• Journal of the Korea Convergence Society
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• v.11 no.3
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• pp.219-226
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• 2020

This study set the research model to analyze the effect of customer value on brand identification and loyalty using customers of K Airline. Based on previous researches, this study extracted variables, and built a structural equation model to examine the relationship among variables. The findings of empirical research are as follows. First, it was found that functional value and emotional value of customer value have significant effect on brand identification. Thus, hypothesis 1 was accepted. Second, customers seek emotional aspect in choosing a product or a service. That is, by using an airline brand which they think is identical with their image, value, or lifestyle, they pursue brand identification with the airline. Third, given that functional value and emotional value of customer value do not affect brand loyalty, we can know that customer value strengthens brand loyalty through brand identification. To boost brand loyalty, K Airline needs to pay attention to raise brand identification of customers with consideration of other mediating variables.

• International Commerce and Information Review
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• v.18 no.3
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• pp.227-248
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• 2016

World aviation market has been expanded every year caused by improvement of economic level quality of individual life, increase of the development of tourist industry. Aviation companies have compete to develpe the service program for the maintaining of sustainable choice by customer and develop the market share. This study aims to suggest customer service strategy which is based on the relations between satisfaction by providing a differentiated service quality. This paper is focusing on the investigation with the mediating role of commitments on customer satisfaction in Aviation company. For this purpose, we do literature reviews, develop research model and conduct an empirical research. The literature review covers theoretical discussion on customer satisfaction and core variables for hypothesis setting. This analysis shows the airline service factors have a positive effect on the customers' satisfaction and re-choice intention. And it is necessary to improve airlines' systematic management and strategic development on airline service factors for better airlines' customer service.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.22 no.1
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• pp.65-75
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• 2014

While traditional benefit plan offers the same benefits to employees regardless of their needs, cafeteria benefit plan or flexible benefit plan allows staff to choose from a variety of benefits to formulate a plan that best suits their needs. Cafeteria plan options may include health and accident insurance, cash benefits, tax advantages and/or retirement plan contributions. In this paper, we analyzed conditions and problems of domestic firms' current benefit plans and draw a resolution by introducing cafeteria plan by investigating related previous studies, Specially we focused on A airline which is typical service firm and is regarded as one that benefit plan can be very influential to employees compared to other firms.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.13 no.4
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• pp.11-28
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• 2005

The research purpose of A Study on the Effect of Aviation Safety over the Air Passenger's Behavior for enhancement of aviation safety management lies at the judgement that passenger's airlines choice criteria has much changed after several serious aviation accidents as before when we used to overlook "aviation safety" variable through surveying to Korean aviation passengers and foreigners visit or travel Korea on various purposes. This study will be regarded significant in terms that empirical analysis was used to prove "Aviation Safety", a variable which had not been regarded as a airline choice factor within Korea air transport market so far, and has an effect on the air passengers' airline preference change and choice after recent frequent aviation accidents. I wish, it can be another opportunity for Korean two national flag airlines to reappraise and reinforce the significance of "aviation safety" and set forth immediate vigorous efforts to support the government's aviation safety improvement countermeasures.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.14 no.4
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• pp.101-109
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• 2006

This study investigates what criterion airline customers recognize important when evaluating airline firms. Specifically it is surveyed if different criterion are used by different groups of airline customers when choosing an airline firm. In addition customer group with high loyalty to 'K' airline, national carrier of Korea, is differently evaluate 'K' airline for the selection criterion over customer group without loyalty. Frequent flyer program is suggested most important by most of the customers being followed by flight schedule. Flight schedule, in-flight food and air fare of 'K' airline are differently evaluated according to level of royalty to the airline. However there appears no difference in the evaluation of seat and entertainment between two groups, customers with high loyalty and customers without loyalty.

• Proceedings of the Korea Society for Simulation Conference
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• 2001.05a
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• pp.125-125
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• 2001

실 지형정보를 이용한 3D 가상환경은 사용자에게 좀 더 현실에 가까운 교육환경을 제공한다. 3D 가상환경에 사용되는 지형정보는 mesh를 생성하기 위한 고도 data와 mapping을 위한 위성영상이나 항공사진 등이 사용된다. 고도 데이터는 DEM,DTED와 같은 데이터 포맷이 있는데 해상도에 따라 초단위 또는 M 단위로 다양하게 분류되어 있으며 위성영상이나 항공사진도 해상도에 따라 50M∼10Cm 까지 다양하여 사용목적에 맞는 데이터 선택이 필요하다. 고도데이터와 mapping 데이터를 이용하여 기본적인 3D 지형을 생성한 후에 안개나 비, 눈, 빛, 구름과 같은 기상환경을 시뮬레이션하거나 건물이나 이정표, 또는 텍스트 같은 사용자 정보를 Vector overlay 하여 좀 더 현실감 있는 3D 가상환경을 만들 수 있다. 최근에는 인터넷이 일반화되면서 네트웍을 통해 지명데이터를 전송하고 렌더링 하고자 하는 요구가 발생하고 있다. 그러나 3차원 가상환경을 위한 지형 데이터는 2D 데이터에 비해 크기가 크고 고사양의 하드웨어사양을 필요로 하여 네트웍을 통해 전송하고 랜더링 하기에는 여러 가지 제약이 따른다. 이러한 재약을 극복하기 위해 데이터를 한꺼번에 전송하지 않고 점진적으로 전송하고자 하는 연구가 많이 있어 왔으며 점진적 메쉬나 딜로니 규칙에 기반한 TIN 압축 점진적 시각화 기법, DEM 웨이블릿 변환을 적용한 저장, 전송 렌더링 하고자 하는 연구가 시도되어 왔다.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.4 no.1
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• pp.63-85
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• 1996

의사 결정의 문제는 기본적으로 다수의 상충되는 기준(Criteria)하에서 최적의 대안을 선택하는 문제이며, 특히 국가나 항공사 또는 어느 기관에서 항공기의 구입시 기종 선정의 문제는 항공기 자체의 높은 가격 및 기술 파급효과, 안전성, 경쟁성 등 다수의 요인들을 심도 있게 고려하여야만 한다. 따라서 다수의 전문가 집단의 의견을 종합할 수 있다면 실패의 확률을 줄일 수 있을 것이다. 본 논문은 한국항공대학교의 훈련용 항공기의 도입 필요성이 제기됨에 따라 대상 기종인 Mooney MSE와 Cessna 172RG 기종에 대하여 현재 한국항공대학교에서 비행 교육을 담당하고 있는 운항학과 전임교수와 비행교육원 비행 교관들의 설문을 통하여 계층화 의사결정법을 이용하여 전문가 의견을 종합하였다. 계층화 의사결정법(AHP; Analytic Heirarchy Process)은 1970년대 초 T. L. Saaty에 의해 개발된 기법으로 다수의 목표, 다수의 기준, 다수의 의사결정 주체가 포함되어 있는 의사결정 문제를 계층화한 후, 상위 계층의 한 기준의 관점에서 직하위 계층의 요소들의 상대적 중요도(Relative Importance) 또는 가중치(Weight)를 쌍별비교(Pairwise Comparison)에 의해 측정하여 궁극적으로 최하위 계층의 대안의 우선순위를 구하는 기법으로 앞으로 항공기의 기종선 정시(특히 훈련용 항공기) 계층화 의사결정법(AHP)을 활용할 수 있도록 모델을 제시하고자 하였다.

• The Korean Journal of Air & Space Law and Policy
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• v.32 no.1
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• pp.327-353
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• 2017

The issue submitted to the Court of Justice on the merits of case C---573/13 originated from a claim brought in the context of a dispute between Air Berlin and the German Federal Union of Consumer Organisations and Associations. The challenge concerned the way in which air fares were displayed in Air Berlin's computerised booking system. The system was organised in such a way that, after selecting a date and a departure airport, one would find all possible flight connections in a summary table. However, the final price of the ticket was displayed only for the clicked connection, and not for all connections, thus preventing customers from being able to compare such price with the prices of other connections. The German Federal Union took the view that this practice did not meet the requirements laid down by Article 23 of Regulation (EC) No. 1008/2008, which requires transparency in the prices set for air services. This led the German State to bring an injunctive action to cause Air Berlin to discontinue said practice. The claim was upheld at both the application and appeal stage of the relevant proceedings. Subsequently, Air Berlin submitted the matter to the German Federal High Court, which decided to stay the proceedings and ask for a preliminary ruling from the Court of Justice as to 1. whether Article 23 of Regulation (EC) No. 1008/2008 must be interpreted as meaning that, during the computerised booking process, the final price to be paid must be indicated at all times when prices of air services are shown, including when they are shown for the first time; and 2. whether, during the computerised booking process, the final price must be indicated only for the air service specifically selected by the customer or for each air service shown. In a nutshell, the Court, by the here---discussed judgment determined that Article 23 of Regulation (EC) No. 1008/2008 must be interpreted as meaning that, in the context of a computerised air ticket booking system, the final price to be paid must be indicated not only for the air service specifically selected by the customer, but also for each air service in respect of which the fare is shown. Clearly the above judgment will place air companies under an obligation to update and adjust (when needed) their computerised ticket booking and payment systems, in consideration of the primary need for consumers to be aware at all times of the actual price payable for a ticket and be able to compare the price of the service selected with the prices for other air services in respect of which the fare is shown.

• The Journal of the Korea Contents Association
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• v.7 no.5
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• pp.156-165
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• 2007

The concepts of static seat allocation model has been used widely in the air transportation industry, and proven as a good concepts for managing perishable assets. The paper analyzed, in realistic environment, the volume of Accept Demand and Reject Demand through several times' simulation experiments at each fare level by using C-Program analyzing process applied to upward and downward models of demand, to analyze the change of fare level when upward and downward shifts of fare levels' demand happen at once. As a consequence, I concluded that the revenue of the case to consider the both shifts of demand at each fare level is bigger than that of the case to consider the single shift of demand at each fare level, except the case to downsize the seat allotment at very low price when supply is bigger than demand, with developing a general model concerned with plural fare levels.

• Journal of Korean Society of Transportation
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• v.23 no.7 s.85
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• pp.181-190
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• 2005

The time required for airport process is considered more important as the airports are becoming bigger. International Civil Aviation Organization mattes this international standards and recommends not to exceed it. The passenger forecasting model is developed to predict the number of passengers at the check-in counter, and the area of formalities for departure and entry. In case of forecasting the number of outbound-passengers. the patterns of show-up lead time(SLT) at the check-in counter and lag time from check-in counter to the area of departure formalities are modeled in terms of time. On the other hand, the matter of the choice of check-in counters and areas of departure formalities are modeled in terms of space. In case of forecasting the number of inbound-passengers and transfer passengers, the time of airplane movement from arrival to block on at the gate and the time of passengers required from gate to the area of formalities for entry are modeled in terms of time. While the matter of the choice of gates and the areas of formalities for entry are modeled in terms of space. The average error of forecasting outbound-passengers and inbound-passengers is respectively 15% and 10%, which are considered excellent with the 5% error of passenger reservation information as input data. Through the development of passenger forecasting models, we assure we could provide passengers with valuable service because we allocate resource such as employees and equipments according to the degree of concentration of passengers.