• The Journal of the Korea Contents Association
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• v.16 no.1
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• pp.214-229
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• 2016

Since financial crisis, sharing economy emerged as a result of economic stagnation, emerging environmental-friendly trend and increasing smartphone penetration, which led to reducing unnecessary consumption and increasing the practical usage of resources. This indicates the possibility that the sharing economy service will develop in this hyperconnectivity era in terms of increasing consumer utility. In this study, the author, therefore, empirically analyzed the factors that affect the continuous usage from the experience of service use and the causal relationship between the factors by regulating the success of sharing economy service as the continuous use after the acceptance of service. The findings demonstrated that the perceived value and network externality had a significant effect on both trust and satisfaction, and the perceived risk had a significant effect on trust. In addition, trust affected both satisfaction and continuous use intention significantly, and satisfaction also had a significant effect on continuous use intention. And the perceived value and risk, and network externality mediated trust and satisfaction, thereby having a significant effect on continuous use intention. Through this research, the author intends to provide an opportunity to enhance the competitiveness of sharing economy service under an uncertain business environment by way of identifying the success factors of the sharing economy service whose important is growing in recently years and the structural relationship between these factors.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.2
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• pp.117-124
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• 2017

In the face of current environment of changing markets and increasing competition, regional financial institutions are also attempting to meet the needs of customers using various methods such as offering new services that satisfy customer demands. This study seeks to determine for regional financial institutions which service products and quality factors affect customer satisfaction and loyalty, and compare service products and service quality sources with the goal of observing the comparative importance of each service factor. This sample is conducted by visiting customer survey from October 7th to October 30th, 2015 to Korea Credit Union Cooperative Association and Seoul Consumer Association. The sample is analyzed as follows. interest rate, deduction, insurance and welfare business had a significant effect on customer satisfaction level among the commodity factors of local financial institution, and accessibility, professionalism and empathy affect service satisfaction level. Second, customer satisfaction has a significant effect on customer loyalty. In addition to the interest rate and professionalism factors, it is analyzed that deductions, insurance and welfare projects and empathy are important factors in the local financial institutions contributing to the local economy while providing financial convenience to local residents. This study suggests key points that regional financial institutions can use to differentiate their image in the competitive financial markets.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.1
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• pp.15-23
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• 2014

A Case Study on Venture and Small-Business Executives' Use of Strategic Intuition in the Decision Making Process This paper is a case study on how Venture and Small-Business Executives managers can take advantage of their intuitions in situations where the business environment is increasingly uncertain, a novel situation occurs without any data to reflect on, when rational decision-making is not possible, and when the business environment changes. The case study is based on a literature review, in-depth interviews with 16 business managers, and an analysis of Klein, G's (1998) "Generic Mental Simulation Model." The "intuition" discussed in this analysis is classified into two types of intuition: the Expert Intuition which is based on one's own experiences, and Strategic Intuition which is based on the experience of others. Case study strategic management intuition and intuition, the experts were utilized differently. Features of professional intuition to work quickly without any effort by, while the strategic intuition, is time-consuming. Another feature that has already occurred, one expert intuition in decision-making about the widely used strategic intuition was used a lot in future decision-making. The case study results revealed that managers were using expert intuition and strategic intuition differentially. More specifically, Expert Intuition was activated effortlessly, while strategic intuition required more time. Also, expert intuition was used mainly for making judgments about events that have already happened, while strategic intuition was used more often for judgments regarding events in the future. The process of strategic intuition involved (1) Strategic concerns, (2) the discovery of medium, (3) Primary mental simulation, (4) The offsetting of key parameters, (5) secondary mental simulation, and (6) the decision making process. These steps were used to develop the "Strategic Intuition Decision-making Model" for Venture and Small-Business Executives. The case study results further showed that firstly, the success of decision-making was determined in the "secondary mental simulation' stage, and secondly, that more difficulty in management was encountered when expert intuition was used more than strategic intuition and lastly strategic intuition is possible to be educated.

• Korean Journal of Remote Sensing
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• v.32 no.3
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• pp.221-234
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• 2016

In Korea, most industrial parks and major cities are located in coastal areas, which results in serious environmental problems in both coastal land and ocean. In order to effectively manage such problems especially in coastal ocean, water quality should be monitored. As there are many factors that influence water quality, the Korean Government proposed an integrated Water Quality Index (WQI) based on in situmeasurements of ocean parameters(bottom dissolved oxygen, chlorophyll-a concentration, secchi disk depth, dissolved inorganic nitrogen, and dissolved inorganic phosphorus) by ocean division identified based on their ecological characteristics. Field-measured WQI, however, does not provide spatial continuity over vast areas. Satellite remote sensing can be an alternative for identifying WQI for surface water. In this study, two schemes were examined to estimate coastal WQI around Korea peninsula using in situ measurements data and Geostationary Ocean Color Imager (GOCI) satellite imagery from 2011 to 2013 based on machine learning approaches. Scheme 1 calculates WQI using estimated water quality-related factors using GOCI reflectance data, and scheme 2 estimates WQI using GOCI band reflectance data and basic products(chlorophyll-a, suspended sediment, colored dissolved organic matter). Three machine learning approaches including Random Forest (RF), Support Vector Regression (SVR), and a modified regression tree(Cubist) were used. Results show that estimation of secchi disk depth produced the highest accuracy among the ocean parameters, and RF performed best regardless of water quality-related factors. However, the accuracy of WQI from scheme 1 was lower than that from scheme 2 due to the estimation errors inherent from water quality-related factors and the uncertainty of bottom dissolved oxygen. In overall, scheme 2 appears more appropriate for estimating WQI for surface water in coastal areas and chlorophyll-a concentration was identified the most contributing factor to the estimation of WQI.

• Journal of Climate Change Research
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• v.5 no.2
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• pp.139-151
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• 2014

It is increasingly supported by scientific evidence that greenhouse gas caused by human activities is changing the global climate. In particular, the changing climate has affected human health, directly or indirectly, and its adverse impacts are estimated to increase in the future. In response, many countries have established and implemented a variety of mitigation and adaptation measures. However, it is significant to note that climate change will continue over the next few centuries and its impacts on human health should be tackled urgently. The purpose of this paper is to examine domestic policies and research in health sector in adaptation to climate change. It further aims to recommend future research directions for enhanced response to climate change in public health sector, by reviewing a series of adaptation policies in the selected countries and taking into account the general features of health adaptation policies. In this regard, this study first evaluates the current adaptation policies in public health sector by examining the National Climate Change Adaptation Master Plan(2011~2015) and Comprehensive Plan for Environment and Health(2011~2020) and reviewing research to date of the government and relevant institutions. For the literature review, two information service systems are used: namely, the National Science and Technology Information Service(NTIS) and the Policy Research Information Service & Management(PRISM). Secondly, a series of foreign adaptation policies are selected based on the global research priorities set by WHO (2009) and reviewed in order to draw implications for domestic research. Finally, the barriers or constraints in establishing and implementing health adaptation policies are analyzed qualitatively, considering the general characteristics of adaptation in the health sector to climate change, which include uncertainty, finance, technology, institutions, and public awareness. This study provides four major recommendations: to mainstream health sector in the field of adaptation policy and research; to integrate cross-sectoral adaptation measures with an aim to the improvement of health and well-being of the society; to enhance the adaptation measures based on evidence and cost-effectiveness analysis; and to facilitate systemization in health adaptation through setting the key players and the agenda.

• Korean Journal of Environment and Ecology
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• v.21 no.3
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• pp.290-298
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• 2007

The results of this research on the diversity, zonation of vegetation and micro-topography by TWINSPAN classification and DECORANA ordination, executed with Sinduri coastal dunes of Korea, are as follows: The vegetation and micro-topography of coastal dunes formed a noticeably clear zonation structure. The beach in the direction of the coastline saw a lot of appearance of Salsola komarovi and the primary dune was dominated by Elymus mollis. Imperata cylindrica var. koenigii and Carex pumila formed a colony at flat area of the sand hills and Calamagrostis epigeios was widely distributed at the wet slack. The secondary dune was dominated mostly by Ischaemum anthephoroides and Imperata cylindrica var. koenigii, and it showed an aspect of the distribution of Vitex rotundifolia and Rosa rugosa. while the hinterland hillside in the direction of inland was dominated by Robinia pseudo-acacia and Pinus thunbergii. However, Carex kobomugi, known as the pioneer species of the coastline-bound areas at the coastal dune, dominantly occupied the secondary dune of the rear side and continentally-inclined Miscanthus sinensi and Oenothera biennis of naturalized plant were irregularly spread over the whole of the coastal dune, so the stabilization of micro-topography seemed to be uncertain. Particularly, Miscanthus sinensis was predicted to be changed into dominant species of the primary dune, and secondary dune and slack having a commonly high species gathering inclination with the more progress of stabilization of the coastal dune. The expansion of sand hill wetlands and roads located between the primary dune and secondary dune was judged to have an effect on the zonation structure of plant distribution.

• Journal of the Korean GEO-environmental Society
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• v.16 no.7
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• pp.35-42
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• 2015

Grouting method has been widely used for the ground improvement and stabilization: mostly to block or control the ground water in the early years and to improve the ground, repair the structure in recent years, ever increasing its use. Despite many advantages so far, the existing grouting method also has some shortcomings including uncertain permeation of grouting with gravity type if the voids between the soil particles are narrow, and problems due to the relaxation of the neighboring ground when injected using injection pressure. As an alternative, a vibration injection method with constant amplitude and frequency has been developed in recent years, with the vibration grouting being reported to have a permeability increasing effect of grout material compared with the positive pressure injection type. Accordingly, the purpose of this study is to investigate the improvement effect of the vibration grouting that applies short-period vibration energy by varying vibration cycle, vibration time and ground conditions to evaluate the strength enhancing effect of grouting materials, expansion effect of grouting body, ground improvement effect of the grouting and the penetration characteristics of the rock joint. The findings of this study show the improved compressive strength of grout, expansion of grouting body and increased penetration rate, according to the vibration compared with non-vibration under the loose soil condition.

• Journal of the Korean Geotechnical Society
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• v.25 no.10
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• pp.87-97
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• 2009

The seismic site coefficients are often used with the seismic hazard maps to develop the design response spectrum at the surface. The site coefficients are most commonly developed deterministically, while the seismic hazarde maps are derived probabilistically. There is, hence, an inherent incompatibility between the two approaches. However, they are used together in the seismic design codes without a clear rational basis. To resolve the fundamental imcompatibility between the site coefficients and hazard maps, this study uses a novel probabilistic seismic hazard analysis (PSHA) technique that simulates the results of a standard PSHA at a rock outcrop, but integrates the site response analysis function to capture the site amplification effects within the PSHA platform. Another important advantage of the method is its ability to model the uncertainty, variability, and randomness of the soil properties. The new PSHA was used to develop fully probabilistic site coefficients for site classes of the seismic design code and another sets of site classes proposed in Korea. Comparisons highlight the pronounced discrepancy between the site coefficients of the seismic design code and the proposed coefficients, while another set of site coefficients show differences only at selected site classes.

• The Sea:JOURNAL OF THE KOREAN SOCIETY OF OCEANOGRAPHY
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• v.13 no.1
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• pp.42-55
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• 2008

To evaluate the accuracy of currents measured by HF radar in the coastal sea off Keum River estuary, we compared the facing radial vectors of two HF radars, and HF radar-derived currents with in-situ measurement currents. Principal component analysis was used to extract regression line and RMS deviation in the comparison. When two facing radar's radial vectors at the mid-point of baseline are compared, RMS deviation is 4.4 cm/s in winter and 5.4 cm/s in summer. When GDOP(Geometric Dilution of Precision) effect is corrected from the RMS deviations that is analyzed from the comparison between HF radar-derived and current-metermeasured currents, the error of velocity combined by HF radar-derived current is less than 5.1 cm/s in the stations having moderate GDOP values. These two results obtained from different method suggest that the lower limit of HF radar-derived current's accuracy is 5.4 cm/s in our study area. As mentioned in previous researches, RMS deviations become large in the stations located near the islands and increase as a function of mean distance from the radar site due to decrease of signal-to-noise level and the intersect angle of radial vectors. We found that an uncertain error bound of HF radar-derived current can be produced from the separation process of RMS deviations using GDOP value if GDOP value for each component is very close and RMS deviations obtained from current component comparison are also close. When the current measured in the stations having moderate GDOP values is separated into tidal and subtidal current, characteristics of tidal current ellipses analyzed from HF radar-derived current show a good agreement with those from current-meter-measured current, and time variation of subtidal current showed a response reflecting physical process driven by wind and density field.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.3
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• pp.1-16
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• 2012

Under the international business circumstance, global supply chain management is considered a vital strategic challenge to small and medium-sized enterprises(SMEs) suffering from deficient resources and capabilities to exploit overseas markets comparing with large corporations. That is because they can expand their business domains into overseas markets by establishing strategic alliances with global supply chain partners. Although a wide range of previous researches have emphasized the cooperative networks in the chain, most are ignoring the importance of developing relational characteristics such as trust and reciprocity with the partners. Besides, verifying the relational factors influencing firms' export performances, some studies proposed different and inconsistent factors. According to the social capital theory, which is the social quality and networks facilitating close cooperation of inter-individual and inter-organization, provides the integrated view to identify the relational characteristics in the aspects of network, trust and reciprocal norm. Meanwhile, a number of researchers shows that global entrepreneurship is the internal and intangible resource necessary to promote SMEs' internationalization. Upon closer examination, however, they cannot explain clearly its influencing mechanism in the inter-firm cooperative relationships. This study is to verify the effect of social capital accumulated within global supply chain on SMEs' qualitative and quantitative export performance. In addition, we shed new light on global entrepreneurship expected to be concerned with the formation of social capital and the enhancement of export performances. For this purpose, the questionnaires, developed through literature review, were collected from 192 Korean SMEs affiliated in Korean Medium Industries Association and Global Chief Executive Officer's Club focusing on their memberships' international business. As a result of multi-regression analysis, the social capital - network, trust and reciprocal norm shared with global supply chain partner - as well as global entrepreneurship - innovativeness, proactiveness and risk-taking - have positive effect on SMEs' export performances. Also global entrepreneurship affects positively social capital which has mediating effect partially in the relationship between global entrepreneurship and performances. These results means that there is a structural process - global entrepreneurship(input), social capital(output), and export performances(outcome). In other words, a firm should consistently invest in and develop the social capital with global supply chain partners in order to achieve common goals, establish strategic collaborations and obtain long-term export performances. Furthermore, it is required to foster the global entrepreneurship in an organization so as to build up the social capital. More detailed practical issues and discussion are made in the conclusion.