• 제목/요약/키워드: A Major Building

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공동주택 상품의 고객서비스 개선 전략 연구 (A Strategy to Improve Customer Service for Apartment Building Units)

  • 이현민;이동훈;김선국
    • 한국건축시공학회지
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    • 제9권5호
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    • pp.163-172
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    • 2009
  • 고객의 중요성이 지속적으로 증대됨에 따라 조직 구조를 고객 중심 구조로 전환해야 한다는 요구가 증대되고 있다. 건설업은 제조업과는 달리 비 반복적이고 비표준화의 업무특성을 가지고 있으므로 하나의 건축물을 완성하기 위하여 다양한 자재, 인력, 기술, 장비 등을 투입하여 복합적인 업무를 수행하게 된다. 따라서 이러한 업무를 추진하는데 있어서 예기치 못했던 상황들은 쉽게 발생하기 마련이다. 본 연구의 목적은 비용 관리 및 브랜드 관리를 통하여 공동주택 상품의 고객서비스를 개선하기 위한 전략을 연구하는 것이다. 본 연구를 위해 공동주택을 중심으로 고객서비스 및 경영전략에 대한 경영학적 정의와 개념을 정리하고, 문제점 분석을 위하여 주택 입주 고객과 전문가집단을 대상으로 설문조사를 실시한다. 또한 국내 주요 건설 회사들의 외부 환경 및 내부 역량을 분석하고, 고객서비스의 시장상황을 반영하여 SWOT 분석을 실행한다. 이를 통하여 기간별 전략 추진계획을 세우며, 전략추진 경영자원을 분석하여 전략의 성과를 예측한다.

DIMENSIONS OF INTEGRATED MARKETING COMMUNICATION (IMC) AND THEIR IMPACT IN CREATING BRAND EQUITY IN THE QUICK SERVICE RESTAURANT (QSR) INDUSTRY IN COIMBATORE CITY

  • Selvakumar, J. Joshua
    • 동아시아경상학회지
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    • 제1권3호
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    • pp.42-50
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    • 2013
  • Brand Equity plays a major role in the highly competitive Quick Service Restaurants (QSR) industry in India. There are a variety of factors which affect the brand equity that a company commands in the market. Integrated Marketing Communication (IMC) is an emerging concept in marketing wherein all the major promotional activities are used to create a synergic output and send across a clear and consistent message to the customers. This study aims to find out the impact of five major tools of IMC namely Advertising, Word of Mouth, Sales Promotion, Event Sponsorships and Public Relations which are most applicable in the QSR industry on the four major dimensions namely Brand Awareness, Brand Association, Perceived Quality and Brand Loyalty which aid in creating Brand Equity. The study was conducted by collecting data from a sample and analyzing the data using statistical tools to find any relationships between the above mentioned variables. The findings suggest that marketers should focus on building favorable opinion about the brand amongst customers and take care regarding the news published about the brand since it affects brand image. Moreover, it was also found out that making people aware about the brand and the perceived quality about the brand play the major role in creating brand equity more than other factors.

터널굴착에 따른 인접건물 손상위험도 평가시스템 (Tunneling-induced Building Damage Risk Assessment System)

  • Park, Yong-Won;Yoon, Hyo-Seok
    • 한국지반공학회논문집
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    • 제18권3호
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    • pp.51-59
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    • 2002
  • 이 논문에서는 터널막장 주변지반의 3차원적 지반거동을 고려한 인접건물의 손상위험도 평가시스템 개발에 관한 내용을 다루었다 이 시스템은 크게 건물 및 지반정보 모듈, 계측데이터 모듈, 침하평가모듈 및 건물 손상평가모듈로 구성되어 있다. 지반 침하평가 및 건물 손상평가 모듈은 이 시스템의 핵심 모듈로서 Attewell 등(1982)이 제안한 침하평가 모형을 토대로 터널시공으로 인한 침하량 및 범위를 정량적으로 평가한 후, 터널노선에 인접한 건물의 손상위험도를 Mair 등(1996)이 제시한 건물손상 평가방법을 근거로 평가한다. 터널굴착으로 인한 지반거동 평가에서 가장 큰 영향인자인 지반손실률($V_{s}$)또는 최대침하량($w_{max}$)및 변곡점(i)의 위치는 계측자료, 수치 해석 결과 그리고 각종 경험식을 사용하여 자동적으로 계산되도록 구축하였다. 한편, 건물 손상평가는 터널막장의 위치를 변화시키며 임의 구간의 인접건물에 대한 손상위험도 평가가 수행될 수 있는 기능을 부여하였다. 개발된 시스템 검증은 Boscardin과 Cording(1989)이 워싱턴 DC의 매트로 터널에 인접한 2층 조적식 건물의 계측사례를 적용하여 수행하였다.

범용 위험도 평가서를 이용한 조선업체 작업에서의 누적외상성질환에 대한 인간공학적 분석 (An Application of a Baseline Checklist for Risk Assessment of Cumulative Trauma Disorders in Shipyard Workers)

  • 박동현;한상환
    • 한국산업보건학회지
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    • 제8권1호
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    • pp.24-35
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    • 1998
  • Cumulative trauma disorders(CTDs) have been a growing problems for US and European industries with higher incidence rate every year. The increase and their associated costs has led companies to form committes and implement programs to address this problem. In our country, we have just started to recognize and to work on the problems in industry. This study conducted an ergonomic analysis for typical jobs of ship building industry which was not usually surveyed for CTD problem. A baseline CTD checklist which was supposed to do a risk assessment was developed and applied in this study. Initially, we considered five major parts in the checklist which consisted of personal, frequency, posture, force, and miscellaneous information. Most jobs in ship building industry were much different from typical assembly work and VDT work that have been major part of the previous CTD studies. Specifically, job characteristics in terms of frequency and posture were quite different. There were relatively long cycle time, awkward postures for whole body (not just for upper extremities). Also, CTD risk scores based on checklist were a lot higher than the scores for VDT jobs which was a case of preceding application of the checklist. Specifically, grinding jobs turned out to be the most risky one in terms of CTDs. In conclusion, usual CTD prevention guidelines are not likely to he effective in this type of industry. An individual job based interventions are strongly suggested to have a good control of CTD problems in ship building industry.

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Overview of Seismic Loads and Application of Local Code Provisions for Tall Buildings in Baku, Azerbaijan

  • Choi, Hi Sun;Sze, James;Ihtiyar, Onur;Joseph, Leonard
    • 국제초고층학회논문집
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    • 제3권1호
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    • pp.65-71
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    • 2014
  • Baku, the capital of Azerbaijan, has seen a boom in construction in recent years. The old Baku city has been rapidly transforming into a new hub of high-rise buildings and lively cultural centers hosting the Euro Vision Song Contest in 2012 and European Games in 2015. A major population shift to Baku from its suburbs and the countryside has resulted in the doubling of Baku's population in the 4 years between 2009 and 2013. As of January 2013, Baku's population reached four million people, 43% of the citizens in Azerbaijan according to The State Statistical Committee of Azerbaijan. With this trend, the city needs more high-rise buildings to accommodate rapidly increasing demands for more housing and business space. Until the Azerbaijan Seismic Building Code was published in 2010 and became effective, many different seismic criteria, in terms of building codes and seismic intensities, were used for all new high-rise projects in Baku. Some designers used the SNIP (Russian) code with seismic level 9 or level 8 with 1 point penalty. Others used the Turkish code with Seismic Zone 1, UBC 97 with Zone 2 through 4, or IBC with Sa = 0.75 g through 1.0 g. The seismic intensity is now clarified with the Azerbaijan Seismic Building Code. However, the Azerbaijan Seismic Building Code is appropriate for low-rise buildings applications but may be inappropriate for high-rise project applications. This is because the code-defined response spectrum yields unrealistically conservative seismic forces for high-rise buildings with long periods, as compared to those determined by other internationally accepted building codes. This paper provides observations and recommendations for code-based seismic load assessment of high-rise buildings in the Baku area.

적층고무형 면진장치를 갖는 RC건물의 면진효과 검증 진동대 실험 (Shaking Table Tests of the 1/3 Scaled R/C Building with the Laminated Rubber Bearings)

  • 김동영;천영수;황기태;장극관
    • 한국콘크리트학회:학술대회논문집
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    • 한국콘크리트학회 2004년도 춘계 학술발표회 제16권1호
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    • pp.420-422
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    • 2004
  • This paper reports the results of performance verification tests of the base isolated RC building with the laminated rubber bearings which is manufactured by Dongil Rubber Belt Co.. The shaking table tests were performed using a scaled 3-story model scaled to 1/3 of the prototype RC apartment building. Several major earthquake records were scaled to different peak ground accelerations and used as input base excitations. Through the verification tests, the validity of the applied base isolation device and the response reduction effect against earthquakes are confirmed.

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이중외피 창호특성에 따른 계절별 실내 주광환경 평가 (Evaluation of Seasonal Daylighting Performance according to Window Compositions of Double Skin Facades)

  • 임태섭;강승모
    • 한국실내디자인학회논문집
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    • 제24권4호
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    • pp.91-98
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    • 2015
  • Double skin façade is known that several features affected the building energy and daylighting performance. That is why the envelope is able to consist of all architectural materials such as glass, aluminum, wood and insulation for vision of residents and workers in buildings. Its specifications is very diverse according to the building designers and building owners. In recent times, visual environment became a major focus and resulted in the development of cutting edge engineering of diverse glazing systems and shading devices by growing interests of friendly environment. Thus this research has evaluated the fluctuations of interior lighting and atmospheric conditions based on double skin facade systems. Especially in terms of daylighting environment as dependent on solar variations, this research provides quantitative analysis of interior lighting conditions and how it affects the living conditions as well as improve the design of interior spaces.

철골형 CFT 프레임을 활용한 내진보강 복합공법 개발 (Development of Seismic Strengthening Composite Method using Steel type CFT Frame)

  • 이동운;우종열;박현정
    • 한국건축시공학회:학술대회논문집
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    • 한국건축시공학회 2018년도 춘계 학술논문 발표대회
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    • pp.101-102
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    • 2018
  • There is a risk that the damage caused by frequent earthquakes can lead to the risk of personal injury due to cracks in buildings and collapse of major structures. Although the seismic design of the new building is designed to be reinforced, the existing structure is not exposed to the risk of earthquake. Therefore, it is aimed to develop the steel frame type CFT composite method which can easily reinforce the CFT structural system with excellent seismic performance against the old non - seismic structure.

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외기조건이 개질된 라텍스 혼입콘크리트 슬래브 표면에 미치는 영향 (Effects of climate condition on concrete slab with modified-latex)

  • 차훈;김대건;최상환;문경식
    • 한국건축시공학회:학술대회논문집
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    • 한국건축시공학회 2014년도 추계 학술논문 발표대회
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    • pp.7-8
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    • 2014
  • Latex-modified concrete using ready mix concrete (R-LMC) was developed for application of building construction project (specifically, the rooftop of a parking garage unable to use heavy equipments for bridge deck overlay) due to three major outstanding properties of R-LMC; bond strength, resistance of cracks at early age, and resistance of freezing and thawing. However, R-LMC at the placement stage is required to be sufficiently cured because R-LMC is very sensitive to rate of evaporation of surface moisture. This study focused on effects of different curing methods and climate condition on cracks on the surface of hardened R-LMC considering the chart of rate of evaporation of surface moisture from concrete provided by American Concrete Institute in manual for placement of latex modified concrete.

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한국 현대건축의 실내에 나타난 하이테크적 특성에 관한 연구 (A Study on the High-Tech Characteristics in Interior of Korean Contemporary Architecture)

  • 남경숙
    • 한국실내디자인학회논문집
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    • 제18호
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    • pp.87-95
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    • 1999
  • The purpose of this study is to find out the High-Tech characteristics in interior of Korean contemporary architecture. To achieve the purpose of this study, the major contents are as follows: 1. Explaining the concept of High-Tech architecture desigv. 2. Explaining the characteristics of High-Tech architecture design in finding out the expressional and technical characteristics. 3. Analysing the building which have propensity to High-Tech design in Korea by means of the expressional and technical characteristics. 4. finding out the characteristics of High-Tech in Korean interior architecture and contributing to study the High-Tech interior desigv. By analysing the buildings showing High-Tech characteristics in interior of Korean contemporary architecture. The ranking of the High-Tech characteristics is lst new material and lightness, last polychrome. The ranking of the building is lst Posco center, 2nd Samsung traffic museum and Kolon new building.

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