• Asia Marketing Journal
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• v.16 no.4
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• pp.19-37
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• 2015

Forming interfirm collaborative relationships has become a key aspect of a firm's marketing strategies to create value for customers and achieve greater firm performance. While empirical findings are mixed in previous studies, this study is an effort to identify boundary conditions for the benefits of marketing alliances. We investigate internal and environmental factors that may magnify or constrain the effect of marketing alliances on firm profitability. Given the complementary relationship between marketing and R&D activities, we focus on a firm's R&D intensity as an internal factor that may magnify the value of marketing alliances for firm performance. For environmental factors, we focus on industry turbulence and industry competitiveness. Industry turbulence refers to the degree to which industry market conditions change quickly and unpredictably, whereas industry competitiveness refers to the degree to which a firm faces competition in the industry. By testing these factors, we are intended to reveal boundary conditions that determine the value of marketing alliances for firm profitability. The analysis of firms in the diverse industries shows that while the main effect of marketing alliances on firm profitability is not significant, it becomes more positive when R&D investment is more intensive or when industry environment is more turbulent. The results of this study imply that just forming more marketing alliances may not be enough to increase firm profitability. Our findings imply that marketing alliances become more effective in a dynamically changing industry environment. That is, firms can cope with industry uncertainties more effectively by forming marketing alliances. At the same time, the moderating effect of R&D intensity implies that the internal investments in R&D magnify the effect of marketing alliances on firm profitability. The findings of this study contributes to the existing alliance literature in three aspects. First, this study enhances our understanding of the contingent value of marketing alliances by testing both internal and external factors that may influence the effectiveness of marketing alliances. Second, this study responds to the need for research that investigates actual performance resulting from interfirm relationships. Third, while previous studies primarily focused on a specific industry, this study extend previous findings of the boundary conditions for the benefits of marketing alliances in a broader context.

• Journal of Electrical Engineering and Technology
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• v.8 no.4
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• pp.920-929
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• 2013

Within the project 'e performance' supported by the German Ministry of Education and Research (BMBF) an electric vehicle, powered by two lithium-ion battery packs of different capacity and voltage has been developed. The required Energy Management System (EMS) in this system controls the current flows of both packs independently by means of two individual dc-dc converters. It acts as an intermediary between energy storage (battery management systems-BMS) and the drivetrain controller on the vehicle control unit (VCU) as well as the on-board charger. This paper describes the most important tasks of the EMS and its interfaces to the BMS and the VCU. To validate the algorithms before integrating them into the vehicle prototype, a detailed Matlab / Simulink-model was created in the project. Test procedures and results from the simulation as well as experiences and comparisons from the real car are presented at the end.

• 한국체육학회지인문사회과학편
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• v.54 no.3
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• pp.31-43
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• 2015

The purpose of this study was to find out the dance sports athlete's factor that presents performance problems and performance enhancing for competitions. To achieve purpose of study carried out open-ended question and structural inquiry of succession in the dance sports athlete of 25 people, the open-ended questions data were examined through inductive content analysis procedure, conducted preliminary investigation to 100 people. Preliminary investigation and main survey were verified to the dance sports athlete of 137 people through exploratory factor analysis, and confirmatory factor analysis was conducted. On the basis of the results, the conclusions were drawn as follows; First, hinders factors to athletic performance is discord with partner, condition, contest environment, limit of physical strength, limit of economic strength. Second, the measurement scale of dance sports athlete's performance enhancing to competition with 23 items which are consisted of 7 main factors. The determination factors of dance sports athlete performance were partnership, ability to invest, spiritual factors, training factors, ability of physical factors, the leader, environment of competition.

• 한국체육학회지인문사회과학편
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• v.54 no.4
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• pp.329-345
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• 2015

Our study examines the relationship between coach turnover and professional sport team performance using the evidences of Korean professional soccer teams. We collected panel dataset of 304 team-year observations and 96 coaches from Korean professional soccer league during the period of 1983-2013. Among them, our final sample is comprised of 226 observations and 81 coaches manifested for fixed-effect generalized least square (GLS) regression analysis. Drawing on sport management literatures and organizational learning theory, we argue that it takes time for a new head coach to take charge of the team in which the new leader who secure more time to interact with organization members is better able to remodel and improve team performance. Our empirical findings reveal that off-season coach turnover has a positive impact while turnover during the season has its negative influences on team performance. In addition, we find that subsequent team performance in association of off-season coach turnover is comparably better than that of on-season succession. The results show that coach succession rendered from inside the professional soccer team mediates the relationship between coach turnover and team performance. Our findings imply that coach turnover in professional sport teams is a significant factor affecting team performance.

• Journal of the Institute of Electronics Engineers of Korea TC
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• v.43 no.3 s.345
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• pp.84-94
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• 2006

In this paper, we propose the algorithm to reduce guard time of UWB MAC time slot for throughput gain. In the proposed draft by multiband ofdm alliance (MBOA), Guard time of each medium access slot (MAS) is composed of shortest inter-frame space (SIFS) and MaxDrift which is the time caused by maximum frequency offset among devices. In this paper, to reduceguard time means that we nearly eliminate MaxDrift term from guard time. Each device of a piconet computes relative frequency offset from the device initiating piconet using periodically consecutive transferred beacon frames. Each device add or subtract the calculated relative frequency offset to the estimated each MAS starting point in order to synchronize with calculated MAS starting point of the device initiating piconet. According to verification of simulations, if the frequency offset estimator is implemented with 8 decimal bit, the ratio of the wasted time to Superframe is always less than 0.0001.

• Korea and Global Affairs
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• v.3 no.1
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• pp.77-106
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• 2019

The purpose of this paper is to propose measures to respond to NK's nuclear threat by applying the concept of offset strategy in the US and the fourth industrial revolution technology innovation. Through this study, the concept, technology, and organization were examined to find measures to counter the NK's nuclear threat. The concept was to review the US offset strategy and consider the strategy of paralyzing the enemy's center as an operational concept. And the technologies that can support the 4th Industrial revolution and the 3rd US offset strategy. The organization analyzed the implications for the reform of the National Defense Reform 2.0 and the reorganization of the acquisition of the US DoD. Through the US offset strategy review, it is necessary to reconcile the strategic concepts of Korea and the US, and the interoperability of technologies and the cooperation fields of the ROK-US alliance. In addition, it is necessary to strengthen the capability of responding to NK's nuclear threat in connection with the 4th Industrial Revolution and the National Defense Reform 2.0 promotion. It is necessary to develop the concept of operational performance applying the new paradigm for the NK's nuclear issue and to apply advanced science and technology. And that it is necessary to organize effectively in conjunction with the National Defense Reform 2.0.

• Journal of the Korean Home Economics Association
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• v.42 no.2
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• pp.161-175
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• 2004

This study investigated and compared the tasks peformed by Consumer Agencies in Korea and Japan. It also investigated the variables influencing evaluation scores on consumer tasks. The results of this study are summarized as follows. First, Japanese counselors were predominantly older, married females in contrast to the predominance of relatively young, single, male, Korean consumer counselors. In Korea, most consumer tasks were performed by Consumer Agencies in Seoul while internet counseling was popular. In addition, 13 counselors belong to Korean Consumer Agencies while 80 worked in the Korea Consumer Protection Board. In Japan, consumer tasks were peformed by Consumer Centers located broadly across the nation but no internet counseling was provided, while the average number of consumer counselors per Consumer Center was 8. The average number of consumer counseling sessions per day was greater in Korea than in Japan while the average monthly income was higher in Japan than in Korea. Second, evaluation of the tasks performed by Consumer Agencies revealed that the Korean Consumer Agencies scored higher performance than their Japanese counterparts. Third, the degree of job satisfaction significantly influenced evaluation scores in both consumer counseling tasks and provision of consumer information in Korea. In Korea, among the tasks concerning consumer education, job-training education was a significant variable while the number of Korean counselors in Consumer Agencies positively influenced scores on activities concerning consumer movement and alliance with other agencies. However, the degree of job satisfaction among counselors positively and significantly influenced evaluation scores in tasks concerning consumer counseling, provision of consumers'information, and consumer education. On the other hand, the number of counselors in Japanese Consumer Centers influenced the evaluation scores on tasks concerning consumer policy, consumer survey, and consumer campaign.

• Journal of the Korea Society of Computer and Information
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• v.19 no.2
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• pp.221-231
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• 2014

TIn this paper, The need for a long-term sustainable Green IT strategy to pursue strategic partnerships and alliance was proposed. We made a research model to identify how social pressure, environmental orientation and environmental attractiveness affect into the Green IT strategy, and how Green IT strategy affects on Green IT company's environmental performance. In previous studies, the long-term persistence was used as the dependent variables, but in this paper it was used as a parameter variable. A survey of Green IT companies and a empirical analysis by statistical software package were conducted. It was verified that the mediating effect is between the social pressure, environmental orientation, environmental attractiveness and environmental performance by the long-term persistence.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.22 no.1
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• pp.59-63
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• 2022

In recent years, research on smart factory wireless mobile communication technology that wirelessly remotely controls utilities is being actively conducted. The Wi-SUN(Wireless Smart Utility Network) Alliance proposed Wi-SUN protocol structure suitable for building a platform such as a smart factory as a new wireless communication standardization standard based on EEE802.15.4g/e. It analyzes the performance of the IEEE802.15.4e CSL(Coordinated Sampled Listening) Mode MAC(Media Access Control) in terms of power consumption and looks at considerations for efficient operation. Although CSL-MAC can dramatically reduce power consumption at the receiving end in an asynchronous manner, it has been found that the transmitting end has a disadvantage in that power consumption occurs due to an excessive wake-up sequence.

• 한국체육학회지인문사회과학편
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• v.55 no.6
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• pp.361-373
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• 2016

The winning rate is the most important indicator for running a professional baseball team because it directly affects the spectator. James(1980) suggests that the Pythagorean method is almost identical to the actual winning rate, which is known as a way of helping to establish a team strategy. In this study, it was analyzed what kind of detail difference produced difference between real winning rate and winning rate based on Pythagorean method for 10 years from 2005 to 2014. The purpose of this study is to derive a plan to improve the performance of Korean professional baseball team. The results show that the expected winning rate differs from the actual winning rate by +.062 to -.054. In the process of this result, records of base on balls of the hitter, strikeout of the hitter, base on balls of the pitcher, batting average, sacrifice fly, etc. were found to affect the performance of professional baseball team. Therefore professional baseball teams should improve their batting eye so they can get a base on balls and reduce strikeouts. In the case of a pitcher, it should be instructed to reduce the base on balls by improving the control.