• Asia Marketing Journal
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• 제15권3호
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• pp.1-14
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• 2013

Our research brings managerial insights for developing new digital convergence of devices and services. To explain the phenomenon of device and service convergence, we combine two different approaches from separate research fields: a perceptual mapping technique generally used for segmentation in marketing and associative network analysis mobilized to understanding network structure of core and peripheral as well as the information mediating role of nodes in network science. By combining these two approaches, we provide an in-depth analysis of the associations among devices and services by assessing the centrality of device and service nodes in an associative network. This is done by examining the connections between these services and devices as well as investigating the role of mediation in the combined device-service associative network. Our results based on bi-partite network analysis of survey responses from 250 Internet Protocol (IP) television viewers show which device and which service will play the major role in future device and service convergence as well as which characteristics and functionalities have to be incorporated into future convergence. Among the devices, the mobile handset with the betweenness centrality of 0.26 appears to be the device that would lead future device convergence. Among the services, wireless broadband with the betweenness centrality of 0.276 appears to be the service on which future service convergence needs to be developed. This result is quite unexpected, since wireless broadband has a lower penetration rate than other services, such as fixed broadband and cable TV. In addition, we indicate the possibility of converging devices, such as personal digital assistant (PDA) and mobile handset, and services, such as IPTV and mobile Internet, into wireless broadband services in the future.

• 한국CDE학회논문집
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• 제18권6호
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• pp.428-438
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• 2013

The requirement for high performance visualization of engineering analysis of digital products is increasing since the size of the current analysis problems is more and more complex, which needs high-performance codes as well as high performance computing systems. On the other hand, different companies or customers do not have all the facilities or have difficulties in accessing those computing resources. In this paper, we present a multi-view supporting VR/AR system for providing supercomputing-based engineering analysis services. The proposed system is designed to provide different views supporting VR/AR visualization services depending on the requirement of the customers. It provides a sophisticated VR rendering directly dependent on a supercomputing resource as well as a remotely accessible AR visualization. By providing multi-view centric analysis services, the proposed system can be more easily applied to various customers requiring different levels of high performance computing resources. We will show the scalability and vision of the proposed approach by demonstrating illustrative examples with different levels of complexity.

• 한국IT서비스학회지
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• 제16권1호
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• pp.1-26
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• 2017

Keeping good, talented people is one of the most significant factors in a company's success. HR analytics is an important area for applying big data analysis techniques to human resources. It provides organizational insight that enables effective management of employees, allowing management to reach their business goals quickly and efficiently. Job satisfaction and employee turnover analysis are the keys to HR analytics. Job review web services have been becoming popular. Because people exchange information about job satisfaction and turnover through these web services, useful information about HR Analytics is accumulated on the job review web sites. In this paper, we identified factors of employee retention by analyzing a Job Satisfaction/Retention group, and the factors of employee turnover by analyzing a Job Unsatisfaction/Turnover group. In order to do this, we first classified employees according to whether their self-reported job satisfaction or turnover was true. We collected and analyzed data from Jobplanet, a popular job review site. Through dominance analysis and LDA topic modeling, we found major factors, topics, and keywords of the classified groups by IT, service, and manufacturing domains. Our approach is a novel model to apply the analysis of reviews and text mining to the HR domain, and it will be practically helpful for setting new strategies that improve job satisfaction.

• 한국IT서비스학회지
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• 제7권2호
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• pp.223-242
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• 2008

We assess service delivery system for outpatients of general hospital(A) using service blueprint. Service blueprint for outpatients' service process currently being implemented in general hospital(A) is analysed to improve hospital services and define hospital service delivery system more accurately. In addition, comparative analysis of service blueprint between before and after improvement is conducted to find that health care services Is now more customer-oriented and hospital employees can link their duties to service delivery system. Dealing with the efficiency of health care service delivery system based on service blueprint analysis is expected to pave the way for continual service quality improvement of general hospitals in the future. The analysis of service blueprint of outpatients' service process suggested in this study is useful for setting strategies for health care service. It also helps service process design and service digitalization of other general hospitals in the future.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제13권10호
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• pp.4908-4922
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• 2019

The popularization of smartphones in recent years has created a rich ground for online-to-offline (O2O) services based on location information. In the process of finding user locations in O2O services, BLE (Bluetooth Low Energy) beacons are widely used because the beacons are economical in many ways. The current BLE method does not specify the direction of user movement, but adding that information could enrich the user experience for various O2O services. This paper proposes a method that identifies the user movement direction through data analysis on data sets generated by a pair of BLE beacons. Also we demonstrate its implementation with examples of services that need the direction information of users in order to show the feasibility of the method proposed.

• 한국항해항만학회지
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• 제46권5호
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• pp.392-399
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• 2022

With digitalization accelerated by the 4th industrial revolution, the marine traffic environment is also expected to change rapidly. The purpose of this study was to derive a new service for Aids to Navigation (AtoN) to respond to a new marine traffic environment and suggest service requirements from the perspective of the ship's operator. For this purpose, a survey of ship operators was conducted and IPA analysis was performed. Marine traffic intelligence and information services and Image-based ocean environment information services were deduced as high-priority services from the perspective of ship operators. Thus, the derived results can serve as basic data for developing new AtoN services and determining policy directions.

• 유통과학연구
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• 제18권1호
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• pp.107-121
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• 2020

Purpose: Shared mobility services are the most notable in the shared economy; however, they have yet to be activated in Korea due to various regulations and conflicts amongst stakeholders. Nevertheless, shared mobility has become an irresistible trend of the times, as it can cause a great deal of economic and environmental benefits. In this vein, the purpose of this study is to contribute to the revitalization of shared mobility services in Korea and to provide service providers with implications for developing consumer-oriented marketing strategies. Research design, data and methodology: Based on the reasons that the users do not use shared mobility service, the factors influencing the behaviors of shared mobility users are structured and analyzed in a reliable, technical and procedural manner. To this end, the theory of reasoned action (TRA) of Ajzen and Fisbbein, the initial trust model (ITM), task technology fit (TTF) and switching cost (SC) are adopted. A total of 202 questionnaires were collected from the respondents who were aware of shared mobility. Then statistical processing of the collected data used SmartPLS(v.3.2.8), a PLS-SEM (Partial Least Squares Structural Equation Modeling) analysis program. The steps of the analysis are as follows. First, a PLS-Algorithm analysis was performed to evaluate the measurement model, and a Bootstraping and Blindfolding analysis was performed to evaluate the structural model and verify the hypotheses. Second, a multi-group analysis (PLS-MGA) was conducted to further analyze the differences depending on whether or not users experienced shared mobility service. Results: The results showed that initial trusts model (ITM) and task technology fit (TTF) have positive effects on users' behaviors through the mediation of the intention to use. As opposed to the assumption, switching costs did not have negative moderating effects in relation to the intention to use and users' behaviors. The influence of IT self-efficacy was significant, depending on the prior experience to use shared mobility services. Conclusions: This study will contribute to the revitalization of domestic shared mobility services and the formulation of service providers' marketing strategies. In future studies, there is a need to explore, reconstruct, and validate factors other than the impact factors of the shared mobility services used in this research model.

• Asian Pacific Journal of Cancer Prevention
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• 제13권10호
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• pp.5171-5176
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• 2012

We here performed a systematic review of PBIC literature using terms analysis in a hope of both identifying potential trends and patterns and exploring methods leveraging traditional literature reviews in this specific area. Articles meeting inclusion criteria were retrieved from PUBMED and translated into dichotomized article records representing presence or non-presence of MeSH terms and a metric consisting of numbers of times of co-occurrence between all pairs of terms identified using a self-designed program. The occurrence of and relations among the terms were calculated and visualized using Excel2007 and UCINET respectively. A total of 1,742 terms were identified from 997 articles retrieved. Put in a descending order, the lines representing the times of term occurrence formed a typical hyperbolic curve; when plotted along the x-axis of whole MESH terms, the lines clustered within four specific regions. Comparison of term occurrence between 2002 and 2011 revealed priority changes in population and subjects (from general groups to priority groups), intervention approaches (from medicine to exercise and psychotherapy), methodology and techniques (from cohort studies to randomized controlled trials) and outcomes (from health and mental health to quality of life, depression etc.). Networks of the terms featured a number of closely linked groups of topics including method and questionnaires, therapy and outcomes, survival management, psychological assessment and intervention, behavioral intervention (individual and community oriented). Terms analysis revealed interesting trends and patterns about PBIC publications and both the analysis methods and findings have implications for future research and literature reviews.

• 기술혁신학회지
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• 제8권3호
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• pp.911-931
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• 2005

This paper analyzes the demand characteristics of DMB services using survey data. According to a Logit analysis, the willingness to adopt the services is higher if the would-be user is male, is better informed with the service, is watching TV longer, and is spending more for the telecommunications services. And the survey results tell us that for the stimulation of the service, efforts should be made to increase the level of public awareness of the services. The survey response from the would-be DMB users shows that the respondents who value the nationwide coverage and the numbers of channel are more inclined to use the satellite DMB service. On the other hand, the service charge and the availability of the terrestrial broadcasting channel for the time being does not seem to influence the intention of using the terrestrial DMB service. It could be interpreted that the potential user are deciding whether to use the service more by the quality and contents of the service rather than by the cost of the service.

• 보건의료산업학회지
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• 제13권2호
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• pp.67-79
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• 2019

Objectives: The purpose of this study was to analyze the factors affecting the utilization of emergency medical services and characteristics of emergency medical services according to age group among elderly individuals. Methods: This study conducted t-test and linear regression analysis on data of 1,960,575 participants to achieve the objective. Results: Analysis of the factors affecting the use of emergency medical services showed statistically significant correlation in all age groups. As the age of elderly people increased, the use of emergency medical service increased. Conclusions: Emergency medical policies are needed, such as coordinators with expert knowledge of medical and health administration and specialist emergency room operations that can provide specialized medical service for older patients.