• 제목/요약/키워드: Business Service

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전자정부의 Self Service Technology(SST)에 대한 서비스품질과 만족도에 관한 연구 (The Relationship between Service Quality and Satisfaction of E-government Self Service Technology (SST))

  • 유원상;김성호;조성빈
    • 품질경영학회지
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    • 제38권4호
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    • pp.549-560
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    • 2010
  • The role and use of self-service technology (SST) becomes increasingly more important in the e-government service area. Users evaluate the service quality of SST in their everyday life and this evaluation works as a guideline of how SST should evolve for user satisfaction. This study classifies the types of SST according to its purpose and interface, and then investigates the causal relationship of service quality and user satisfaction. In the process, we introduced the three dimensions of service quality - usability, information, and empathy. The analysis results indicate that the three service quality dimensions have positive influence on user satisfaction. While the relationship between information and empathy is significant, that between usability and empathy is not significant. Implications and future research directions are also discussed.

차세대 이동통신 컨버전스 서비스 모델 개발 프레임워크 (Design Framework for Next Generation Mobile Convergence Service Models)

  • 신동천;김진배;박세권;류승완
    • 한국IT서비스학회지
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    • 제9권4호
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    • pp.243-259
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    • 2010
  • It is expected that the next generation mobile communication system will be a service-driven developed system capable to realize the human-centric mobile convergence services. and it is different from the technology-driven development approach of the second and the third generation mobile communication systems. As a preliminary research work on such service-driven system development approach for the next generation mobile communication system. we developed the scenario based service analysis process (2SAP) framework to derive core service technologies and functionalities. In this paper. we propose the next generation mobile convergence service business model creation methodology based on research results of the 2SAP framework. To achieve this goal, we first establish a service model contains several components such as infrastructures. operations. and provision of services that are indispensible for providing next generation mobile services. Then, the next generation mobile services and its corresponding business models can be created by adding service and value flows to the developed service model after defining necessary components of business model including actors, their relationships, and roles.

통합 공간자료 실무 활용에 관한 실험 연구 (Experimental Research of Business Practice Utilizing Geospatial Data)

  • 김형태;강창식;최보연;어양담
    • 한국측량학회:학술대회논문집
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    • 한국측량학회 2010년 춘계학술발표회 논문집
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    • pp.111-112
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    • 2010
  • The purpose of this research is to analyze the business process in which Korea Land & Housing Corporation utilizes spatial DB of NSDI(National Spatial Data Infrastructure) for compensation service. By the analysis of spatial data connected with compensation service, the influence of the matching error among spatial data on the business process for the service is identified and it is required to draw a direction for improvement in it.

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The Exploratory Research on Object Activity Service Evaluation Model(OA-SEM) - The Application of Retail Industry

  • Lee, Seung-Chang;Suh, Eung-Kyo;Park, Hoon-Sung
    • 유통과학연구
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    • 제14권8호
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    • pp.45-50
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    • 2016
  • Purpose - This study aimed to develop a new practical and universally applicable service quality model by improving the service quality measurement model proposed by many previous studies. Research design, data, and methodology - An in-depth analysis on what influences such service quality model had on the improvement effect of service quality, and Service Evaluation Model("SEM"), which was revised from the existing service quality measurement model, was developed. The model is divided into the two integrative categories: First, activity, that is the group of service-related activities. Next is item, the group of service-related objects. The level of service is evaluated for each category via survey questionnaire on service level evaluation. Based on the model, SEM has visibility by structuring the whole service industry. Results - For the application of the new service quality model, this study attempted to examine the appropriateness of the newly proposed service quality model by applying it to retail service field. Conclusions - As a result, the proposed service model would be a useful and applicable service quality measurement model required by many organizations. Service company can set up self check service levels. Through these results, they can look for the ways to provide better services to customers. Service users can ensure the objectivity of business plan based upon SEM.

디지털 컨텐츠 산업의 업무프로세스 및 분류체계에 관한 연구 (A Study on Business Processes and Corresponding Classifications of Digital Contents Industries)

  • 임춘성;최봉균;윤용기
    • 한국전자거래학회지
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    • 제7권3호
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    • pp.105-120
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    • 2002
  • The importance of contents industry is growing up in various industries because of internet and digital economy. Recently, contents industry is challenging to new businesses such as total service industry with digital contents. It is important to classify digital contents to use it in contents industries and information and telecommunication service industries. Previous contents classification frameworks is based on contents quality, business model and application methods. They didn't consider business processes, interfaces of business unit and interactions in contents industries. In this paper, we present core business processes in digital contents industries, a corresponding digital contents classification, and analysis method of digital contents industry.

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유비쿼터스 환경에서의 공간정보서비스 사업타당성 평가 방안에 관한 연구 (An Evaluation Method for Business Model Feasibility of Geographic Information Service in Ubiquitous Environment)

  • 김재규;김병건;임춘성;황용호
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2007년도 추계학술대회 및 정기총회
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    • pp.448-452
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    • 2007
  • This study suggests how to evaluate the business model feasibility of Geographic Information Service(GIS) before they are commercialized in Ubiquitous Environments. It suggests the evaluation framework for business feasibility in order to provide a successful method. The framework is consisted of various evaluation dimensions and Indices like technology, marketability, business ability, customer satisfaction and business risk. From this research, we will anticipate a high rate of successful GIS business in respect to various elements related in the commercialization of the former business in ubiquitous environments.

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패션산업의 전략적 제휴 현황 (Strategic Alliances in Fashion Business: Across Textile Manufacturers, Fashion Product Manufacturers, Retailers, and Service businesses)

  • 박경애;박광희
    • 한국의류학회지
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    • 제28권5호
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    • pp.678-689
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    • 2004
  • The purpose of this study was to analyze strategic alliances in fashion business in Korea and to describe the trends of alliances. Fashion business was divided into textile manufacturers, apparel manufacturers, retailers, and service businesses. Alliance cases were collected from articles in various sources of periodicals searched from data bases. A total of 247 alliance cases in fashion business from January 2000 to August 2003 were analyzed. Cases were categorized into horizontal alliances among competitors in the same distribution channel and vertical alliances with partners in a different channel within the fashion business and into alliances with partners outside the fashion business. The study described the patterns of each of the vertical and horizontal alliances within and between textile manufacturers, apparel manufacturers. and retailers as well as the alliances with service businesses outside the fashion business.

소셜 네트워크 서비스를 통한 식품산업 마케팅전략 (Food Business Marketing Strategy Through Social Network Service)

  • 손정웅;솔롱고;김진기
    • Agribusiness and Information Management
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    • 제1권2호
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    • pp.81-94
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    • 2009
  • Recently, social network service is developing rapidly as technology changes with new mobile dimensions and features creating positive opportunities and benefits to all users and companies. Social network services are allowing companies to expand their businesses and brands by utilizing it as a marketing tool to reach customers. This research is intended to identify major online social network services and their trends while enhancing the understanding of food service business expansion through social networking.

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비즈니스 모델을 기반으로 서비스 시스템 모델 개발에 관한 연구 (A Development of Service Systems Model from Business Model Approach)

  • 임명성;정태석;문용은
    • 한국정보시스템학회지:정보시스템연구
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    • 제19권4호
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    • pp.1-24
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    • 2010
  • Over the past three decades, services have become the largest part of most industrialized nations' economies but it is the least-studied part of the economy. One approach is to develop a general theory of service with well-defined questions, tools, methods, and practical implications of society. The purpose of this study was to propose a service systems model to systematically approach a service research. For this purpose, we conducted literature review about business model and extant service systems researches. Based on a literature review, we propose a service systems model that comprises value proposition, participants, shared information/knowledge, organizational capability, value network, and technology. Implications for practice and recommendations for additional research were discussed.

교육서비스 품질이 지원 사업 충성도와 경영성과에 미치는 영향 : 사업체 형태를 중심으로 (Quality of Retailer Education Program and its Effect on Loyalty and Business Performance)

  • 박우석;이철;임재익
    • 벤처창업연구
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    • 제8권1호
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    • pp.127-136
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    • 2013
  • 2009년부터 시작된 소상공인 조직화 지원 사업은 2013년 들어 소상공인 협업화 지원 사업으로 변하면서 정책적 위치를 확립해 나가고 있다. 이 지원 사업은 크게 두 가지 측면을 지원하고 있는데, 하나는 유통의 효율화를 위해 소상공인들을 조직화 하여 규모의 경제 측면을 강화시키는 것이고, 다른 측면은 방문교육을 통하여 경영을 개선하고 효율성을 제고하는 것이다. 본 연구에서는 소상공인 조직화 지원 사업의 두 가지 측면 중 방문교육의 영향에 대해서 연구한다. 세부적으로는 사업체 형태를 체인형 소상공인과 조합형 소상공인으로 나눠 방문지도 교육의 품질이 경영성과 및 지원 사업의 충성도에 주는 영향을 실증적으로 분석하였다. 분석 결과, 지원 사업의 충성도에는 방문지도 교육의 품질이 사업체 형태에 상관없이 유의한 영향을 주는 것으로 분석되었다. 그러나 경영성과에는 조합형 소상공인의 사업장에서만 방문지도교육의 품질이 유의한 영향을 주는 것으로 분석되었다. 따라서 소규모 점포 조직화 지원 사업에 대한 충성도를 높여 계속적으로 지원 사업을 받게 하기 위해서는 방문지도교육의 품질을 높여야 하며, 소상공인들의 경영성과를 높이기 위해서는 사업체 형태를 고려해야 함을 시사하고 있다.

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