• Title/Summary/Keyword: App services

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The Effect of Service Convenience and Mobile Apps on Consumer Re-Use in the Service Trade Market: A Focus on China Medical Tourist

  • Kim, Seong-Jin
    • Journal of Korea Trade
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    • v.23 no.4
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    • pp.58-79
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    • 2019
  • Purpose - This study focused on the effect of mobile app information system quality on re-use intention in the medical service trade, and examined how the Chinese, currently the main consumer of Korea's medical service trade, obtained information through mobile apps, and the status of satisfaction felt by experiencing medical services. Design/methodology - The survey period was from November 2018 to January 2019, and was conducted on Chinese who voluntarily experienced medical services. The collected data verified causality of the study model through the statistical program, SPSS.24. The results showed that the most popular medical institution through the medical service mobile app is dermatology, and the quality of the app's information system plays a mediating role in influencing re-use intention. Findings - Overall, the current trade in medical services is first accessed and acquired through mobile apps, and as a result, consumers revisit medical institutions according to the reliability of information. Comments and likes, another new form of the word of mouth that has greatly influenced revisiting in the past, are seen to be spreading through the app's medical information. Originality/value - The previous market for the medical services trade was formed by very conservative word of mouth, but now we believe that the app's information system actively influences the revisit effect. This means that apps can be used in diverse areas in the medical service trade market. In addition, the medical service market needs to further develop a mobile app environment that can reflect consumers' diverse needs, behaviors, and culture from time to time in order to revitalize the service trade. Such an app environment development will have tremendous promotional effects on the trade market and provide directions for expanding trade in medical services.

Personal Smart Travel Planner Service

  • Ki-Beom Kang;Myeong Gyun Kang;Seong-Hyuk Jo;Jeong-Woo Jwa
    • International Journal of Advanced Culture Technology
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    • v.11 no.4
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    • pp.385-392
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    • 2023
  • The smart tourism service provides tourists with personal travel planner services and context-awareness-based tour guide services. In this paper, we propose the personal travel planner service that creates my travel itinerary using the smart tourism app and the travel planner system. The smart tourism app provides recommended travel products and POI tourist information used to create my travel itinerary. The smart tourism app also provides the smart tourism chatbot service that allows users to select POI tourist information easily and conveniently. The travel planner system consists of the smart tourism information system and the smart tourism chatbot system. The smart tourism information system provides users with travel planner services, recommended travel products, and POI tourism information through the smart tourism app. The smart tourism chatbot system consists of named entity recognition (NER), dialogue state tracking (DST), and Neo4J servers, and provides chatbot services as a smart tourism app. Users can create their own travel itinerary, modify the travel itinerary while traveling, and then register it as a recommended travel product to users, including acquaintances.

React Native and Android Mobile Apps for Smart Tourism Information Service to FITs

  • Cho, Hyun-Ji;Lee, Jin-Yi;Park, Tae-Rang;Jwa, Jeong-Woo
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.2
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    • pp.63-69
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    • 2022
  • We develop a smart tourism information system that provides smart tourism services to free independent tourists (FITs) through various content distribution channels such as mobile apps, Instagram, YouTube, and chatbots. The smart tourism information system provides location and storytelling-based tourism information, accommodation, restaurant information, and recommended travel products so that tourists can create a travel itinerary based on personalized situation awareness. The smart tourism information system also provides smart tourism services using commercial maps, navigation, and weather forecast APIs from the Korea Meteorological Administration to provide smart tour guide services to tourists who travel according to the travel itinerary. In this paper, we develop the React Native app that provides smart tourism services provided by the smart tourism information system. The smart tourism React Native app has implemented two methods: a method that directly connects to the smart tourism information system, and a method that provides services by interworking through the GraphQL Query Language developed by META (Facebook). The smart tourism React Native app implements OSMU (One Source Multi-use) by providing tourism information from mobile apps, photos from Instagram, and drone videos from YouTube as an integrated UI.

Online-Offline Connectivity and Artificial Intelligence : Car Navigation App (온라인-오프라인의 연결 그리고 인공지능 : 자동차 모바일 네비게이션 앱 활용 맥락)

  • Kim, Taekyung
    • Journal of Information Technology Services
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    • v.18 no.1
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    • pp.201-217
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    • 2019
  • Cars have become a necessity in modern life. It is widely used to transport people or products to a destination conveniently. However, the addition of a navigation service that provides route information and more makes driving more convenient and safer. Recent developments in the mobile app ecosystem encourages people to adopt not only an installation-type car navigation, but also a mobile app navigation, supporting connected car concepts. It should be noted that mobile apps with mobile Internet can be a significant linkage between information acquired online and offline business. This study demonstrates the impact of the app use experience for a driver in the context of applying artificial intelligence service. As a result, the introduction of artificial intelligence services has a statistically significant moderating effect on the use of mobile navigation apps. This seminal research is valuable as it evaluates the role of artificial intelligence applied to mobile navigation apps.

Empirical Analysis of the Effects of Service Quality of the Smartphone App Store on Users' Repurchase Intention (스마트폰 앱 스토어의 서비스 품질이 재구매 의도에 미치는 요인에 관한 실증연구)

  • Lee, Myung Moo;Lee, Kun Chang
    • Journal of Information Technology Services
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    • v.14 no.3
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    • pp.1-18
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    • 2015
  • Recent trends of mobile convergence has already brought about many changes in our digitally-powered society. Especially, taking advantage of strengths of existing mobile devices and smart phones have already been established as a primary standard in the business intelligence world. Such high-powered digital devices equipped with mobile convergence functions are getting more momentum as app stores are prevailing. Basically, the app stores are administered by smart phone manufacturers, creating a new business ecosystem among app developers and end-users. However, there are paucity of studies tackling an issue about how users' repurchase intention of the apps is influenced by the service qualities of the app stores. In this respect, this study aims to investigate the effect of app store service quality on users' satisfaction and repurchase intention. As the value of loyal customers is incomparably high in app commerce, winning customers' loyalty is vital to the success of app stores. In this study, a customer is defined as one who has purchased goods or services at least once from the app stores. The proposed research model includes a number of constructs such as app perceptions, customer service, perceived ease of use, design, promotion, perceived consumer risk and connectivity. Empirical results revealed that perceived consumer risk has a negative relationship with consumer's perceived repurchase intention. All the other variables-app perceptions, customer service, perceived ease of use, design, promotion, connectivity- are found to be positively related with the repurchase intentions.

A Study on the Quality Improvement of Mobile App Services of Medical Institutions: Focus on the Kano Model and PCSI Index

  • PARK, Ae-Jun;LEE, Yeon-Sook
    • The Journal of Industrial Distribution & Business
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    • v.10 no.6
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    • pp.19-27
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    • 2019
  • Purpose - The purpose of this study was to examine quality improvement priorities by examining not only quality classifications but also PCSI (Kano, 1984) of mobile app service qualities of general hospitals in the Metropolitan Area and offer potential improvements. Research design, data, and methodology - The study examined five of service qualities, including app design, reaction, convenience, safety and supply of information by precedent studies. 20 test items were selected. A total of 60 positive and negative questions to estimate customer satisfaction and PCSI was investigated. The author collected 300 copies from interviewees who made use of the app services of 13 general hospitals within one year, and classified quality factors by using table of quality assessment and also estimated the customer satisfaction index (Timko, 1993). The study made quality improvement priority by the PCSI index. Results - Reaction of the mobile app service quality ranked the highest PCSI, and payment safety ranked the highest, and customer support and supply of the information ranked high as well. It was observed that design ranked comparatively lower in these categories. Conclusion - Safety, reaction and supply of information should be prioritized to reorganize and improve the mobile app services.

A Study on Mobile Services Based on Smartphone Application in Academic Libraries (스마트폰 애플리케이션을 활용한 국내외 대학도서관의 모바일 서비스에 관한 연구)

  • Jung, Jong-Kee
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.22 no.1
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    • pp.171-191
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    • 2011
  • The purpose of this study is to introduce the concepts of smartphone and app, to review the theoretical researches and the representative service examples in academic libraries' mobile services based on smartphone apps, and to propose the proper mobile services methods based on smartphone apps in academic libraries of Korea. The ways for mobile app services in academic libraries are like these: 1) Libraries need to prepare the hybrid service system based on the combination of mobile web and app for smartphone. 2) Libraries have the guidelines for choosing apps which are applied to library services. 3) Libraries develop the apps for library marketing and education services and make use of existed apps to their own services. 4) Smartphone application bibliography service(Appography service) needs to be developed and serviced as an academic library service field.

An Investigation of Factors Affecting Consumer Intention to Use Branded App : Focused on Technology Acceptance Model(TAM) (브랜드앱(Branded App)의 사용의도에 영향을 미치는 요인에 관한 연구 : 기술수용 모델(TAM)을 중심으로)

  • Jang, Sunghyun;Lee, Jungki
    • Journal of Information Technology Services
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    • v.13 no.3
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    • pp.51-76
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    • 2014
  • As the smart phone devices gain popularity, companies no longer consider mobile application marketing as an auxiliary marketing tactic. The branded mobile application (branded app) becomes an important part of marketing strategies. This study is an attempt to investigate antecedents of the use intention of the branded app from the perspective of TAM (Technology Acceptance Model). This study takes a macro perspective in explaining the adoption process by incorporating a set of new, yet promising additional variables into the TAM model such as flow experience, benefits, innovation inclination, and customization features. Data were collected by using a survey research. A total of 270 responses were collected. Questionnaires from 25 individuals were removed from the data set due to the insincere responses, leaving the final sample size of 245. Findings support all but one hypotheses of the study. Both perceived utilitarian benefits and customization features of the branded app were found to have positive influences on the perceived usefulness of the branded app. Also, the innovation inclination and perceived entertainment of branded app users showed positive influences on the perceived ease of use of branded app. In addition, it was shown that the perceived usefulness about the use of the branded app influenced positively the flow experience and the users' attitudes toward branded app. Also, the ease of use perceived by branded app users had positive influences on the perceived usefulness and the user's attitude toward branded app. However, the ease of use of branded app did not have a significant influence on the flow experience among users. Moreover, the flow experience from the use of branded app users influenced positively the user's attitude toward branded app. Finally, the users' attitudes toward branded app had positive influences on their intention to use the branded app. Implications for practitioners and academicians are provided.

The Effect of Online and Offline Quality Factors on the Continuous Intention to Use of Delivery App Services (배달앱 서비스의 온·오프라인 품질요인이 지속이용의도에 미치는 영향)

  • Lee, Moon-Bong;Lee, Og
    • The Journal of Information Systems
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    • v.29 no.3
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    • pp.215-236
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    • 2020
  • Purpose/Design The purpose of this study is summarized as follows. First, we want to derive the quality dimension of the delivery app services based on the experience of the users of the delivery app. Second, we would like to identify the continuous intention to use, taking into account the integrated nature of online and offline quality. Third, the online and offline quality factors of the delivery app services shall be checked in an exploratory manner to see how they affect perceived value, satisfaction, and continuous intention to use. In order to demonstrate the purpose of this study, a self-report survey was conducted in which respondents directly responded. A questionnaire of 295 people was identified as a valid sample and used for the final analysis. Findings The summary of the hypothesis test results is as follows. First, the system quality among the online characteristics does not have a significant impact on both perceived values and user satisfaction. Second, the hypothesis that information quality affects satisfaction and perceived value was adopted. Third, the service quality was shown to be a significant factor affecting perceived value and satisfaction. Fourth, the delivery quality among offline characteristics was found to have no significant effect on perceived value and satisfaction. Fifth, the hypothesis test of commodity quality showed that both perceived value and satisfaction had a significant impact. Sixth, satisfaction in the delivery app service showed a positive effect on the continuous intention to use.

The Effect of Restaurant Owners' Perceived Benefits and Sacrifices on the Continuous Use Intention of Food Delivery App Services: Focusing on the Value-Based Adoption Model (외식업 점주의 배달앱 서비스 이용에 대한 지각된 혜택 및 희생이 지속이용의도에 미치는 영향: 가치기반수용모델을 중심으로)

  • Lee, Young Seok;Song, Jae Min;Yang, Sung Byung
    • The Journal of Information Systems
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    • v.30 no.2
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    • pp.215-241
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    • 2021
  • Purpose The purpose of this study is to analyze the impact of perceived value on the intention of continuous use of food delivery app services form the perspective of restaurant owners. We adopt the value-based acceptance model (VAM) in order to derive influential factors (i.e., perceived benefits and perceived sacrifices) that affect perceived value, which in turn leads to the continuous use of food delivery app services. In addition, the moderating role of restaurant type in the relationship between perceived benefits/sacrifices and perceived value. Design/methodology/approach An online survey was conducted on restaurant owners who are using domestic food delivery app services. Samples were collected using the quota sampling method in accordance with the current market share of food delivery app services. A total of 235 participants (restaurant owners) were identified as a valid sample and used for the final analysis. Findings Research findings of the study are as follows. First, sales increase and operational effort decrease among perceived benefits had a significant positive impact on perceived value. Second, perceived cost among perceived sacrifices had a significant negative impact on perceived value. Third, perceived value had a significant positive effect on the intention of continuous use. Finally, the moderating role of restaurant type was found only in the effect of operational effort decrease on perceived value.