• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.312-325
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• 2020

The heat perm is the preferred hair technique to get positive affects such as increase of work efficiency and sale in hair industry. The subjects of this study is 262 hair shop workers and it was investigated heat perm device using reason, using satisfaction and repurchase. As a result, the perm accounted for 32.1 and the use of digital perm devices was more than that of setting perm devices. The reasons for the use were that the longer the setting device was engaged, the flexible it was the hair wave. The higher the rank, the better the hair wave retention and the long hair treatment, and it also helped sales. (p<0.05) Digital perm device can be hair-wavy in the desired style while in use, and the longer the working period, the more advantageous. The repurchase intention was that the longer the period of service and the higher the rank, the more advantageous it was. (p<0.05) The reasons for the usage of setting perm and digital perm were correlated with the satisfaction of use and the repurchase intention. The reasons for the use were helpful for sales and elastic hair wave and long hair waving was possible, which affected the repurchase. In conclusion, heat perm had been found not only helped sales, made a good hair wave, and the long hair waving, but also to be preferred to the long working period of the hair shop and the rank above the designer.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.11
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• pp.1782-1791
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• 2008

The purpose of this study was to find out the hair style image about variations of hair design elements. The method of this study was quasi-experimentation. The twelve color photographs of manikins with various hair style were used as the stimulus. As measuring instrument, a likert scale composed of 35 items of five point adjectives was used. The sample consisted of 157 males and 140 females residing in the Busan area. The range of the age is from 20 to 55. The survey was conducted from August to September in 2007. The data were analyzed by factor analysis, frequency, crosstabs one-way analysis of variance, Duncan's test and t-test used SPSS Packages. The results of this study were as follows: 1. As a result of factor analysis, 8 factors - romantic, natural, elegant, simple, classic, casual, modem and mannish were found out as constructing factors of hairstyle image. 2. As a result of hair style image analysis about variations of hair-length, The short hair style was perceived in modern, mannish, casual, sophisticate, medurm-length style in classic and elegant, long hair style was perceived to be high in romantic and natural. 3. As a result of hair style image analysis about variations of hair design elements, The length of hair style was the most influential element in hair design and secondly important one was the wave of hair style. The color of hair style didn't critical effect on image of hair style.

• Journal of Digital Convergence
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• v.18 no.8
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• pp.479-484
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• 2020

In the social atmosphere where the importance of appearance is increasing day by day, efforts and desires of modern people are becoming more active and diversified, and the beauty beauty industry is gradually becoming more specialized and specialized due to these effects. Hair damage is inevitable due to the excessive permanent wave or hair coloring of modern people. However, as the hair is damaged, the cuticle peels off and falls off, and the tensile force decreases and the satisfaction after hair styling or perm decreases relatively. Therefore, it is necessary to manage damaged hair, but since artificial synthetic products occupy most of hair treatment agents on the market, it is necessary to develop a hair treatment product containing antioxidants useful for the human body. In this study, the effect of maple leaf extract on the mechanical change of colored hair was analyzed to investigate the potential of maple leaf extract as a hair treatment agent to improve damaged hair and improve hair health. It is considered that this study will be used as basic data for the development of hair beauty products using natural products in the future.

• Journal of the Korean Society of Fashion and Beauty
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• v.1 no.1 s.1
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• pp.95-104
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• 2003

Just as costumes reflect the spirit of the time, hair styles echo the social changes and even facilitate them, being used as a means of communication. In short, hair styles reflect the cultural life of the time dynamically. In our modern times, fashion is moving very fast, and such a phenomenon is more conspicuous in hair styles. While individuals are eager to pursue their own individuality, hair styles play a leading role in fashion, excelling the costumes. In this sense, we need to note that hair styles may be related with individual, social and psychological factors. As people are more interested in hair colors, the scope of hair color selection becomes wider. People visit beauty shops to have their hair colors changes rather than have their hairs cut. Selection of a hair color seems to be deeply related with individuals' psychological states. Since hair colors have much effects on their facial images, hair designers need to have an empathy with their customers. Each person has his or her own unique image, and his/her selection of hair colors is affected much by external environment as well as his/her traits. With such basic assumptions in mind, this study was aimed at analyzing the preferences of hair colors by those in their 20's, 30's and 40's who are more interested in their hair colors. To this end, their preferences of or tendencies for hair colors were surveyed by sex, age group and job.

• Journal of the Korea Convergence Society
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• v.12 no.7
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• pp.235-241
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• 2021

Appearance management through hair beauty forms the basis of the beauty industry, while permanent waves using heat are often used in hair salons, but hair damage due to thermal permanent wave treatment is an inevitable reality. Therefore, this study was conducted for the purpose of presenting an efficient method for thermal permanent wave that can further increase hair wave formation ability and minimize customer's hair damage. After collecting virgin hair from the occipital region, thermal rod pretreatment and thermal permanent wave treatment were performed, and hair roughness analysis and 3D-image were studied using an Atomic Force Microscope. As a result of the study, both the average roughness (Ra) and the ten point average roughness (Rz) were calculated as 223 nm and 853 nm for 4 sections, respectively, showing the highest values. Although the number of samples of the experimental data is limited, the wave forming power can be further increased through this study, and it is expected that it will be practically possible to propose an objective method for thermal permanent wave that can minimize hair damage as well as protect the cuticle of the customer's hair.Judge.

• Journal of Digital Convergence
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• v.15 no.10
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• pp.551-557
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• 2017

Hair beauty treatments that can express individuality have increased and diversified. However, their repetitive use has also brought about hair damage. To reduce such damage, the importance of hair treatments when receiving chemotherapy has magnified greatly. In this study, the hair (normal hair, NH) of 5 people in their 20s has been collected and observed with SEM before dyeing (NH), after dyeing (DH) and after dyed and treated (DTH) to measure the hair's morphological damage and mineral content. SEM observation results revealed that, in DTH, a cuticle-like arrangement appears almost uniformly, the hair settles, the lines are smooth, and the damage degree is low. Regarding mineral content, the concentration of minerals was generally balanced. However, in the observation of toxic minerals and minerals found in large amounts, the concentration of Ba, Na, Ca, and Mg was higher than the balance range in NH, DH, and DTH.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.44 no.2
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• pp.133-139
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• 2018

Chemically damaged hair is vulnerable to external stimuli in daily life due to the weakened physical properties of the hair strand itself. The purpose of this work was to determine whether chemical conjugation between hair keratin proteins restores tensile strength and thus results inpreventing further deterioration under repeated combing. A model damaged hair tress was produced by a typical perm-process. Then, it was internally crosslinked by the bifunctional crosslinker (3-aminopropyl)triethoxysilane (APTES), via both silane coupling and carbodiimide chemistry. Physical properties, including tensile strength, Young's modulus, and plateau stress, were measured to verify the effect of internal crosslinking, and the existence of crosslinking was verified by Fourier transform infrared (FT-IR) spectroscopy. The degrees of hair breakage and split ends were evaluated by repeated combing-drying tests. Physical properties of chemically damaged hair were restored by internal crosslinking. Successful crosslinking of APTES via both silane coupling and carbodiimide chemistry was verified by FT-IR spectra. Prevention of breakage and split ends after repeated combing with heat was observed. Human hair can be weakened by chemical damage including perm-processing, so restoring such properties is a major issue in the hair care industry. This work shows that internal crosslinking of damaged hair via chemical conjugation would be a potent method to restore the healthy hair.