• Title/Summary/Keyword: Business Expansion

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Food Business Marketing Strategy Through Social Network Service (소셜 네트워크 서비스를 통한 식품산업 마케팅전략)

  • Sohn, Jeong Woong;Purevjav, Solongo;Kim, Jin Ki
    • Agribusiness and Information Management
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    • v.1 no.2
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    • pp.81-94
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    • 2009
  • Recently, social network service is developing rapidly as technology changes with new mobile dimensions and features creating positive opportunities and benefits to all users and companies. Social network services are allowing companies to expand their businesses and brands by utilizing it as a marketing tool to reach customers. This research is intended to identify major online social network services and their trends while enhancing the understanding of food service business expansion through social networking.

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A Study on Trend of Overseas Expansion Strategy Research (기업의 해외 진출 전략 연구 동향)

  • Seo, Dong-Pil;Kim, Beom-Seok
    • Journal of the Korea Convergence Society
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    • v.11 no.1
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    • pp.279-284
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    • 2020
  • Advances in technology are bringing a lot of change.. Due to Korea's economic growth, domestic companies are expanding overseas unlike in the past.. Recently, many small and medium-sized companies, in addition to large companies, are making inroads in Southeast Asian markets thanks to the Korean Wave. This study used the international academic database scopus to identify trends in the company's overseas expansion strategy. A search was conducted under the title of the word overseas advancement strategy, which secured a total of 153 papers. Abstracts of the research paper were refined for analysis and then analyzed using KoNLP package. As a result, 10 important keywords were derived. The purpose of this study is to identify the research trends of companies in overseas market through these results. This study provides a guideline for future research on overseas expansion strategies.

Optimal Barrier Coating Processes to maximize the Alignment of Layers on Plastic Substrates

  • Lee, Woo-Jae;Hong, Mun-Pyo;Seo, Jong-Hyun;Rho, Soo-Guy;Hong, Wang-Su;Jeon, Hyung-Il;Kim, Sang-Il;Chung, Kyu-Ha
    • 한국정보디스플레이학회:학술대회논문집
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    • 2005.07b
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    • pp.988-990
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    • 2005
  • A 5.0-inch plastic TFT-LCD with the resolution of $400{\times}3{\times}300$ lines (120ppi) was developed. The device is a transmissive type with the transparent PES plastic substrates. The PES films with one side barrier coating were used for the device. In order to produce the high resolution display device, the alignments between all the layers for the TFT and CF are essential. The fundamental shrinkage effect and the thermal expansion behavior of the plastic substrates with and without the barrier coatings were studied. The proper annealing processes followed by immediate second bar-rier coating processes provide the optimal alignment between all the layers of the TFT and CF..

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A Novel Driving Method for Cost Competitive a-Si TFT-LCD

  • Moon, Su-Hwan;Lim, Hong-Youl;Kim, Dae-Kyu;Lee, Min-Kyung;Ko, Kyung-Tai;Lee, Jun-Ho;Yoon, Sung-Hoe;Kim, Byeong-Koo
    • 한국정보디스플레이학회:학술대회논문집
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    • 2009.10a
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    • pp.470-473
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    • 2009
  • We have developed a novel driving method, Six times Rate Driving(SRD) for the purpose of making cost competitive TFT-LCD. By applying SRD method to an a-Si TFT-LCD, the driving rate was increased six times as it was named but the number of data lines and so its D-Ics were reduced to one sixth of the conventional one which resulted in the cost saving of that much. We also newly designed the gate driver in order to avoid any expansion of the bezel width caused by applying SRD. Our newly developed driving technology, SRD was successfully applied to 7.0-inch WSVGA (1024 ${\times}$ 600) TFT-LCD which can be driven with only one data D-IC and here introduced.

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A Study on the Supply and Demand of Fishmeal and Stable Securing Strategies (양어용 어분의 수급 실태 및 안정적 확보 방안)

  • Kim, Dae-Young;Lee, Jung-Sam;Lee, Heon-Dong
    • The Journal of Fisheries Business Administration
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    • v.44 no.3
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    • pp.61-76
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    • 2013
  • This study is aimed to present measures for stable supply of fishmeal and to develop fish farming into a food industry and an export industry. The study analyzed current domestic and international supply and demand for fishmeal and suggested future prospects. The results of the study suggested the basic directions for the stable supply of fishmeal in Korea as follows: first, stable securing of fishmeal importers and establishment of the supply and demand monitoring system; second, policies to boost using of compound feeds and expansion of relevant fishmeal use; third, higher competitiveness of fishmeal and compound feeds through selective and intensive R&D investments. Based on the basic directions, the paper suggested implementation measures such as strengthening of cooperations with fishmeal suppliers abroad, expansion of overseas local market entrance, diversification of fishmeal trading countries, revision of relevant laws and polices on the fishmeal and feeds, organization of domestic fishmeal, promotion of group purchase, improvement of domestic fish meal quality, development of fish meal alternatives, etc.

Strategic Options for Internationalization in Korean Organizations

  • Yum, Ji-Hwan;Park, Byoung-Jin
    • 한국디지털정책학회:학술대회논문집
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    • 2005.11a
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    • pp.323-335
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    • 2005
  • Globalization of economy brings both opportunities and threats especially for companies in developing countries such as Korea. Globalization is an opportunity because it may expand the size of market for the company where globalization brings a threat for developing global competitiveness. If the company has already built competitive advantage in its business domain, the company can easily transfer market growth to profit improvement. However, if the company has not developed competitive advantage, globalization of economy will give a serious threat for the survivor of the company. The company might lose its own domestic market share. For the less famous brand of product or company name, international expansion is a challenging strategy. The study evaluated organizational performance of companies that try international expansion by utilizing Miles and Snow's strategy typology. We clustered organizations based on their strategy typology (prospector, analyzer, defender, and reactor) in view of the level of product diversification, new product development instances, level of localization, and autonomy of foreign subsidiary. With the strategy typology, we evaluated international strategy in view of product competitiveness, marketing strategy, human resource strategy, and organizational strategy. The regression result demonstrates that the performance of the company is significantly higher when the company employs prospector strategy. We also found out that product quality and emphasis for developed countries in international expansion are the most important factors for success.

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The Development of China′a Marin Fisheries and Reorganization of Region Fisheries in the East China Sea (동중국해에서 중국 해면어로어업의 전개와 지역어업의 재편)

  • 김대영
    • The Journal of Fisheries Business Administration
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    • v.31 no.2
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    • pp.27-45
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    • 2000
  • This study discusses the development structure of China's Marine Fisheries in the East China Sea. China's marine fisheries have developed since the 1980s along with it's economic expansion. The total catch in the East China Sea has increased especially during the 1990s. The Chinese fishery has developed remarkably through individual management, expansion of their fishing grounds from inshore to off-shore, and increase of the catch in both pelagic and bottom species. In other words, the trawl fishery in China has led to higher production. We can say that the progress in Chinese fisheries is the result of their expansion policy. Their boats have been coming closer and closer to the Japanese and Korea fishing grounds during the 1990s. Chinese fisheries is exploiting the low cost and thus strengthening its quantity. Based on rising fish price, expanding domestic fish markets as well as expels, China is enjoying the high income. However, in trawl fishery, productivity is stagnant and profit is going down due to the rising cost. In accordance with the new 200 mile EEZ system in the East China Sea, China's fisheries will be restricted mostly by the new regulation which requires the reduction of fishing efforts and the application of resource management.

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Study on the analyze brassiere pattern by brand

  • Park, You-Shin;Choi, Young-Soon
    • Journal of Fashion Business
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    • v.10 no.6
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    • pp.122-130
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    • 2006
  • The purpose of this study is to develop the appropriate brassiere pattern for women. Total of 6 brands with same design and 75A, 80A size brassieres(total 12 brassieres) were compared and analyzed for pattern, cup size and patterns. SPSS 10.1 statistic process was used for data analysis. The outcom of this study is summarized as follows. Total length of brassiere by grade were performed smaller than the standard difference 5cm. For 1/2 front cover length, There were no significant differences between 75 and 80. The reason for lower line of wing is shorter than upper line of wing is because side support is cut side ways considering lower line of wing is sewn more toward front than upper line of wing. Even it is same A cup size most cup related sizes become larger according to underbust comparing with cup capacity, they range from 146.67cc to 172.83cc for same A cups. Among same A cups with difference underbust there was average of 26.16cc differences. For relations of material, sewing technology and expansion rate, all 6 brands had zigzag type sewing for upper line tape. For every 0.3cm height, there were $17{\sim}21$ stitches. When urethane mixture is similar expansion rate is higher while number of 1 inch zigzag are high. For elasticity, zigzag stitch expand side ways for more expansion.

Modeling New Generation Expansion Planning Problems for Applications in Competitive Electric Power Industries (전력시장에 적용 가능한 새로운 전원개발계획문제 모델링)

  • 김진호;박종배;박준호
    • The Transactions of the Korean Institute of Electrical Engineers A
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    • v.53 no.9
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    • pp.521-528
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    • 2004
  • The demise of the native franchise markets and the emergence of competitive markets in electricity generation service is substantially altering the way that operation and planning activity is conducted and is making it increasingly difficult for market participants such as generation firms to prospect the future electricity markets. Traditional generation expansion planning (GEP) problems which centrally determine the least-cost capacity addition plan that meets forecasted demand within pre-specified reliability criteria over a planning horizon (typically 10 to 20 years) is becoming no more valid in competitive market environments. Therefore, it requires to develop a new methodology for generation investments, which is applicable to the changed electric industry business environments and is able to address the post-privatization situation where individual generation firms seek to maximize their return on generation investments against uncertain market revenues. This paper formulates a new generation expansion planning problem and solve it in a market-oriented manner.

A Study on the Structuring of Professional System for Design Business (전문적 체계정립을 위한 디자인비즈니스 유형구조화 연구)

  • 김보영
    • Archives of design research
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    • v.17 no.3
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    • pp.17-26
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    • 2004
  • Those of the growth of e-business, the development of the cultural creative industry, the contents and knowledge industry have expanded and diversified the existing business models and created new ones. They are triggering new interpretations and discussions on business models. Such of changing business environment has paved the way for the expansion of design management within the design industry and opened new windows of opportunity for the traditionally small and non-specialized design business. Until now, the design business has not been distinguished from design industry or design service, and has not been viewed as an independent field. Rather, the design business has merely been part of a process. As such, the lack of dear definition and structured system had been a bottleneck for many design companies trying to achieve capital and social success and establish the foundation for growth and for companies striving to advance the design management in developing design business models or growth strategy in line with the changing environment. Against these sort of backdrops, this paper attempts to dearly define the design business. To this end, the paper tries to developed a design business model framework which classifies design business model into four types - customized, ready-made, provider and contract - according to the business activities between the producer and the end user, and business items into product, additional sonics, knowledge and promotion. The framework will expand the definition of design business and contribute to the expansion of design business activities and the development of diverse business models.

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