• Title/Summary/Keyword: Business Case

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Case Prediction in BPM Systems : A Research Challenge

  • Reijers, Hajo A.
    • Journal of Korean Institute of Industrial Engineers
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    • v.33 no.1
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    • pp.1-10
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    • 2007
  • The capabilities ofBusiness Process Management Systems (BPMS's) are continuously extended to increase theeffectiveness of the management and enactment of business processes. This paper identifies the challenge ofcase prediction, which for a specific case under the control of a BPMS deals with the estimation of the remaining time until it is completed. An accurate case prediction facility is a valuable tool for the operationalcontrol of business processes, as it enables the pre-active monitoring of time violations. Little research has beencarried out in this area and few commercial tools support case prediction. This paper lists the requirements onsuch a facility and sketches sonae directions to reach a solution. To illustrate the depth of the problem, a smallaspect of the problem is treated in more detail. It involves the complex relations between tasks and resources inbusiness processes, which makes an exact analytical approach mfeasible.

Consumer's Textile Sensibility in regard to Purchase Experience of Apparel Products in e-Business

  • Shin, Sang-Moo
    • Journal of Fashion Business
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    • v.6 no.6
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    • pp.105-111
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    • 2002
  • E-business has been regarded as new type of marketing channels and has been growing rapidly. The purpose of this study was to investigate textile sensibility depending on consumers' purchase experience of apparel product in e-business. The analyses of 202 questionnaires were conducted by frequency, mean, and standard deviation, and t-test using SPSS 10.0. Computer setting environment was 1280$\times$1024 resolution with 96 DPI (dots per inch) for this experiment. The results of this research were as follows: Melton (flat axis), habutae (thin axis), suede (wet axis), and terry (rustic axis) showed that there were no significant differences in textile sensibility regarding purchasing experience in the cyber apparel store. But oxford (hard axis) showed that purchasing experience group perceived less modern and smooth textile sensibility than no purchasing experience group. In case of linen (dry axis), purchasing experience group showed less modern textile sensibility. In case of muslin (soft axis), purchasing experience group had more flat and less soft textile sensibility than no purchasing experience group. In case of homespun (thick axis), purchasing experience group perceived less modern textile sensibility than no purchasing experience group.

Case Study on the Activation Agricultural Community Business through Building On-off Network in Gyeongnam (온오프 네트워크 구축을 통한 농촌지역 커뮤니티 비즈니스 활성화 방안 연구 : 경남 산청군 민들레 공동체 사례를 중심으로)

  • Shin, Yong Wook;Park, Sang Hyeok
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.3
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    • pp.171-183
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    • 2012
  • This study intends to find a solution through the activation of community business as a business as a business model of the creation of real satisfaction for the region's residence. In this study focuses on finding out how community building project, which is recently emerging as a new paradigm of regional development. In the past, we have lived community units, but nowadays many communities have been destroyed by the capitalization and the urbanization even in the rural area. This report studies essential elements needed for successful 'Rural Community Business' through case studies of 'Dandelion Village' in Gyoengsangnamdo. In order to do so, we analyzed this villages according to a theoretical 'Sustainable Community Business Model.' We constructed successful business model of 'Rural Community Business' based on six groups - 'Community Leader,' 'Teamwork,' 'Sustainable Population Influx,' 'Sustainable Voluntary Participations of Community Members,' and 'Sustainable Networking.

A Study on Use Case Analysis and Adoption of NLP: Analysis Framework and Implications (NLP 활용 사례 분석 및 도입에 관한 연구: 분석 프레임워크와 시사점)

  • Park, Hyunjung;Lim, Heuiseok
    • Journal of Information Technology Services
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    • v.21 no.2
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    • pp.61-84
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    • 2022
  • With the recent application of deep learning to Natural Language Processing (NLP), the performance of NLP has improved significantly and NLP is emerging as a core competency of organizations. However, when encountering NLP use cases that are sporadically reported through various online and offline channels, it is often difficult to come up with a big picture of how to understand and interpret them or how to connect them to business. This study presents a framework for systematically analyzing NLP use cases, considering the characteristics of NLP techniques applicable to almost all industries and business functions, environmental changes in the era of the Fourth Industrial Revolution, and the effectiveness of adopting NLP reflecting all business functional areas. Through solving research questions based on the framework, the usefulness of it is validated. First, by accumulating NLP use cases and pivoting them around the business function dimension, we derive how NLP techniques are used in each business functional area. Next, by synthesizing related surveys and reports to the accumulated use cases, we draw implications for each business function and major NLP techniques. This work promotes the creation of innovative business scenarios and provides multilateral implications for the adoption of NLP by systematically viewing NLP techniques, industries, and business functional areas. The use case analysis framework proposed in this study presents a new perspective for research on new technology use cases. It also helps explore strategies that can dramatically improve organizational performance through a holistic approach that encompasses all business functional areas.

The Analyzing the Consumer Information Leak Case of Korean Card Companies with Business Ethics CLD: Studying on Cause and Solution with System Dynamics (윤리경영 인과지도를 바탕으로 분석한 한국의 카드사 고객정보 유출 사건: 시스템다이내믹스를 활용한 원인 탐구와 해결책 모색)

  • Kim, SeungBum;Shin, Ho-Sang
    • Korean System Dynamics Review
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    • v.17 no.1
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    • pp.77-105
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    • 2016
  • Whenever Information leak case had been happened, even though IT Infra systems were reinforced, those cases of kind were not decreased. It meant that the causes are not only the fault of IT, but also other things. So that the information leak cases should have been studied by the interdisciplinary way. There was a point of view for the Business Ethics which needed to be studied in the interdisciplinary way. Financial Information Leak Case of three representative Card Companies in Korea which is happened in 2014 was a case which was composed by many problems. These were bad circumstances, half-educated, lower salary, and the most of all, the C-Levels' ignorance of the law. By studying the CLD: Causal Loop Diagram of Business Ethics and those mentioned factors, few meanings were discovered. Firstly, this case was not a accident, but a predeterminate issue at all, because of the structural unethical corruption. Secondly, main reason of this case was not only criminals who leaked information, but also managers, especially CEO who didn't obey the law, forced that to employees. Thirdly, although those companies had moral guide and did CSR activities, it was not help to protect this information leak case. This study shows that the important thing was not the action for showing, but effective action to management for sustainability.

Emerging IT Services Model : Cloud Business Model, Focused on M-Pesa Case (새로운 IT 서비스 모델, 클라우드 비즈니스 모델 : M-Pesa 사례 분석)

  • Hahm, Yukun;Youn, Youngsoo;Kang, Hansoo;Kim, Jinsung
    • Journal of Information Technology Services
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    • v.11 no.3
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    • pp.287-304
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    • 2012
  • Cloud computing, which means a new way of deploying information technology(IT) in organizations as a service and charging per use, has a deep impact on organizations' IT accessibility, agility and efficiency of its usage. More than that, the emergence of cloud computing surpasses a mere technological innovation, making business model innovation possible. We call this innovation realized by could computing a cloud business model. This study develops a comprehensive framework of business model, first, and then defines and analyzes the cloud business model through this framework. This study also examines the case of M-Pesa mobile payment as a cloud business model in which a new value creation and profit realization schemes have been realized and industry value network has changed. Finally, this study discusses the business implications from this new business model.

Study on E-commerce Evaluation Model : Focused on "Internet Business Model" (전자상거래 평가모형에 관한 연구 : 인터넷 비즈니스모델을 중심으로)

  • Lee, Young-Min
    • Journal of Distribution Science
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    • v.14 no.1
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    • pp.85-91
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    • 2016
  • Purpose - Recently, the importance of rapid change in business models is more and more increasing as the change of information technology environment. Therefore, a variety of business models have emerged. On the other hand, there is no company that can generate revenue. Many enterprises are still maintained while they are changing only their appearance of the business model. Business model is important in e-commerce. However, a lot of researches are targeted only in Web sites. Thus, e-commerce companies do not have the infrastructure for measuring and business models. The purpose of paper is to evaluate factors which are related with the structuring of the e-commerce success. And it proposed a financial items and non-financial items. From the perspectives of administrators and managers, the paper researches the possibility for E-Commerce Evaluation Model as a valuable criteria in measuring business model. Research design, data and methodology - The methods are taken by the classification for the type of business-to-business transactions, transactions subject, and the degree of integration and innovation capabilities. Financial and Non-financial value is used to build E-Commerce Evaluation Model. Evaluation items in Administration's perspective are composed with enhance the effectiveness of the mission, improving efficiency of the administration, and control of costs. Evaluation items in the customer's perspective were measured by customer participation and cooperation with customer Satisfaction. In the case of researching the information system's perspective, three criteria are used such as adequacy of the development process, improvement of the quality of service, and maintenance of standardized information technology. In researching for the ICT competence's perspective, evaluation items were composed of enhanced user capabilities, utilizing new technologies, and empowerment of information workers. Results - In this paper, E-Commerce Evaluation Model with financial and non-financial perspectives shows the possibility to be criteria in the case of measuring business model. Moreover, it gives the positive expectation to be successful criteria. But the research may have ambiguity in its essential concept because it cannot avoid the limitation in selecting evaluation tools from merely the model. It is impossible to exclude the possibility in omitting specific properties which may take place in actual case study. Therefore, In hereafter research, it is necessary to include actual case study research in selecting evaluation tools in order to improve the limit point. Actual measurement items which are derived from actual case study should be subdivided, and it would be more effective to complete the research. Conclusions - In rapid change in business models, there are various kinds of business models. But it is general situation that companies which adopted business models have not brought in revenue. For this reason, E-Commerce Evaluation Model is needed as an important factor for the structuring of the e-commerce success. Although it has the limitation in selecting evaluation tools from model, E-Commerce Evaluation Model proposes the implication for measuring business models as a valuable criteria.

Differentiated B2B Marketing Strategy of Dongwon Systems, the No.1 Packaging Solution Company in Korea

  • Jun, Mina;Kim, Sang Yong;Lee, Janghyuk;Koo, Kay Ryung
    • Asia Marketing Journal
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    • v.20 no.3
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    • pp.1-15
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    • 2018
  • Dongwon Systems established in 1977 to exclusively supply Dongwon tuna cans, the parent company. Instead of its stable management and profits by relying on the parent company, the company was not complacent and started innovating and challenging new markets. Dongwon Systems decided to expand the business area and pioneer new markets so that it becomes the first domestic company to successfully expand into independent businesses other than parent company products. Such success of Dongwon Systems was driven by its differentiated B2B strategies. Unlike the characteristics of usual B2B companies, Dongwon Systems has been thinking both of its client companies and end-consumers. In this case-study, we will explore how Dongwon Systems became the No.1 packaging solution company in Korea through technology innovation in the aspects of unique B2B marketing strategy. The key success factor can be summarized in three ways; product and technology development with customer centric mind-set, systematically extending new markets through business diversification, and marking Southeast Asia as a bridgehead for its global strategy. It is expected that the current case study of Dongwon Systems will be able to provide implications for B2C companies as well as B2B companies that try to expand their business portfolio and global business areas through B2B marketing case analysis.

Note on Debate over Relationship Between Business Model and Strategy

  • PARK, Kyoo-Ho
    • East Asian Journal of Business Economics (EAJBE)
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    • v.10 no.4
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    • pp.39-45
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    • 2022
  • Purpose - This short paper reviews the debate dealing with the relationship between strategy and traditional strategy approach on the one hand, and business models and new business model approach on the other hand and tries to offer useful direction to be more helpful to theoretical discussions. Research design, data, and methodology - This paper makes a theoretical analysis to explain the confusion surrounding the debate, reviewing mainly literature survey papers and finds theoretical conjecture and its limitations in order to present useful direction to the future theoretical work. Result - In order to comprise its diversity, business model studies should consider the characteristics of each firm, sector, and market. Adding further elements which are related to each sector or market, theoretical studies can capture the diverse phenomena related to business model and business model innovation. Conclusion - The traditional strategy perspective can be utilized to the Business model phenomenon in the case of incumbent firms and non-digital sector and existing markets. Meanwhile the new business model perspective can be utilized to business model phenomena in case of start-ups and digital sector and emerging markets. Reconciling two perspectives, the studies dealing with the business model should focus on the characteristics of firms, markets, and knowledge from the perspective of business model innovation.

A Case Analysis on the Catch-up Strategy of Late-Comer Firms in the Social-Media Service Industry (소셜 미디어 서비스 산업 후발기업의 Catch-up 전략 사례분석)

  • Ham, Yeon-Joo;Jo, Hyung-Rae
    • Journal of Information Technology Services
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    • v.11 no.4
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    • pp.309-333
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    • 2012
  • Recently, emergence of smart-phones and Social Networking Service(SNS) would offer the market environment changes and the opportunities for new business. For the case analysis comprehensive survey were implemented. And those data were analyzed along the research framework. The late-comer firms offered differential services, maintained creative and opened corporate culture, shoed learning capabilities which means absorption and organization of external knowledge, innovative efforts to control the insurgents than early-mover firms. When we analyze these phenomena along the developmental stages of late-comer, we can perceive that the stage of late-comers firms were moving from the "tracing the path" stage to "jumping the path" stage which means the creating capabilities were more or less enhanced and the firms become more stable in terms of business operation. In business model, early-mover firms showed clear definition for each business element, especially the revenue structure, while late-mover firms seemed unstable or unclear revenue structure.