• Journal of Korean Society of Industrial and Systems Engineering
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• v.38 no.4
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• pp.80-87
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• 2015

The proliferation of the Internet and communication technologies and applications, besides the conventional retailers, has led to a new form of distribution channel, namely home sopping through the telephone, TV, catalog or the Internet. The conventional and new distribution channels have different transaction costs perceived by the consumers in the following perspectives: the accessibility to the product information, the traffic cost and the opportunity cost for the time to visit the store, the possibility of 'touch and feel' to test the quality of the product, the delivery time and the concern for the security for the personal information. Difference in the transaction costs between the distribution channels results in the different selling prices even for the same product. Moreover, distribution channels with different selling prices necessarily result in different business surpluses. In this paper, we study the multilateral bargaining strategy of a manufacturer who sells a product through multiple distribution channels with different transaction costs. We first derive the Nash equilibrium solutions for both simultaneous and sequential bargaining games. The numerical analyses for the Nash equilibrium solutions show that the optimal bargaining strategy of the manufacturer heavily depends not only on the degree of competition between the distribution channels but on the difference of the business surpluses of the distribution channels. First, it is shown that there can be four types of locally optimal bargaining strategies if we assume the market powers of the manufacturer over the distribution channels can be different. It is also shown that, among the four local optimal bargaining strategies, simultaneous bargaining with the distribution channels is the most preferred bargaining strategy for the manufacturer.

• Journal of Korean Institute of Industrial Engineers
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• v.32 no.3
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• pp.172-179
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• 2006

Over the past few years, a considerable number of studies have been conducted on modeling the bargaining game using artificial agents on within-model interaction. However, very few attempts have been made at study on between-model interaction. This paper investigates the interaction and co-evolutionary process among heterogeneous artificial agents in the bargaining game. We present two kinds of the artificial agents participating in the bargaining game. They play some bargaining games with their strategies based on genetic algorithm (GA) and reinforcement learning (RL). We compare agents' performance between two agents under various conditions which are the changes of the parameters of artificial agents and the maximal number of round in the bargaining game. Finally, we discuss which agents show better performance and why the results are produced.

• The Southeast Asian review
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• v.24 no.2
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• pp.81-126
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• 2014

Localization of overseas Korean companies has been regarded as one of vital tasks or strategies for decades. However, labor relations have not been the main object of Korean academic researchers. In this paper, I attempt to analyze strategies of localization in labor relations adopted by overseas Korean companies through a qualitative case study of PT. Miwon Indonesia, which has run business successfully for 40 years with recently achieved industrial peace. The company minimized Korean staffs and maximized Indonesian staffs. It pays more than minimum wage, and observes labor law when using outsourcing workers. The managers of the company recognize their labor union as management partner and support union activities through paying bonus for the union head and travel allowances for solidarity gatherings. There is no discrimination between plural unions. Furthermore, collective bargaining is led by indigenous managers according to the musyawarah, a local principle of bargaining. Therefore, PT. Miwon Indonesia could be regarded as a forerunner of localization in labor management among Korean companies in Indonesia. Miwon's case will serve a useful reference when discussing localization of labor management strategies.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2016.05a
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• pp.228-229
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• 2016

Bargaining power or negotiation power departing from negotiators' economical beneficial point of view has long been an important research subject in a number of industries, and it has been widely studied by focusing on the various kinds of game theory. Although existing papers are mainly based on the strategies and results of bargaining process, ${\cdots}$(중략)${\cdots}$.

• The Transactions of The Korean Institute of Electrical Engineers
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• v.65 no.3
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• pp.463-468
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• 2016

The overall performance of multiuser systems significantly depends on how effectively and fairly manage resources shared by them. The efficient resource management strategies are even more important for multimedia users since multimedia data is delay-sensitive and massive. In this paper, we focus on resource allocation based on a game-theoretic approach, referred to as Nash bargaining solution (NBS), to provide a quality of service (QoS) guarantee for each user. While the NBS has been known as a fair and optimal resource management strategy, it is challenging to find the NBS efficiently due to the computationally-intensive task. In order to reduce the computation requirements for NBS, we propose an approach that requires significantly low complexity even when networks consist of a large number of users and a large amount of resources. The proposed approach linearizes utility functions of each user and formulates the problem of finding NBS as a convex optimization, leading to nearly-optimal solution with significantly reduced computation complexity. Simulation results confirm the effectiveness of the proposed approach.

• Journal of Information Technology Applications and Management
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• v.16 no.1
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• pp.1-20
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• 2009

Negotiation is a process of reaching an agreement on the terms of a transaction. such as price, quantity, for two or more parties. Negotiation tries to maximize the benefits for all parties concerned. instead of using human-based negotiation. the e-commerce environment provides such an environment as adopting automated negotiation. Thus. choosing agent technology is appropriate for an automatic electronic negotiation platform. since autonomous software agents strive for the best deal on behalf of the human participants. Negotiation agents need a clear-cut definition of negotiation models or strategies. In reality, most bargaining systems embody nearly one negotiation model. In this article. we present a mobile agent negotiation system with reusable negotiation strategies that allows agents to dynamically embody a user's favorite negotiation strategy which can be preinstalled as a component in the system. We develop a prototype system, which is fully implemented in compliance with FIPA specifications, and then. describe the benefits of using the system.

• Journal of Digital Convergence
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• v.14 no.8
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• pp.293-303
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• 2016

Analysis of bargaining games utilizing evolutionary computation in recent years has dealt with important issues in the field of game theory. In this paper, we investigated interaction and coevolution process among heterogeneous artificial agents using evolutionary computation in the bargaining game. We present three kinds of evolving-strategic agents participating in the bargaining games; genetic algorithms (GA), particle swarm optimization (PSO) and differential evolution (DE). The co-evolutionary processes among three kinds of artificial agents which are GA-agent, PSO-agent, and DE-agent are tested to observe which EC-agent shows the best performance in the bargaining game. The simulation results show that a PSO-agent is better than a GA-agent and a DE-agent, and that a GA-agent is better than a DE-agent with respect to co-evolution in bargaining game. In order to understand why a PSO-agent is the best among three kinds of artificial agents in the bargaining game, we observed the strategies of artificial agents after completion of game. The results indicated that the PSO-agent evolves in direction of the strategy to gain as much as possible at the risk of gaining no property upon failure of the transaction, while the GA-agent and the DE-agent evolve in direction of the strategy to accomplish the transaction regardless of the quantity.

• Korean journal of communication and information
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• v.46
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• pp.212-244
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• 2009

This study examined the effects of cultural factors and demographic factors on the perceived appropriateness and likelihood of using five categories of inappropriate negotiation strategies. Five categories of inappropriate negotiation strategies consist of traditional competitive bargaining, attacking opponent's network, false promises, misrepresentation of information and inappropriate information gathering. Two kinds of cultural variables, Hofstede's cultural dimensions and 'Chemyon' dimensions were used as universal, etic variables versus indigenous, emic variables. Survey result shows age and gender had significant effects only for traditional competitive bargaining, but gender and personal negotiation style did not have any effects for the inappropriate strategies. Hofstede's dimensions as well as Chemyon dimensions had significant effect for perceived inappropriateness and likelihood of using inappropriate strategies. While both Chemyon and Hofstede's dimensions were significant, Chemyon accounted for more variance than Hofstede dimensions in most cases. This suggests Chemyon's vital role in explaining Korean negotiators' perception and attitude towards inappropriate negotiation strategies. Implications of the results and future research are discussed.

• Journal of Distribution Science
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• v.13 no.10
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• pp.15-21
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• 2015

Purpose - This study examines a bundling effect on production and distribution in a patent-protected industry. Despite the heavy use of bundling strategies in the information and technology industry, literature has paid scant attention to bundling of intellectual property rights. This study examines a theoretical exploration of the bundling effect on licensing behavior. Research design, data, and methodology - To address this behavior, we build a simplified model consisting of three stages: 1) bundling decision, 2) licensing agreement, and 3) competition. The subgame perfect Nash equilibrium is applied to the model. Results - A single-patent holder with superior technology grants its own license to the multiple-patent firm, thereby leaving the market. Anticipating the single right holder's licensing strategy, the multiple-patent firm offers a bundle, making the single-right holder's bargaining position weaker. Conclusions - Bundling is an effective business strategy, resulting in multiple products for a firm as it faces other firms with single-product lines in each market. Taking advantage of the multi-patent or multi-product lines, the firm utilizes the bundling strategy obtaining better technology from the standalone single-patent firms.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.8 no.12
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• pp.4293-4304
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• 2014

In order to ensure the wireless connectivity and seamless service to mobile users, the next generation network system will be an integration of multiple wireless access networks. In a heterogeneous wireless access system, bandwidth allocation becomes crucial for load balancing to avoid network congestion and improve system utilization efficiency. In this article, we propose a new dynamic bandwidth allocation scheme for hierarchical wireless network systems. First, we derive a multi-objective decision criterion for each access point. Second, a bargaining strategy selection algorithm is developed for the dynamic bandwidth re-allocation. Based on the intervenient Stackelberg game model, the proposed scheme effectively formulates the competitive interaction situation between several access points. The system performance of proposed scheme is evaluated by using extensive simulations. With a simulation study, it is confirmed that the proposed scheme can achieve better performance than other existing schemes under widely diverse network environments.