• Title/Summary/Keyword: 항만배후

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World Logistics Evolution & Marketing Strategy for Korea's Enhanced Port Competition (세계물류발전과 한국의 항만경쟁력 강화를 위한 마케팅 전략)

  • Gim, Jin-Goo
    • Journal of Korea Port Economic Association
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    • v.24 no.4
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    • pp.363-384
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    • 2008
  • This study aims at improving Korea's competitiveness in port logistics through marketing strategy with integrating the conceptual approach into the empirical one and combining both the oldest military treatise and the newest evaluating model in social science that was applied by the HFP(hierarchical fuzzy process) model enhanced by the KJ method. The empirical results of this study show Busan in the middle among subject ports. At present, Korea plays a reciprocal role in the port market in East Asia, but in the medium- and long-term, Korea's ports will vie together with most major ports in the East Asian region. A descriptive investigation shows that Korea's developing tasks in port logistics must be considered in the context of the direction for developing port policies, the necessity of expanding port facilities in the capital region, securing the sufficient traffic volume through the establishment of the hinterland linking system and its positive utilization, and reforming the direction for developing the global logistics through increased port competitiveness. In the short- and medium-term, Korea must use the opportunity factor of 'Growth and open door policy of China' as a geoeconomic advantage and to utilize Korea's ports as a gate to Chinese foreign trade. With the rise of China's economy, China also plays a significant role in both port and airport markets. Hence, the linking system between the two must be established to meet the expanding traffic volume, especially in the capital area. Moreover, it is necessary for Korea to secure port logistics through the establishment of the hinterland linking system and its positive utilization. The great accomplishment of this paper is to present strategies to increase Korea's port competitiveness in the rapidly changing environments of world logistics with the focus on both the oldest military strategic treatise and the newest empirical method in social science. In order to reinforce this study, it needs further compensative research because the evaluation structure could be subdivided with more extensive and precise criteria.

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A Study on Trade Structure of Furniture and Port Logistics Business Model in North-east Asia (동북아 가구류 무역구조 분석을 통한 항만물류 비즈니스 모델의 탐색)

  • Oh, Yong-Sik;Kwon, Moon-Kyu;Koo, Kyoung-Mo
    • Journal of Korea Port Economic Association
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    • v.30 no.3
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    • pp.231-257
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    • 2014
  • In general, furniture industry, with its high foreign dependency, has serious logistics issues that are commonly raised in such countries as Korea, China and Japan. This leads to my different possibilities & ways of rationalizing the logistics systems that utilize port hinterlands. Thus the purpose of the present paper is to create new logistics systems which will work effectively across the three countries. In this research study, we came up with 2 logistics models in which the port hinterland of Busan serves as the distribution center for furniture industry, and the models were suggested as the cooperative logistics business systems for the North-east asian region. In the proposed models, 'Busan furniture logistics center' has the dual functions of 'the cross-docking center from China to Japan' and 'the assembly & delivery center for furniture imported by Japan'. To have this logistics business center materialized, we propose that policy-level supports from the relevant port authorities be provided in the following three aspects: overseas investment promotion focused on the furniture industry of Japan, protection & enhancement of competitiveness for the port of Busan, and uilization plans for the new port hinterland of the city.

A Study on Marketing Analysis of Incheon Container Ports (인천항의 마케팅 분석 및 개선방향에 관한 연구)

  • Choi, Sae-Kyung;Chung, Tae-Won
    • Journal of Navigation and Port Research
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    • v.31 no.3 s.119
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    • pp.179-186
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    • 2007
  • Fierce competition to attract the increasing container cargoes of north China in competitive ports has make port marketing to be desperate necessity. In this situation, port marketing of Incheon container ports is requisite conditions to leap one step. Therefore, this study aims to propose core factors for marketing strategy by the feasible marketing analysis. The major shows as follows. Incheon is required to adjust port tariff and handling cost by incentive policy, enhance service coming alongside the berth, increase efficiency of port handling service and inland transportation system.

The Policy Implications of Port Redevelopment and Urban Regeneration Experiences of Advanced Countries (선진국 항만재개발과 도시재생사업의 경험과 정책적 시사점)

  • Jin, Young Hwan
    • Journal of the Korean Regional Science Association
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    • v.31 no.1
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    • pp.83-101
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    • 2015
  • This paper examines port redevelopment and urban regeneration projects of foreign advanced countries and investigates policy implications to apply to Korean port cities. Busan and Incheon have started to redevelop old port facilities located near old city centers and they have been faced several problems. Significant findings are found from the experiences of Inner Harbor in Baltimore, Darling Harbor in Sydney, Hafencity in Hamburg, Eastern Dockland in Amsterdam and Minatomirai 21 in Yokohama etc. At first, port and city have to be integrated to an unique regeneration project in order to solve the spatially disconnected problems originated from separate development in the initial stage. Preservation of historical regional assets is highly recommended to characterize its own value which is emphasized in the age of post modernism. Accurate and consistent design guidelines of port cities are stressed to build high standard cities. In the perspective of investigating a new business model, anchor facilities and place marketing strategies are introduced to induce more people to the place specially in the beginning stage. In addition, creative financing methods and competent implementing bodies are emphasized to running the projects stably regardless of real estate market status.

Strategies for Attracting Passengers to Daesan International Passenger Terminal (국제여객터미널의 집객전략: 서산 대산항을 중심으로)

  • Han, Chul-Hwan
    • Journal of Korea Port Economic Association
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    • v.33 no.1
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    • pp.31-46
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    • 2017
  • With an increases in income levels and the establishment of a five-day workweek, the number of passengers using international passenger terminals around the world continues to grow every year. However, previous researches on port sector have focused on cargo, and neglected the study on the passenger attraction strategy of the international passenger terminal. Maximizing passenger attraction strategy of the international passenger terminal requires establishing and operating the port marketing strategy, which reflects port characteristics and the tourism marketing strategy, which reflects the hinterland characteristics in an integrated approach. Therefore, the study presents a marketing mix strategy for Daesan International Passenger Terminal based on existing literatures, and a tourism marketing strategy for Seosan city based on the "6A" factor. Recommendations for the Daesan Port include the grand image improvement strategy of Seosan city, utilization of marine tourism resources and development of various tourism products linked to the neighboring areas.

A Study on Marketing Analysis of Incheon Container Ports (인천항의 마케팅 분석 및 개선방향에 관한 연구)

  • Chung, Tae-Won;Choi, Sae-Kyung
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • v.1
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    • pp.301-308
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    • 2006
  • Fierce competition to attract the increasing container cargoes of north china in competitive ports have make port marketing to be desperate necessity. In this situation, port marketing of Incheon container ports is requisite conditions to leap one step. Therefore, this study aims to propose core factors for marketing strategy, by the feasible marketing analysis. The major shows as follows. Incheon is required to adjust port tariff and handling cost by incentive policy, enhance service coming alongside the berth, increase efficiency of port handling service and inland transportation system.

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A Study on Re-calculate of Handling Capacity for Container Terminal (컨테이너 터미널 하역능력 재산정에 관한 연구)

  • 송용석;남기찬;곽규석
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2004.04a
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    • pp.407-412
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    • 2004
  • A problem of handling capacity calculation of berth is very important factor for decision about a port development scale like as the number of berth, size of back storage yard. If handling capacity per berth calculated low, the number of berth is increasing and the size of yard decided for propriety level of handling capacity. The propose of this paper is re-calculate of handling capacity for Busan container port by firstly government plan and actual result of Busan port like as waiting rate, berth share and handling capacity, and then realistic number of crane and berth share to be applied.

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A Study on the Regulation Plan for Over-weight Vehicles -in Pusan city- (과적차량의 운행규제 방안에 관한 연구 -항만배후도시 부산을 중심으로-)

  • 정창식;소병곤;이수호;이종식
    • Journal of Korean Society of Transportation
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    • v.10 no.2
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    • pp.55-68
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    • 1992
  • Over-weight vehicles give the structure of the road an impact overly and shorten the life of the pavements. But unfortuntely so far there has been no clear regulation to implement over weight vehicles. So I suggest that the fining should be evaluated differently according to the size of axle loads. In addition I adapt our study to Pusan city and propose an adequate regulation against over weigtht vehicles.

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A Review for Development Strategy of Gyeongin Port (경인항의 발전 전략에 대한 소고)

  • Lee, Choong-Hyo;Sun, Il-Suck
    • Journal of Korea Port Economic Association
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    • v.33 no.3
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    • pp.139-154
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    • 2017
  • As competition in domestic and overseas ports intensify, new and small domestic ports are realizing certain limitations to independently secure competitiveness. This study collected data over 60 months with five modifications for container and general cargo volume around Gyeongin Port. Short-period (12 months) cargo volume was forecasted, which revealed the need for a middle-to-long-term development plan. First, the hinterland logistics complex of Gyeongin Port is expected to contribute to the coastal maritime facility through the quasi-public system for fishery product transportation and passenger services. It proposes to achieve this by opening channels to and from China for precision machinery, home network systems, LEDs, and machine industry items. second, specializing the ultra-light cargo transport route, and connecting the coastal island areas of the 5 West Sea Islands to Ara Waterway (Integrated Fishery Product Center of the 5 West Sea Islands). Third, on the basis of organic cooperation of government? local government ? port, the incentive and pre-circular support system would be required, and lastly, it shall carry out the adjustment of functions in nearby ports and specialization strategy simultaneously through the integrated operation of the ports in the capital areas.

A Study of the Marine Traffic Safety using the LED Flashing Number Plate for Light Buoys (등부표 식별용 LED 발광 번호판을 활용한 해상교통 안전에 관한 연구)

  • Shim, Moo-Jun;Lee, Tae-Hwan
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2010.04a
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    • pp.448-452
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    • 2010
  • The traditional Aids to Navigations(AtoN) have been ensuring the safety of ships by indicating the passage and dangers by depending on the flashing lights. But the more the industrial complex behind port which is all over the country involving the Ulsan port developed, the more the lights behind port is stronger, and then the distinguishment of the signal of AtoN from the lights behind port is more difficult. And It is urgently needed to prepare the counterplan about the ensurement of safety because the authorities levels up the limit tonnage of the ships which are sail in and out during night to improve the operation of port through reducing of the traffic jam So, the method of direct lighting like LED non-neon is applied to unmanned lighthouses or light beacon, and the LED flashing number plate is applied to light buoys whose light power is weaker than to improve distinguishment and to be easy positioning of ships. As a result, the users of Ulsan port comment favorably on this item and the development of AtoN must be continuos to overcome the lights behind port.

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