• The Journal of Industrial Distribution & Business
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• v.9 no.11
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• pp.39-54
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• 2018

Purpose - To success, in spite of deficient resources, a start-up company has to check various circumstances. Many researchers proposed different appraisal methods for technology commercialization. But everybody agrees Merrifield is the first one, who is a pioneer of an appraisal model of technology commercialization. After he proposed it, many researchers and field workers developed a more complicated model, which called a BMO model. In this research, considering the circumstances of start-ups that lack available resources, it proposes a new appraisal method for technology commercialization, which is named a weighted-BMO model. Research design, data, and methology - For the new BMO-model, it studied the preceding studies. And it found that the success factors for start-ups were correlated with technology commercialization. After comparing the success factors for technology commercialization of start-ups with BMO appraisal factor, it withdraws the net BMO appraisal model: which we are calling the weighted-BMO model. Results - This study found a few things. First, actually, the BMO appraisal factors related with the success factors of technology commercialization. Second, the weighted-BMO model, which included the entrepreneur ability factor, was more accurately estimated the success of technology-based start-ups than the BMO model. Third, it overcame the weakness of the BMO-model, which did not include quantitative factors. In addition to evaluating the feasibility of the BMO model, we also presented a strategy for the future direction. But, still, it included a few shortcomings, which we are calling the arbitrage of weighted value. Sometimes, the intentional weighted value can deliberate the different valuation. Conclusitons - Due to this study, the weighted-BMO model included appraisal factors related with the success factors of technology commercialization and the entrepreneur ability factor, and quantitative factors. When evaluating the combined score of the existing Merrified BMO components, 35 points of the first pass criterion accounted for 29.17% of the total score, and 80 points of the merit score of the second rank criterion were 66.67% Considering that the weighted sum is taken into account, the baseline score of the weighted summing method for each component of the modified BMO model is 2.92 points, which is 29.17% of the weighted sum total of 10 points. The evaluation score was 6.67 points, 66.67% of the weighted total score of 10 points.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.2 no.2
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• pp.1-22
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• 2007

This paper is targeting on developing pre-test Methodology for start-up as tuning successful business modelling with their implementation. Start-up is asked to a complete preparation and analysis for business to enhance the success possibility. In this stream, Start-up should test the validity of their business model before starting a business. This paper deliver alternatives to meet this requirement. Overall, this paper suggest two different approaches. First, by literature review, this paper prove the importance of BM in success factor analysis of high-tech start-up. Second, This paper prove BMO Model as the best practicing model to assess the validity of BM. Additionally, this paper, BMO will be utilized to bring significant implications to sort out enhancing strategies of BM validity.

• Convergence Security Journal
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• v.13 no.3
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• pp.71-77
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• 2013

In our country security industry biz model analysis methodology fragmentary theory exists, but it is hard to find a comprehensive analysis methodology. Biz model analysis IT companies the external factors and internal factors to integrate the information gathered about the comprehensive analysis of the development of an information system are required. Information support system early in the software architecture of the system design decisions early decision as the design, development, testing, maintenance, has a lasting impact on the project as a guideline in the development of a framework of design abstraction. BMO evaluation support information systems architecture designs system purposes. The mission must support the execution. Information system stakeholders to determine the mission and the environment. All information systems architecture shall have architecture. Technology architecture should be documented with each other can be used. Determine the architecture based architecture descriptions are presented.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.2 no.2
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• pp.49-68
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• 2007

This paper develop self pre-checkup lists for the validity of business model as web business starters can utilize to open business. In particular, self pre-checkup lists invented by Dr. Bruce Merrifield, is reapplied and modified in appropriate to internet shopping mall business. This paper complete many literature reviews to identify appropriate factors of evaluation such as about the characters of internet business, business validity testing theory for internet business model, pros and cons of e-business and startup ventures, factor analysis of technology valuation, and pros and cons for internet shopping mall. This paper define six different factors; scale of sales, the growth rate of market, competitiveness, risk portfolio, industry upside down, and social conditions, as the factors of evaluating the business attractiveness. Meanwhile, it define characters of CEO, content's power, mutual inclusion, commerce, fulfillment, marketing power as the factors of business appropriateness. This paper also conducts several case studies; company I, D, G of applying the former model. This paper sort out internet business model in imaginations by utilizing self pre-checkup lists of business evaluation. Also, the outcomes of evaluation is expected to provide meaningful future business implications.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.9
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• pp.5859-5864
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• 2015

The purpose of this study is to analyze the outcomes of experts' survey for Cultivation techniques of good seed bulb in garlics program, purpose of introduction, and performance analysis this program. As a result of survey on new technology adoption to be cultivated in cultivation techniques of good seed bulb in garlics, technique satisfaction scored the highest with 4.3 points whereas innovation scored 4.21 points. On the other hand, risk scored the lowest with 2.53 points. Also, using BMO model business attractiveness and business fit scored 44 points, 45points respectively. Thus, the project rate of success were analyzed by more than 80 per cent. Finally, the management performance is analyzed on the garlic farms by selecting the highest awareness collected. As a result of effects after new technology adoption, 43% of the surveyees stated that the relative management costs dramatically decreased, and increase in production.