• 제목/요약/키워드: Active-casual

검색결과 96건 처리시간 0.024초

An Analysis of Menswear Brands in the Current Domestic Fashion Market

  • Jang, Eunyoung
    • 패션비즈니스
    • /
    • 제19권6호
    • /
    • pp.101-111
    • /
    • 2015
  • This study aims to analyze the current state of menswear in the domestic fashion market and the trend of new menswear brands. In addition to this, a comparative analysis of domestic and foreign menswear brands will be done to provide baseline data for the domestic brands in regards to strategic direction in the coming years. The study used reports published by Samsungdesign.net, which provided trends of 110 new brands from 2005 to 2014, in order to analyze the trends of new menswear brands launched during that period. Menswear brand information in the Korean Fashion Brand Annual, of which there were 168, were utilized to research the current state of the brands in the domestic market. As a results, menswear is expected to become more sensitive to trends and designs thanks to steady launchings of menswear brands within character casual zoning for the past 10 years and active brand launchings within contemporary zoning in the last 5 years. Also, as more brands are targeting men in their 20's as their main customers, it suggests that menswear brands are striving for a younger mindset. In terms of pricing, prestige and budget line launchings they seem to be dwindling, while bridge brands are increasing. This shows that customers are demanding luxury items at a reasonable price. Since there are higher ratio of foreign brands in dress shirts and contemporary zoning, domestic brands need to develop and produce more high quality clothes within these zonings.

A Study on the Fashion Design of Emilio Pucci - Focusing on the 1960s -

  • Oh, Yun-Jeong
    • 패션비즈니스
    • /
    • 제14권3호
    • /
    • pp.64-74
    • /
    • 2010
  • The purpose of this study is to broaden the realm of the fashion design using print hereafter and to urge designers to the better quality design by presenting successful case. As a method of the study, the literature and visual data in this study were reviewed focusing on the 1960's, which was Pucci's golden age. For the historical background, textual and visual data related to sixties fashion and Italian fashion were referred. Foreign literature was investigated to study life of Pucci and his design tendency in fashion because domestic papers and research data were rare. Out of this, characteristics of fashion design of Pucci and conclusion were extracted. Emilio Pucci was born to an illustrious Florentine aristocratic family in 1914. He was a designer, businessman and politician. Pucci's design has following characteristics. Firstly, gorgeous geometric prints with brilliant colors were key factor in Pucci's fashion design. Secondly, Pucci's design in fashion was a luxury sporty casual style symbolizing wearer's status and position in society. Thirdly, Pucci liberated the wearer's body using light and stretch material matching comfortable and active style. Lastly, Pucci developed total fashion dealing with various items widely including clothes and non-clothing products.

국내 남성복 컬렉션에 나타난 프레피 룩 디자인 분석 (Analysis of the preppy look design as shown in the domestic men's wear collection)

  • 김지영
    • 복식문화연구
    • /
    • 제23권6호
    • /
    • pp.987-1003
    • /
    • 2015
  • The purpose of this study is to supply available data for men's fashion design planning by analyzing the trend and design tendency of the preppy look in the domestic men's collection. In the men's collection of Seoul fashion week from 2011 S/S to 2015 S/S, 494 photos judged to be the preppy look by three design specialists were chosen in Seoul fashion week and style.com's web-site. Design analyses were compiled based on year, season, brands, item, color, material, and silhouette. The preppy look was found often in S/S season, three piece combinations were the most common, and "H", "I" silhouettes were also popular. Refined black and refreshing orange were used with traditional preppy colors like navy, beige, gray, and white. Contrast color arrangement and neutral, moderate tones were seen repeatedly. Two-thirds of fabrics were pattern-less with clean, bulky, and soft textures. Coordinating accessories like hats, backpacks, books, headsets were used frequently. Among the various preppy fashion types, there were 'traditional preppy' faithful to tradition, 'sophisticated preppy' with refined semi-formal look, 'sportive preppy' with active sports sense, and 'natural preppy' with natural and comfortable senses. In a contemporary preppy look, traditional and practical senses are combined with casual and sportive pieces. This study can provide the data for design planning, interpreting, and applying the fashion themes along with contemporary sensibilities since the preppy look is based on cultural history.

중국어 학습을 위한 스마트폰 기능성 어플리케이션 설계 및 프로토타입 구현 (Design and Prototype Implementation of a Smartphone Functional Application for Learning Chinese Language)

  • 맹수연;이은령
    • 디지털콘텐츠학회 논문지
    • /
    • 제17권4호
    • /
    • pp.265-272
    • /
    • 2016
  • 중국어 학습에 대한 사회적 관심과 시장이 확대되고 스마트폰 어플리케이션을 기반으로 한 스마트러닝이 교육의 새로운 패러다임으로 자리 잡으면서 중국어 교육을 위한 어플리케이션의 연구와 개발도 활발해지고 있다. 본 논문에서는 스마트폰의 멀티미디어 구현 특성과 사용자 인터렉션 기능을 활용하여 기초적인 중국어 한자를 학습할 수 있는 '중국어 교육용 기능성 어플리케이션'을 설계하고 프로토타입을 구현하여 제시하였다. 중국어 한자 표현, 발음 청취, 음성 녹음 및 비교 청취, 관련 내용 학습, 테스트 등의 기능을 간편한 사용자 인터페이스로 구현하였다. 향후 연구에서는 중국어 회화에 적용될 수 있는 사용자 인터페이스와 학습자 개인별 평가 지수 등을 통해 추가적인 도구 없이도 효과적인 학습이 가능한 프로토타입을 개발할 것이다.

A Study on Use of Anthropometric Data and 3D Body Scan Data at Apparel Industry

  • Chun, Jongsuk
    • The International Journal of Costume Culture
    • /
    • 제6권1호
    • /
    • pp.19-29
    • /
    • 2003
  • The 3D measurement data expected be useful to give appropriate garment fit and development of MTM(Made-to-Measure) CAD software. The researcher surveyed the need and use of national anthropometric data of the apparel industry. 17 Korean apparel manufacturers participated in the study. The need of anthropometric data at 5 different apparel business sectors was measured: men's suit, women's dress, casual-wear, underwear, and active sportswear. The result of the survey shows that height and bust, waist, hip circumferences are needed by all of the business sectors. The body measurements at the scye and upper arm area were need most by the men's suit manufacturers. The women's foundation garment manufacturers were well prepared for the use of the 3D body scan data and they expected the potential benefits of 3D body scan data would be great. The researcher also conducted a case study and found a pro and con of the using 3D body scan data for apparel product developing process. In the current stage of technical advance, a reasonable method was required to get nude like scan data for the women's foundation garment manufacturer. The researcher concluded that the apparel designer could use the 3D scan data for developing tremendous style garment design and pattern making.

  • PDF

캐릭터 패션에 관한 연구(硏究) - 캐릭터 모티프의 의복(衣服)을 중심(中心)으로 - (A Study on Character Fashion - Concentrating on the Motive of the Character Appeared on Apparel -)

  • 김성희;조규화
    • 패션비즈니스
    • /
    • 제1권2호
    • /
    • pp.31-45
    • /
    • 1997
  • The purpose of this study is to examine the state of the character fashion which is worn everyday by people regardless of their sex, class, and age after the 1960's, and to look at its significance. Under the influence of mass media, TV, film, comic and popular music exercised its power over the modern living after the 1960's. Such culture has its character in youth, aspiration of wide spread and overflow of the visual image. While active life style and increase of time spent on sports and leisure created the casual trend in fashion. In addition to Pop Art leads to the usage of sign and symbol on clothes, and this created a trend called 'character fashion'. Character fashion can be divided into 'motive' and 'expression'. Motive then is segmented by the 'person' that includes an impersonated figure and 'symbol' of picture or figure with a special meaning. However, expression can be classified by 'one's belonging' which can be a sports team, school or a group. Also, by the 'message' of the phrase or letter. The meaning contained in character fashion by the various motive and expression can be classified as unisex, ego screaming, and escapism.

  • PDF

바스키아(Basquiat) 회화를 응용한 힙합웨어 디자인 (The Hip-Hop Clothing Design Applying Basquiat's Painting)

  • 장정임;안민영;이연희
    • 복식문화연구
    • /
    • 제14권1호
    • /
    • pp.153-167
    • /
    • 2006
  • The hip-hop, which began with subculture of black people in Harlem, have changed variously in musical history after the times, which has become the culture phenomenon that had controlled dancing, fashion, and further consciousness of the new generation around the world in 1990s. Since Jean Patou first used Graffiti on clothing in 1920s, graffiti art has been expressed through various methods in many designers' works. The purpose of this study is to develop 'The Hip-Hop' clothing design which express major images in works of Jean-Michel Basquiat, a representative painter of Graffiti art in modern fashion. The concept is Jean Casual Look representing Young Street Culture. Breaking from existing strong legitimate hip-hop styles, clothing design expresses funny, healthy, comfortable, and active feelings. Adobe Illustrator and Adobe Photoshop program were used to design Hip-Hop clothing. With the result that the images on Basquiat's works applied to the hip-hop clothing design, it is suggested that the works of artists are worthy of practical use as factors of a high value-added design, which corresponds with collaboration appearing in modern design variously.

  • PDF

Survey of Shoes Wearing Reality and Old Males Foot Types

  • Shim, Boo-Ja;Yoo, Hyun
    • 패션비즈니스
    • /
    • 제11권3호
    • /
    • pp.1-14
    • /
    • 2007
  • This research to reveal the foot types of old males consisted of two parts. First, a questionnaire was given for 180 old men in their 60s and above who live in Busan. Second, based on this survey on the reality of shoes wearing, direct and indirect measurement were held for 200 old gentlemen. The findings are as follows: 1. Survey Results of Shoes Wearing Reality In the investigation into the reality of shoes possession and wearing, most of old males favored active casual shoes with comfortable materials (40.8%). Hardened skin (23.6%) was the greatest in foot deformation and side effects resulting from shoes wearing, while the big toe (20.1%) was most uncomfortable. The greatest requirement for comfortable shoes was shoes making feet comfortable with a good sense of wear (41.0%), followed by shoes with the soft sole to absorb shock (31.7%), shoes with diverse sizes according to shoes width (13.7%), and shoes made of soft materials in consideration of various foot shapes. 2. Results of Foot Measurement Experiments Busan's males in their 60s and above were 166.31cm (Height), 63.51kg (weight), 23.94cm (foot length), 9.75cm (foot width), and 24.26cm (instep girth). The big toe angle of old males was $11.22^{\circ}$ and the little toe angle $14.70^{\circ}$. Four foot types were classified: 1 (long big foot), 2 (small inside-developed foot), 3 (toe-tip-gathered foot), and 4 (thin flat foot).

Trade Finance and Trade Collapse during the Global Financial Crisis: Evidence from the Republic of Korea

  • Song, E. Young
    • East Asian Economic Review
    • /
    • 제18권4호
    • /
    • pp.395-423
    • /
    • 2014
  • This study examines the role of trade finance in the trade collapse of 2008-09 from the perspective of the Korean economy. We use two approaches. Firstly, as background to a more formal analysis, we make a casual observation on the behavior of aggregate data on trade finance, on which Korea has relatively abundant data. Aggregate data do not convincingly support the view that trade finance played an active role in causing the trade collapse. The measures of trade finance and the value of trade both dropped sharply, but the ratio of trade finance over trade was stable and in some cases increased during the crisis period. Secondly, using quarterly data on listed firms in Korea, we conduct panel estimations to test whether firms that are more dependent on external finance experienced greater export contraction during the crisis. Our regression analysis suggests that the financial vulnerability of firms, measured by various financial ratios, did not contribute to export contraction during the financial crisis. This observation largely applies even to smaller firms, who are usually thought of as being more vulnerable financially. However, we find that small exporters that relied heavily on cross-border trade payables or receivables suffered larger drops in export growth during the crisis.

생활한복(生活韓服)의 착용실태(着用實態) 및 디자인 선호도(選好度)에 관(關)한 연구(硏究) - 대구(大邱) 지역(地域)을 중심(中心)으로 - (A Study on Wearing Behavior & Design Preference for Saenghwal Hanbok - Focusing on Daegu -)

  • 김영미;부애진;홍정민
    • 패션비즈니스
    • /
    • 제7권5호
    • /
    • pp.54-65
    • /
    • 2003
  • To accomplish the above goal of this study, I have taken the statistics about wearing behavior and design preference for Saenghwal Hanbok. This is surveyed by 354 women having jobs 20-50years old-in Daegu. The result of the study is summarized as follows. People prefer to put on Saenghwal Hanbok same as the Korea Traditional Dress in the traditional holidays and the active style that they can dress as casual clothes having the Korea Traditional Dress's characteristics as well. Form a viewpoint of appearance, people prefer Jugori have a bit spare width, the length comes near to the waist line, the type of Korean Traditional Dress's sleeve, and the round type that is linked body and sleeve in waist section and length is between knee and the calf of leg.