• Title/Summary/Keyword: 효율성 및 경영성과 분석

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Secure Mutual Authentication Protocol for RFID System without Online Back-End-Database (온라인 백-엔드-데이터베이스가 없는 안전한 RFID 상호 인증 프로토콜)

  • Won, Tae-Youn;Yu, Young-Jun;Chun, Ji-Young;Byun, Jin-Wook;Lee, Dong-Hoon
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.20 no.1
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    • pp.63-72
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    • 2010
  • RFID is one of useful identification technology in ubiquitous environments which can be a replacement of bar code. RFID is basically consisted of tag, reader, which is for perception of the tag, and back-end-database for saving the information of tags. Although the usage of mobile readers in cellular phone or PDA increases, related studies are not enough to be secure for practical environments. There are many factors for using mobile leaders, instead of static leaders. In mobile reader environments, before constructing the secure protocol, we must consider these problems: 1) easy to lose the mobile reader 2) hard to keep the connection with back-end-database because of communication obstacle, the limitation of communication range, and so on. To find the solution against those problems, Han et al. suggest RFID mutual authentication protocol without back-end-database environment. However Han et al.'s protocol is able to be traced tag location by using eavesdropping, spoofing, and replay attack. Passive tag based on low cost is required lots of communication unsuitably. Hence, we analyze some vulnerabilities of Han et al.'s protocol and suggest RFID mutual authentication protocol without online back-end-database in aspect of efficiency and security.

How User-Generated Content Characteristics Influence the Impulsive Consumption: Moderating Effect of Tie Strength (사용자 제작 콘텐츠 특성이 충동구매에 미치는 영향: 유대강도의 조절효과를 중심으로)

  • Weiyi Luo;Young-Chan Lee
    • Knowledge Management Research
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    • v.23 no.4
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    • pp.275-294
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    • 2022
  • In recent years, with the continuous integrative development of e-commerce and social media, social commerce, as a trust-centered social transaction mode, has become an important performance form of e-commerce. The good experience of online community and abundant user-generated content (UGC) attract more and more users and businesses to participate in the community contribution. In this context, the cost of accessing information is continuously decreasing, which not only makes the purchase process more concise and efficient, but also greatly increases the possibility of consumers' impulsive consumption. However, there are very few empirical studies on the internal influencing mechanism of consumers' impulsive consumption based on the characteristics of UGC for social commerce. In view of this, based on S-O-R model, this study constructs a model of consumers' impulsive consumption in the context of social commerce from the characteristics of UGC, with perceived risk as the mediating variable and tie strength as the moderating variable. The results show that content authenticity, content usefulness, and content valence of UGC have significant negative impacts on consumers' risk perception in the process of purchase decision-making, and consumers' perceived risk has a significant negative impact on consumers' impulsive consumption. Meanwhile, the tie strength between UGC producer and UGC receiver plays a moderating role between content usefulness and perceived risk, as well as between perceived risk and impulsive consumption. Finally, combined with the above findings, this study provides effective suggestions for relevant participants in social commerce in terms of business management.

A New Exploratory Research on Franchisor's Provision of Exclusive Territories (가맹본부의 배타적 영업지역보호에 대한 탐색적 연구)

  • Lim, Young-Kyun;Lee, Su-Dong;Kim, Ju-Young
    • Journal of Distribution Research
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    • v.17 no.1
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    • pp.37-63
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    • 2012
  • In franchise business, exclusive sales territory (sometimes EST in table) protection is a very important issue from an economic, social and political point of view. It affects the growth and survival of both franchisor and franchisee and often raises issues of social and political conflicts. When franchisee is not familiar with related laws and regulations, franchisor has high chance to utilize it. Exclusive sales territory protection by the manufacturer and distributors (wholesalers or retailers) means sales area restriction by which only certain distributors have right to sell products or services. The distributor, who has been granted exclusive sales territories, can protect its own territory, whereas he may be prohibited from entering in other regions. Even though exclusive sales territory is a quite critical problem in franchise business, there is not much rigorous research about the reason, results, evaluation, and future direction based on empirical data. This paper tries to address this problem not only from logical and nomological validity, but from empirical validation. While we purse an empirical analysis, we take into account the difficulties of real data collection and statistical analysis techniques. We use a set of disclosure document data collected by Korea Fair Trade Commission, instead of conventional survey method which is usually criticized for its measurement error. Existing theories about exclusive sales territory can be summarized into two groups as shown in the table below. The first one is about the effectiveness of exclusive sales territory from both franchisor and franchisee point of view. In fact, output of exclusive sales territory can be positive for franchisors but negative for franchisees. Also, it can be positive in terms of sales but negative in terms of profit. Therefore, variables and viewpoints should be set properly. The other one is about the motive or reason why exclusive sales territory is protected. The reasons can be classified into four groups - industry characteristics, franchise systems characteristics, capability to maintain exclusive sales territory, and strategic decision. Within four groups of reasons, there are more specific variables and theories as below. Based on these theories, we develop nine hypotheses which are briefly shown in the last table below with the results. In order to validate the hypothesis, data is collected from government (FTC) homepage which is open source. The sample consists of 1,896 franchisors and it contains about three year operation data, from 2006 to 2008. Within the samples, 627 have exclusive sales territory protection policy and the one with exclusive sales territory policy is not evenly distributed over 19 representative industries. Additional data are also collected from another government agency homepage, like Statistics Korea. Also, we combine data from various secondary sources to create meaningful variables as shown in the table below. All variables are dichotomized by mean or median split if they are not inherently dichotomized by its definition, since each hypothesis is composed by multiple variables and there is no solid statistical technique to incorporate all these conditions to test the hypotheses. This paper uses a simple chi-square test because hypotheses and theories are built upon quite specific conditions such as industry type, economic condition, company history and various strategic purposes. It is almost impossible to find all those samples to satisfy them and it can't be manipulated in experimental settings. However, more advanced statistical techniques are very good on clean data without exogenous variables, but not good with real complex data. The chi-square test is applied in a way that samples are grouped into four with two criteria, whether they use exclusive sales territory protection or not, and whether they satisfy conditions of each hypothesis. So the proportion of sample franchisors which satisfy conditions and protect exclusive sales territory, does significantly exceed the proportion of samples that satisfy condition and do not protect. In fact, chi-square test is equivalent with the Poisson regression which allows more flexible application. As results, only three hypotheses are accepted. When attitude toward the risk is high so loyalty fee is determined according to sales performance, EST protection makes poor results as expected. And when franchisor protects EST in order to recruit franchisee easily, EST protection makes better results. Also, when EST protection is to improve the efficiency of franchise system as a whole, it shows better performances. High efficiency is achieved as EST prohibits the free riding of franchisee who exploits other's marketing efforts, and it encourages proper investments and distributes franchisee into multiple regions evenly. Other hypotheses are not supported in the results of significance testing. Exclusive sales territory should be protected from proper motives and administered for mutual benefits. Legal restrictions driven by the government agency like FTC could be misused and cause mis-understandings. So there need more careful monitoring on real practices and more rigorous studies by both academicians and practitioners.

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Productivity and Cost of Mechanized Felling and Processing Operations Performed with an Excavator-based Stroke Harvester by Tree Species (수종에 따른 스트로크 하베스터의 벌도⋅조재작업 생산성 및 비용)

  • Yun-Sung, Choi;Min-Jae, Cho;Ho-Seong, Mun;Jae-Heun, Oh
    • Journal of Korean Society of Forest Science
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    • v.111 no.4
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    • pp.567-582
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    • 2022
  • Chainsaw use for motor-manual timber harvesting in South Korea is associated with worker safety issues. However, forestry operations such as timber harvesting have already been mechanized to reduce hazards to workers and increase productivity. This study analyzed the productivities and costs of felling and processing, felling and processing using an excavator-based stroke harvester for Pinus rigida and Quercus mongolica stands. To efficiently operate the stroke harvester, we developed a regression equation to estimate the productivities of felling and processing, felling, and processing operations,and we conducted sensitivity analysis of the operation costs using DBH and machine utilization. The felling and processing productivity was 6.53 and 4.02 m3/SMH for P. rigida a nd Q. mongolica, respectively, and the cost was 17,983 and 29,210 won/m3, respectively. The felling productivity for P. rigida a nd Q. mongolica wa s 40.9 and 23.0 m3/SMH, respectively, and the cost was 2,667 and 4,743 won/m3, respectively. The processing productivity for P. rigida and Q. mongolica was 8.25 and 7.75 m3/SMH, respectively, and the cost was 15,296 and 16,283 won/m3, respectively. In the developed regression equation, the DBH, traveling distance, and number of cuttings were found to be important factors (p<0.05). Therefore, it is necessary to construct a DB considering the various conditions and species associated with harvester operations, and further research is needed to increase the accuracy of predicting operation productivity and costs.

A Study on the Public Traffic Policy in Information Age: Focused on the Bus Quasi-Public Operating System in Gwang-ju Metropolitan City (정보화시대의 대중교통정책 : 광주광역시의 버스준공영제를 중심으로)

  • Joun, Joung-Hwan
    • Journal of Digital Convergence
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    • v.8 no.4
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    • pp.19-33
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    • 2010
  • As one of the most traffic devices, bus has played a great role in Korea for the last years. However, a great many peoples in big cities have continually decreased with the increase of private car ownership. It causes lower quality of bus service and unstability of operation in many bus companies. In the several local government, the operation system of bus was changed to Bus Quasi-Public Operating System. The aim of this study is to assess the effects and to suggest improvement strategies of Bus QPOS. According to the results of the analysis, Bus QPOS has brought various positive effects, but it has occurred negative effects, especially a much increase of government subsidies to bus company. To resolve a negative effects, government should examine the whole condition of bus operations. This study suggests strategies to improve Bus QPOS, which is including transparency of management, fair assessment system, standard cost system for bus operations.

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A Study on the integrated management system for tourism complexes based on IoT technology (IoT 기술을 기반으로 한 관광단지 통합관리시스템에 관한 연구)

  • An, Tai-Gi
    • Journal of Industrial Convergence
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    • v.17 no.4
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    • pp.1-8
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    • 2019
  • The purpose of this study is to analyze the actual condition of tourism complex and to apply IoT-based integrated management system to tourism complex to improve the utilization and management of tourism complex. Tourists need various information to take the lead in tourism activities, and all of these necessary information is collected through various routes such as information of the Internet, travel agencies, newspapers, and surrounding experiences. Recently, information provision through the Internet has taken a large part due to the development of information technology, and systems that combine IoT technology are being constructed. This is because the popularization of IoT technology improves the diversity, accessibility and convenience of information and makes it convenient to use. The purpose of this study is to suggest the importance of tourism information service using IoT-based system and future research directions. The previous studies on IoT-based system construction were also reviewed considering the efficiency of IoT technology. In order to solve the problems of tourism complex, this study improved the IoT-based tourism complex operation system and conducted operation management. IoT-based management system is expected to be improved as a tourism complex platform and is expected to be improved by overall management cases and experiences.

Convalescent Hospital Doctors and Nursing Staff Awareness of the Differential Rating : Focused on Doctors, Nursing Staff (요양병원 의사 및 간호인력 차등등급에 따른 인지도 - 의사, 간호인력 중심으로)

  • Kim, Byung-Ho;Park, Young-Seok
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.285-293
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    • 2015
  • This study was performed in order to provide better quality health care services and satisfaction, the basis for the differential rating system to be operational by identifying how to recognize and respect in hospital operating efficiently and according to the rating differential with convalescent hospital doctors and nursing staff target was. The results of this study are as follows. Rating and doctors as a result of the independent sample t-test to analyze the differences of the nursing grade, second grade doctors were able to see that higher efficiency and improve the patient's rights organization in nursing improving patient safety in two grades, improve care and patient rights this product was confirmed to be enhanced higher. Doctor and as a result of the ANOVA analysis to analyze the differences in accordance with the nursing staff level, improve patient safety, hospital finances, the hospital doctor in the first grade, Nursing grade 2, the right to improve patient education and self-development, and two doctors, nursing grade 1 in was found that high. Overall, doctors, nursing staff of higher grade, first grade and second grade is the difference between me and a different result each category future convalescent hospital doctors and nursing staff of the differential rating system 1, it is necessary to consider restructuring among a calculation based on 2 ratings there will be.

An Empirical Investigation of Relationship Between Interdependence and Conflict in Co-marketing Alliance (공동마케팅제휴에 있어 상호의존성과 갈등의 관계에 대한 연구)

  • Yi, Ho Taek;Cho, Young Wook;Kim, Ju Young
    • Asia Marketing Journal
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    • v.13 no.3
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    • pp.79-102
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    • 2011
  • Researchers in channel dyads have devoted much attention to relationship between interdependence (i.e. interdependence enymmetry and total interdependence) and conflict that promote channel performance. In social science, in spite of the inconsistent results in marketing practice, there are two contradictory theories explain the relationship between interdependence and conflict - bilateral deterrence theory and conflict spiral theory. The authors apply these theories to co-marketing alliance situation in terms that this relationship is also incorporated both company's dependence, either from one company's perspective or each partner about its respective dependence. Using survey data and archival data from 181 companies enlisted in a telecommunication membership program, the authors find out the relationship between interdependence and conflict as well as investigate the antecedents of interdependence - transaction age, transaction frequency, the numbers of alliance partner, and co-marketing alliance specific assets according to previous researches. Using PLS analysis, the authors demonstrate that, with increasing total interdependence in a telecommunication membership program, two co-marketing partners' conflict level is increased in accord with the author's conflict spiral theory predictions. As expected, higher interdependence asymmetry has negative value to level of conflict even though this result is not statistically significant. Other findings can be summarized as follows. In the perspective of telecommunication company, transaction age, transaction frequency, and co-marketing alliance specific assets have influence on its dependence on a partner as independent variables. To the contrary, in a partner's perspective, transaction frequency, co-marketing alliance specific assets and the numbers of alliance partner have significantly impact on its dependence on a telecommunication company. In direct effect analysis, it is shown that transaction age, frequency and co-marketing alliance specific assets have direct influence on conflict. This results suggest that it is more useful for a telecommunication company to select a co-marketing partner which is frequently used by customers and earned high rates of mileage. In addition, the results show that dependence of a telecommunication company on a co-marketing partner is more significantly effected to co-marketing alliance conflict than partner's one. It provide an effective conflict management strategy to a telecommunication company for controling customer's usage rate or having the co-marketing partner deposit high level of alliance specific investment (i.e. mileage). To a co-marketing partner of telecommunication company, it is required control the percentage of co-marketing sales in total sales revenue or seek various co-marketing partners in order for co-marketing conflict management. The research implications, limitation and future research of these results are discussed.

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Critical Success Factors for BPM Implementation : A Multiple Case Study (다중 사례 분석을 통한 BPM의 핵심성공요인에 관한 연구)

  • Lee, Sung-Ho;Lee, Jung-Hoon;Jeon, Ho-Jin
    • The Journal of Society for e-Business Studies
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    • v.17 no.1
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    • pp.189-214
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    • 2012
  • In recent years, the innovative management tool of Business Process Management (BPM), has begun to reorganize business processes to enhance firms' operational performance. As practitioners have identified a number of failed BPM projects, research has begun to consider the Critical Success Factors (CSFs) for successful BPM implementation. However, these research works have not yet been properly theoretically grounded in being able rigorously to classify and then compare different BPM implementation practices. The main objective of this paper is thus to identify a theoretical basis for BPM implementation. The paper proposes a combined theoretical framework of dynamic capability and task-technology fit to identify CSFs for BPM. This basis is then used to interpret three different case studies of BPM implementation in Korea.

The Allocation Precedence of the Limited Same Resource to the Concurrent Activities under Multiple Criteria (다기준하 동일 한정 자원의 배당 우선순위 결정)

  • Hwang, Jin-Ha
    • Korean Journal of Construction Engineering and Management
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    • v.9 no.5
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    • pp.159-167
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    • 2008
  • This study provides a effective approach to the construction management problem with the limited number or amount of available resources using the analytic hierarchy process. Construction management is a series of decision making processes for planning and controling of cost, time and quality as main objectives in construction works. When several activities need the limited same resource at the same time, it is very hard to decide the priority of the activities in the real situations. For that the scientific decision making method and procedure for resource allocation are required. This study solves the resource allocation problem by dealing with the decision making problem which the activities are distributed to multiple projects and under multiple criteria. The analytic hierarchy process is a method devised to solve complex multi-criteria decision problems. The result shows that this study can be effectively used to make decisions in situations involving multiple objectives by evaluating the prioritized ranking and degree of the activity alternatives based on the overall preferences.