• Title/Summary/Keyword: 콘텐츠 활용 분석

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Analysis of Factor's Priority for Activating the Industry of Global Content Distribution (글로벌 콘텐츠 유통산업 활성화 요인 중요도 분석)

  • Park, Chang-Mook;Jang, Hyung-Jun;Koh, Chan;Kim, Kwang-Ho
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.11-20
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    • 2014
  • Recently K-POP's popularity and the success story of 'Psy' suggests that Korean Culture can get the possibility of entry into the global major market. Increasing the purchasing power of global contents distribution also shows that the delivery of cultural content can be a big business model to create economic benefits. However, for sustainable diffusion of Korean culture, we need efforts to expand the business scope to the global market like the establishment of global distribution platform. In this study, we investigated key factors for activating the global content distribution and then analyzed priority of importance of the factors to be utilized the strategic alternatives using AHP method. To ensure the reliability of the study, experts (30patients) who worked more than 10 years of relevant work were included as population of the questionnaire. The results of analysis, the relative importance of content aspects were higher than technical aspects and policy aspects. In the analysis of the importance of the second layer factors, the business models of policy aspects were analyzed as a factor of top priority, then high-quality content production was selected as an important factor of the next higher ranks.

Research of the public service advertising using interactive media in public space (공공 공간에서 인터랙티브 미디어를 이용한 공익 광고 디자인에 관한 연구)

  • Li, Cheng;Park, Sanghyun
    • Proceedings of the Korea Contents Association Conference
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    • 2009.05a
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    • pp.933-937
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    • 2009
  • Interactive multi-media advertising is a new field with broad space of research coming into being with the emergence and extensive application of computer multi-media technology. This text analyzes the existing application in the advertisement of mutual media at first. Secondly analyze the public service advertisement design in the mutual media and public space. Through to in the public space, utilize to public service advertisement design and analysis of the mutual media, To characteristic and advantage of the mutual media, make the application of the public service advertisement to carry on research on the public space.

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초등학생의 e-스포츠 참가가 게임중독 및 공격성에 미치는 영향

  • Choi, Kyong-bum
    • Proceedings of the Korea Contents Association Conference
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    • 2010.05a
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    • pp.607-609
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    • 2010
  • 본 연구는 초등학생의 e스포츠참가가 게임중독 및 공격성에 미치는 영향을 규명하고자 한다. 이를 위해 이 연구는 서울소재 초등학교에 재학중인 5, 6학년 남학생을 대상으로 유의표집법을 활용하여 5학년 90명, 6학년 90명 등 총 180명을 추출하였다. 통계분석은 SPSSWIN 17.0을 이용하여 신뢰도분석과 회귀분석을 활용하였다. 이상과 같은 연구방법 및 절차를 통해 도출한 결론은 다음과 같다. 첫째, 초등학생의 e-스포츠참가는 게임중독에 영향을 미친다. 즉, 참가정도가 높을수록 게임중독은 심해진다. 둘째, 초등학생의 e-스포츠참가는 공격성에 영향을 미친다. 즉, 참가정도가 높을수록 공격성은 강화된다. 셋째, e-스포츠참가 초등학생의 게임중독은 공격성에 영향을 미친다. 즉, 게임중독이 심할수록 공격성은 강화된다.

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Perceptions of the Knowledge of the Channel ⓔ as educational media for school teachers (<지식채널e>의 교육적 활용에 대한 교사 인식 연구)

  • Park, Yooshin;Na, Yeohoon;Jang, Eunju
    • Cartoon and Animation Studies
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    • s.49
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    • pp.425-464
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    • 2017
  • The Knowledge of the Channel (e) is often used as educational materials; it delivers very short but compelling message of strong or interesting timeliness. However, as the media environment changes, expectations and demands for The Knowledge The Knowledge of the Channel (e) is used in school education and what should be improved upon to increase utilization of educational resources. We surveyed 361 elementary, middle and high school teachers and analyzed the frequency of using, approach and learning activities of The Knowledge of the Channel (e) in school education. We also analyzed difficulties in using it in the school and what improvements should be made. Result show that the frequency of using The Knowledge of the Channel (e) in school is highest in elementary schools, followed by middle school, and then high school. Teachers strongly consider curricular relevance when selecting broadcasting contents for education, and among programs of EBS(Educational Broadcasting System), most frequently use The Knowledge of the Channel (e). The The Knowledge of the Channel (e) is mainly used as an incentive for increasing motivation. When examined by elementary school curriculum, this material is highly utilized in subjects with content such as society, morality, and science, or with approaches that require various perspectives. However, it is difficult for teachers to find materials directly related to their classes, and since other media content similar to The Knowledge of the Channel (e) is abundant, the utilization of The Knowledge of the Channel (e) is decreasing. To improve this, The Knowledge of the Channel (e) needs to improve its platform and transformed the type of The Knowledge of the Channel (e) content being provided on social media.

A Study on developing procedures of an archival contents for education (교육용 기록정보콘텐츠 개발 절차에 관한 연구)

  • Lee, Eun-Yeong
    • The Korean Journal of Archival Studies
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    • no.29
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    • pp.129-173
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    • 2011
  • Standards-curriculum based archival contents for education is the best effective teaching and learning units for historical thinking abilities. This paper purposes a developing procedures of an archival contents for education that is theoretical instructions of developing an archival contents for education by the National Archives of Korea. This paper can be used of the theoretical bases for the National Archives of Korea by proposing the methodology of development of an archival contents for education. The developing procedures of an archival contents for education is the same with the procedures of developing an e-learning contents that has planning, analyzing, designing, developing and assessing steps but it is characterized by an archival contents for education that is curriculum standards analysis, collection analysis, and detailed design for structured formats in effective-accomplishments for teaching-learning objectives. I propose the procedures for determining teaching-learning subjects that enable the development of an archival contents for education by curriculum standards analysis. I also propose the procedures for deriving the key words from the teaching-learning subjects. Collection analysis methods analyze key records that correspond to the learning subjects according to the selection criteria of primary sources. In the steps of designing, titles of contents and contents structures have to be determined and storyboards based on flowchart of learning have to be made of according to the results of analyses. In the steps of developing contents, making a copy of primary sources like a original is the key points. And also in the steps of assessment, products of teaching-learning contents to effectively achieve the teaching-learning objectives have to be estimated by the appraisal board. Finally I propose that user's survey research after the services have to be reflected on contents updates and new developments of contents.

The Interaction Effects between YouTube Branded Contents' Ending Types and Product Involvement on Consumer Responses (유튜브 브랜디드 콘텐츠의 결론유형과 제품관여도의 상호작용이 소비자 반응에 미치는 영향)

  • Kim, YooJung;Kang, Kyung Ho
    • The Journal of the Korea Contents Association
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    • v.20 no.3
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    • pp.10-17
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    • 2020
  • This study examines the interaction effects between branded contents' ending types(happy ending, non-happy ending) and the level of product involvement(high involvement, low involvement) on consumer's negative responses. Results suggest that the level of product involvement had no significant effect on consumer responses since product on video clips was not closely linked to the contents' message. Selective empathy is identified as the happy ending type of branded contents had a greater effect on consumer's negative responses than the non-happy ending type of. It is an apparent new phenomenon shown among the young after 2000s. Moreover, the interaction between contents' ending types and the level of product involvement had a significant effect on consumer's negative responses. Two interaction terms (i.e. happy ending and low product involvement; non-happy ending and high product involvement) are the viable message strategies to weaken the consumer responses in terms of 'dislike'.

A Study on development of internet community through e-book contents for kids (전자책 콘텐츠를 매개로 한 아동 대상 인터넷 커뮤니티의 가능성과 과제)

  • Kim, Eun-Jung
    • Proceedings of the Korea Contents Association Conference
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    • 2011.05a
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    • pp.237-238
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    • 2011
  • 책은 아동들의 언어 학습을 위한 환경을 제공하고, 세계에 관한 지식을 확장시켜 준다. 또한 책을 매개로한 타인과의 상호 작용은 아동에게 읽기와 쓰기의 관례적 형태와 그 기능을 알게 만든다. 그러나 영상 매체 시대에 살고 있는 우리 아이들을 위해서는 전통적 종이책 읽기를 강요하기 보다는 친숙한 디지털미디어를 언어교육을 위한 적극적 도구로 활용해 아이들이 능동적으로 참여할 수 있는 구체적 방법에 대한 연구가 필요하다. 따라서 본 연구에서는 전자책을 매개한 아동 대상의 인터넷 커뮤니티의 기존 사례분석을 통해 대안적 아동커뮤니티의 발전방향을 제시하고자 한다.

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Study of Environmental Recognition Change for using Environmental Hormones Content (환경호르몬 콘텐츠를 이용한 환경인식 변화 연구)

  • Kim, Yong-Hwan;Oh, Myung-Kwan
    • Proceedings of the KAIS Fall Conference
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    • 2011.05a
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    • pp.226-228
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    • 2011
  • 본 논문에서는 산업혁명 이후 근 현대 도시화와 국토개발 등을 통해 빠르게 변화하고 있는 거주 공간 및 자연환경의 원형을 사이버공간에 재현하여 환경교육 학습 자료로 활용하기 위한 콘텐츠로 조선시대 마을의 거주 공간 및 자연환경의 원형, 생활환경, 지구분야를 QUEST 3D 기술을 이용하여 환경호르몬에 대한 환경교육용 콘텐츠 개발하고 실험 평가 및 분석을 하였다.

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The Level of Satisfaction and Needs Assessment of e-Learning Contents on Vocational High School (전문계고 이러닝 교수.학습 콘텐츠 만족도 및 요구 분석)

  • Byun, Sook-Young
    • The Journal of Korean Association of Computer Education
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    • v.13 no.3
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    • pp.47-54
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    • 2010
  • The purpose of this study is to improve expertise and substantiality of teachers by analyzing the level of satisfaction and the needs assessment of e-learning instructional contents on vocational subject at vocational high school. For the above purpose, we carried out a questiones to the 126 teachers and the 646 students in the second and the third grade of vocational high school. As a result, even though teachers knew the e-learning contents, they does not actively use the e-learning contents in class. They feels in need of contents which are able to be reconstructed. Students also prefer the contents focused on problem-solving to prepare for the national academic aptitude test and indirect experiences through simulation ways.

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A Study on The Disturbed's Healing Games of Green Contents Concept (그린콘텐츠 개념을 적용한 정신장애 치료게임 연구)

  • Lee, Yeon-Sook
    • Journal of Korea Game Society
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    • v.7 no.1
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    • pp.11-20
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    • 2007
  • Functional Games, which have developed in Korea until now, is only for the healthy people's education. There are less functional games for neglected people, specially for the disturbed's healing. I define 'Green Contents' as contents which is helpful to both of nature and human, especially to the week, and also they are not developed only for the commercial aim. Functional Games for the disturbed's healing should be developed as' Green Contents.' If functional games for the disturbed's healing will be developed as aspects of technology and contents development, they will have more effects to people, and also people will need them more. For this study, I analyze art therapy, which is a normal treatment to give a social nature and self respect to the disturbed. Also I developed a functional game program for the disturbed's healing as based on psychoanalyst's theories and suggest it's Road-map. This study will be useful for the developer who want to develop this kinds of games afterwards, and various functional games for the disturbed's healing as Green Contents should be more developed in the near future.

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