• Title/Summary/Keyword: 한국 이미지 메이킹

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The Structural Relationships between Job-Engagement, Self-Esteem, Positive Thinking on Image-Making Efficacy of Beauty Professionals (뷰티 종사자의 이미지메이킹 효능감에 의한 긍정적 사고, 자아존중감 및 직무몰입의 구조적 관계)

  • Lee, Yu-Rim;Yu, Jin-Woo;Kim, Jang-Hyeon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.12
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    • pp.377-386
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    • 2020
  • The image of beauty professionals who have wide contact with consumers is an important factor that can increase satisfaction and loyalty in consumers by exerting a positive influence on them. The purpose of this study is to investigate the influence of, and relationships among, self-esteem, positive thinking, and job commitment on image-making efficacy in beauty professionals. The method and scope of this study were carried out by theoretical research related to image-making efficacy, positive thinking, self-esteem, job engagement, and survey research with beauty professionals located in Seoul and the Gyeonggi-do area. We used SPSS v. 23.0 and Amos v. 23.0 to analyze demographic characteristics, the coefficient of internal consistency of the survey items, descriptive statistics, Pearson's correlation, and the Sobel Test. The results of the study show that the image-making efficacy of beauty professionals had a positive (+) effect on self-esteem, positive thinking, and job commitment. Second, self-esteem in beauty professionals was found to exert a positive effect (+) on their positive thinking and job commitment. Third, positive thinking by beauty professionals contributed to a positive effect (+) on job commitment. Fourth, the study found that self-esteem and positive thinking mediated the relationship between beauty professionals' image-making efficacy and job commitment.

A Research for the hair Style Image making Chart Manufacturing Depends on Fashion Feeling - through the analysis of the actress hair styles of broadcasting TV drama - (패션 감각별(感覺別) 헤어스타일 이미지 메이킹 차트제작(製作)에 관(關)한 연구(硏究) - TV드라마 여배우(女俳優) 헤어스타일 분석(分析)을 통해 -)

  • An, Hyeon-Kyeong
    • Journal of Fashion Business
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    • v.8 no.4
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    • pp.141-155
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    • 2004
  • The purpose of this study was to arrange the korean women's hair styles of the beginning of 21st century and make hair style image making chart to use personal image making consulting data through analyze actress hair styles of broadcasting TV drama. To accomplish this purposes, picked up the two most popular dramas per each broadcasting stations, KBS1, KBS2, MBC, SBS, in february 2004. and analyzed and arranged hair styles of actress and at the last made the hair style image making chart. The results of the research are as belows. 1. Hair trends of february 2004. were Modern Sophisticated, Active and Romantic. 2. The results of three classifications of hair style trends, form, color, accessory, were as belows. 1) Form : Layer, left part, straight, low wave, long hair, no volme, bang were in vogue. Generally, Modern Sophisticated, Active, Romantic feeling were in vogue. 2) Color : Black, brown, two tone color were in vogue. Generally Modern Sophisticated, Romantic, Active feeling were in vogue. 3) Accessory : Hair bands & pins were in vogue. Generally these gave the Modern, Active feeling. 3. Hair style image making chart manufacturing depends on fashion feeling. 1) Classification of feeling, 2) Analysis of form, 3) Analysis of color, 4) Hair style image making chart manufacturing depends on fashion feeling This research will be a historical data of korean women's hair styles of the beginning of 21st century & can be used the basic data of personal hair style image making consulting.

Effect of Image Making Programs on Image Making Efficacy, Positive Thinking, Self-esteem, and Nursing Professionalism in Nursing Students (이미지메이킹 프로그램이 간호대학생의 이미지메이킹 효능감, 긍정적 사고, 자아존중감 및 간호전문직관에 미치는 효과)

  • Moon, Inn Oh;Lee, Gyoung Wan;Jeong, Seok Hee
    • Journal of Korean Academy of Nursing Administration
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    • v.21 no.1
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    • pp.122-132
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    • 2015
  • Purpose: This study was conducted to test the effect of Image Making Programs on image making efficacy, positive thinking, self-esteem, and nursing professionalism in nursing students. Methods: A non-equivalent control group pretest-posttest design was used. Participants were 124 nursing students at two universities, and were assigned to the treatment group (n=62) or the comparison group (n=62). The treatment was the Image Making Program, which was held twice over 2 days for 120 minutes per session. Data were collected from August to September 2012, and were analyzed using descriptive statistics, Kolmogorov-Smironov test, ${\chi}^2$-test, independent t-test, Mann-Whitney U test, one-tailed Mann-Whitney U test, independent one-tailed t-test with the SPSS/WIN 21.0 program. Results: Nursing students in the treatment group showed statistically significantly higher levels of image making efficacy, positive thinking, and nursing professionalism than those in the comparison group. Conclusion: The results indicate that the Image Making Program is an effective intervention for increasing image making efficacy, positive thinking, and nursing professionalism in nursing students. However, further research and practices are needed in this area.

A Study on the Effects of Autonomy of Cabin Crew's Image Making Standards on Job Enthusiasm, Service Performance and Organizational Performance (객실승무원의 이미지메이킹 자율성이 직무열의, 서비스성과, 조직성과에 미치는 영향에 관한 연구)

  • Kim, Ha Young
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.28 no.4
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    • pp.32-46
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    • 2020
  • In this study, an analysis is conducted to understand the effect of the cabin crew's image-making autonomy on job enthusiasm, service performance and organizational performance. And this is conducted on cabin crew members in airlines with autonomy based on image making standards and a total of 109 copies are used for final analysis. First, the image-making autonomy show significant positive (+) influence on all of the sub-factors of job enthusiasm such as job vitality, job commitment, and job commitment. Second, all sub-factors of job enthusiasm, job vitality, job commitment and job commitment show a significant positive (+) influence on service performance. Third, service performance show a significant positive (+) influence relationship on organizational performance. As a result, it is expected that airlines will be used as a basis for easing the regulations for image making of cabin crew and introducing an autonomous management system in the future.

The influence of women's underwear attitude on image-making efficacy and appearance management attitude (여성의 속옷태도가 이미지메이킹 효능감과 외모관리태도에 미치는 영향)

  • Park, Eun-Hee;Ku, Yang-Suk
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.1
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    • pp.79-91
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    • 2018
  • The objective of this study was to determine the influence of women's attitudes toward women's underwear on image-creation efficacy and appearance management attitude. A total of 405 surveys of women working at an industrial complex in the Daegu-Kyoungbuk area were used for data analysis. Frequency, factor analysis, reliability analysis, and regression analysis were used for data analysis. The findings were as follows. The sub-factors of women's attitudes regarding women's underwear were found to be 'aesthetics/body-style compensation', 'ostentation', 'functionality', and 'manner estimation' and the sub-factors of image-making efficacy were 'display confidence', 'face-image confidence' and 'display ability'. Appearance management attitude had factors such as total coordination, weight management, skin management, and pursuit of change. Aesthetics/body-style compensation, functionality, and ostentation, which were sub-variables of attitudes toward underwear, had a significant influence on image-creation efficacy. Aesthetics/body-style compensation and ostentation had significant influences on appearance management attitude. Aesthetics/body-style compensation was found to have a significant influence on all sub-variables of both image-creation efficacy and appearance management attitude.

The Influence of Female Consumer's Cosmetics Purchase Experience on Image-making Efficacy and Cosmetics Pursuit Benefits (여성소비자의 화장품구매체험이 이미지메이킹 효능감과 화장품추구혜택에 미치는 영향)

  • Park, Eun-Hee;Lee, Sang-Joo
    • Journal of the Korea Fashion and Costume Design Association
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    • v.17 no.4
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    • pp.131-144
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    • 2015
  • The object of this study was to find out the influence of female consumers' cosmetics purchase experience on image-making efficacy and cosmetics pursuit benefits. Total 405 surveys of women working at the industrial complex in Daegu-Kyoungbuk area were used for data analysis. Frequency, factor analysis, reliability analysis, regression analysis, and ${\chi}^2$-test were used for data analysis. Our findings are as follows. Cosmetics purchase experience of female consumers had factors as recognition experience, relationship experience, emotional experience, visit experience, and sensual experience. The factors of image-making efficacy were self-confidence in displaying, ability of facial expression and display ability while those of cosmetics purchase experience turned out to be trend/brand pursuit, appearance improvement pursuit, functionality pursuit and economic feasibility pursuit. Cosmetics purchase experience was found to have significant effects on the factors of image-making efficacy, and cosmetics purchase experience on factors of cosmetics pursuit benefits. The differences by ages variable was examined with relation to the level of make-up and how they chose products when buying.

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A Matchmaking Method Using the Visual Media Service Ontology (시각 미디어 서비스 온톨로지를 이용한 매치 메이킹)

  • Cho Woosang;Han Sangjin;Min YoungKun;Lee Bogju
    • Proceedings of the Korean Information Science Society Conference
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    • 2005.07b
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    • pp.712-714
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    • 2005
  • 이미지와 비디오 등 시각 미디어를 분산 환경에서 효율적으로 검색하는 HERMES시스템을 제안한다. 본 시스템에서는 서비스 중계자(Broker)와 서비스 제공자(Provider) 사이에 효과적인 서비스 검색을 위하여 온톨로지를 이용한다. 비주얼 미디어 검색을 위한 서비스 온톨로지와 서비스 ID 부여 방법을 소개한다. 온톨로지를 이용한 추론으로서 기존의 매치메이킹 방법을 살펴보고 본 시스템에서 제안된 ASN.1에 기반한 추론 방법을 소개한다.

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The Status of the Korean Image Consulting Industry, and Related Education Programs (국내의 이미지 컨설팅 산업과 교육 현황)

  • Chung, Su-In;Shin, Sae-Young;Kim, Yoo-Jung;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.61 no.2
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    • pp.47-59
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    • 2011
  • This study provides a systematic investigation about objective personal image consulting, tool development and image-making research by analyzing the status of the Korean image-consulting industry and education. For the research, we carried out literature surveys of books on image consulting and previous research reports. In particular, we surveyed image consulting businesses that have internet web sites, and educational institutes. The results of the survey are as follows: First, domestic image consulting businesses in Korea are investigated about 93 private companies and 4 associations. They do the image making, color consulting, and education for individuals and business. Second, professional image consulting education is carried out not only in the 93 private companies, but also in the continuing and professional studies for adults of 10 universities. Furthermore, more then 90 universities have specific academic programs related to the image consulting such as facial management, beauty coordination, cosmetology, stylists, fashion events, broadcasting stylists, and so on. Third, a typical image consulting job is the personal shoppers who assists VIP customers in department stores. Professionals and politicians have personal fashion stylists for their image making. Today, the job has expanded to public fashion therapist. Fourth, the contents of an image consulting education have appeared in similar industries and educations. These contents include fashion styles, personal color analysis, make-up, facial expressions, gestures, perfumes, accessories, etc. This study is based on research on the current Korean image-consulting industry, and will enable follow-up details to be implemented. using the basis of this study for a strategic self-image formation system.

A Study on the Professional Image Concept for Appearance Management in the Workplace (Part II) (직장인의 외모관리를 위한 프로페셔널 이미지의 개념 연구 (제2보))

  • Yoo, Hee;Choi, Sun-Hyung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.9
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    • pp.952-965
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    • 2012
  • This study verifies the constituents of the professional image by a quantitative method that follows previous qualitative work to clarify the conceptual structure of the professional image for appearance management in the workplace. This study used on-line and off-line data from a positive sampling that involved 1,056 male and female workers engaged in 10 occupational classes. The results of the study were as follows: First, the constituents of a professional image include openness, leadership, harmonious relationship, and financial power, all of which demonstrated a high interrelationship. Second, there are significant differences in favorable factors according to the occupational category. It is important to strategically manage the professional image in consideration of effective image factors and related appearance attributes.