• Title/Summary/Keyword: 50s women

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Study of Fashion Application Usage Pattern and Styling Considerations of Middle-aged Women in thier 40s and 50s (40~50대 중년 여성의 패션 애플리케이션 활용 실태 및 스타일링 고려사항 연구)

  • Lee, Jung Eun;Kim, Dong-Eun
    • Fashion & Textile Research Journal
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    • v.24 no.3
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    • pp.279-288
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    • 2022
  • This study aims to derive the need for middle-aged women to consider using fashion product applications, styling, and personalized styling services. To analyze the fashion styling considerations of middle-aged women, 200 women in their 40s and 50s were surveyed. Middle-aged women usually tend to shop through home shopping, department stores, fashion soho (Small office home office) malls, and open market-type applications, and purchase fashion products more than two or three times a month, spending an average of less than 50,000 won per month. Middle-aged women consider choosing appropriate clothing based on the occasion and place, complementing the flaws of the changed body type as well as taking into account the weather in the styling process, and seek to showcase a sophisticated, luxurious, and youthful image through styling. However, they are confused and face difficulties in fashion styling, with regard to not only overall body shape but also partial body changes, such as increasing waistline, flabby thighs and arms, and decreasing hip volume. In addition, middle-aged women were looking for expert advice on styling to help them look the best. They also wanted to solve the difficulties of making a right choice amid the overflowing information related to fashion. The results of the study contribute to identifying products that meet the needs of middle-aged women and help develop detailed consumer-tailored marketing strategies, thereby improving sales of fashion products.

A Study on the Factors Affecting Working Women's Continuance Intention in Economic Activities : Focusing on the Moderating Effect of Family Support (근로여성의 경제활동 지속의지에 영향을 미치는 요인에 관한 연구: 가족지지의 조절효과를 중심으로)

  • Park, Soon Jung;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.2
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    • pp.163-176
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    • 2021
  • Although several studies have made and policies have formulated for an increase in women's participation in economic activities, the participation rate of women in economic activities in Korea is only 50% and much lower than in other advanced countries. This study aims to analyze the factors that affect women's continuance intention in economic activities including their motivation for economic activities, women's perception of work, and government support recognition. We empirically analyze and examine such factors and the moderating effects of family support. The survey was conducted on women nationwide to be distributed evenly among various age groups, ranging from those in their 20s to those in their 50s. The results of the empirical analysis based on the data collected on a total of 406 people were as follows. First, the motivation for economic activities including economic and self-realization motivation, women's perception of work, and government support was seen as having a significantly positive effect on women's Continuance Intention in Economic Activities. Second, the impact of women's work perception on their continuance intention in economic activities varied depending on the level of family support, and its moderating effect was confirmed. But there was no moderating effect of family support between economic and self-realization motivation, government support recognition, and the women's continuance intention for economic activities To increase women's continuance intention for economic activities, both support for work-family compatibility policies and institutional support should be provided. Government support will also be needed in order to enable women with abundant experience to participate in economic activities.

A Study on the Purchasing Practice and Satisfaction of Down-aging Clothes for the Female in their 40s-50s (4050세대 여성의 다운-에이징(Down-aging) 의류 구매실태 및 치수만족도 조사)

  • Lim, Ji-Young
    • Fashion & Textile Research Journal
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    • v.14 no.3
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    • pp.423-429
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    • 2012
  • This study investigated purchasing practice and size satisfaction to offer basic data to establish a marketing strategy and produce down-aging clothes for females in their 40s-50s. For the data analysis, crosstabs, factor analysis, and one-way ANOVA were used. The results were as follows; first, middle-aged women were observed to purchase down-aging clothes "to look younger" and not purchase clothes "due to the lack of right sizes." For women who answered to 'not purchase clothes', they also acknowledged that they intended to purchase down-aging clothes in the future if the right size is available. Second, people in their early 40s significantly considered perceptual qualities such as fashion and brand names while people in their late 50s placed the most importance in practicality and wearability. For body shapes, people with overweight body types were found to significantly consider physical performance, practicality, and wearability. Third, the examination of purchase satisfaction levels by age groups showed that younger age groups had high satisfaction level for wear functionality related items that included size and activity however, the late 50s group had the lowest satisfaction level. Middle-aged women purchased clothes to look younger however, they simultaneously wear clothes that are plain and conservative or respectable and graceful. Therefore, the development of products reflect the analysis of designs that can help create a more youthful appearance and women's preferred styles are needed in addition to the establishment of a differentiated sizing system for middle-aged female consumers in the incorporation of the characteristics of middle-aged women's body parts.

Morphological standardization research of head and face on the 50's and 60's in Korean according to Sasang Constitution (한국인(韓國人) 남(男).여(女) 50-60대(代)의 사상체질별(四象體質別) 안면형태(顔面形態)에 관(關)한 표준화(標準化) 연구(硏究))

  • Lee, Su-Kyung;Lee, Eui-Ju;Koh, Byung-Hee;Song, Il-Byung;Yun, Jong-Hyun
    • Journal of Sasang Constitutional Medicine
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    • v.12 no.2
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    • pp.123-131
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    • 2000
  • 1. Background and Purpose The faces of human being change as they grow older. Therefore, we must consider the changes of the face when we diagnosed the Sasang Constitution of men through the analysis of facial appearance. As a study of all the standardization researches about the morphology of face, I carried out this study about the 50's and 60's of Korean men and women according to Sasang Constitution. 2. Objectives The object of this study is selected from the patients who were already diagnosed Sasang Constitutions at the department of Sasang Constitutional Medicine in Kyunghee Oriental Medical Center. The number of the patients were 74 men and 73 women in 50's and 60's. The number of general age group were 182 men and 180 who were also diagnosed Sasang Constitutions at the department of Sasang Constitutional Medicine at the same period. 3. Method I took the photographs of front view and lateral view of the objectives by digital camera and obtained the 200 measure through the facial measurement program. I compared the measure of 50's and 60's by three constitutional groups and I also compared the measure between 50's to 60's and all ages by three constitutional groups. 4. Results In men group, the measures which made differences by each constitutional groups were 17, and they were 6 in 50's and 60's. In women group, the measures which made differences by each constitutional groups were 52, and they were 33 in 50's and 60's 5. Conclusion (1) In the men group of 50's and 60's, Taeumin showed wide bigonial breadth, Soyangin showed long brow and Soumin showed big eyes. (2) In the women group of 50's and 60's, Taeumin showed the longest level of facial length, width and metopion head length, Soyangin showed metopion head length was long and the nose was also long, Soumin showed the ratio of brow in the face didn't make any difference with other constitutions and the metopion head length was short. (3) The measures which made differences were more in the all ages than in the 50's and 60's. It means that the differences decrease as they grow older, especially in 50's and 60's.

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A Study on the Breast Shapes of Adult Women according to the Age (성인여성의 연령집단별 유방형태 분석에 관한 연구)

  • 김영숙;손희순
    • Journal of the Korean Home Economics Association
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    • v.39 no.2
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    • pp.25-40
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    • 2001
  • The purpose of this study is to provide for the basic data useful to the development of the quality of brassiere featuring a good wearing feeling and an effect of reinstating and correcting breast shape. For this purpose, 220 adult women aged between 20 and 59 were sampled to survey their actual breast shapes. The results of this study can be summarized as follows; 1 According to the increase of age, the items of height were decreased and items of width, depth, circumference and length were increased, being obeser and breast point were drooped. So volume and bottom are3 of breast of 40.50′s women′s age group were larger than 20.30′s women′s age group and breast point width of 40.50′s women was being wider by increase of interior dimensions of breast. 2. The components of adult women′s breast shape can be categorized into "obesity of breast", "upper dimensions of breast and drop", "lower dimensions of breast and drop", "location of breast point and vertical size of breast", "interior dimensions of breast", "exterior dimensions of breast" Such components of breast shape very in terms of weight or apparence depending on ages. Older women tend to have more droopy and widen breasts.

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Body Fat Correlation on Physical Measurement of Women in Age Group Between 20s and 30s (20~30대 성인여성의 신체계측치와 체지방의 상관성)

  • Jeon, Jung-Hye;Sung, Su-Kwang
    • Fashion & Textile Research Journal
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    • v.6 no.5
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    • pp.641-647
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    • 2004
  • The research is focused on relationship between body fat percentage and physical characteristics of women in age group between 20s and 30s who experience great deal of physical change such as marriage, pregnancy, delivery, breast-feeding, and etc. The research used physical measurement of two hundreds women: 50 women in their early twenties, 50 women in their late twenties, 50 women in their early thirties, and 50 women in their late thirties. The research provides base data for women clothing industry by observing relationship between physical figure and body fat percentage rate based on obesity study on body fat percentage, physical BMI, R$\ddot{o}$hrer Index, and Vervaeck Index. Followings are conclusion of the research. The older the ages, the shorter the height and the heavier the weight. Recognizable differences in circumference, thickness, and width rather than in length are found. Also recognizable increases in average body fat percentage and average physical characteristics by age have found. By observing body fat percentage and physical measurements, it was revealed that weight has more effect on body fat percentage than height in all ages. Circumference, width, and thickness have more impact than length measurements among physical measurements. Main body or upper body has more impact than legs and arms or lower body. Body fat percentage increase rapidly by ages. 2.0% of age 20~24, 20.0% of age 25~29, 28.0% of age 30~34, and 54.0% of age 35~39 were sorted as obesity.

A Study on Awareness for Fluoride of a Christian Church (일부 교인들의 불소 인식도에 대한 연구)

  • Kim, Jae-Keun
    • Journal of environmental and Sanitary engineering
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    • v.24 no.4
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    • pp.39-48
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    • 2009
  • This paper investigated an overview of awareness for fluoride in the young christian association. 30% of men and 70% of women knew well the prevention of caries for fluoride and water fluoridation program and showed of 90% in 20's, 10% in 30's and 0.00% in 40's. 54%-known people for fluoride had each 37% of men and 63% of woman, then 46%-unknown people for fluoride had each 56.52% of man and 43.48% of women. This showed women knew well awareness for fluoride than men. This showed high level above 50% awareness for fluoride as 54% of comprehension for fluoride and 50% of water fluoridation program. Awareness of fluoride of the subjects known for fluoride, prevention of caries, effects of tooth and water fluoridation program appeared above 50% level as 54%, 47%, 45% and 50%, individually. Thus, tooth management in christian showed high level. But, awareness for fluoride of women in third condition 'unknown for mottled tooth' showed each 38%, 34% and 37%. The mottled tooth from an excessive fluoride appeared low level awareness for fluoride of women. It suggested hard scientific contents made woman subjects unknown the effects of fluoride for tooth.

Syntheses of 5-Fluorouracil-Fat Conjugates and Evaluation of Their in vitro Cytotoxic Activity (5-Fluorouracil-지질 결합체 합성 및 in vitro 항암효과 평가)

  • Lee, Hee-Joo;Chang, Pan-Sup;Kim, Jae-Wan;Jung, Ki-Hwa;Shin, Soon-Hee;Shin, Hae-Soon;Jung, Soon-Bog
    • YAKHAK HOEJI
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    • v.34 no.6
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    • pp.395-400
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    • 1990
  • The FU-fat conjugates(4a-e) as a prodrug have been synthesized by condensing various fatty acids(1a-e) via isocyanates(2a-e) as carbamoyl group at $N^1-position$ of 5-fluorouracil and their structures characterized. Preliminary testing for their antitumor effect was carried out on leukemia L1210 cells in culture. Most of them(4a-d) like the parent FU exhibited less than 50% inhibition on grouth of the cultrued cells at the concentration of $1\;{\times\;10^{-7}M$. Only a dicarboxylic acid derivative, 4e, showed over 50% inhibition at the same level.

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Romanticism of Fashion

  • Lee, Kyung-Ah;Chun, Hei-Jung
    • Proceedings of the Korea Society of Costume Conference
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    • 2003.10a
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    • pp.50-50
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    • 2003
  • Romanticism is advocating the conception called the respect of diversity and individuality in the modem society dominated by post-modernism trying to accept the various values. This is a very important spirit that is being solidified by the explosive consumption of materialism and the tendency of narcissism.

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