• Title/Summary/Keyword: 혁신의도

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The Effect of Job Embeddedness Constructs on Innovation-related Behaviors and Turnover Intention (직무배태성의 구성요인이 혁신관련행동과 이직의도에 미치는 연구)

  • Yoo, Young-Jin
    • Journal of the Korean Society of Food Culture
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    • v.26 no.6
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    • pp.649-656
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    • 2011
  • The purpose of this study was to investigate how constructs of job embeddedness (fit, links and sacrifice) affected innovation-related behaviors. This study also investigated the relationship between innovation-related behaviors and turnover intention. The samples of this study were employees of Daegu City restaurants who visited the 2010 Daegu Food Tour Expo on October 7-10. A total of 302 questionnaires were analyzed with the statistical methods of factor analysis, reliability test, and covariance structural analysis. There were two findings of the research. First, we found that fits, links, and sacrifice were positively related to innovation-related behaviors. Second, we found that innovation-related behaviors were negatively related to turnover intention. Therefore, restaurant managers in Daegu City should pay attention to providing employee organization that helps them to first in, makes sure that they have lots of links with other employees, and bestows as many wage and fringe benefits as possible. Also, restaurant managers should reward the innovation-related behaviors of employees.

The Effect of the Innovative Characteristics and the Consumer Characteristics of the AI Elderly Care Robot on the Intention to Acceptance (AI 노인 돌봄 로봇의 혁신특성과 노인소비자특성이 수용의도에 미치는 영향)

  • Xiao, Ye.;Kim, Chee-Yong
    • Journal of Korea Multimedia Society
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    • v.23 no.10
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    • pp.1318-1330
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    • 2020
  • The purpose of this study is to identify the effect of the innovation characteristics that AI Elderly Care Robots have on elderly consumers and to verify the acceptance or mediated resistance by the elderly of the innovation characteristics. Research was conducted throughout this study of the characteristics of the elderly so that the study results could contribute to the improvement of the quality and manufacture of AI Elderly Care Robots by lowering the psychological resistance of the elderly. Survey questions were answered by senior citizens aged 65 and older. The SPSS25 and AMOS22 programs were used for analysis. The analysis confirmed that innovation resistance has a significant mediated effect on the characteristics of elderly consumers and their willingness to accept the innovation characteristics of the AI Elderly Care Robots. Through this study, Ram's innovation resistance model has been verified empirically and it is estimated that by considering the specificities of elderly consumers and using the information to contribute to the development and modification of AI Elderly Care Robots will increase the willingness of the elderly to accept the innovation characteristics of the AI Elderly Care Robots.

An Exploratory Study for Investigating Relationship between Players′ Intention to Play, Flow and Interactivity in On-line Games (온라인 게임의 향후 이용의도, 플로우, 상호작용성에 관한 실증적 연구)

  • 엄명용;김태웅
    • Journal of Technology Innovation
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    • v.12 no.1
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    • pp.241-269
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    • 2004
  • Online game business has emerged as the most lucrative entertainment industry, with over 10 million players in South Korea. The popularity of online games can be attributed to the availability of broadband network and the presence of numerous PC Bangs and around the country, which have pushed online games into the mainstream entertainment culture. The age distribution of online game players is expanding and a variety of new games are under development to target certain age groups. While the interactive entertainment market continues to expand, with many new online game publishers entering the market, relatively little is known about which factors influence online game players' behavioral intentions to play continuously n this area. It appears that in this extremely attractive and growing services segment, academics, as well as practitioners, would benefit from investigating the relationships among the players' intentions to play, flow, and the impacts of several other key game-related constructs n consumer behavioral intentions. Several types of interaction in on-line games and their relationship with the flow construct are investigated, and the resulting conceptual model is proposed. Based on data collected from online questionnaire survey, the validity of the simultaneous equation model has been tested and interesting conclusions have been developed concerning the relationships between the players' behavioral intentions to play, flow, and interactions. Other interesting results concerning game development strategy are also provided.

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도서관 조직대안으로서의 매트릭스경영관리

  • Yun, Hui-Yun
    • KLA journal
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    • v.33 no.3 s.274
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    • pp.13-28
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    • 1992
  • 이 논문은 Minnesota대학 Paul Campus 도서관 부관장인 존슨(P. Johnson)이 Journal of Academic Libraianship, Vol. 16, No. 4(Sept, 1990), pp.222-229에 게재한 "Matrix Management: An Organizational Alternative for Libraries"을 완역한 것으로, 도서관의 전통적인 조직구조에 대한 대안을 모색하는데 참고할 수 있는 이론적 논문으로 사료됨. 도서관조직구조가 점점 복잡해 짐에 따라 다양한 방안들을 모색하여 왔다. 이 논문은 전통적 계층구조에 대한 대안으로서의 매트릭스구조의 효용에 관하여 논의 한 것이다. 매트릭스관리가 매우 성공적으로 이루어질 경우에는 사서들에게 유연성을 증대시키기 위한 신전략과 고도의 전문적 독립성, 그리고 보다 균형된 의사결정과정을 제공해 준다. 제2차 세계대전까지만 해도 도서관을 포함한 대다수 기관의 조직구조는 몇 가지로 나눌 수 있었다. 비록 이들 조직구조가 바뀌게 되었다 하더라도 그것은 의도적인 계획하에서 진전된 것이 아니라 안정적이고 예측가능한 환경에 매우 적합하도록 자연스럽게 이루어진 것이다. 다만 최근 여러 해 동안 급격한 환경변화로 인하여 보다 새로운 조직구조가 발전하게 되었는데, 이는 자연진화적인 조직변화라기 보다는 오히려 특정적 요구를 충족시키기 위한 자의적인 계획의 결과라고 하겠다. 이와 같은 급격한 변화에 대처하도록 특별히 계획된 매우 혁신적인 조직구조중의 하나가 조직매트릭스이다. 이 논문은 대학도서관에 있어서 조직구조, 조직대안으로서의 매트릭스구조, 매트릭스경영관리의 효용 등 세 가지의 문제에 대하여 고찰하고자 한다.<역자주>

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A Study on the Factors Influencing Innovation Resistance and Intention of Using on the Biometrics Technology (생체인증 기술의 혁신저항 및 사용의도에 영향을 미치는 요인에 관한 연구)

  • Park, Jong-Seok;Kwon, Hyeog-In
    • The Journal of Information Systems
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    • v.27 no.2
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    • pp.53-75
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    • 2018
  • Purpose The purpose of this study is to provide implications by examining the factors affecting the consumers' innovation resistance and intention to use FIDO technology based on the innovation resistance model. In addition, we investigate the difference between FIDO group using biometric authentication technology and those using knowledge / possessive authentication technology. Design/methodology/approach This study investigated the factors influencing innovation resistance and intention to use based on the innovation resistance model. And the structural equation model was applied to analyze the effect of innovation resistance and intention to use. Findings According to empirical results, this study found that perceived relative advantage (+), perceived risk (+), perceived complexity (+), and existing product attitude(+) influenced innovation resistance, and perceived relative advantage (+), self efficacy(+), and innovation resistance(-) influenced intention to use. In addition, this study found that there is a significant difference between the group using the bio-based authentication technology and the group using the knowledge / possessive based authentication technology.

Analysis on the Diffusion and the Intention to Use among Technology Adopter Categories (수용자 집단별 혁신제품 확산 및 지속사용의도에 대한 영향)

  • Han, Sangyun;Bae, Sung Joo;Park, Se-Bum;Ma, Eunjung;Han, Hena
    • Journal of Information Technology Services
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    • v.13 no.3
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    • pp.25-50
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    • 2014
  • The purpose of this study is to examine factors affecting the diffusion and the intention to use, and how these factors differ among adopter categories. A survey was done to analyze the diffusion of smart-phone, the most popular and innovative product nowdays. We collected 197 survey questionnaires from smart-phone user and analyzed the data using SPSS 18.0 and Smart PLS 2.0. PLS (Partial Least Square) analysis was implemented before multiple group-innovator, early adopter, eraly majority- analysis which is categoriezed by Innovation Diffusion Model of Rogers (1995). The results show that firstly, in innovator group (n=63), the functional and the safety value have significantly positive effect on user satisfaction. In addition, we found that user satisfaction and the brand loyalty are significatly associated with the intention of use. Secondly, in early adopter group (n = 67), the design value has significantly positive effect on user satisfaction and it has significantly positive effect on brand loyalty. Finally, in early majority group (n = 67), the design value has significantly positive effect on the user satisfaction and it has stronger effect on the intention of use and brand loyalty. We conclude this paper with the implication of this study to both academia, business practice, and policy making.

A Study on the Effects of Innovation Characteristics and Quality of Appliance Systems on Intention to Adopt (어플라이언스 시스템의 혁신특성과 품질이 채택의도에 미치는 영향에 관한 연구)

  • Yoo, Eungjoon;Kim, Yonghee;Park, Youngju;Choi, Jeongil
    • Journal of Korean Society for Quality Management
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    • v.43 no.3
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    • pp.421-438
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    • 2015
  • Purpose: The purpose of this study was to grasp the level of effects innovative features and quality of the appliance system on organizational performance and ultimately analyze the willingness of the IT staff to adopt an appliance system. Methods: The survey was conducted on 350 vendors' clients and partners who currently use an appliance system from March to May 2014. A total of 331 effective questionnaires were collected and analyzed using PASW18 and SmartPLS. Results: The results show that relative advantage, facilitating condition and trialability and quality factors all had an effect on organizational performance expectations. Further, when an appliance system is adopted, it was shown that cost and reliability emphasized by a vendor did not produce any significant effects on organizational performance expectations. Conclusion: This study is significant as it is the first to combine such models as Innovation Diffusion Theory, Information Systems Success Model, and Unified Theory of Acceptance and Use of Technology with a new external variable. In addition, it illustrated how variables affect the adoption of an appliance system such as a new innovation system.

The Relationship between Workers' Knowledge Sharing Intention and Innovation Behavior in General Hospitals (종합병원 지식근로자의 지식공유 의도와 혁신행동 간의 관계)

  • Lee, Hyun-Sook
    • The Korean Journal of Health Service Management
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    • v.7 no.4
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    • pp.233-241
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    • 2013
  • The purpose of this study is to investigate factors affecting workers' knowledge sharing on knowledge sharing and innovation behavior in general hospitals. This study is based on factors of knowledge sharing such as incentives, reciprocal benefits, behavioral control, and subjective norm, CEO's support, rewards system, IT system, and trust. Data were assessed using 148 workers who work in 3 hospitals in Seoul, Kyunggi, Chunkcheong-do. Data were collected with self-administered questionnaires from April 1 to 31 in 2013 and analyzed SPSS 18 and SEM(structural equation modeling). The results of the study were as follows. First, knowledge sharing intention as well as innovation behavior was statistically significant in behavioral control and IT system. Second, knowledge sharing intention turned out to be positive effect for innovation behavior. This study identified a couple of factors affecting workers' knowledge sharing on knowledge sharing intention and innovation behavior. The the implications of these factors are discussed and areas for developing hospital's knowledge management strategies are fostered and knowledge sharing intention and innovation behavior.

The Influence of Consumers' Innovativeness and Trust on Acceptance Intention of Sensor-based Smart Clothing (소비자의 혁신성과 신뢰가 센서기반 스마트 의류 수용의도에 미치는 영향)

  • Park, Hyun-Hee;Noh, Mi-Jin
    • Fashion & Textile Research Journal
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    • v.14 no.1
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    • pp.24-36
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    • 2012
  • This study examines consumer's acceptance intention of sensor-based smart clothing empolying the extended TAM. Technology innovativeness, information innovativeness and trust were used as external variables and perceived palyfulness was included in the extetended TAM. Data were collected from the adults over 20 years old living in Daegu from March 14 to 18, 2011. 193 useful copies of data were analyzed to investigate a structural model and test research hypotheses using AMOS 7.0. The study results showed that the extended TAM for smart clothing was validated empirically in predicting the individual's acceptance of sensor-based smart clothing and 10 hypotheses among 12 hypotheses were supported. Technology innovation, information innovation, and trust were confirmed as antecedent variables in affecting extended TAM. Perceived usefulness and perceived playfulness directly influenced acceptance intention and indirectly influenced acceptance intention mediating attitude. Perceived usefulness affected perceived playfulness and attitude affected acceptance intention. This study will help marketers and managers of fashion companies devise effective tools in planning marketing strategies related to smart clothing.

The Effect of Perceived Risk on the Intention to Adopt Mobile Banking Services (인지된 위험이 모바일 뱅킹 수용 의도에 미치는 영향)

  • Yang, Ji-Yun;An, Jung-Ho;Park, Cheol-U
    • Journal of Technology Innovation
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    • v.14 no.3
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    • pp.183-208
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    • 2006
  • Mobile banking is one of the most representative services applied to the mobile technology. However, there are few recent studies about the user acceptance of mobile banking, and prior studies only have been related to the positive effects of the service acceptances such as e-commerce and Internet banking service. The purpose of this research is to grasp the particular risk essentials in mobile banking which customers perceive, and the risk degree of user recognition which affect customer intention to adopt mobile banking through the exploratory research. The perceived risk is segmented into the performance risk, financial risk, time risk, social risk (or psychological risk), and privacy risk based on Cunningham's research (1967) and other recent studies. In the Unified Theory of Acceptance and Use of Technology (UTAUT), we have attempted to determine how different perceived risks have influence on the mobile banking adoption intentions of both the mobile banking users and potential users. The results indicate that performance expectancy, effort expectancy, and social influence have positive influences on the intention to use mobile banking service while perceived risk has a negative influence on the intention to use and performance expectancy.

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