• Title/Summary/Keyword: Active involvement

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Studies on Executions of Brand Activism: Focused on In-depth Interviews with Brand Managers (브랜드 액티비즘의 구현방식 연구: 브랜드 담당자의 심층 인터뷰를 중심으로)

  • Park, Hayoung;Lee, Cheolhan
    • The Journal of the Korea Contents Association
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    • v.21 no.10
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    • pp.194-203
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    • 2021
  • With the spread of Corona virus l spreading to the uncertainty of society, consumers request more active social responsibility programs. In other words, it is manifest that corporate brands are required to pursue the public interests. Consumers go beyond the corporate social responsibility programs and support corporate's involvement to solve the social problems and they consume the brand accordingly. Thus, the companies respond to the consumers' request as a form of brand activism, or the new social marketing form in which the companies set the brand as an individual and seek the solutions of social issues. In this study, five experienced experts in the area were recruited to conduct in-depth interviews and how brand activism was practiced worldwide. The results reveal that brand activism is actively practiced with the support of consumers in the area of support for the small business, anti-racism efforts, gender diversity and equality, and sustainability.

How Well Are WHO's Global Age-friendly Cities Guidelines Reflected in Saeromaji Plan 2015? (WHO의 고령친화도시모델가이드 충족도 분석: 제2차 저출산·고령사회기본계획을 중심으로)

  • Chung, Soondool;Auh, Erica Yoonkyung
    • 한국노년학
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    • v.32 no.3
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    • pp.913-926
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    • 2012
  • The purpose of this study is to review Saeromaji Plan 2015 (the Second Basic Plan for the Low Fertility and Aging Society) with the framework of WHO's (2007) guidelines for building age-friendly cities and to provide suggestions for improvements in planning for the aging society. The contents of the Plan pertaining to the aging society sections were reviewed by two independent researchers to examine the extent to which the Plan fulfilled 169 checklists across 8 themes proposed by WHO. The results indicate that all 8 themes were partially reflected in the Plan. Suggested improvements for planning for the aging society include taking an inclusive approach to bring generations together, providing more options for older adults, and including more active involvement of the private sector in planning.

The Mechanism of Labor Motivation as a Determinant of Economic Security of Enterprises in Competitive Conditions

  • Lagodiienko, Volodymyr;Samoilenko, Viktoria;Pasko, Maryna;Ovod, Larysa;Matsulevych, Yevgeniy
    • International Journal of Computer Science & Network Security
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    • v.22 no.2
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    • pp.385-393
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    • 2022
  • In the study of the mechanism of labor motivation as a determinant of economic security of the enterprise in competitive conditions, it was found that motivation is determinant in creating the conditions for production and ensuring the active functioning of the enterprise. It is substantiated that the motivational mechanism is the presence of a system of levers, incentives, measures and other elements for economic and administrative incentives for employees, which are used for incentives to work, increase productivity and safety, and more. The motivational mechanism plays an important role in ensuring the economic security of the enterprise and at the same time is a lever to increase competitiveness in the market. The functions of the mechanism of labor motivation are singled out, among which: explanatory-substantiating, regulative, communicative, socialization, regulating. The stages of occurrence of the motive for the employee are classified. The interrelation of motives and incentives in the mechanism of labor motivation as determinants of economic security of the enterprise in competitive conditions is proved. It is proved that the mechanism of labor motivation as a determinant of economic security of the enterprise in competitive conditions should be aimed at: assistance in forming and achieving goals and objectives of the enterprise and achieving balance and equilibrium of economic goals and social responsibility of the enterprise; ensuring close cooperation between management and employees of the enterprise; focus on building a flexible mechanism; transition to a democratic style of governance and involvement of employees in decision-making.

The involvement of Parkin-dependent mitophagy in the anti-cancer activity of Ginsenoside

  • Sun, Xin;Hong, Yeting;Shu, Yuhan;Wu, Caixia;Ye, Guiqin;Chen, Hanxiao;Zhou, Hongying;Gao, Ruilan;Zhang, Jianbin
    • Journal of Ginseng Research
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    • v.46 no.2
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    • pp.266-274
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    • 2022
  • Colon cancer, the third most frequent occurred cancer, has high mortality and extremely poor prognosis. Ginsenoside, the active components of traditional Chinese herbal medicine Panax ginseng, exerts antitumor effect in various cancers, including colon cancer. However, the detailed molecular mechanism of Ginsenoside in the tumor suppression have not been fully elucidated. Here, we chose the representative ginsenoside Rg3 and reported for the first time that Rg3 induces mitophagy in human colon cancer cells, which is responsible for its anticancer effect. Rg3 treatment leads to mitochondria damage and the formation of mitophagosome; when autophagy is inhibited, the clearance of damaged mitochondria can be reversed. Next, our results showed that Rg3 treatment activates the PINK1-Parkin signaling pathway and recruits Parkin and ubiquitin proteins to mitochondria to induce mitophagy. GO analysis of Parkin targets showed that Parkin interacts with a large number of mitochondrial proteins and regulates the molecular function of mitochondria. The cellular energy metabolism enzyme GAPDH is validated as a novel substrate of Parkin, which is ubiquitinated by Parkin. Moreover, GAPDH participates in the Rg3-induced mitophagy and regulates the translocation of Parkin to mitochondria. Functionally, Rg3 exerts the inhibitory effect through regulating the nonglycolytic activity of GAPDH, which could be associated with the cellular oxidative stress. Thus, our results revealed GAPDH ubiquitination by Parkin as a crucial mechanism for mitophagy induction that contributes to the tumor-suppressive function of ginsenoside, which could be a novel treatment strategy for colon cancer.

Outcomes of Urgent Interhospital Transportation for Extracorporeal Membrane Oxygenation Patients

  • Jun Tae, Yang;Hyoung Soo, Kim;Kun Il, Kim;Ho Hyun, Ko;Jung Hyun, Lim;Hong Kyu, Lee;Yong Joon, Ra
    • Journal of Chest Surgery
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    • v.55 no.6
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    • pp.452-461
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    • 2022
  • Background: Extracorporeal membrane oxygenation (ECMO) can be used in patients with refractory cardiogenic shock or respiratory failure. In South Korea, the need for transporting ECMO patients is increasing. Nonetheless, information on urgent transportation and its outcomes is scant. Methods: In this retrospective review of 5 years of experience in ECMO transportation at a single center, the clinical outcomes of transported patients were compared with those of in-hospital patients. The effects of transportation and the relationship between insertion-departure time and survival were also analyzed. Results: There were 323 cases of in-hospital ECMO (in-hospital group) and 29 cases transferred to Hallym University Sacred Heart Hospital without adverse events (mobile group). The median transportation time was 95 minutes (interquartile range [IQR], 36.5-119.5 minutes), whereas the median transportation distance was 115 km (IQR, 15-115 km). Transportation itself was not an independent risk factor for 28-day mortality (odds ratio [OR], 0.818; IQR, 0.381-1.755; p=0.605), long-term mortality (OR, 1.099; IQR, 0.680-1.777; p=0.700), and failure of ECMO weaning (OR, 1.003; IQR, 0.467-2.152; p=0.995) or survival to discharge (OR, 0.732; IQR, 0.337-1.586; p=0.429). After adjustment for covariates, no significant difference in the ECMO insertion-departure time was found between the survival and mortality groups (p=0.435). Conclusion: The outcomes of urgent transportation, with active involvement of the ECMO center before ECMO insertion and adherence to the transport protocol, were comparable to those of in-hospital ECMO patients.

Youth Audience Development in the Non-face-to-Face Era: An Action Research of National Theater Company's (비대면 시대의 청소년 관객개발 - 국립극단 어린이청소년극 <영지> 실행연구 -)

  • Jung, Yong Sung;Chang, WoongJo
    • Korean Association of Arts Management
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    • no.56
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    • pp.217-242
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    • 2020
  • At a moment in which the entire culture and arts field is in crisis due to the Covid-19 pandemic, the audience development strategies practiced by arts organizations require significant adaptation. In this paper we consider the theater for young audiences, Youngji, produced by the TYA(Theater for Young Audiences) Research Center(TYARC) of the National Theater Company of Korea (NTCK). We examine how an arts organization develops youth audiences and creates a participatory culture when normal non-face-to-face engagement is not possible. We applied an Action Research methodology to our research filed, which allowed us to track continuous change based on the evolving practices and contingencies of one arts sector organization. Using Brown and Novak-Leonard's (2011) audience involvement spectrum, Koste's (1995) concept of creative drama, and Moore's (1993) transactional distance theory, we explored the possibility of active audience development by analyzing the ways in which NTCK's arts education has adapted its approach to audience development. We find that, even in this non-face-to-face era, it is possible to effectively develop youth audiences through a dramatic play that continues from play to drama.

Predisposing, Enabling, and Reinforcing Factors of COVID-19 Prevention Behavior in Indonesia: A Mixed-methods Study

  • Putri Winda Lestari;Lina Agestika;Gusti Kumala Dewi
    • Journal of Preventive Medicine and Public Health
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    • v.56 no.1
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    • pp.21-30
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    • 2023
  • Objectives: To prevent the spread of coronavirus disease 2019 (COVID-19), behaviors such as mask-wearing, social distancing, decreasing mobility, and avoiding crowds have been suggested, especially in high-risk countries such as Indonesia. Unfortunately, the level of compliance with those practices has been low. This study was conducted to determine the predisposing, enabling, and reinforcing factors of COVID-19 prevention behavior in Indonesia. Methods: This cross-sectional study used a mixed-methods approach. The participants were 264 adults from 21 provinces in Indonesia recruited through convenience sampling. Data were collected using a Google Form and in-depth interviews. Statistical analysis included univariate, bivariate, and multivariate logistic regression. Furthermore, qualitative data analysis was done through content analysis and qualitative data management using Atlas.ti software. Results: Overall, 44.32% of respondents were non-compliant with recommended COVID-19 prevention behaviors. In multivariate logistic regression analysis, low-to-medium education level, poor attitude, insufficient involvement of leaders, and insufficient regulation were also associated with decreased community compliance. Based on in-depth interviews with informants, the negligence of the Indonesian government in the initial stages of the COVID-19 pandemic may have contributed to the unpreparedness of the community to face the pandemic, as people were not aware of the importance of preventive practices. Conclusions: Education level is not the only factor influencing community compliance with recommended COVID-19 prevention behaviors. Changing attitudes through health promotion to increase public awareness and encouraging voluntary community participation through active risk communication are necessary. Regulations and role leaders are also required to improve COVID-19 prevention behavior.

A Inquiry of Happiness Pursuit through Sports activity (스포츠와 행복추구)

  • Soojung Park
    • Korean Journal of Culture and Social Issue
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    • v.15 no.1
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    • pp.241-250
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    • 2009
  • This study examines that how can we pursuit the happiness through sport activities. For achieves this purpose, focusing specifically on what is happiness, physical happiness process and psychological happiness process. Therefore, this study was started that sport have an influence of individual's physical and psychological health. The conclusions of this study are like that: Individual's participation in sport is very important. Sport experience requires understanding of inherent meaning attached to sport and ongoing efforts to acquire wisdom to capitalize on sport in an appropriate manner. Sport experience should be deemed as a means of serious activities and pursuit of happiness. In sport participants, someone's age is not meaningful. As getting old, a sport participate rates and happiness are increasing. Especially, In aging society, This facts are very meaningful. Therefore Sport participation is closely related to the perceived quality of life and happiness. It can be further suggested that physically active sport-leisure participation rather than passive or sedentary leisure involvement increases perceived quality of life and happiness. Happiness is life itself.

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Present Status and Future Prospect in Salmon Research in Korea (한국의 연어생물학 연구 동향과 전망)

  • Kim, Su-Am;Lee, Chae-Sung;Kang, Su-Kyung
    • The Sea:JOURNAL OF THE KOREAN SOCIETY OF OCEANOGRAPHY
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    • v.12 no.2
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    • pp.57-60
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    • 2007
  • Interest in chum salmon(Oncorhynchus keta) biology I Korea has increased since the establishment of the Yangyang Inland Hatchery of the National Fisheries Research and Development Institute during mid 1980s. The enhancement program of chum salmon was expanded thereafter, so that chum salmon were transplanted 18 streams in the coast of the Korean Peninsula. However, ecological research on salmon species was very limited due to the lack of a research program. Though involvement in the North Pacific Anadromous Fish Commission (NPAFC) requires scientific investigation on salmon research of each member nation, no conspicuous increase in research funding was achieved in Korea. Oceanic environments have been rapidly altered by climate change during the last a few decades and ocean ecosystems including salmon populations will be modified by global warming. Special attention is needed for stocks near the southern boundary of distribution, such as Korean chum salmon. This special issue is the venue for reviewing ongoing researches in Korea, and we hope that this issue will be a big step toward active ecological research in Korea under changing environments.

Case Study on a Revised Career Fair at a Medical School Based on the Career Planning Process Model (진로계획과정모형에 기반한 충남대학교 의과대학 진로박람회 개선 사례)

  • So-young Lee;Jeong Lan Kim;Kukju Kweon
    • Korean Medical Education Review
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    • v.26 no.1
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    • pp.27-35
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    • 2024
  • Medical students' career choices hold significant importance at both individual and national levels. Therefore, Chungnam National University College of Medicine aimed to systematize its revised career fair in 2022, basing its efforts on a career planning process model. Chungnam National University College of Medicine sought to formalize the design process by utilizing the ADDIE model (analysis design, development, implementation, evaluation model) in developing programs for the career fair program. Throughout the entire process, the student support center and student council actively collaborated, striving to incorporate students' requests and opinions. They designed and developed a program for all stages of the career planning process. However, a new stage ("review & ref lection") was added to the existing 4-phase model, creating a transformed framework where this stage interacts with the original 4 phases. Each stage involved portfolios, career aptitude tests, career-related lectures, posters with introductory information about majors, and booths for each major. The revised career fair attracted double the expected participants (N=589). The program evaluation survey showed overall positive responses (N=135). Additionally, some factors in the Specialty Indecision Scale showed significant differences between before and after the career fair. The success of the newly developed career fair at Chungnam National University College of Medicine can be attributed to its systematic framework and the active involvement of students throughout the process. However, for aspects with long-term implications, such as "understand yourself " and "choose your specialty," there may be a need for supplementary programs.