• Journal of the Korean Society of Costume
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• v.59 no.3
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• pp.42-54
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• 2009

The purpose of the study was to grasp problems through a basic survey of actual conditions of the Korean traditional costume industry and to grope a plan to settle the problems. The results were as follows. Operating Status: Rates of the companies' establishment were reduced in 2000s and their sales were also reduced. Status of Goods Development: Korean traditional costume manufacturers and Korean traditional costume textile fabric companies had the highest rate in non-trademark production. Korean traditional costume textile fabric companies and Korean traditional costume rental companies had high rate in self-design. However, Korean traditional costume manufacturers used textile companies' catalogue with the highest rate. Status of Demand and Supply in Human Resources: In human resources needing most, Korean traditional costume manufacturers were tailors, Korean traditional costume textile fBbric companies were salespersons and Korean traditional costume rental companies were designers. Status of Management and Marketing: Causes of difficulties in management were the market slump and the spreading of products made in China. They had a direct publicity through people around mainly. Therefore, it was urgently necessary to introduce special marketing methods. In an investment plan within three years in the future, about 70% did not have an investment plan. Opinions for Promotion of Korean traditional costume: In the government's support policy they wanted, construction of social atmosphere for Korean traditional costume-wearing and Korean traditional costume related educational support had the highest rate. Most of the companies answered that specialized Korean traditional costume agencies were necessary.

• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.3 s.151
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• pp.425-435
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• 2006

The Korean silk industry is facing challenges due to decreasing demand and intensified competition. To understand its current state and evaluate its competitiveness precisely, we have visited most of the leading silk firms in Jinju area. By questionnaire and in-depth interview, we investigated their operational problems. We found that most of the managers are understanding the necessity of the capabilities in design and material development, but they did not fully aware of the importance of operational flexibilities. Based on the results of the survey, suggestions that are necessary to restore the competitiveness of the Korean silk industry were proposed from industrial and corporate viewpoints.