• Korean small business review
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• v.42 no.3
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• pp.77-100
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• 2020

In commemoration of 40 years of the foundation of the Korean Association of Small Business Studies, this paper reviewed the academic literature investigating female entrepreneurship and women-owned businesses in the Asia Pacific Journal of Small Business. During past 40 years, only 10 studies shed light on women entrepreneurship/businesses. Since the number of research papers is very few, this paper reviewed foreign research trends based on the topics in accordance with the stages of entrepreneurship. Based on the reviews, this paper aims to suggest important topics and directions for future research and to draw attention to female entrepreneurship/enterprises in Korean academia.

• International Area Studies Review
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• v.21 no.2
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• pp.219-245
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• 2017

This study is intended to empirically investigate how Korean consumers evaluate foreign CSRs conducted by Korean firms. Specifically, the study investigates the effects of domestic vs. foreign CSR targets & domestic vs. global NGO affiliations by employing a two-way 2-by-2 factorial design. Field experiments were carried out with adult consumers in Seoul aged over 25. Our findings, first, suggest that Korean consumers perceive domestic CSRs more positively than foreign CSRs. But Korean consumers were found to respond more positively to foreign CSRs when the focal firm was perceived as a global firm. As regards to NGO affiliations, the study found that consumers were partially favorable towards domestic NGOs. However, interestingly, foreign CSRs with domestic NGOs were perceived more favorably than foreign CSRs with foreign NGOs.

• International Commerce and Information Review
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• v.16 no.1
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• pp.25-42
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• 2014

Since the reform and opening up in 1978, Chinese economy has been increasing rapidly with a high growth rate, but after 2012 the growth rate decreased as the reform of economic system. While economy in Africa began booming since 2000. Influenced by Global Financial Crisis and European Debt Crisis, economy in Africa slightly slowed down, but it was rebounding apparently from 2010. The urgent demand for energy and the sharp increasing in foreign exchange reserve pushes China to seek overseas markets. As Africa keeps a well relationship with China and the complementarity between China and Africa economy, Africa becomes one of the target markets for China's foreign development. Recently more and more enterprises begin to invest in Africa market. But till now the study on Africa mainly focuses on theoretical research based on real cases, and empirical research are very few and need to be increased. This thesis studies the influence of enterprise feature; local market feature and investment in foreign market on the result satisfaction of Chinese enterprises that invest in Africa markets. At the same time this thesis also studies and analyzes the market access strategy and marketing strategy for Chinese enterprises after entering overseas markets and put forward effective recommendation and suggestion for these enterprises. In order to proceed this study, 317 Chinese enterprises which invest in Africa have been investigated by me. And frequency analysis, reliability analysis, factor analysis, and simple regression analysis have also been conducted by SPSS18.0 APP to verify the hypothesis. The study result suggests that onlu investment in foreign market affects the Performance satisfaction of Chinese enterprises. And the market access strategy and marketing strategy play a role of the mediational effects when Chinese enterprises are investing in Africa.

• Korean Journal of Construction Engineering and Management
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• v.9 no.6
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• pp.225-234
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• 2008

The engineering competitiveness of domestic construction companies is 70$\sim$80% of advanced countries. And Korean' companies fall behind China and South-East Asia in a competitive price. Recently, there are increased the amount of overseas order received in Korean construction companies. But, there is not enough the supporting policy of government. Therefore, this research compared and analyzed the competitiveness of domestic construction companies throughout benchmarking support system of overseas construction in advanced companies. Such research was obtained through business trip & consultation with related specialists for the difficulties of domestic companies in advancing into overseas market. This research provided governmental plans to advance into overseas market. First, this research provided assurance system and connected plan of ODA(Official Development Assistant) in construction. Second, this research suggested the improvement of overseas marketing survey and overseas construction marketing center. Third, this research provided the support system of bidding information and the training system of professionals.

• Journal of Korea Technology Innovation Society
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• v.14 no.3
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• pp.431-465
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• 2011

Focusing on open innovation which is regarded as an important framework for strengthening technological innovation capabilities, in this study empirical analysis is conducted on Korean manufacturing companies, particularly based on the survey results of 149 domestic manufacturing companies that carry out innovation activities in order to identify influence factors for open innovation activities. Analysis on the influence factors of open innovation activities categorized into characteristics of environment, firm-specific characteristics, and characteristics of institutions revealed that characteristics of environment in terms of the degree of market competition and technological changes influence outside-in open innovation activities. Such results suggest that companies respond to increased market competition or technological changes by promoting research and development (R&D) and maintaining or acquiring market competitiveness through introduction of external technology and utilization of external information by means of research collaboration, user innovation, and so on. In terms of firm-specific characteristics, outside-in open innovation activities are influence by R&D personnel, R&D investment, number of international business, export, and openness of corporate culture while inside-out open innovation activities are influenced by characteristics of international organization and CEO's capabilities. In order for companies to strengthen outside-in open innovation activities emphasis on research personnel, R&D input factors such as research funds are necessary whereas to increase inside-out open innovation activities organization solely responsible for international affairs should be established while the CEO needs to focus on open and cooperative entrepreneurship rather than internal technological innovation activities. In terms of characteristics of institutions, outside-in innovation activities are influenced by technological networking whereas inside-out innovation activities are influenced by networking for development of technology and the presence in industrial cluster. This means that the government needs to establish industrial clusters and try to expand technological networking to facilitate open innovation activities.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.1
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• pp.33-50
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• 2014

Though South Korea has world-class volume of Venture Capital Investment, as a share of GDP, early stage venture investments are still short, and investments are concentrated in high technology area and Capital area. Because of the high barriers to entry of the new IPO and M&A market, the venture capital companies undergo difficulties in profit. High-tech ventures face difficulties in raising money from outside investors due to information asymmetry between venture investors and venture companies. To resolve these problems, developed countries's government make a co-funding investment scheme with private sectors and design incentive mechanism such as receiving knowledge of the reputable investors' joint venture. Korean central and local government can benchmark those of things. For example, the expansion of the investment volume with private sector, region-specific matching fund and venture capital's exit path diversification such as M&A through the establishment of a business venture eco-system. At the same time, venture companies are to make an efforts to enhance the ability of screening for venture companies and the value for investment activities through a joint venture investments.

• Journal of Digital Convergence
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• v.17 no.5
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• pp.333-346
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• 2019

The purpose of this study is to find out the direction of overseas expansion strategy that should be established as a public broadcaster and a media company in order to overseas expand Korea EBS's. This study used a literature research method to analyze the related literature and data for analyzing strategies of major global media companies and overseas public service broadcasters (PSBs). As a result of the research, it suggests that the direction of EBS overseas expansion should approach both commercial business diversification and fulfillment of public responsibility. In particular, it suggests that transferring project of Korea's educational broadcasting system to developing country should be developed as a core business for spreading overseas expansion. In a follow-up study, it is necessary to carry out a research that suggests a comprehensive strategy of overseas expansion of EBS based on the result of this study.

• International Area Studies Review
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• v.13 no.3
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• pp.163-190
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• 2009

This study tries to analyze the investment determinants of Chinese firms in local Korea, where the Chinese investing ones have been operating since in the middle of 1990s. The main purpose can be mentioned to test empirically some relations between the investment determinants of Chinese firms and the investment types. In detail speaking, the dependent variables of investment types are classified with sole venture and joint venture, while the independent ones are sorted based on the previous studies with the 2 following factors like the competitive advantages of Chinese firms, and the location advantages of local Korea. This study is conducted as the following: the survey of Chinese firms engaging in investment activities in there is implemented by collecting questionnaires. And for testing the hypothesis, the path analysis of structural equation modeling is activated with SPSS. 12.0 and AMOS 11.0 for windows.

• The Safety technology
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• no.123
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• pp.18-19
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• 2008

면도기, 칼 분야의 외길을 걸어온 토종 한국기업 (주)도루코는 최근 6날 면도기 개발과 더불어 미국, 멕시코, 중국 해외법인에 이어 베트남으로까지 진출하는 등 활발한 활동을 보이며 제2의 전성기를 맞고 있다. 이는 끊임 없는 면도날 연구의 결과로 칼날 품질에 있어서는 세계 으뜸이다. 면도기날, 칼날에 있어 한국의 자존심을 지키고, 세계 무대에서 최고로 평가 받고 있는 (주)도루코에 안전은 빠질 수 없을 터, 이들의 안전 속으로 들어가 본다.

• The Optical Journal
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• s.104
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• pp.26-28
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• 2006

외국과 비교해볼 때 국내 시장의 장점은 소비자 입장에서 저렴하고 좋은 제품을 선택할 수 있다는 점이다. 각 브랜드에서 지난 해 말부터 많은 신제품을 출시하고 있는 가운데, 경쟁이 좋은 기회를 만들기도 하지만 연구/개발의 활성화를 위해서는 소비자의 옳은 판단과 지원이 필요하다. 올 하반기에도 여러 신제품의 출시와 마케팅 활동이 전개될 것으로 보인다. 국내 기업의 해외시장 공략과 외국 기업의 국내 브랜드 영업의 두 물살 사이에서 올해와 내년의 시장 흐름이 프린터 업계의 구조적인 틀을 결정하게 되는 전환점이 될 것이다.