• Title/Summary/Keyword: Benefit Pursued

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Shopping Orientation and Clothing Benefit Sought by the Preference for Fast-Fashion

  • Kim, Sun-Bee
    • International Journal of Costume and Fashion
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    • v.6 no.2
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    • pp.1-10
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    • 2006
  • The purpose of this study was to identify the differences in shopping orientation and clothing benefit sought of a group of consumers according to the preference for fast-fashion. Data were collected from a questionnaire conducted on 416 female adults. The results were as follows. First. the factor analysis used to identify shopping orientation involved the following five factors: hedonic. economic. convenient. brand-oriented. and relation-oriented. The dimensions of the clothing benefit sought consisted of fashion. social status. practicality. figure flaw compensation. and sex appeal. Second. the differences in shopping orientation and clothing benefit sought according to the preference for fast-fashion were identified using a t-test. The consumer group preferring fast-fashion exhibited a hedonic. convenient shopping orientation. and the non-preferring group exhibited an economic. brand-oriented shopping orientation. The consumer group preferring fast-fashion pursued fashion and sex appeal clothing benefits. and the non-preferring group pursued social status and practicality clothing benefits.

Clothing Pursuit Benefit and Pursued Image of the Middle Aged Men according to their Lifestyle and Body Satisfaction (중년 남성의 라이프스타일과 신체만족도에 따른 의복 추구혜택과 추구이미지)

  • Jung, Ki-Wook;Lee, Youn-Hee;Lee, Ji-Yeon
    • Journal of the Korea Fashion and Costume Design Association
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    • v.19 no.3
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    • pp.1-16
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    • 2017
  • This study examines the clothing pursuit benefit and pursued image of middle aged men according to lifestyle and body satisfaction. A survey was carried out among male consumers between the ages of 40 and 50, and a total of 322 responses were analyzed by factor analysis, a reliability test, cluster analysis, t-test, and ANOVA. The results of this study were as follows. Middle aged men were classified into four different groups in terms of lifestyles, including health managing, trend-seeking, economic consumption, and proactive lifestyle groups. As a result of looking at the differences in clothing pursuit benefits among four lifestyle groups, two lifestyle groups such as trend-seeking and proactive lifestyle groups both considered individuality more importantly than other clothing pursuit benefits. The proactive lifestyle group considered comfort, social recognition and individuality benefits. As a result of looking at differences in the pursued image of clothing among lifestyle groups, the proactive lifestyle group preferred a classic, refined and mild clothing image. There were significant differences in clothing pursuit benefits and pursued images between high- and low-level groups of body satisfaction. Those with high body satisfaction considered individuality, social recognition, and comfort more than those with low body satisfaction. The high body satisfaction group preferred all clothing images such as mild, classic and refined.

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The Effects of Benefits Pursued to Clothing on the Purchase Intention of Apparel for Consumer's Well-being -Eco-friendly and Health-functional Apparels- (웰빙 의류상품 구매의도에 의복 추구혜택이 미치는 영향 -친환경 의류상품 및 건강 기능성 의류상품을 중심으로-)

  • Hong, Hee-Sook;Koh, Ae-Ran
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.11
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    • pp.1839-1852
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    • 2009
  • This study investigates the effects of benefits pursued to clothing on the purchase intention of wellbeing oriented apparel products (eco-friendly and health-functional apparel). Data were collected from a total of 251 Korean females ranging from 20 to 50 years old and analyzed by SEM. Pragmatic benefit positively affected but aesthetical benefits negatively affected the purchase intention of eco-friendly apparel and health-functional apparel. The social benefit influenced the purchase intention of health-functional apparel but did not influence the purchase intention of eco-friendly apparel.

The Effect of Pursued Benefits on Repurchase Intention when Consumers are Satisfied/Dissatisfied with Fashion Product Purchase -The Moderating Effect of Consumers' Hyperopic Disposition- (구매 후 만족·불만족 상황에서 패션제품의 추구편익이 재구매 의도에 미치는 영향 -소비자의 원시안적 특성의 조절효과를 중심으로-)

  • Seo, Hyeon Yeong;Yeo, Jun Sang;Hwang, Sun Jin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.10
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    • pp.1040-1049
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    • 2012
  • This study examines the effects of pursued benefits and satisfaction (or dissatisfaction) on repurchase intentions. The research was comprised of a 2 (satisfaction after purchase: satisfaction versus dissatisfaction) ${\times}2$ (product benefit type: utilitarian benefit versus hedonic benefit) ${\times}2$ (hyperopic disposition: high versus low) model, designed with three mixed elements. The subject participants of this study were 168 female university students aged 20 to 29 from the Seoul, Gyeong-gi do, and Chung-cheong do areas. We performed a reliability analysis, T-test, and ANOVA using the SPSS statistic package. The results of this study are summarized as follows. In terms of product benefit that influences repurchase intention based on whether a consumer has experienced satisfaction after purchasing a fashion product, repurchase intention was high for hedonic benefits regardless of the level of satisfaction or dissatisfaction after a purchase. However, we found a significant difference in preference when the hyperopic disposition of a consumer was taken into account. When dissatisfied with a purchase, consumers with low levels of hyperopic disposition displayed higher repurchase intentions for the products of hedonic benefit than those of utilitarian benefits. However, when dissatisfied with a purchase, consumers with high levels of hyperopic disposition displayed low levels of repurchase intention regardless of the type of product benefit. When consumers are satisfied with a purchase, they are more likely to repurchase hedonic products than utilitarian products.

Comparison of benefit sought and makeup behaviors based on fashion leadership and appearance interest (유행선도력과 외모관심도에 따른 추구혜택 및 화장행동 비교)

  • Bae, Eunjung;Sung, Heewon
    • Journal of Fashion Business
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    • v.17 no.4
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    • pp.107-123
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    • 2013
  • This study identified market segments by fashion leadership and appearance interest and compared each group in clothing benefits and makeup benefits pursued as well as makeup behaviors. The data were collected from 20~30 women during September, 2012, and a total of 302 surveys were analyzed. About 46.5% was in their twenties, and more than 39% was students and 35.4% was office workers. Findings were as follows. First, according to fashion leadership and appearance interest, three groups were identified, fashion leader group, appearance interest group, and uninterested group. Second, uninterested group showed the oldest average age among three groups. Fashion leader group showed the higher proportion of students and professional. Third, fashion leader group showed the highest mean score of self-esteem, while uninterested group showed the lowest level. Fourth, fashion leader group pursued attractive body image, social benefit, and individuality for clothing benefits, while uninterested group valued convenience. Fifth, with respect to makeup benefits pursued, fashion leader group presented a high level of esthetic, self-confidence, and functional pursuit, whereas uninterested group showed the opposite. Sixth, respondents tended to depend on internet most as cosmetic information sources, followed by family/friends, and magazine in order. Implications for cosmetic business were provided.

Cosmetics Purchasing Behavior of Males Based on the Fashion Life Style (남성 패션라이프스타일에 따른 세분집단별 화장품 구매행동 비교)

  • Hong, Sung-Sun
    • Journal of the Korean Society of Costume
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    • v.57 no.2 s.111
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    • pp.29-44
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    • 2007
  • The purpose of this study was to classify male consumer groups according to the fashion lifestyle, to examine characteristics, needs and wants of each group, and to find out differences of cosmetics purchasing behavior among each group segment. After surveying 19-50 year old males by making a visit to college, company and home, 584 samples were analyzed by using SPSS(7.0) package program. Factor analysis, cluster analysis, ANOVA, crosstabs and $X^2-test$ were used to analyse collected data. The results of this study were as follows; 1. Twenty-two questionnaires using AIO fashion lifestyle variables produced seven factors; oriented fashion, flaunting brand preference, active preference, information intention, strong personality, reasonable economy and others directivity. Three groups based on oriented seven factors: personality, fashion and economy. 2. The Personality group had strong personal characters in their fashion. Men in this group prefer casual style and were represented by singles and professionals in their 30's. The fashion group pursued fashion trends, formal wears, and high-priced fashions. They were represented by singles with high-income managerial positions in their 19-29 age group. The economy group represented the largest sample in this study(54.5%). Men in this group tended to purchase fashion goods during of good fabrics at discount stores. This group represented married man with average incomes in their 40's. 3. Each of these three groups showed significant differences in cosmetics purchasing behavior. The personality group mainly purchased cosmetics on-line market because of price. The Internet tended to be their primary source of informations. They spent under 10,000won and pursued a simple and clear image. The fashion group purchased cosmetics at department stores to benefit from the knowledge of sales personal and their source of informations in the mass media. They spent over 70,000won monthly and pursued also a simple and clear image. The economy group purchased cosmetics at discount stores because of their wide assortment of products. They spent under 30,000won monthly and pursued a simple and clear image. Each of these groups currently consume different products and have a different concept of future cosmetic products.

Inequality and Poverty in Malaysia (말레이시아에서의 불평등과 빈곤)

  • RHEE, Yangho
    • The Southeast Asian review
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    • v.23 no.1
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    • pp.127-167
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    • 2013
  • This paper aims to analyse the inequality and poverty in Malaysia. Malaysia is considered to be a country of high inequality and high poverty according to the Asian Development Bank. To tackle the income inequality and poverty in Malaysia, especially after the incident of ethnic riot in 1969, the government pursued to implement the affirmative action for the benefit of bumiputra. Recognizing the fact that the economic factors are crucial in determining the levels of inequality and poverty, this paper analyses the historical, institutional and cultural factors and evaluates the affirmative action designed to reduce the income gap between bumiputra and non-bumiputra.

A study on the User Satisfaction of Travel behavior (관광지 선택행동에 따른 만족도에 관한 연구)

  • 박신자
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.10
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    • pp.139-158
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    • 1999
  • This study is concerned with analysis of user satisfaction for travel behavior. It is aimed at investigating the socioeconomic characteristics, motivation, and use pattern of the visitors at tour. For tourists' perception and preference analysis, multi-dimensional scaling was used. It is left that this type of marketing analysis of tourism and travel offers great potentional for those concerned with the developement and management of tourist vacation areas. First, the study demanstrated clearly that different tourist and portential visitors to a tourist area seek different benefit bundles from their vacation in a particular tourist areas. Second, it demonstrated that a benefit segmentation approach to tourism and travel would be the most effective that the demographic segmentation approach usually pursued in the tourism and travel industry. Form a methodological viewpoint, it has demonstrated an application of multidimensional scaling techniques to marketing in an important industry.

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Issues Facing the National Health Insurance System in Korea and Their Solutions (우리나라 공공의료의 쟁점과 해결책)

  • Lee, Eun Hye
    • Korean Medical Education Review
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    • v.24 no.1
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    • pp.10-17
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    • 2022
  • South Korea is not a wasteland of publicly funded health care-instead, it has a good medical social security system known as the national health insurance (NHI). The NHI of Korea has three unique features; (1) low premiums, low insurance fees, and low coverage; (2) obligatory designation of medical institutions; (3) and allowance of non-benefit services. These features have made hospitals and doctors interested in profit-seeking. However, the commercialization of medical institutions has taken place in both private- and public-established sectors. A basic problem of commercialization is the co-existence of the obligatory designation of medical institutions and non-benefit services. The problem became worse in the Kim Dae-Jung government because it officially permitted non-benefit services. Since 2000, the Korean government has consistently pursued benefit extension policies, but the coverage rates of the NHI have stagnated. In addition, premiums and current medical expenses have markedly increased because policy-makers have emphasized accessibility to the NHI, while ignoring important principles of medical social security such as a needs-based approach and patient-referral system. In order to resolve the commercialization problem, the obligatory designation of medical institutions to the NHI should be changed to a contract system, and non-benefit services should be prohibited at NHI institutions. We must re-establish the patient-referral system via a needs-based approach. We also need to build a primary healthcare system and public health policies. We should make a long-term plan for healthcare reform.

Fashion Attitude and Bag Purchase Behaviors of Males in their 20s-30s (20~30대 남성의 의복태도와 가방구매에 관한 연구)

  • Kim, Jung-Woo;Jin, Sun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.35 no.3
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    • pp.267-280
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    • 2011
  • This study examined bag purchase behaviors for male consumers based on fashion attitudes. Data research were conducted on 304 males in their 20s and 30s located in Seoul & Gyeonggi province. The SPSS 17.0 software program was used to conduct data analyses such descriptive statistics, frequency analysis, factor analysis, cluster analysis, $X^2$-test, t-test, ANOVA, and Scheffe's test as a post-hoc analysis. The results of this study were as follows: Fashion attitude was identified with four factors personality, social recognition, practicality, and dignity. Customers were segmented into three subdivisions: conspicuous, recognition of individual style, and practicality of clothing. The factors derived from the factor analysis of selection criteria included intrinsic attributes and extrinsic attributes. Males in their 30s valued the intrinsic attributes and males in their 20s valued extrinsic attributes. The group of conspicuous of clothing, valued both intrinsic and extrinsic attributes as important. The factors derived from the factor analysis of bag pursuit benefit included pursuit of fashion/economic, famous brand, quality/convenience. Males in their 20s and 30s pursued famous luxury brands and fashion attitudes had a positive relevance to the bag pursuit benefit.