• Title/Summary/Keyword: 1-2 Person Household's Life Style

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A Study on 1-2 Person Household's Lifestyle and Needs of Small Houses (1-2인가구의 라이프스타일과 소형주택 요구도에 관한 연구)

  • Kang, Soon-Joo;Kim, Jin-Young;Ham, Sun-Ik;Kwon, Yoon-Ji
    • Journal of the Korean housing association
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    • v.22 no.2
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    • pp.121-129
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    • 2011
  • The main objective of research is to present research outcomes in relation to the development of small size housings for 1 to 2 person households that have been increasing at a rapid pace due to many socio-economic factors. The method of this research was used by questionnaires. The effective numbers of survey questionnaire was 215, and the survey analysis has been made by using of SPSS win 12.0. The conclusions drawn from the research can be summarized as follows: 1) 1 to 2 person households can be typified by nine key characteristics according to the questionnaire designed to explore lifestyles and demands for new housing types. The nine lifestyles include information seeking urban dwellers, well-being oriented, practical trend followers, urban culture lovers, brand lovers, active listeners, easy life seekers, self-centered, and heavy consumers. 2) Occupants may need less space than they anticipate when more user-friendly and space conscious products and services are implemented. 3) There is a great potential market for small size housings if more convenient features and services are provided.