• Journal of the Korean Society of Clothing and Textiles
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• v.38 no.5
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• pp.627-637
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• 2014

This study explored the product attributes Vietnamese mothers consider for the purchase of children's wear, the differences of product attributes between groups with different levels of conspicuous consumption, and the extent to which the Korean wave affects the purchasing behavior of children's wear brands. The results are as follows. First, the product attribute that Vietnamese mothers consider most when purchasing children's clothes is the comfort in physical activities. Fabric type and quality, sizing and fit, durability, color, child suitability, design, cutting and construction, price, fashionability, and maintenance and laundering are the other attributes (respectively) that influence the purchase of children's wear. Second, the high conspicuous consumption group considers brand, maintenance and laundering, durability, the reactions of others, and fashionability significantly more than the low conspicuous consumption group. Third, the purchase intention of Korean children's wear brands is affected by the perception of the Korean wave than the influence of the reference group or the tendency of conspicuous consumption. The results show that low prices and practicality were important considerations for children's clothing purchases by Vietnamese mothers; however, brand name and fashionability were more powerful predictors for the high conspicuous consumption group. Those with a high perception of the Korean wave also had a higher intention of Korean children's wear brand, which is indicative of the halo effect of the Korean wave. Thus, Korean children's wear brands that plan to enter the Vietnamese market should make active use of the Korean wave.

• Korean Institute of Interior Design Journal
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• no.25
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• pp.272-279
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• 2000

It can be characterized that contemporary architects intend to establish architectonics which can make it possible to reinterpret the attribute of movement in space and its programming differed from the traditional perception in moving in and out any space through disjoining and reorganizing human behavior and event. This intends reflect new paradigm for subjugating the compelled fuctioning of modern Architecture. This Study review those intends focused on programming as a pre-disign schema. In those intends, it connotes the effort of establishing more systemic and logical approach through deconstruction and disprogramming the existing from, space, elements and human on the basis of his own schematic conception as substitution of function in modern architecture.

• Journal of Korean Academy of Fundamentals of Nursing
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• v.13 no.1
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• pp.140-149
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• 2006

Purpose: The concept of sensibility as sensitive perception is a part of the most important elements in human relations and nursing. However, sensibility has not been a focus of nursing research and it seems important to clarify the meaning of sensibility. Therefore, in this study the meaning of sensibility as a cognitive faculty of humans was explored. The results will contribute to the development of nursing science and art. Method: The process described by Walker and Avant to analyze concepts was used to define the concept of sensibility. Results: Attributes of sensibility were defined as 'emotional ability to feel', 'delicate, sensitive awareness of emotion' 'appreciative, tender hearted about oneself and others', 'awareness of intellectual, moral values', 'liability to be vulnerable', 'direct interrelation with individual'. Conclusion: The sensibility mentioned above included the attribute of caring within nurses intrinsic disposition which is achieved through the process of interrelational communication. Therefore continuous study and development of this concept should not only provide resources for nursing but also have a positive effect in therapeutic personal relationships.

• Journal of architectural history
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• v.15 no.2
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• pp.115-136
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• 2006

Colin Rowe's 'Transparency' is one of core ideas applied to 20th Modern Architecture. It implies not only an optical characteristic, the perfectly clear, but also a broader spacial order, a simultaneous perception of different spacial locations. The former connected with physical attribute itself, and the latter deeply with the metaphorical idea of time, 'Simultaneity', embodying a new spacial quality. However, If we analyze the meaning of "Simultaneity" implicated in "Transparency" with the perspective of Henry Bergson's "Duration", there would be only little possibility as a solution to the problem of embodying a new spacial quality in architecture. As such a question emerging, this paper attempts to point out the problem of Colin Rowe's idea, "Simultaneity", and suggest a new architectural design method to overcome its inconsistency by interpretation and application of Bergson's "Image and Rhythm".

• International Journal of Contents
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• v.4 no.4
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• pp.24-29
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• 2008

In 1920s, Soviet silent films enjoyed unprecedentedly great prosperity throughout world film history. Particularly, Dziga Vertov could develop 'montage' in collaboration with Sergei Eisenstein and thereby could work as the engines behind development and leap of Soviet films toward 'new concepts' of 'new films' worldwide. However, Vertov's original reputations - the best film theorist and avant-gardist as well as great cineaste in his contemporary age - have been misunderstood or underestimated, so that he has been still misestimated or distorted as radical formalist and documentary propagandist. In regard to these points, this study aims to take Gilles Deleuze's modal esthetic approaches to further considering and historically re-highlighting D. Vertov's film theories that are based on the principle of 'film-reality' and the concept of 'Life As It Is' according to 'kino-eye' method and 'interval' theory as a part of futurism and constructivism breaking down any attribute of traditional narrative films.

• Journal of Information Technology Applications and Management
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• v.20 no.4
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• pp.279-291
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• 2013

Companies need to secure strong methods of new product development in a rapidly changing competitive environment. They overly focusing on the perception of consumers can not lead radical changes. They need to generate sufficient creative ideas in the early stages of new product development to make radical change. The purpose of this study is to examine the effect of a creative method on the generation of creative ideas. An enhanced creativity method was designed considering existing methodology and cognitive elements. This study specifically focused on team rather than individual level creativity. This arrangement reflects the fact that companies in practice rely on team unit in NPD process. The contribution of the study is two fold : enhancing existing methodology, and testing the effect of conceptual distance on making of creative ideas. The experimental results showed that appropriate conceptual distance help to make best creative output and that ABIS attribute is proved to be more effective than traditional association.

• Journal of the Korea Fashion and Costume Design Association
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• v.4 no.2
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• pp.103-126
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• 2002

The purpose of this study was to examine the consumer's quality evaluation on the apparel of adult males and females. A demonstrative study was conducted using a questionnaire on adults over 20 years old who were considered to afford to purchase clothes. A total of 380 questionnaires were used for the demonstrative analysis. The study used SPSSWIN V.8.0 for the analysis. Frequency analysis, ANOVA, t-test, multiple regression analysis, and duncan test are executed. The study result is as follows: First, 19 attributes of customer quality perception are grouped into 2 categories of satisfier, dissatisfier factor by the role of each attribute. Second, significant differences are found partly in quality indications- including fabric compositions, sizes, fabric care, manufactured-place, and the place of origin, the importance degree of indication and general satisfaction in quality indicating system.

• Journal of the Korean Society of Food Culture
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• v.35 no.4
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• pp.333-341
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• 2020

This study evaluated the perception, consumption behavior, and optional attributes of Korean, Chinese, and U.S. consumers of energy bar products. Data were compared and analyzed by surveying 300 consumers in each country. Significant differences were observed in preference for energy bars according to their nationality, in the order China, the U.S., and Korea. Perception of taste, types and dietary suitability of the products ranked lower for Korean consumers, as compared to consumers of the United States and China. The order dietary fiber, protein, and calcium were the sought-after nutritional requirements of the products. The demand for protein was significantly higher in the U.S. Calcium demand was low in the United States and China, but was very high in Korea, which could be attributed to the low calcium intake of Koreans. Other optional attributes which were closely associated with the purchase and re-purchase decision, included price, taste and delivery period. All three factors were recognized as important options in Korea, whereas awareness of packaging/appearance and brand was not. The taste, nutrients and price in the U.S. ranked high as important optional attributes, while the packaging, external and expiration dates were recognized as low. Unlike Korea and the U.S., important optional attributes for Chinese consumers were determined in the order expiration date, taste, and nutrients, and showed low perception for packaging, appearance, weight, counts, and prices. Evaluating the preference for the main and secondary ingredients, Koreans preferred nuts over grains, Americans preferred dried fruits over nuts, and Chinese preferred nuts and grains; both Korean and American consumers had low preference for dried vegetables. The preference for chocolate was low in Korea and China, whereas preference for jelly was high in China as compared to Korea and the U.S. The intention of purchasing energy bars was significantly lower in Korea than in the U.S. and China. A variety of nutritious functional bars have recently been distributed and sold in Korea, but they are mostly produced in the U.S., which is the largest producer and consumer worldwide. Taken together, results of this study indicate that the demand for nutritional enhancement and preferred materials vary according to the nationality. Hence, it is necessary to develop products that reflect these criteria. Further research is required to analyze the relationship between preference and consumption behavior for each material product developed in the future.

• Korean journal of communication and information
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• v.52
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• pp.177-202
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• 2010

IPTV has been drawing attention as a representative convergence media. The analysis of the convergence media, as like IPTV, requires an investigation into the use perception and multidimensional factors. So this research examines the IPTV usage, based on the Technology Acceptance Model. The analysis was made with the 500 users, based on the online survey. The first results is concerned with the user characteristics. A positive influential relationship between the user characteristics and use perception was confirmed, along with the individual attribute and environmental influence. The second, 'perceived ease of use' was found to positively influence 'perceived usefulness' and 'perceived playfulness'. This finding suggests that it is an important diffusion strategy to enhance the ease of use of IPTV. The third is the emphasis of playfulness of IPTV. Since IPTV is multimedia, playfulness played a significant role in diffusing IPTV. The application of the TAM to the media analysis of IPTV, which reflects the environments of the convergence media and use perception, was successful in drawing a significant outcome.

• Journal of the Korean Society of Clothing and Textiles
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• v.39 no.3
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• pp.379-393
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• 2015

This study proposes a new way to investigate purchasing behavior for preschool children's clothes using an ethnographic research method. The study consisted of 16 subjects composed of preschool children (aged 6 and 7) and their mothers. The analysis results are as follows. First, the in-depth interviews, indicated 14 attributes that mothers considered when purchasing children's clothes. Next, the result of conducting component analysis for consideration attributes indicated that the order of importance of attributes for mothers' opinions varied partially for some attributes (such as price) that depended on if the child was being raised only by the mother or with the help of another person. Second, in the accompanied shopping for the preschool children's clothes, the result of identifying the differences between the perception of consideration attributes and shopping behaviors confirmed some differences between consideration attributes recognized in the interviews and attributes practically considered when purchasing. Housewives (who were the mothers of girls) said that materials and comfort were the most important in the interviews; however, employed mothers of girls perceived design to be the most important attribute. The mothers of girls assessed design as an important attribute that they could never concede. Third, the children's opinions were found to partially influence mothers' purchasing behavior in the purchase of preschool children's clothes. Preschool children expressed their opinions on wearability and design in the process of wearing clothes at home or buying them outside; subsequently, mothers recognized children's opinions and reflected them in their practical purchases.