked, Global Value Chain (VGC) linked, and Policy-linked investment attraction." Originality/value - We suggest several specific measures and important strategic implications for the Korean government and firm's managers to attract inward FDI successfully.

• Journal of the Korean Society of Systems Engineering
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• v.18 no.2
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• pp.24-39
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• 2022

For the success of the plant project, it is necessary to review the project's progress through technical and business reviews at an appropriate time, such as design and construction, and determine whether to invest or to proceed with the project to manage risks. In particular, since the plant development projects are not mass-produced, trial and error in design and construction can have severe impacts in terms of cost and schedule. To this end, gate reviews are currently being conducted in plants and other industrial sectors, but there are few studies on how to conduct gate reviews suitable for the plant field. In addition, there is little literature to refer to when conducting gate reviews. So, in this study, we present an overall framework that includes the types of gate reviews to be performed and items to be checked in each gate review on small and medium-sized plant development projects in which the owner directly develops and operates plants.

• Journal of the Korea Society of Computer and Information
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• v.27 no.9
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• pp.217-224
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• 2022

Based on the success model and Expectation Confirmation model of information system, the concept model of mobile bus payment App users' willingness to continue using is constructed by introducing function quality and interface design quality. A total of 264 valid questionnaires are obtained by issuing online questionnaires, and the model is tested by SmartPLS3.0 software The results show that users' perceptions of information quality, system quality and interface design quality will affect users' perceived usefulness and satisfaction through the scene, and then affect users' willingness to continue to use; Perceived functional quality has a significant impact on perceived usefulness, but has no significant impact on satisfaction. Perceived usefulness has a significant impact on user satisfaction.

• International conference on construction engineering and project management
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• 2007.03a
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• pp.206-217
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• 2007

Generally, there is confusion as to what constitutes TQM, though it can be regarded as a set of concepts and tools for getting all employees focused on continuous improvement, various schools of thought have defined or classified the critical success factors as constructs, concepts and principles. Therefore the main aim of this paper is to provide a practical approach for understanding the quality management terminology. Using the existing quality management measurement instruments available in literature, the terminology used is classified into constructs, practices and finally tools or techniques. Quality Management may then be viewed as a combination of the three sets of terminology. Drawing on the quantitative study which investigated the implementation of TQM within the SME, the critical factors of TQM as used in that study as used to demonstrate the practical approach or methodology for the understanding of the terms thus used. For the benefit of practitioners within the Construction Management field, a bit of clarity is required as regards the terminology used. This study contributes to clarifying the conflicting results being reported in the quality management literature which inevitably leads to having different levels of analysis of Quality Management. Accordingly, the strength of quality management compared with other business philosophies should then focus on the practical methodology, namely the practices and techniques.

• International journal of advanced smart convergence
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• v.12 no.3
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• pp.163-167
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• 2023

The restaurant industry is an industry with low entry barriers, and furthermore, it is an indispensable industry in life. However, for the restaurant industry, it is necessary to start a business considering many factors. In particular, the comparative group for each restaurant industry is different, and the commercial area analysis should be analyzed differently. Moreover, counseling for restaurant start-ups is still sticking to how to start a restaurant by meeting with each franchise supervisor or counselor. Therefore, a restaurant start-up chatbot is needed for prospective restaurant founders, and a food tech chatbot is needed to collect basic data. Therefore, in this study, factors for restaurant start-ups were divided into youth, preliminary start-ups, menus, taste, and food. In the case of restaurant start-ups with low entry barriers, it was confirmed as the most preferred start-up by young people. However, indiscriminate restaurant start-ups not only increase the closing rate but also have a significant impact on household debt, so accurate consulting should be used to lower the closing rate and increase the success rate. Furthermore, theories and measures for food technologies such as chatbots should be further developed to obtain accurate information on franchise start-ups.

• Proceedings of the SCSK Conference
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• 1993.04a
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• pp.1-1
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• 1993

The cosmetic industry is dynamic, ever changing. New product are constantly evolved, old and obsolete products are replaced as the industry adopts to an ever changing market. Cosmetics are products 1the society. They often reflect the changing needs, values, and the lifestyles of the people and serve as an indicator of the political climate and economic state of a nation. Thus, it is likely the recent change in 11head of the U.S. government will strongly impact the cosmetic industry. The United States is the world`s largest market for cosmetics and toiletries, Many U.S. cosmetic and toiletry manufacturers, such as P & G, Colgate, Avon, Revlon and Estee Lauder, market their Products worldwide. Consequently, what happens in the U.S. often, sooner or later, affect markets and industries in other parts of the world. Frequently, changes that occur first in the U.S. with subsequently take place in other nations within a few years. The success and failure of the new economic policies of the Clinton Administration and the expected tightening of government regulations on environmental protection, and consumer protection will undoubtedly affect the industry. Possible changes in foreign policy will not only affect U.S. companies but also cosmetic manufacturers in other nations. This lecture will focus on possible changes in the cosmetic industry in America and how they will impact on Korea and foreign companies doing business in United States. It will also review important changes in federal and state regulations. New marketing trends, new raw materials and successful new products will be discussed.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.5
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• pp.541-552
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• 2022

This research examines the effects of organizational learning and network involvement, as well as many contextual factors, on power generation businesses' innovation capability and operational success in Vietnam. This research also aims to attest to the moderating roles of top management support and company age, and firm possession type in the power generation industry. This study applied the exploratory factor analysis (EFA) and PLS-SEM approach for data analysis. In this research, we have tested hypotheses with data collected from 132 top managers and other key personnel from power generation companies in Vietnam. The results also attest to the moderating role of top management support on the two relationships between organizational learning - innovation capability and network involvement - innovation capability. Another important finding is that the company age has a negative impact on operational performance but shows a positive moderating role in the relationship between innovation capability and operational performance. This study highlights the central roles of organizational learning and innovation capability in impacting the organizational performance of power generation companies. These companies play a key role in supporting the development of industries in practice. This research also emphasizes the moderating roles of top management support and company age and possession type in practice.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2021.05a
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• pp.597-599
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• 2021

As the number of successful business design innovation product cases increases, interest in design innovation is increasing. This study aims to examine how the design innovation (functionality, ergonomics, aesthetics) of Bluetooth speaker products affects the customer's preference and purchase intention. It proposes a research model through rational behavior theory (TRA) and technology acceptance model (TAM) for empirical research. The questionnaire is composed of questions to understand the influence of design innovation, favorability, and purchase intention. This is a study to increase the possibility of success of design innovation products by examining how design innovation through research results affects customer preference and purchase intention.

• The Korean Journal of Franchise Management
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• v.5 no.1
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• pp.5-25
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• 2014

The impact of industry characteristics on born global firms'internationalization process is widely acknowledged. Even though there are studies focusing on other industries, the franchise industry's internationalization patterns have not been generally analyzed. Through a multiple case-study research focusing on a comparison between franchise and other industries, we are able to define "born-global franchise" in the internationalization pattern and specific influential factors. Our findings show that (1) leadership and creativity of executive, (2) learning orientation and technology orientation, (3) differentiated proprietary technology (4) observation of the surrounding environment.