• Title/Summary/Keyword: 플랫폼 관리

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A Study on the Marketing Performance Using Social Media -Comparison between Portal Advertisement, Blog, and SNS Channel Characteristics and Performance- (소셜미디어 마케팅 성과에 관한 연구 -포탈 광고, 블로그, SNS 채널의 특징과 성과 비교를 중심으로-)

  • Chang, Yun-Hee
    • Journal of Digital Convergence
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    • v.10 no.8
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    • pp.119-133
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    • 2012
  • Recent rise of social media channel is changing social and economic paradigm and is being used as an effective communication in marketing. The following research analyzes the most employed social marketing tools such as portal advertisement, blogs, and SNS channels to effectively execute social media marketing from performance indicator and ICSI perspective, analyzes each channel's characteristics and results based on Korea distribution companies' case studies and suggests a framework to effectively use each channel. Portal site advertisements are the most effective channel to draw customers with new information and are thus linked to profit by corporations with excessive budget and workforce. Blogs target a specific range of customers providing quality information and knowledge thus improving a corporation's and its product's trustworthiness, spread the word by allowing customers to scrap the information, form social groups and synthesize ideas, events, new contents and social involvement with loyal customers. SNS channels allow customers to get involved in real time information and events, grow through network by the power of customers, react immediately to customers' needs, and execute real-time market and customer reports. Though national corporations currently rely heavily on portal site advertisements, insightful marketing professionals are showing financial results with blog and SNS. In the future, based on a precise understanding of each channel's benefits and expected results, and with a focus on flexibility, timeliness and integrated use of each channel, a portfolio of dynamic marketing as a maximizing strategy could be synthesized.

A Study on The Integration of Healthcare Information Systems based on SOA for PHR services (PHR 서비스를 위한 SOA 기반 보건의료분야 통합정보시스템에 관한 연구)

  • Park, Yong-Min;Oh, Young-Hwan
    • Journal of the Institute of Electronics Engineers of Korea TC
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    • v.48 no.2
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    • pp.29-35
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    • 2011
  • PHR(Personal Health Record) to support the lifelong healthcare of their medical information to consumers anytime, anywhere can view and manage health information to help direct input can be defined as a service. The PHR is to provide services efficiently and PHR systems and health-related information systems should be integrated and linked. However, the current healthcare information systems field in order to meet the growing demand for healthcare construction and operation of various systems, and accordingly continues to increase budget for information, but the current system, although the association between a variety of system integration and linkage is being made. This paper proposes a Integrated information system on Healthcare based on Web service to solve problems mentioned above. SOA(Service Oriented Architecture) is a major method of integrating services on the Web. It enables new requirements to be added to existing systems without modification of legacy services, so it makes rapid adaption to varying business environment. Therefore, In this paper, PHR services based on SOA as a platform for the health care sector to design and implement an integrated information system by web services based PHR services for the construction of a new integrated information system is proving to be a suitable model.

Design and Implementation of Place Recommendation System based on Collaborative Filtering using Living Index (생활지수를 이용한 협업 필터링 기반 장소 추천 시스템의 설계 및 구현)

  • Lee, Ju-Oh;Lee, Hyung-Geol;Kim, Ah-Yeon;Heo, Seung-Yeon;Park, Woo-Jin;Ahn, Yong-Hak
    • Journal of the Korea Convergence Society
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    • v.11 no.8
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    • pp.23-31
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    • 2020
  • The need for personalized recommendation is growing due to convenient access and various types of items due to the development of information communication and smartphones. Weather and weather conditions have a great influence on the decision-making of users' places and activities. This weather information can increase users' satisfaction with recommendations. In this paper, we propose a collaborative filtering-based place recommendation system using living index by utilizing living index of users' location information on mobile platform to find users with similar propensity and to recommend places by predicting preferences for places. The proposed system consists of a weather module for analyzing and classifying users' weather, a recommendation module using collaborative filtering for place recommendations, and a management module for user preferences and post-management. Experiments have shown that the proposed system is valid in terms of the convergence of collaborative filtering algorithms and living indices and reflecting individual propensity.

Architecture Design for the Image Processing System of Meteorological Satellite (기상위성 영상처리 기본체계 아키텍처 설계)

  • Kuk, Seung-Hak;Choi, Chang-Min;Seo, Yong-Jin;Kim, Hyeon-Soo;SaKong, Young-Bo;Lee, Bong-Ju;Jang, Jae-Dong;Oh, Hyun-Jong
    • Korean Journal of Remote Sensing
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    • v.28 no.1
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    • pp.79-93
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    • 2012
  • This paper suggests a system architecture for the advanced meteorological satellite image processing system that is developing by NMSC(National Meteorological Satellite Center). The meteorology satellite image processing system has basically the image acquisition, the image processing, the data management, and the data dissemination functionalities. However, the existing system has some problems with respect to system integration as well as maintenance to accommodate new satellites and/or the new image processing systems for them which will be developed in the near future. To cope with these problems we propose a new system architecture for the advanced meteorology satellite image processing system. To do this we select as the architectural drivers the quality attributes such as modifiability, inter-operability, extendability, reusability, and platform independency and design the architecture to achieve such quality attributes. We expect that the new approach will solve current issues such as system integration, system dependency, or data management problems and will provide easy ways to incorporate new systems and to maintain them.

The Current State of Foreign Transition to Open Access Journal Publishing in the Field of HSS (해외 인문사회과학 학술지 오픈액세스 전환 동향 연구)

  • Lee, Jae Yun;Joung, Kyoung Hee
    • Journal of the Korean Society for information Management
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    • v.37 no.3
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    • pp.301-326
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    • 2020
  • This study analyzed recent cases of transition to open access(OA) journals in humanities and social sciences(HSS) in foreign countries to find a way to transition to OA journals in Korea. Ling OA and UP led by researchers, OLH and KU led by libraries, S2O led by publishers and L+F model led by funders and libraries were analyzed. Programs by national funding agencies such as the Norwegian Research Council, Canada Social Sciences and Humanities Research Council, Austrian Science Fund, and Swiss Academy of Humanities and Social Sciences were also reviewed. Based on the results of the analyses, this study suggests for transition in Korean HSS field as follows; 1) transitions to open access journals in HSS should be supported at national level 2) the stakeholder in scholarly communications such as the nation, universities, libraries, research funders, scholarly societies etc has their own role in the transition but funders and libraries are the most important in financial support for open access publishing 3) but the financial support for the first stage of the transition should be done at national level 4) and open access journal publishing consortium comprised of libraries and information service institutions in the public sector such as KERIS, KISTI and the national library should be established 5) non commercial publishing platforms for scholarly societies should be developed and distributed.

Design and Implementation of Multiple Filter Distributed Deduplication System Applying Cuckoo Filter Similarity (쿠쿠 필터 유사도를 적용한 다중 필터 분산 중복 제거 시스템 설계 및 구현)

  • Kim, Yeong-A;Kim, Gea-Hee;Kim, Hyun-Ju;Kim, Chang-Geun
    • Journal of Convergence for Information Technology
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    • v.10 no.10
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    • pp.1-8
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    • 2020
  • The need for storage, management, and retrieval techniques for alternative data has emerged as technologies based on data generated from business activities conducted by enterprises have emerged as the key to business success in recent years. Existing big data platform systems must load a large amount of data generated in real time without delay to process unstructured data, which is an alternative data, and efficiently manage storage space by utilizing a deduplication system of different storages when redundant data occurs. In this paper, we propose a multi-layer distributed data deduplication process system using the similarity of the Cuckoo hashing filter technique considering the characteristics of big data. Similarity between virtual machines is applied as Cuckoo hash, individual storage nodes can improve performance with deduplication efficiency, and multi-layer Cuckoo filter is applied to reduce processing time. Experimental results show that the proposed method shortens the processing time by 8.9% and increases the deduplication rate by 10.3%.

Artificial Intelligence to forecast new nurse turnover rates in hospital (인공지능을 이용한 신규간호사 이직률 예측)

  • Choi, Ju-Hee;Park, Hye-Kyung;Park, Ji-Eun;Lee, Chang-Min;Choi, Byung-Gwan
    • Journal of the Korea Convergence Society
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    • v.9 no.9
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    • pp.431-440
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    • 2018
  • In this study, authors predicted probability of resignation of newly employed nurses using TensorFlow, an open source software library for numerical computation and machine learning developed by Google, and suggested strategic human resources management plan. Data of 1,018 nurses who resigned between 2010 and 2017 in single university hospital were collected. After the order of data were randomly shuffled, 80% of total data were used for machine leaning and the remaining data were used for testing purpose. We utilized multiple neural network with one input layer, one output layer and 3 hidden layers. The machine-learning algorithm correctly predicted for 88.7% of resignation of nursing staff with in one year of employment and 79.8% of that within 3 years of employment. Most of resigned nurses were in their late 20s and 30s. Leading causes of resignation were marriage, childbirth, childcare and personal affairs. However, the most common cause of resignation of nursing staff with in one year of employment were maladaptation to the work and problems in interpersonal relationship.

Developing an Endangered Species Habitat Management System based on Location Information (위치정보 기반 멸종위기종 서식지 관리시스템 개발)

  • Kim, Sun-Jib;Kim, Sang-hyup
    • Journal of Internet of Things and Convergence
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    • v.6 no.3
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    • pp.67-73
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    • 2020
  • The research status of endangered amphibians in Korea was mainly studied the life-cycle and distribution status of species from the 1980s to the early 2000s. Although a relatively diverse range of studies have been conducted on mackerels, studies on habitat prediction, analysis, change and management are insufficient. WEB, which provides biota information using location information in Korea, is a site operated by the National Bio Resource Center under the Ministry of Environment, but there is no information on endangered species and general species information has also been found to be very scantily. For this research, we secured a database of location information of Narrow-mouth frog, an endangered species, by combining literature and field research, and established a system by applying new technologies and open-based platform technologies that can be easily accessed by non-technical personnel of IT among IT technologies. The system was divided into administrator functions and user functions to prevent indiscriminate sharing of information through authentication procedures through user membership of users. The established system was authorized to show the distance between the current location and the location of the Narrow-mouth frog. Considering the ecological characteristics of the Narrow-mouth frog, which is an endangered species, a radius of 500m was marked to determine the habitat range. The system is expected to be applied to the legal system to change existing protected areas, etc. and to select new ones. It is estimated that practical reduction measures can be derived by utilizing the development plan for reviewing the natural environment. In addition, the deployed system has the advantage of being able to apply to a wide variety of endangered species by modifying the information entered.

A Study on Revitalizing the Use of Korean Public Data: Focused on Linked Open Data Strategy (우리나라 공공데이터의 이용활성화 방안에 관한 연구: 링크드 오픈 데이터화 전략을 중심으로)

  • Yi, Hyun Jung;Nam, Young Joon
    • Journal of the Korean Society for information Management
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    • v.31 no.4
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    • pp.249-266
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    • 2014
  • In South Korea, systems related to the provision of public data were recently implemented. As a result, policy changes have been made that are headed in the direction of actively providing open access to data held by public institutions, such as government agencies and local municipalities. The purpose of the open I will be divided into two broad. To ensure the transparency of government operations, and is intended to satisfy the right to know the people. The other one is to create national interest by utilizing the public data as one country endowment assets. In this study, we analyze the open situation of public data, were presented the improvement measures. Range of research, the public data that local government owns, to determine to have a central information and other limitations and characteristics, Seoul the beginning to the seventeen regional support municipality 228 that you have held for city districts were census. According to the research results, local governments, themselves produced, is a relatively reluctant to disclosure and understanding of the list of public data that are holdings. According to the research results, local governments, themselves produced, is a relatively reluctant to disclosure and understanding of the list of public data that are holdings, also emphasizes the conservative value than take advantage of value have had. Therefore, it was determined that there is a need to resolve several issues through disclosure via a linked data format as a strategy to increase the openness and utilization of local public data.

Study on Realistic Disaster Management Service Implementation Plan : Focusing on Differential Views in Public and Private Experts (실감형 재난대응 서비스 구현방안 연구 : 공공과 민간 분야 전문가 인식 차이를 중심으로)

  • Choi, Woo-Chul;Kim, Tae-Hoon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.6
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    • pp.625-633
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    • 2020
  • this study, an expert AHP questionnaire analysis of public and private groups was conducted to take into consideration the requirements for realistic disaster services. Considered are public areas that manage disasters like fires and earthquakes that can be a major threat to national safety, as well as private areas that mainly develop disaster-related technologies. In the questionnaire, the public respondents valued accurate disaster situation information (ranked 4th and 6th) for citizens (1st), managers (3rd), and related organizations (2nd); the private sector highly valued the importance of three-dimensional (3D) control (ranked 1st, 3rd, and 5th) using future technologies. This study suggests the realization of a disaster-response service that meets the needs of public safety and technological innovation based on a 3D safety state information platform. We anticipate that this study will provide useful data for applying technology and for establishing detailed scenarios during the test bed and commercialization phases. We also expect that further studies will be conducted, such as the practical application and operation of realistic disaster response services, on the financial resources for the proliferation of local governments, and on policy support measures.