• Title/Summary/Keyword: 태도 유형

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The Effect of Providing Books to Elementary School Students According to Their Personality Type on Their Reading Attitude: Focused on the Relationship Between School Happiness And Reading Tendency (성격유형별 맞춤형 도서 제공이 초등학생의 독서태도에 미치는 영향 - 학교행복감과 독서성향을 중심으로 -)

  • Cho, Hyun Yang;Cho, Miah
    • Journal of Korean Library and Information Science Society
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    • v.49 no.1
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    • pp.23-46
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    • 2018
  • The purpose of this study is to examine the effect of providing books to elementary school students that match their personality type on their reading attitude. For this purpose, this study investigated among the 226 elementary school students that are enrolled in fourth, fifth, and sixth grade classes at the elementary schools located in Gyeonggido, South Korea. The personality type of the students was determined by the Enneagram test. In this study, students were given with books that match their personality type and the effect of the provision was investigated. Main results of this study can be summarized as follows. First, the fact that books that match their own personality type made the children curious about the books, evoking their interest in reading. Second, the children exchanged their books with those who have similar personality type after they finish reading. As a result, the children could be exposed to more diverse books. Third, the students were curious about what kind of books were given to those with different personality type. The students responded that they want to read all of the different types of books too.

Acculturation Strategies of Immigrated Women and Adolescents' Career Development (이주 여성의 문화적응 유형과 청소년기 자녀 진로 지원)

  • Kang, Hee Kyung
    • The Journal of the Korea Contents Association
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    • v.19 no.12
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    • pp.259-269
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    • 2019
  • This study examined the acculturation strategies of immigrant women and the relationship in adolescents' career development. The data were from 2016 Multicultural Adolescents Panel Study, 1,248 cases. The highest rate was the assimilation followed by integration, separation and marginalization among immigrant women' acculturation strategies. The parenting efficacy, behaviors for career development and parents' support were related with acculturation strategies. The adolescents' career attitudes and perceived career barriers were also related with the acculturation strategies of immigrant mothers. As compared other strategies, assimilation strategy had positive relationships with parenting efficacy, behaviors for career development, parents' support, adolescents' career attitudes and perceived career barriers. This study provided some implications for immigrant families with adolescents.

Relationship between teacher's game recognition types and the acceptance of student game use in school (학교 장면에서 교사의 게임 인식 유형과 학생 게임 이용 수용도의 관계)

  • Doh, Young Yim;Kim, Jee Yeon
    • Journal of Korea Game Society
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    • v.17 no.3
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    • pp.71-82
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    • 2017
  • This study was conducted to understand the relationship between teacher's game recognition types and the acceptance of student game use in school. We surveyed 250 elementary/middle/high school teachers, school counselors and professional counselors. Four game recognition types have differences in gender, age, game experience, attitude toward game, response to game, and the evaluation of academic influence. When we compared the acceptance of student game use according to teacher's game recognition types, the differences in 'need for supervision', 'willingness to use', 'concern and monitoring' and 'acceptance as alternative activities' were identified. However, all types showed low scores of 'acceptance efficacy'. Finally, we discussed what kind of support would be effective to increase the acceptance of game use in school.

The Congruence between the Self-Image and Advertising Image of Consumers on Advertising Attitude and Brand Attitude -The Moderating Roles of Product Type and Message Type on Cosmetics Advertising- (화장품 구매시 소비자의 자아이미지와 광고이미지의 일치감이 광고태도 및 브랜드태도에 미치는 영향 -화장품 광고의 제품유형과 메시지유형 조절효과를 중심으로-)

  • Choi, Jung-Sun;Jeon, Jung-Ok
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.5
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    • pp.784-796
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    • 2010
  • Consumers focus on information about the symbolic meaning of a product for highly involved and emotional products (such as cosmetic products). This study examines the effectiveness of the congruence between cosmetics advertising image and self-image on consumer attitudes. In addition, this study examines two additional moderating effects, which are 'product type' and 'message type'. For the experiment, four advertizing type factorial designs were performed. A total of 320 undergraduate female students in Korea participated in the experiment. This study captured the subjective judgments of consumers on these three comparisons in terms of advertizing attitude, brand attitude, and purchase intention. The results are as follows: First, the greater the self-congruity on cosmetic advertising, then the greater the effectiveness on advertizing attitude. Second, the increased self-congruity on cosmetic advertising did not create greater effectiveness on brand attitude. Third, increased advertizing attitudes on the congruence between cosmetics advertising image and self-image increased the effectiveness on brand attitude. Fourth, increased advertizing attitudes on the congruence between cosmetics advertising image and self-image improved the effectiveness on purchase intention. Fifth, the greater the brand attitude (on the congruence between the cosmetics advertising image and the self-image produced)increased the effectiveness for purchase intention. The results show a significant moderating role of the product type. Marketers can use the results of this study to understand the market of cosmetic products for promotion.

Impact of Empathic Concern and Appeal Type on Responses to Campaign for Helping (돕기 캠페인에서 공감적 관심과 소구 유형이 미치는 영향에 관한 탐색)

  • Lee, Seungjo;Jeong, Daun
    • Science of Emotion and Sensibility
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    • v.17 no.2
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    • pp.25-34
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    • 2014
  • The current study investigates the impacts of empathic concern, as a personal trait, and rational/emotional appeal on responses over the campaigns to help the disabled. Empathic concern is an emotional personality known as strongly activating altruistic motivations. The experiment proceeded at two stages that in the first stage, the personal disposition was measured and in the second stage, the condition of appeal type was presented. Thus, the whole experimental design was empathic concern(2) ${\times}$ appeal type(2) on attitudes and behavioral intention. Individuals high in empathic concern showed higher ratings, compared to people low, on attitudes and behavioral intention in the condition of rational appeal. The difference between high and low empathic concern in the condition of emotional appeal was small.