• Title/Summary/Keyword: 3-way Interaction

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The Effects of Temporal Distance between Purchase and Consumption on Consumer Choice (구매시기와 소비시기 간의 시간 간격이 소비자 선택에 미치는 영향)

  • Kang, Hyun-Mo;Min, Dong-Won
    • Journal of the Korean Operations Research and Management Science Society
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    • v.35 no.4
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    • pp.1-16
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    • 2010
  • In consumption environment, the time interval is frequently found between purchase and consumption. The objective of this study is to determine how consumers' purchase intentions can be influenced by this type of temporal distance. Construal level theory holds that the 'distant future situation' tend to be construed on a higher level than the 'near future situation.' Accordingly, when considering the consumption in the near future, consumers tend to be more likely to focus on the feasibility of the alternatives than on desirability. Conversely, when considering the consumption in the distant future, they are more likely to focus on the desirability of the alternatives than on feasibility. Along with the previous literature, the current study investigates the effects of temporal distance between purchase and consumption on consumer choice. Moreover, we aim to determine under which conditions these effects pertain. To test our hypotheses, we conducted a 2(temporal distance:near future vs. distant future) x 2(alternative type:high desirability, low feasibility vs. low desirability, high feasibility) x 3(additional offering:no gift, free coffee coupon, free mini book) between subjects design. The results show that the main effects of temporal distance and additional offering are significant. The 2 way interaction between temporal distance and additional offerings is also significant. Specifically, the purchase intention differentiation from additional offering tends to be larger at shorter temporal distances (near future) than at long ones (distant future).

Creativity Theory of Body Movement and Analysis of Creativity Factor (신체움직임의 창의성 이론과 요인분석)

  • Ahn, Byoung-Soon
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.672-679
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    • 2013
  • Creativity is the thinking ability and the expression of new image by imagination as a problem recognition and way of solution. This study aims to search for the creativity theory of body movement and to analyze the creativity factor. According to the study, the creativity of body movement needs four steps: movement awareness, movement design, movement discovery and movement use. The use of new image through self-perception and self concept brings about a creative improvement in the problem recognition and its resolution function. In conclusion, the creativity of body movement means the infinity of body movement as 'the third energy' and 'the flexibility of flow' by interaction.

Effects of the kinesiologic factors gait on symmetric load (양측성 부하가 보행의 운동학적 요인에 미치는 영향)

  • Ha, Mi-Sook;Nam, Kun-Woo
    • Journal of Korean Physical Therapy Science
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    • v.20 no.1
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    • pp.69-75
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    • 2013
  • Background : The purpose of this study was to investigate the effects of the kinesiologic factors of gait on symmetric load. Methods : The subjects were consisted normal 33 persons (10 males and 23 females). The kinds of weight of the bag was 0kg, 5kg and 7kg. The kinesiologic factors of gait measured by three dimensional motion analysis system and callibration marker. Callibration was ASIS, hip greater trochanter, knee lateral epicondyle on sagittal plane, ankle lateral malleolus on sagittal plane, toe 5th phalange. The changes kinesiologic factor were analyzed using one way ANOVA with SPSS 21.0 package program. Results : The weight of the bag was statistical significance on change of hip joint and knee joint(p<.05). The weight of the bag was no significance on change of ankle joint(p>.05). The right and left of the lower limbs was no significant(p>.05). Conclusion : This research provides weight of bag for the gait. This study showed that symmetric load does affect kinesiologic factors of gait. This indicates that there is an interaction that plays a crucial roles in the weight of bag and kinesiologic factors of gait.

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On Value-driven Market Orientation Strategies in Academic Libraries (대학도서관의 가치 기반 서비스 마케팅 강화 전략)

  • Shim, Won-Sik
    • Journal of Korean Library and Information Science Society
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    • v.38 no.3
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    • pp.321-334
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    • 2007
  • Marketing techniques developed for private organizations are being widely used in libraries. The primary focus in marketing has shifted to maximizing user perceived value from the perspective of library users. This paper examines library as an industry as a way to establish the basis for library's overall value, applies the R-I-R model and its taxonomy of value in using library and information services, and proposes market orientation approach to systematically plan and coordinate academic library marketing activities.

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Significance of p16 Positive Expression in Oropharyngeal Cancers

  • Bixofis, Regiane B.;Sassi, Laurindo Moacir;Patussi, Cleverson;Jung, Juliana E.;Ioshii, Sergio O.;Schussel, Juliana L.
    • Asian Pacific Journal of Cancer Prevention
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    • v.15 no.23
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    • pp.10289-10292
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    • 2015
  • Background: The involvement of HPV in oral and oropharyngeal carcinogenesis was first proposed in 2004, based on epithelial HPV tropism and detection of HPV genotypes in oral squamous cell carcinoma samples. While 60-70% of oropharynx tumors may be HPV-positive, only 10 to 19% of tumors of the oral cavity, larynx and hypopharynx appear to have HPV infection. The aim of the study was to evaluate HPV infection associated with oropharyngeal cancer. Materials and Methods: Seventy-eight cases were selected for p16 immunoexpression reactions, and demographic data were collected for comparisons. Results: Most patients were over 60 years old, and 64.1% were smokers. Immunohistochemistry results showed that 86.3% of cases stained positive for p16 protein. Conclusion: The oropharyngeal cancer profile at Erasto Gaertner Hospital presented a high index of smokers over 60 years as well a high number of p16+ tumors, for what we can not determinate the main etiologic factor, but can be aware of the number of patients that presented HPV infection. Since prevention is still the best way to deal with cancer disease, it is important to analyze the interaction of these two etiologic factors and how to detect lesions at an early stage.

Assessment of Long-Term Care Service Needs in the Baby Boom Generation (베이비 붐 세대의 장기요양서비스 요구도 조사)

  • Han, Song Yi
    • Research in Community and Public Health Nursing
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    • v.27 no.1
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    • pp.21-30
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    • 2016
  • Purpose: This research was conducted to identify long-term care service needs in the baby boom generation. Methods: Data were collected from September 3 to October 9, 2012 targeting 196 baby boomers residing in Seoul and Gyeonggi-do with the measurement of long-term care service needs having five domains. Collected data were analyzed using the SPSS 20.0 program. Results: Demand for long term care service in those who preferred nursing homes was highest as $4.40{\pm}0.69$ in the safe environment domain. In case of those preferring home care services, demand was highest as $4.37{\pm}0.56$ in the social interaction domain. People who preferred nursing homes had higher needs in personal health care and improvement of the service quality domains. Those who preferred home care services showed diverse needs according to their characteristics. Conclusion: The baby boom generation had high needs in all the domains of long-term care services and such needs were diverse according to their characteristics. However, long-term care services had limitations that they provided standardized and uniformed services only. Therefore, health care services and improved quality services should be provided in a way of meeting the users' needs, and tailored services should be provided in consideration of the users' characteristics.

A Study on Stage Background Image Design utilizing the Motion Graphics (모션그래픽을 활용한 배경영상디자인 연구)

  • Choi, Ji-Hye;Kim, Chee-Yong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2011.05a
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    • pp.365-368
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    • 2011
  • Image is the one of the media that satisfy the wants of people. A motion graphics is a new media stimulating not only a visual but also a hearing of people, and has gained attention by an important emotion communication way that communicates the sound and the visual messages to the audience. In this paper we study on what feelings the motion graphics used on the stage background communicates to the audience, and what its effects and efficiencies are. Because it is not generalized to apply the motion graphics to the stage background, the range of the study can't help being limited. However, recently during two or three years, the use of the motion graphics is increasing more and more, and we expect that its utilization is more expanded.

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Children's Daily Experience and School Adjustment by Children's Self-care (초등학교 1학년 아동의 자기돌봄경험에 따른 일상생활경험 및 학교생활적응에 관한 연구)

  • Kim, Kyoung-Eun
    • Korean Journal of Child Studies
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    • v.33 no.6
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    • pp.51-69
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    • 2012
  • The purpose of this study was to investigate the differences in children's daily experience and school adjustment of elementary school according to children's gender and self-care and to explore the relationship between children's daily experience and school adjustment. Data were collected from the NYPI panel survey of 2010. The data were analyzed by means of Cronbach's ${\alpha}$ tests, means, standard deviations, Two-way ANOVAs, and Pearson's Correlation. The results of this study were as follows : 1. There were some significant differences by gender and self-care in daily experience. Girls spent more time in watching TV but less time in games than boys. And self-care children spent less time in learning and reading, but more time in game and TV watching. Also there was a interaction effect of learning experience by gender and self-care. 2. There were some significant differences by gender and self-care in school adjustment. Girls showed more positive school adjustment than boys. And children who are cared for by their parents showed more positive learning and school rule adjustment. 3. There were some significant relationship between children's daily experience and school adjustment.

A Yew Technique for Infrared Spectroscopy using Polyethylene Film Cell (Polyethylene Film을 利用한 赤外線分光分析用 Cell)

  • Sung, Chwa-Kyung;Noh, Ick-Sam
    • Journal of the Korean Chemical Society
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    • v.7 no.1
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    • pp.58-64
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    • 1963
  • Authors propose a new technique using polyethylene film instead of sodium chloride window as a cell material. Nujol mulls, liquids and aqueous solutions are sandwitched between two pieces of polyethylene film which are held between cardboards. Ordinary lead or stainless steel spacers could be used if exact cell thickness is desired. A more elaborate cell can be assembled by injecting samples between two pieces of polyethylene film which are placed between sodium chloride windows of ordinary demountable liquid cell. The absorption bands due to polyethylene and Nujol are compensated by placing the polyethylene film of suitable thickness in the reference beam. The absorption bands due to solvents such as water can also be compensated by the polyethylene film cell sandwitched solvent of suitable thickness in the reference beam. This method would be a simple new technique. Especially this technique may offer a new helpful way for the investigation of the state of substances in aqueous system. Using this technique, authors have observed the appearance of an absorption bands at 3.2 micron, in the spectrum of phenol in aqueous solution, that is absent in the spectrum of phenol in benzene solution. The same absorption band also has been observed in the spectra of aqueous formaldehyde solution and aqueous polyvinyl alcohol solution, where the absorption bands due to polyethylene and water are compensated. Although it may be regarded that this absorption band is related to the intermolecular interaction between water and the solute having OH group, that is hydrogen bonding. The exact assignment of this absorption band is out of this work.

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Identifying literature-based significant genes and discovering novel drug indications on PPI network

  • Park, Minseok;Jang, Giup;Lee, Taekeon;Yoon, Youngmi
    • Journal of the Korea Society of Computer and Information
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    • v.22 no.3
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    • pp.131-138
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    • 2017
  • New drug development is time-consuming and costly. Hence, it is necessary to repurpose old drugs for finding new indication. We suggest the way that repurposing old drug using massive literature data and biological network. We supposed a disease-drug relationship can be available if signal pathways of the relationship include significant genes identified in literature data. This research is composed of three steps-identifying significant gene using co-occurrence in literature; analyzing the shortest path on biological network; and scoring a relationship with comparison between the significant genes and the shortest paths. Based on literatures, we identify significant genes based on the co-occurrence frequency between a gene and disease. With the network that include weight as possibility of interaction between genes, we use shortest paths on the network as signal pathways. We perform comparing genes that identified as significant gene and included on signal pathways, calculating the scores and then identifying the candidate drugs. With this processes, we show the drugs having new possibility of drug repurposing and the use of our method as the new method of drug repurposing.