• Title/Summary/Keyword: 홍보적극

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A Study of Evaluation for Reforestation and Silviculture Policy in Korea (조림·육림정책에 대한 인식도 평가 연구)

  • Nam, Sunghyun;Kim, Sebin;Kwon, Kiwon;Jeon, Hyonsun
    • Journal of Korean Society of Forest Science
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    • v.97 no.1
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    • pp.10-21
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    • 2008
  • The purpose of this study is to evaluate the fitness of policy topics and policy making process, the reasonableness of policy enforcement, the backing of public opinion and the results and effects of policy enforcement for the reforestation and silviculture policy in Korea. Most of the fitness of policy topics was evaluated positively, but the change of species of reforestation trees from a coniferous tree to broad-leaved tree was evaluated negatively. Most of the fitness of policy making process and the reasonableness of policy enforcement was evaluated positively, but the conflicts with other forest policy was evaluated negatively. And the limits of self-judgement of the responsible person needs to be extended. The backing of public opinion was evaluated positively but that of statesman was evaluated negatively. And the most of the results and effects of policy enforcement was evaluated positively but the economic contribution of the policy was evaluated negatively.

A Study on the Utilization Method through the Analysis of the Women Leaders Database (여성 인재 데이터베이스 분석을 통한 활용 방안에 관한 연구)

  • Hong, Hee-Jeong
    • Journal of Digital Convergence
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    • v.18 no.2
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    • pp.37-46
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    • 2020
  • The purpose of the study is to look at the status of the women's leaders databases designed to expand women's participation in the public sector, and to come up with measures for the utilization of the women's leaders databases. For this purpose, this study analyzed the current status of the women's leaders databases that have been established and managed by the Ministry of Gender Equality and Family and Incheon Metropolitan Government. And In order to find ways to utilize the database of women leaders, the results of a survey conducted by the Incheon Metropolitan Government were analyzed and policy implications were drawn. The policy implications for utilizing the women's leaders database are as follows: First, systematic management such as the reorganization of the women's leaders database and the updating of the latest information are necessary. Second, it is necessary to disclose the current status of women's leaders and trends in utilization through the website. Third, the follow-up is needed through active monitoring at the national level. And if possible, the results need to be reflected in the agency performance assessment. Fourth, regular and long-term public relations strategies are needed so that the women's leaders database can be used not only for career-breaking women but also for emerging talent. Based on this study, further research on how women who entered the society through the women's leaders database will be representative as social minorities will be needed.

Character Design Research for Local Brand Marketing -Focused on the package design for fastfood Bibimbob, 'Mix-bob' (지역브랜드 마케팅을 위한 캐릭터패키지 디자인 연구 -전주비빔밥 응용 패스트푸드 '믹스밥' 패키지 개발을 중심으로)

  • Joh, Yun-Sook
    • Cartoon and Animation Studies
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    • s.45
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    • pp.283-298
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    • 2016
  • Design is a fatal factor to differentiate and survive one product from the other in fierce competition of the market, when other conditions such as price or quality makes no much difference. Among many marketing tools, package design is known as a direct communication that visualizes and forms the very initial brand image of a product. Package design is not only for packing, transporting, storing and loading but for engraving the brand image in a consumers' mind and lead them to purchasing. One of recent package design trands is various ways of using character, not just as a printed image on the surface but as a part of three dimensional structure of package. If it succeed, the package design could give out the secondary fun and impact to the consumers. The package design with an effective character is itself a great marketing tool and valuable design asset, which can bring a further profit to the company. Especially, character-package can be a powerful and effective marketing method for various local products, in needs of further publication and sales with limited cost. It should motivate the sales of the products by grabbing their attention and taken as a souvenir. This research takes a character package as a useful marketing method for a local brand in Jeonju, South Korea, and tries to design a three dimensional package using its own character. Through the process, the research aims to propose an important design strategy for repositioning or enhancing an existing brand.

Contingent Valuation of Wildlife-Vehicle Collision Prevention Projects (조건부가치측정법을 이용한 야생동물 교통사고 예방사업의 경제적 가치 추정)

  • Lee, Namhyung;Park, Sang Soo;Bae, Inchul;Lee, Chung-Ki
    • Journal of Environmental Impact Assessment
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    • v.25 no.1
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    • pp.1-14
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    • 2016
  • With the continuous expansion of highway network and its traffics, neighboring wildlife habitats are splitted into smaller and more isolated patches. The infrastructures contribute to the wildlife-vehicle collision by creating barriers to animal movement. This kinds of traffic accidents are dangerous factors to the drivers' safety and the facilities on the highway as well as to the wildlife themselves. One of the most common ways to prevent habitat fragmentation are fauna crossings and fences. The cost of the mitigation measures to prevent wildlife-vehicle collision could be monetized. However their economic benefits are difficult to be measured. Using contingent valuation method, this study tries to estimate the economic valuation of wildlife collision prevention projects on the Korean highways. The result shows that 43.88% of Korean household had the positive willingness pay to the projects. Moreover, we found that the recognition of the project or the favourable attitude to the environmental issues could raise the willingness-to-pay. Therefore, active public relation on the project could make the friendly public opinion and increase the number of the household which has the positive willingness-to-pay on the project.

Development Plan of Safety Management on Intelligent Robot (지능형 로봇에 대한 안전관리 발전방안)

  • Ju, Il-Yeop
    • Korean Security Journal
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    • no.26
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    • pp.89-119
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    • 2011
  • The purpose of this study is to progress the development plan of safety management on the intelligent robot through safety analysis on the intelligent robot, major present condition of safety management on the intelligent robot, enforcement method of safety management on the intelligent robot. The following is the result of the study. First, we have to establish the provision or the special legislation to regulate the safety management of the intelligent robot substantially in the intelligent robot development and supply promotion law, the enforcement ordinance, the enforcement regulation. And, we should propel to establish the provision on the safety management of the intelligent robot in the laws related on ethics and safety. Second, we should establish the Robot Ethical Charter through the national and international agreement to give a guarantee against the safety management of the intelligent robot. Furthermore, we have to induces people's interest on the safety management of the intelligent robot through offering the public information of the Robot Ethical Charter for coexistence of human and robot and have to understand about rights of the intelligent robot. Third, the security industry and learned circles have to recognize the important effect that the intelligent robot gets in the security industry and try to grope the safety management and the application plan on the intelligent robot. Also, the security industry and learned circles should concern not only using and managing of the intelligent robot including the military robot, the security robot but also protecting human from the intelligent robot.

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Improvement Measures for Enhancing Professional Safety Sheriff's Specialty (안전보안관 전문성 제고를 위한 개선방안)

  • Park, Jeong-Hun
    • Korean Security Journal
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    • no.60
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    • pp.175-196
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    • 2019
  • The purpose of this study is to examine the role of safety sheriffs and their necessity in order to improve the activation of safety sheriff's professionalism. Seven security sheriffs were finally selected to discuss their activities and discuss ways to improve their effectiveness. We conducted semi - structured interviews and conducted in - depth interviews with limited data and inadequate prior research. The results of this study are as follows. First, the government should get the help of citizens, citizens and residents. If the state wishes to reduce the number of safety accidents and bring positive results to the public, it should not rely solely on the utilization of institutions. Second, in order to be a safe sheriff with a positive response from the local residents, the activities of the sheriff's sheriff are not only aimed at preventing risks in the environmental domain and reducing the number of accidents, Publicity should be provided to the landlord, tenant, and residents to inform them that the activity is preventive of accident prevention. Third, under the current law, it is necessary to disclose public facilities such as roads, airports, and harbors to the private sector in order to make it possible to monitor school facilities and youth training facilities. Fourth, the safety sheriff is expected to put forward the expectations and positive results of prevention through the beginning of the inspection activities, and the role of the Korean people in becoming psychological stable and efforts to be born as safety experts are required. Finally, it is necessary to establish a concrete manual, strategic safety inspection plan.

Factors Influencing Influenza Vaccination Coverage in Korean Adolescents: Analysis of the Korea National Health and Nutrition Examination Survey IV to VI (국내 청소년의 인플루엔자 예방접종률에 영향을미치는 요인: 국민건강영양실태조사 4-6기 자료 분석)

  • Lee, Ji Young;Choi, Hyun Gil;Oh, Chi Eun
    • Pediatric Infection and Vaccine
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    • v.24 no.1
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    • pp.7-15
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    • 2017
  • Purpose: Influenza vaccination coverage in adolescents is an important goal of informed vaccination policies and programs. This study aimed to estimate the influenza vaccination coverage rate and investigate the factors influencing influenza vaccination coverage in Korean adolescents. Methods: The study population consisted of 5,213 adolescents (aged 12 to 18 years) who participated in the Korea National Health and Nutrition Examination Survey from 2007 to 2014 (except for 2013). We analyzed influenza vaccination coverage in relation to the demographics, lifestyle, and medical characteristics of the participants. Results: The influenza vaccination coverage rate, during the study period, was 23.2% (range, 21.1% to 24.7%). Logistic regression analysis revealed that factors influencing influenza vaccination were elementary school age (odds ratio [OR], 1.706; 95% confidence interval [CI], 1.526 to 1.906), good self-rated health status (OR, 1.192; 95% CI, 1.057 to 1.344), a drinking status of non-drinker (OR, 1.769; 95% CI, 1.474 to 2.122), a smoking status of non-smoker (OR, 1.459; 95% CI, 1.144 to 1.860), and a past diagnosis of pneumonia (OR, 1.469; 95% CI, 1.076 to 2.006). Conclusions: Influenza vaccination coverage in Korean adolescents is relatively low. Special efforts are needed to increase vaccination coverage for adolescent groups with low vaccination rates including adolescent smokers and drinkers, middle and high school age adolescents, and adolescents with a poor self-rated health status.

Subject and Prospect of Terror Confrontation National Institution (테러대응을 위한 국가기관의 과제와 전망)

  • Park, Jun-Seok
    • Korean Security Journal
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    • no.17
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    • pp.157-172
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    • 2008
  • The purpose of this research is to suggest a construction device that can transform a public safety, security service, security system on counter- terrorism device system, from government leading type to private management type. There are purpose on this thesis to research for the bringing up counter-terrorism experts certification system and about all sorts of developed device among our country's counter-terrorism situation and through comparing developed country's private security's developing device. This summary of thesis is like below. First we need to establish total counter-terrorism center, like developed country on national corresponding strategy. Second, we need to make an organization as a country security department unified as an America's President directly belonging organization. Third, it is to legislate about an counter-terrorism. Fourth, we need to make a coorperate system according to counter-terrorism duty come under private management, so that can recover a trust among people. Fifth, a terror warning system is necessary. Private security's mutual relationship and developing devices is First, it is necessary to bring up counter-terrorism expert. Second, it is necessary to bring in counter-terrorism experts certification system. Third, counter-terrorism research center that come under private management is necessary. It is considered that various research need to be continued after by bringing up counter-terrorism experts, transforming a consciousness, counter- terrorism education, building an equipment and education center, not for a special group, that can minimize human infringement.

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Studies on Expanding Application for the Recycling of Coal Ash in Domestic (국내 석탄재 재활용 확대 방안 연구)

  • Cho, Hanna;Maeng, Jun-Ho;Kim, Eun-young
    • Journal of Environmental Impact Assessment
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    • v.26 no.6
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    • pp.563-573
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    • 2017
  • Coal ash is generated from coal-fired thermal power plants every year. The remaining quantity of coal ash ends up in the landfills except for the recycled portion, and the existing ash pond capacity is limited almost. Currently, the difficulties are faced in building a new ash treatment plant because of the concerns about the environmental impacts of landfills at individual plant facilities. In terms of minimizing the environmental impact, the recycling and effective uses of coal ash are recognized as urgent issues to be challenged. Accordingly, this study examines the obstacles in expanding the recycling of the coal ash in South Korea and proposes solutions based on the case study analysis. The analysis results are as follows: 1) specific recycling guidelines and standards are required to be established in accordance with the contact medium (soil, ground water, surface water and sea water) and the chemical. 2) by providing the recognition environmentally safe in recycling the coal ash, transparency in establishing the planning stages and active communication with the community through promotion and research are essentially needed. 3) practical support system is required to encourage the power plant companies to use the coal ash as beneficial use.

Effectivness evaluation of healthy drinking in the university students evaluation (대학생 건전음주 효과성 평가에 관한 연구)

  • Kim, Kwang-Hwan;Jung, Hye-In
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.10
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    • pp.5029-5036
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    • 2013
  • The aim of the study is to investigate the awareness towards drinking in the university students and to provide the basic data for more realistic and efficient drinking prevention policy. The subject of investigation was students at the Department of Medicine/Health and those at the Department of Engineering among students living in N city and D city and the survey, which was constructed by KPHA, was distributed to 300 students from March 4, 2013 to March 8, 2013 with explaning the purpose, contents and entry method of the investigation. Overall 293 responses were collected, as 48 reponses from the Department of Medicine, 98 from the Department of Health, 147 from the Department of Engineering. Among the factors that affect students' drinking, as a general factor, a grade(p<0.05) had an influence, if a general factor and drinking condition are included, it turned out that the first drinking time(p<0.01) and friends' drinking condition had an influence. Accountance of the whole model was turned out as 20.0%. Considering university students' drinking culture, it is suggested that active education and campaign through anti-drinking student groups will contribute to create healthy drinking culture.