• Journal of agricultural medicine and community health
• /
• v.37 no.3
• /
• pp.145-155
• /
• 2012

Objectives: This study was performed to compare rural residents' perceived health status and life satisfaction according to their general and health related characteristics and to identify factors related to perceived health status and life satisfaction in this population. Methods: Subjects were 1,091 adults aged 20 years or older living in Geochang Gun, South Korea. A survey was conducted from June 28 to August 25, 2009. We used the health self rating scale by Lawton et al. (1982) and the overall life satisfaction scale by Wrosch et al. (2000). The collected data were analyzed using SPSS WIN 18.0. Result: Sex, age, education, spouse, medical diagnosis, currently taking medication, main health maintenance behavior, alcohol consumption, frequency of alcohol consumption, exercise, family harmony, and friend relationships were significantly related to perceived health status. Age, education, spouse, main health maintenance behavior, smoking, exercise, family harmony, and friend relationships were significantly related to life satisfaction. Further, 29.3% of the variance in perceived health status could be explained by medical diagnosis, exercise, family harmony, education, currently taking medication, and friend relationships, while 11.1% of the variance in life satisfaction could be explained by family harmony, perceived health status, main health maintenance behavior, and friend relationships. Conclusion: Health management programs must be designed so as to incorporate the general and health related characteristics of rural residents if they aim to improve the perceived health status and life satisfaction in that population.

• Journal of agricultural medicine and community health
• /
• v.44 no.3
• /
• pp.124-137
• /
• 2019

Objectives: The purpose of this study was factors affecting self-efficacy of cardiopulmonary resuscitation (CPR) in adults. Therefore, the provide basic data for strategy development to improve the performance rate of bystander CPR. Methods: The data were collected from 164,165 adults of the 2016 Korean Community Health Survey. The survey method was 1:1 interview with households, and the survey period was from August 16, 2016 to October 31, 2016. The survey variables were as follows: self-efficacy of CPR, awareness of CPR, training experience of CPR, demographic characteristics, medical characteristics, health promoting behaviors, and safety practices. Results: The rate of self-efficacy of CPR in adults was 60.6%. Factors affecting self-efficacy of CPR were age, sex, residence, education level, occupation, marital status, any CPR training, CPR training within the last 2 years, CPR training with manikin within the last 2 years, emergency room visit within the last 1 year, physical activity status, drive a bicycle, seat belts on rear seat, seat belts when riding a bus were statistically significant. Conclusions: In conclusion, in order to improve the self-efficacy of CPR in adults, the recent experience rate of CPR education, the practice rate of health promotion behavior, and the practice rate of safety behavior should be improved. The government should expand the provision of education programs to improve the self-efficacy of CPR and actively prepare national-level public advertisements strategies.

• The Journal of the Convergence on Culture Technology
• /
• v.9 no.6
• /
• pp.1039-1048
• /
• 2023

This article aims to find meaning-oriented consumption in the consumer society based on the female consumers' narratives of makeup consumption experiences. The case study of consumer narratives identified various meaning-oriented consumption behaviors among the female informants. The study also exemplifies the outcomes of meaning-oriented consumption and suggests a hypothetical framework that shows the process to get those outcomes from functional consumption to meaning-oriented consumption.

• The Journal of the Korea Contents Association
• /
• v.14 no.5
• /
• pp.356-363
• /
• 2014

With Sales of bundling service in telecommunications service are on the increase due to continuous technology progress and the raised demand into convergence and integration service. In this paper, we analyzed the tendencies differences between subscriber and non-subscriber of the bundling service in telecommunications service to establish marketing strategies of the bundling service. we derived the subjective norm and personal innovation as tendency variables of users in using LTE(Long Term Evolution) services, which are based on bundling sales motivation theory, theory of reasoned action, and diffusion of innovation theory. The tendency variables were compared between subscriber and non-subscriber of the bundling service through statistical T-test in empirical study. As a result, we discovered that there are differences in both subjective norm and personal innovation between subscriber and non-subscriber of the bundling service. We also discovered that the subjective norm and the personal innovation of subscriber are stronger than non-subscriber. At last, we derived two implications to increase the sales of the bundling services. First, the bundling service should designed more innovative. Second, it would be effective to apply buzz marketing strategies based on the surrounding people.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.11 no.1
• /
• pp.278-286
• /
• 2010

Until now, most of the studies about the impulse buying have focused mainly on the product of off-line shop, while there have relatively been very few studies about the product in internet shopping mall. The goal of this study was to understand Impulse Buying Behavior(IBB) for digital contents in the internet. Data has been collected from 278 respondents. The questionnaire method was adopted to collect the data for this study. The research was conducted by using SPSS 12.0 and AMOS 5.0. It was found that as follows: First, marketing stimulation factors, such as price, product, promotion was related positively to FLOW. Second, marketing stimulation factors was related partly positively to IBB. Third, FLOW has mediating effects in the relations between marketing stimulation factors and IBB. Finally, Self-Behavior Control and Sensation Seeking Tendancy has moderating effect in the IBB process. Thus, It also provides a core strategic Implication with Digital Contents Marketers.

• Journal of the Korea Institute of Information Security & Cryptology
• /
• v.34 no.5
• /
• pp.1037-1046
• /
• 2024

The widespread adoption of the Internet of Things (IoT) has enhanced efficiency and convenience across various fields, but it has also led to a surge in security threats. Among these, IoT botnets are particularly concerning as they can rapidly infect a large number of devices and launch various types of attacks, making them a significant security threat. In IoT environments where implementing security measures on individual devices is challenging, establishing a security monitoring system for real-time detection and response is essential to mitigate the risks posed by botnets. In the field of security monitoring, it is crucial not only to detect botnets but also to analyze their detailed behaviors to devise effective countermeasures. Security experts devote considerable effort to analyzing the payloads of detected threats to understand botnet behavior and develop appropriate responses. However, analyzing all threats manually is time-consuming and costly. To address this, our study proposes an XAI-based network feature extraction methodology to enhance the effectiveness of IoT botnet behavior analysis. This study proposes a practical security monitoring methodology for IoT botnet behavior analysis and response, consisting of three steps: 1) BPE and TF-IDF based payload feature extraction, 2) XAI-based feature importance analysis, and 3) visualization of decision rationale based on feature importance. This approach provides security experts with intuitive visual evidence of IoT attacks and reduces analysis time, contributing to faster decision-making and response strategy development in security monitoring.

• Journal of the Korean Applied Science and Technology
• /
• v.36 no.3
• /
• pp.840-852
• /
• 2019

The influences of sporting shoe brands wants to exert on consumers in the sports shoe market has been tried in many forms, and its effectiveness has also been proven. A variety of marketing strategies are being proven by each brand that they consider to be worth using. However, marketing strategies using sports shoe collectors have never been empirically proven in their influence. This is because the collecting behaviors shown in the traditional sports shoe market is very low in comprehension. This study was initiated by critical thought that determined a new marketing strategy was needed in the sports shoe market, which is considered to be somewhat limited, and is aimed at setting and demonstrating the path to influence in establishing a marketing strategy using sports shoe collectors. To achieve the purposes of this study, 231 consumers who were exposed to stimuli for describing the products of a hypothetical sports shoe collectors were used. For data analysis, frequency analysis, reliability analysis, correlation analysis, and confirmative factors analysis and structural equation method using PASW 21.0 and AMOS 20.0 were used. Based on the results derived from this study, we have found a new path to a new marketing strategy based on the expertise held by sports shoe collectors in the sports shoe market, which we hope will serve as one of the new growth engines for the sluggish sports shoe market in Korea.

• Proceedings of the Korean Information Science Society Conference
• /
• 2012.06b
• /
• pp.411-413
• /
• 2012

R&D 기획은 연구 개발 전주기에 있어 수행, 평가에 앞서 필수적으로 선행되어야 하는 행위이다. 그렇지만, 아직까지 R&D 기획에서 무엇을 다루어야 하는지에 대한 원칙, 사례만 존재하고 이를 통합 시스템화하지 못하고 있어, 대부분의 연구자들은 논문, 특허, 웹을 포함한 다양한 자원들로부터 정보를 수집, 취합, 분석하는 데 많은 시간을 뺏기고 있는 형편이다. 이 문제를 해결하기 위해서 본 연구 이전에 시맨틱 기술과 텍스트 마이닝 기술을 이용하여 R&D 전략 수립을 지원하고자 InSciTe, InSciTe Advanced 등이 개발되었지만, R&D 기획이라는 궁극적 목적 내에서도 사용자마다 다양한 시나리오들을 분별하여 지원하기에는 어려움이 많았다. 이에 본 연구는 사용자 적응적 가이드 방식을 통합적으로 적용하여 실시간으로 변화하는 사용자 관심을 파악하고, 대표적 시나리오들에 맞추어 사용자가 목적을 효과적으로 달성할 수 있도록 지원하는 데 초점을 맞추고자 한다. 먼저 사용자 적응적 가이드 방식의 R&D 기획 시스템 구축을 위해 필요한 요구 사항들과 이들을 효과적으로 시스템에 반영하기 위한 온톨로지, 웹 서비스 중심의 설계 원칙들을 제시함으로써 R&D 기획뿐만 아니라 타 분야에서도 유연하게 적용할 수 있는 기반을 제공한다.

• Journal of Legislation Research
• /
• no.54
• /
• pp.111-154
• /
• 2018

The protection of fundamental rights of people is a natural duty of a state. Since Constitutional Law declare that a state is obliged to protect the fundamental rights of people obviously, it is reasonable to postulate that a state has a duty to protect every person's right much more positively. Of course, it is true that whereas right of freedom is much more important in modern states, the social right becomes more important currently. Nevertheless, we have no choice but to put an emphasis on the importance of the right of freedom like modern states. Thus states are still bound to try to protect the right of people, specific duty of behavior for the sake of right of freedom belongs to states. In particular, due to the fact that lifts are essential to our comfortable life and the demage from the accident concerning with the lifts is fatal, the strategy for securing the safety of using the lifts is significant to some extent. And because it is true that the experience of UK that put an emphasis on the role of civil actors is meaningful to us, there seems implications for us. Accordingly, it is possible to consider the material components such as the check of safety before installation for the sake of safety enhancement, quality control for lifts parts, specification of check criterion and variation of check cycle etc. and personal ones such as specification of qualification of competent persons, guarantee of competent person's independence, variation of obligator's duty and variation of user's obligation etc. However, as the situation of UK is one thing and that of Korea is another, we don't have to adhere to the policy and the experience of UK strictly. Rather, we had better apply the policy and experience of UK to ours appropriately.

• Journal of Information Technology Applications and Management
• /
• v.11 no.2
• /
• pp.1-14
• /
• 2004

The level of sunk cost and risk-taking theory have been offered as one explanation for the escalation of commitment behavior. This Study attempted to replicate Keil's study in Korea. Keil examined the level of sunk cost associated with the risk propensity and risk perception of decision-makers, and these factors are assessed for cross-cultural robustness using matching laboratory experiments carried out in three countries. The level of sunk cost and the risk perception of decision-makers contributed significantly to their continuous willingness to their project. Moreover, the risk propensity of decision-makers was inversely related to risk perception, and this inverse relationship was significantly more weak in Korea than in Singapore. These results show that the sunk-cost effect exists across cultures, and that the risk-taking behaviors are partially mediated by cultural factors.