• Archives of design research
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• v.18 no.2 s.60
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• pp.243-254
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• 2005

Great Britain and the United States and Finland are having an interest in long policy subject about child design education through early design education. And they approaches and practices it systematically. The research about the design learning program instance of advanced nation of primary school's design education for various objective is necessary for use with the fundamental reference data for an elementary design education. And so, This research presented the program instance investigation and analysis result of British primary school's design education. U.K is teaching an primary design education from two subjects of Art & Design and Design and Technology which is a legal subject with national curriculum. The analysis result of design relation unit learning program of two subjects is: Design relation unit learning programs of 'Design and Technology' subject's 20 unit which except 4 food relation unit is largely scientific engineering contents that include utility function contents in part. The reason is as behavior styles based on Design process solve problems scientifically & rationally. Design relation 6 units in subject of Art & Design which except the units which relates with the pure fine arts and architecture in 19 units is aesthetic-symbolic and utility-functional contents largely. And so, the result was analyzed about relation of scientific-engineering content of 'Arts & Design' subject is insufficient comparing with 'Design and Technology' subject Specially, I think that the design relation's unit learning program instances of 'Design and Technology' subject of the British primary school which have been presented by this research paper is a possibility becoming one reference model for a program development. And so I expects that this research could be applied in the program development for the primary design education of primary teacher & education agency.

• Korean Journal of Heritage: History & Science
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• v.52 no.1
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• pp.258-271
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• 2019

Recent changes in inter-Korean relations have encouraged South Korean archaeologists' interest in northern cultural heritage and their desire to conduct research. However, it is doubtful how much the South Korea really knows about the cultural ruins in North Korea and the cultural ruins to be found in the DMZ. In Korea, research data on the Japanese colonial period is scattered amongst national institutions and it is not possible to to collect, identify and document the data available in each institution. Typically, the data of Keiichi Ogawa(小川敬吉) is difficult to understand in its printed from. In addition, Ogawa has collected data from several national government agencies, and work is underway to collect architectural data and construct digital archives. This situation will not occur if we publish the data collected so far in digital form. Therefore, there is an urgent need to fully disclose the data related to Cheolwon which is owned by national institutions. If this data is analyzed, sufficient archaeological information can be obtained without excavation. On the other hand, one must wonder if the whole landscape of Cheolwon castle of Taebongguk cand be understood by investigating the interior of Cheolwon castle. This effort should be preceded by a survey on the ruins and the remains of the southern part of the southern boundary line. Rapid development and large-scale arrangement of cultivated land are likely to make it difficult to restore the external landscape related to the tillage demand that is required by the current situation. In the process of restoration of the actual Gyeongwon Line, it has been confirmed that serious irregularity has caused damage and the landscape has been transformed. In order to minimize these risks, it is urgent that we investigate the relics scattered in the southern part of the country, and not devote ourselves to the investigation of Cheolwon. In this regard, how much military, roads, excavation and archaeologists are prepared, centered on Cheolwon and scenery is an important question. I am curious as to how much preparation is provided to the Chulwon-gun and Gangwon-do in terms of administrative assistance, and how much archaeologists and excavation agencies are aware of the archaeological information of the inside and the southern part of the DMZ. Furthermore, how long have people been aware of the archaeological remains on the North Korean side? In order for da iscussion on Cheolwon and scenery to progress, it is necessary to carry out a precise investigation and accumulation of data on the remains in South Korea.

• Archives of design research
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• v.18 no.3 s.61
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• pp.129-138
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• 2005

It has been assumed that the clarification of a message is a necessary element for successful communication. However, in the today's complicated and changing environment of business marketing media, it is shown that the clarification of the message of advertisement may inhibit the effectiveness of communication. This study was to examine what was effective communication in advertisement when the company, provoking the people's negative emotional response, needs to establish new identities such as the goals and the special fields of business. In particular, the study was to investigate what effect the advertising strategy of strategically emitting ambiguous messages makes on the consumer's recognition, emotional attitude, reliability, and attitude towards the company. It was hypothesized that an ambiguous message in an advertisement has an effect on the consumer's recognition, emotional attitude, reliability, and attitude towards the company. Three texts from the 'Imagination Praises' campaign of KT&G which has been in process since 2003 were systematically sampled and the survey was performed by the means of questionnaires made on the sample The results showed that the ambiguous message of advertising texts gained better responses on the consumer's attention, good impression, affirmation, memory, sympathy than the dear message and that the ambiguous message had an effect on the consumer's attitude towards the advertisement itself. Thus, it could be tentatively concluded that the ambiguous message could be more effective in recognition and recall to promote the changes of identities of the company having the people's unfavorable emotion. But there wasn't any evidence that an ambiguous message in an advertisement was more effective in terms of the consumer's emotional response, reliability, and attitude towards the company. From this, it could be inferred that the receiver had an uncomfortable, doubtful and negative attitude about the implicit expressive code contained in the message. In the future deeper qualitative studies can compensate for the limited explanation of this empirical study focused on statistical analyses.