• Title/Summary/Keyword: Attracting effect

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A Study on Perceptual Characteristics of Facade Design and Composition Elements of Cafe Space (카페공간의 구성요소와 파사드디자인의 지각특성에 관한 연구)

  • Choi, Gae-Young
    • Korean Institute of Interior Design Journal
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    • v.22 no.4
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    • pp.70-77
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    • 2013
  • This study has analysed the composition elements in a cafe space where visual transfer-elements are filled and the perceptual characteristics of facade designs with the purpose of drawing any important elements to advertisement and their related items for uniqueness of designs. For the analysis of the perception process shown in the consecutive situations of observing and visiting cafes, the cafe facade was grouped and stereotyped for the analysis of perceptual characteristics and significant composition elements for better designing of cafes through survey with representative facades as subjects. The conclusions from this study are the followings. First, for the uniqueness specific to cafes to be integrated into facade, memory was chosen first as the most significant advertisement factor followed by interest as with male and attention as with female. The memory has much to do with furniture and finishing material of Clause (4), Chapter 4.1 and the types having effects on perception of Clause (1) and the atmosphere having effect on that of Clause (2) were found to be major factors to attention and interest. Second, it was found out that women preferred horizontally stable partition and men clearly divided facades. The factor of shape was observed first among the constituents of facade followed by color. There was no difference with 'shape' between men and women and color was found to be a space constituent having a lot of effects on women. Third, the memory of experience from visiting a cafe was very likely to offer the motivation of visiting it again, on which furniture had the most effect followed by finishing material and color. Such elevation elements as facade and logo were found not to have effect on the memory or the re-visit. Any intention of visiting again seemed to be influenced by such comprehensive images as atmosphere rather than by any concrete facade, furniture, or appliance. From the above viewpoint, facade design should have any uniqueness or impressive feature as well as the effect of making passers-by drop in and attracting them into the shop. The analysis of attributes of facade constituents revealed that the abstract images in addition to the configuration of facade had much to do with interest or behavior.

A Study of Digital Make-up for the Elderly Using Adobe Photoshop CS4 (포토샵 CS4를 이용한 디지털 노인분장에 관한 연구)

  • Moon, Jung-Eun;Kim, Sook-Jin
    • Journal of the Korean Society of Costume
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    • v.59 no.10
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    • pp.85-97
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    • 2009
  • This study aims at applying Photoshop functions to digital make-up(DM) for aging effect based upon the knowledge of phrenology, comparing the result with that of the real or off-line make-up(OM) and identifying any possible difference between two methods: which contributes to understanding the potential and problems of DM at application level. This study aims at suggesting a method to apply computer graphics(CGs) to special effect make-up for aging effect through a case, contributing to attracting academic concerns and building theoretical frameworks for DM. It used 'Aging Process' in Adobe Photoshop CS4 Extended(CS4E) to change a young girl into a senior lady. In the process of DM, the study applies various tools and methods to making face wrinkled, finds the most effective way among them for each area of face, suggests a method to integrate the ways and shows the result of the method. Compared with OM, DM using CS4E is the less constrained work regarding procedure and time. Specifically, it can save the time tremendously because the reiterative operation of work can be omitted, when the same work is repeated, using 'Action' function which memorizes the history of the work. Once a DM work is produced, since it is durable, reusable and convertible to various images with additional operations, it seems very economical as well as highly promising to market the work through on-line sales. Regarding face features and skin, it reviewed literature in make-up and phrenology while it used Photoshop CS4 Extended tools to demonstrate a case of aging effect by combining and painting pictures of a young lady and a senior citizen.

Chinese students' learning effect Impact on University life (중국유학생의 학습효과가 대학생활에 미치는 영향)

  • Chang, Sang-Bae;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.67-80
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    • 2012
  • Education market, with the opening of a recent study international recognition as part of an effort to broaden the Korean domestic universities paying attention on attracting foreign students. Foreign students in Korea domestic universities, particularly as a result of these efforts, and a surge in the number of Chinese students studying according to the learning outcomes and college life in adjusting to college life at the University of Chinese Students in Korea, and also heightened interest in social attachment and satisfaction, says impact on the student's college life due to the effects of Chinese students learning how to evaluate. Learning effects found emotion into college life, learning effects found body into college life, the perceptual learning effect to community college life, the perceptual learning effects, emotions college life, cognitive learning effect of the body into college life, academic college life college university of affecting life satisfaction, life satisfaction, body college life was.

Effects of Agent Interaction on Driver Experience in a Semi-autonomous Driving Experience Context - With a Focus on the Effect of Self-Efficacy and Agent Embodiment - (부분자율주행 체험환경에서 에이전트 인터랙션 방식이 운전자 경험에 미치는 영향 - 자기효능감과 에이전트 체화 효과를 중심으로 -)

  • Lee, Jeongmyeong;Joo, Hyehwa;Choi, Junho
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.1
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    • pp.361-369
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    • 2019
  • With the commercialization of the ADAS functions, the need for the experience of the autonomous driving system is increasing, and the role of the artificial intelligence agent is attracting attention. This study is an autonomous driving experience experiment that verifies the effect of self-efficacy and agent embodiment. Through a simulator experiment, we measured the effect of existence of self-efficacy and agent embodiment on social presence, perceived risk, and perceived ease of use. Results show that self-efficacy had a positive effect on social presence and perceived risk, and agent embodiment negatively affected perceived ease of use. Based on the results of the study, we proposed guidelines for agent design that can increase the acceptance of the semi-autonomous driving system.

Methyl salicylate and trans-anethole affect the pheromonal activity of homofarnesal, the female sex pheromone of azuki bean beetle

  • CHILUWAL, Kashinath;KIM, Junheon;BAE, Soon Do;ROH, Gwang Hyun;PARK, Chung Gyoo
    • Entomological Research
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    • v.48 no.5
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    • pp.354-361
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    • 2018
  • Plant essential oils (EOs) exhibit an array of biological activities against insect pests. However, their negative influences on the pheromonal activity of azuki bean beetle (ABB), Callosobruchus chinensis L. have not received research attentions. ABB is a field-to-storage pest of legumes, and its female produces the sex pheromone known as homofarnesal with two isomeric components: 2E- and 2Z-homofarnesal, (2E,6E)-7-ethyl-3,11-dimethyl-2,6,10-dodecatrienals and (2Z,6E)-7-ethyl-3,11-dimethyl-2,6,10-dodecatrienals. We evaluated the effects of three EOs and their two major components on the attractiveness of male ABBs to synthetic homofarnesal (2E-:2Z-homofarnesal = 6:4) using Y-tube olfactometry in laboratory and rocket traps in the semi-open polyhouse. Y-tube olfactometry showed the significant negative effect of EOs of Illicium verum, Croton anisatum at 10 and 100 ng, and Gaultheria fragrantissima at 100 ng against homofarnesal (100 ng) in attracting male ABBs. Similarly trans-anethole (at 10 and 100 ng) and methyl salicylate (at 100 ng) also ascertained significant negative effect against homofarnesal (100 ng) in Y-tube olfactometry. When 10 mg of each of trans-anethole and methyl salicylate was released at the downstream of 30 mg homofarnesal lure in rocket traps, highly significant effect was achieved against attractiveness of homofarnesal to ABB males. This study ascertained significant level of negative effect of the tested EOs and their major components to homofarnesal, tracing out a new opportunity of integrating them in ABB management programs both in field and storage.

A study on the Relationship between Leadership and Agile Culture: focusing on the mediating effect of Perceived Organizational Support(POS) (리더십과 애자일 문화간의 관계에 관한 연구: 조직지원인식의 매개 효과를 중심으로)

  • Kim, Tae-Wan;You, Yen-Yoo;Hong, Jung-Wan
    • Journal of Convergence for Information Technology
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    • v.11 no.6
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    • pp.226-242
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    • 2021
  • The purpose of this study was to examine the characteristics of Agile Culture, which is attracting attention as an organizational culture suitable for responding to changes in the recent corporate management environment, and to reveal the roles and relationships of leadership, Perceived Organizational Support(POS), and Agile Culture. The research was conducted on the employees of the National Agricultural Cooperative Federation and its subsidiaries, and SmartPLS 3.3.2 was mainly used for the research model test. As a result of the study, both Servant Leadership and Authentic Leadership had a positive effect on POS, and POS had a significant effect on all sub-dimensions of Agile Culture(Empowerment, Collective Intelligence and Continuous Learning). In addition, POS mediated the effects of the above two leaderships on Collective Intelligence and Empowerment, but there was no mediating effect in the relationship with Continuous Learning. These results suggest that leadership and Employees' perceptions of organizational support are important to build an Agile Culture.

Overview of estimating the average treatment effect using dimension reduction methods (차원축소 방법을 이용한 평균처리효과 추정에 대한 개요)

  • Mijeong Kim
    • The Korean Journal of Applied Statistics
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    • v.36 no.4
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    • pp.323-335
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    • 2023
  • In causal analysis of high dimensional data, it is important to reduce the dimension of covariates and transform them appropriately to control confounders that affect treatment and potential outcomes. The augmented inverse probability weighting (AIPW) method is mainly used for estimation of average treatment effect (ATE). AIPW estimator can be obtained by using estimated propensity score and outcome model. ATE estimator can be inconsistent or have large asymptotic variance when using estimated propensity score and outcome model obtained by parametric methods that includes all covariates, especially for high dimensional data. For this reason, an ATE estimation using an appropriate dimension reduction method and semiparametric model for high dimensional data is attracting attention. Semiparametric method or sparse sufficient dimensionality reduction method can be uesd for dimension reduction for the estimation of propensity score and outcome model. Recently, another method has been proposed that does not use propensity score and outcome regression. After reducing dimension of covariates, ATE estimation can be performed using matching. Among the studies on ATE estimation methods for high dimensional data, four recently proposed studies will be introduced, and how to interpret the estimated ATE will be discussed.

Factors Affecting Intent to Use of T-Commerce in Enhanced TV Programs in Case of e-Commerce Users - The Moderating Effect of User Innovativeness (e-Commerce 경험자의 프로그램 연동형 T-Commerce 이용 의도에 영향을 미치는 요인 실증연구 - 혁신성의 조절효과를 중심으로)

  • Suh Hyunju;Moon Nam-Mee
    • Journal of Broadcast Engineering
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    • v.10 no.4 s.29
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    • pp.610-620
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    • 2005
  • The current study investigates factors affecting intent to use of T-Commerce in enhanced TV programs. from the perspective of e-commerce users who have experienced terrestrial data broadcasting services. The research model hypothesizes the relationship among independent variables such as perceived usefulness, perceived ease of use, and the dependent variable, intent to use of T-Commerce. In addition, the moderating effect of user innovativeness is also analyzed. The results reveal the significant and positive relationship between perceived usefulness of e-commerce and intent to use of T-Commerce. Besides, the moderating role of user innovativeness is confined to the effect of the perceived usefulness on intent of use of T-Commerce. The findings of this study provide an implication that customer attracting strategies for potential T-Commerce users have to be differentiated based on the status in the T-Commerce development process.

Assessing the Effect of Water and Heat Cycle of Green Roof System using Distributed Hydrological Model in Urban Area (분포형 수문모형을 이용한 도시지역 옥상녹화에 따른 물 및 열순환 영향 평가)

  • Jang, Cheol Hee;Kim, Hyeon Jun;Kim, Yeon Mee;Nam, Mi A
    • KIEAE Journal
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    • v.13 no.4
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    • pp.33-41
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    • 2013
  • The impervious area on the surface of urban area has been increased as buildings and artificial land cover have continually been increased. Urban development has gradually decreased the green zone in downtown and alienated the city from the natural environment on outskirt area devastating the natural ecosystem. There arise the environmental problems to urban area including urban heat island phenomenon, urban flood, air pollution and urban desertification. As one of urban plans to solve such problems, green roof system is attracting attentions. The purpose of this study was to investigate flood discharge and heat reduction effect according to the green roof system and to quantify effect by analyzing through simulation water and heat cycle before and after green roof system. For the analysis, Distributed hydrologic model, WEP (Water and Energy transfer Processes) and WEP+ model were used. WEP was developed by Dr. Jia, the Public Works Research Institute in Japan (Jia et al., 2005), which can simulate water and heat cycle of an urban area with complex land uses including calculation of spatial and temporal distributions of water and heat cycle components. The WEP+ is a visualization and analysis system for the WEP model developed by Korea Institute of Construction Technology (KICT).

Effect of Hydrophobic Coating on Silica for Adsorption and Desorption of Chemical Warfare Agent Simulants Under Humid Condition

  • Park, Eun Ji;Cho, Youn Kyoung;Kim, Dae Han;Jeong, Myung-Geun;Kim, Young Dok
    • Proceedings of the Korean Vacuum Society Conference
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    • 2013.08a
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    • pp.148.2-148.2
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    • 2013
  • We prepared hydrophobic PDMS-coated porous silica as pre-concentration adsorbent for chemical warfare agents (CWAs). Since CWAs can be harmful to human even with a small amount, detecting low-concentration CWAs has been attracting attention in defense development. Porous silica is one of the promising candidates for CWAs pre-concentration adsorbent since it is thermally stable and its surface area is sufficiently high. A drawback of silica is that adsorption of CWAs can be significantly reduced due to competitive adsorption with water molecule in air since silica is quite hydrophilic. In order to solve this problem, hydrophobic polydimethylsiloxane (PDMS) thin film was deposited on silica. Adsorption and desorption of chemical warfare agent (CWA) simulants (Dimethylmethylphosphonate, DMMP and Dipropylene Glycol Methyl Ether, DPGEM) on bare and PDMS-coated silica were studied using temperature programed desorption (TPD) with and without co-exposing of water vapor. Without exposure of water vapor, desorbed amount of DMMP from PDMS-coated silica was twice larger than that from bare silica. When the samples were exposed to DMMP and water vapor at the same time, no DMMP was desorbed from bare silica due to competitive adsorption with water. On the other hand, desorbed DMMP was detected from PDMS-coated silica with reduced amount compared to that from the sample without water vapor exposure. Adsorption and desorption of DPGME with and without water vapor exposing was also investigated. In case of bare silica, all the adsorbed DPGME was decomposed during the heating process whereas molecular DPGME was observed on PDMS-coated silica. In summary, we showed that hydrophobic PDMS-coating can enhance the adsorption selectivity toward DMMP under humid condition and PDMS-coating also can have positive effect on molecular desorption of DPGME. Therefore we propose PDMS-coated silica could be an adequate adsorbent for CWAs pre-concentration under practical condition.

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