• 통상정보연구
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• 제16권3호
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• pp.183-202
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• 2014

2007년부터 2012년까지의 외국인직접투자 유치액에 대한 산업별 투자유치 인센티브인 재정지원액을 중심으로 정책집행에 따른 정책의 시차효과를 분석하였다. 분석결과 우리나라의 외국인직접투자유치정책의 시차효과는 정책집행 후 2~3년 정도의 시차가 발생하는 것으로 분석되었다. 따라서 우리나라의 외국인직접투자 유치정책의 방향은 조세감면제도 보다는 직접보조금 혹은 재정지원(금융)과 같은 현실적인 정책수단을 강화해야 할 것이다.

• 한국의류산업학회지
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• 제10권1호
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• pp.50-58
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• 2008

This study aims to identify whether shopping malls affect customer satisfaction significantly according to the store image assessment of consumers after their purchases. This comparative study on the store image and satisfaction level according to shopping mall type is supposed to offer useful basic data for developing a niche market while establishing market segmentation strategies for internet fashion shopping malls. As a result of an empirical analysis, it was found that important standards for assessing the store image of internet fashion shopping malls include product and information service, customer service after purchase, atmosphere, convenience and reliability, and all five factors were shown to affect the satisfaction level for all general malls significantly. However, product and information service and convenience were shown not to be significantly influential to the satisfaction level for fashion specialty mall. In addition, customer satisfaction was found to affect the customers' intention to repurchase and word of mouth. Therefore, if marketing managers of internet fashion shopping malls elevate customer satisfaction by managing the store image before the customers' purchase, they can attract customers to repurchase intention and ultimately prompt a word of mouth effect.

• 산업경영시스템학회지
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• 제23권58호
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• pp.41-47
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• 2000

Global(mega) event has increased throughout the 1990s, with the biggest surge occurring in the Asia-Pacific region. Along with this upward trend, competition for more desirable tourists is also surging, so destinations cannot be complacent (Getz, 1997). Event is appearing as the powerful method in the fierce competition around the industry. International events like 99 Hanam Environment Expo have been held annually in Korea since 1991 in which the local government system started. The main roles of event are to enhance the image of communities and attract tourists (Kotler and Haider and Rein, 1993), to strengthen destination attractiveness as drawing power (Mill and Morrison, 1985), and so on. Focused on the destination image, the research (Sirakaya and Sheppard and McLellan, 1997) about the effect of perceived safety at a potential vacation destination showed that destination marketers, travel agents, and hospitality industry members should be concerned with improving their images when such images are negative with regard to safety. Event industry in Korea does not seriously recognize the importance of the safety management against accidents known for tarnishing the destination images. Moreover few safety standards or studies for event industry can be found. This paper investigated the safety factors considered by visitors of 99 Hanam Environment Expo and analyzed the correlation between the safety factors and the demographic characteristics of the visitors.

• Asia pacific journal of information systems
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• 제14권4호
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• pp.99-122
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• 2004

In the past days, most of studies about website behavior and website advertisement have been mainly focused on the effectiveness of website advertisement and advertisement attitude. But the generic model of website click behavior via website advertisement has not been made and the leading theory of that has not been existed. This purpose of this research is to explore the effects of internet advertisement in website click behavior. Specially, I deal with the influence of advertisement attributes(informativeness, entertainment, attentiveness, uneasiness, website attitude and advertising attitude) which is gradually being increased or decreased to attract the website click behavior of internet users. Added to this, it is to examine the influence of two attitudes(advertisement attitude and website attitude) as mediating variables on website click behavior. Major findings of this research are summarized as follows: First, mediating effects of website attitude and advertisement attitude were tested significantly in affecting the website click behavior by website advertisement attributes(informativeness, entertainment, attentiveness, uneasiness). Second, the website attitude was affected by website advertisement attributes(informativeness, entertainment, attentiveness, uneasiness). And the advertisement attribute(except of entertainment and attentiveness) such as informativeness and uneasiness did significantly affected in the website click behavior. Also, the website click behavior was not affected but the website advertisement attitude, however the mediating effect was tested significantly.

• 유통과학연구
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• 제17권8호
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• pp.45-56
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• 2019

Purpose - This study aimed at investigating the mediation roles of attitude dimensions in the effects of involvement type on hedonic product purchase intention and moderation role of lay rationalism in the effects of involvement type on attitude dimensions. Research design, data, and Methodology - "Wenjuanxing" was used online to make questionnaire, which was loaded on Wechat and QQ. 125 data were collected online in China. The Process macro model 58 including moderation of the two paths in the causal sequence was used to verify hypotheses. Results and Conclusions - First, cognitive (affective) involvement had positive effect on the utilitarian (hedonic) dimension of consumer attitude and the purchase intention. Second, hedonic dimension of attitude had positive effects on purchase intention, but utilitarian dimension of attitude had not significant positive effects on purchase intention. Third, Lay rationalism did decrease (did not increase) the positive effects of affective (cognitive) involvement on hedonic (utilitarian) dimension of attitude. Therefore Marketing managers should understand the differences between the cognitive involvement and affective involvement, and develop the ways by which they attract consumers to choose their hedonic product. And they should give affective (cognitive) information to the customers with low (high) rationalism consumers when they do marketing for their hedonic product.

• 통상정보연구
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• 제12권4호
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• pp.479-508
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• 2010

Korea is leading in G20 summit beginning in 2011 and the 19th United Nations World Tourism Organization(UNWTO) to attract international conferences and meetings. The interests on MICE have been increasing. The MICE, from the mid-l990s, was launched in Singapore in terms of the convention industry leader in Asia, stands for corporate a generic term of Meeting, tourism award Incentive, Convention, and Exhibition. The MICE has been showing many good results as a golden industry such that no pollution has occurred and the effect is very large invisible value can be created because most of the participants in international conference are opinion leaders in each country and they can be Korea brand promoters in their home country after attending the conference and returning to. Korea has been ranked at the world's 11th most-popular destination for international business meetings, confirming its world-class reputation for business events. Korea cities also featured highly on the list. Seoul was ranked seventh globally, while Busan jumped to sixth in Asia and Jeju came in at number eight. Changwon, Daegu, Daejeon, Gyeongju and Gwangju also made their debuts on the Asian list. Consequently, the economic & political effects of MICE industry were investigated and accordingly the revitalization of the global MICE bureau was discussed.

• 한국항해항만학회지
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• 제34권9호
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• pp.711-718
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• 2010

Redevelopment of the domestic small fishing ports is being started in earnest by applying the environmentally friendly technology in order to attract tourists. For the purpose of improving water quality in the harbor, selection of breakwater type might have the priority to secure calmness and stability. Therefore, this study is to determine the hydraulic characteristics of reflective ratio, installation efficiency and stability of the special type of blocks through the hydraulic model experiment. The results were introduced to analyze for the effect of infield construction work through numerical analysis. Gujora, a small fishing port in southern Korea, is affected by the waves of SSE, S, SSW direction and strong tidal currents. The results of applying cylindrical slit block show that stability of the blocks and harbor calmness were secured. Considering that the pass rate of a long period wave is still excellent, the primary objective of wave control and the secondary objective of improving water exchange are satisfied simultaneously.

• The Journal of Asian Finance, Economics and Business
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• 제7권7호
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• pp.149-158
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• 2020

The purpose of this study was to investigate the impact of corporate governance index on the cost of equity in companies listed on the Tehran Stock Exchange. This study collects data from 975 observations during the period 2012 to 2018 to test the hypotheses using multiple linear regression model for the panel data. In this research, the independent variable of corporate governance index comprises of 27 specific corporate governance attributes. The results of hypothesis testing showed that corporate governance has a negative and significant effect on the rate of capital cost. In other words, the quality of corporate governance can lower the rate of capital cost. This result suggests that, by using a powerful corporate governance system and by declining the information asymmetry (increasing transparency) and agency conflict, we would be able to enhance the quality of financial reports. It would strengthen the capital market, attract financial suppliers and investors, and absorb the required financial resources of the firm by a lower rate. The findings of the study suggest that companies are able to reduce the cost of equity by establishing strong corporate governance. This conclusion suggests the importance and effectiveness of corporate governance in the cost of equity.

• 한국항공운항학회지
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• 제19권3호
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• pp.69-82
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• 2011

This paper tried to find out what the main factors are to impact on satisfaction level of transit passengers at Incheon airport. Incheon airport has made lots of transit facilities and services to attract transit passengers from neighboring airports to increase transit rate as high as advanced foreign airports such as Heathrow, Schiphol and Hong Kong. A survey was performed on 450 transit passengers resting at airport transit lounge in airside area. According to the result, it was found out to be significant factors affecting satisfaction of transit that convenience of security screening, price of duty-free product, a direction board & signage and terminal orientation among Chinese transit passengers. On the other hands, it seemed that Japanese transit passengers thought diversity of airline routes, convenient transfer flight schedule, total transit time and terminal orientation are major variables affecting their satisfaction. Considering the effect of demographic factors, Chinese passenger's satisfaction was more affected by age, travel purpose, the number of travel per year and flight destinations. However, Japanese transit passenger's satisfaction was only affected by the flight destinations, especially willing to travel to North America and Europe.

• The Journal of Asian Finance, Economics and Business
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• 제7권11호
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• pp.147-156
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• 2020

This study aims to analyze the effect of public spending, macroeconomic variables, and BPK opinion on economic growth. This study is motivated by the inequality of fiscal policy effectiveness between regions in Indonesia in influencing the economic growth of different regions, the ability of local governments to attract foreign investors, and the transparency of regional financial management in designing development programs to encourage regional economic growth. The analytical tool in this study is a dynamic panel regression model with data from 2008 to 2017. The results of this study show that, in the short term, the population affects regional economic growth, while in the long term, the economic growth is affected by the number of people, the poor, General Allocation Fund, health budget, foreign investment and BPK opinion. The findings of this study are that in the long term the General Allocation Fund becomes an obstacle to economic growth, this is because the general allocation funds is widely used to cover the lack of funds for routine regional activities, thereby reducing activities for development programs. Another research finding is that fiscal policies carried out by local governments make a small and ineffective contribution to promoting economic growth.